A KIDS attraction based on a popular bunny character has closed its doors just a few years after opening.
The Peter Rabbit Explore & Play attraction in Blackpool has stopped taking bookings and revealed that it won’t reopen in 2026.
The experience that cost £1million to set up first opened in 2022 as one of Merlin Entertainments’ attractions.
Inside was a chance for children to step into the world of Peter Rabbit and Beatrix Potter’s other characters.
There were interactive play areas, like Jeremy Fisher’s Pond which was a sensory area with musical instruments.
At Mr McGregor’s Garden were fun slides and tunnels. Mr Bouncer’s Invention Workshop was filled with hosepipe telephones and even x-ray glasses for looking into the vegetable garden.
At The Burrow, kids could help set the table for dinner, and even transform into one of the Peter Rabbit family.
Inside the Secret Tree house were the ‘real’ Peter Rabbit and Lily Bobtail so children could meet the characters.
However, in November 2025, the attraction closed its doors and hasn’t reopened since.
The website is still up and running, but visitors are unable to make bookings.
A spokesperson for Blackpool Tourism Ltd told local media: “We can confirm that Peter Rabbit™: Explore and Play closed in November and will not reopen for the 2026 season.
“The attraction sits within the same building as Madame Tussauds Blackpool, which we have operated since August.
“Since taking over, we have been reviewing refurbishment options for Madame Tussauds and are considering a number of options for the future use of the space.”
If little ones still want to explore the world of Peter Rabbit, there are a few other themed-attractions dotted around the country.
One is found at Willows Farm in St Albans where children can explore the Peter Rabbit Adventure Playground, watch live shows and meet the characters.
It also has funfair rides, adventure play, tractor ride and farmyard animals – day tickets start rom £13.95.
Flamingo Land, which last year was named the best value theme park for attractions, also has a Peter Rabbit adventure.
There’s a Secret Treehouse, Benjamin Bunny’s Treetop Trail, Jeremy Fisher’s musical pond, and children can try their hand at painting at Pig Robinson’s Farm.
Mr Tod’s Lair has secret passages and there’s a character meet and greet too.
Flamingo Land theme park reopens on March 21, 2026 with tickets starting from £29.
For more on Blackpool, one Sun Writer says “I’ve been to Disney World 50 times and Britain’s ‘best big town’ is just as much fun”.