HILTON has revealed 10 new locations are set to come to the UK – and one is coming to a major capital city.
The new hotels will form part of the chain’s “value-focused” brand.


Ten new hotels, operating under the Spark by Hilton brand, are set to come to major railway stations, stadiums, motorways and visitor attractions across the UK.
The locations, confirmed to open in Cardiff, Coventry, Derby, Doncaster – among others will add a total of 672 rooms to Hilton’s portfolio.
Created with “value” in mind, the sites will provide reliable, comfortable and affordable accommodation.
Exact dates of completion and room rates are yet to be confirmed, however the company said the new locations could open as early as late 2026 through to 2028.
Paul Blackmore, vice-president of development for the UK and Ireland at Hilton, said: “With nearly 700 rooms in the pipeline, including the brand’s first hotel in Wales, Spark continues to gain momentum.”
Launched in 2023, Spark by Hilton operates more than 275 hotels worldwide, with more than 200 properties in development.
The budget conscious “premium economy” brand was designed to provide a reliable and value-driven stay at an accessible price point.
The 10 properties have been signed through an agreement between Hilton and UK hotel owner and operator AG Hotels Group.
An additional 53-room property in Dunfermline, Scotland is scheduled to launch in late 2026.
However this is set to operate separately from the 10 hotels included in the latest agreement.
All 10 new Spark by Hilton locations
- Spark by Hilton Cardiff North – 51 rooms
- Spark by Hilton Coventry Walsgrave – 48 rooms
- Spark by Hilton Derby Station – 100 rooms
- Spark by Hilton Doncaster East – 51 rooms
- Spark by Hilton Hull Central – 51 rooms
- Spark by Hilton Peterborough Norman Cross – 99 rooms
- Spark by Hilton Runcorn – 53 rooms
- Spark by Hilton Sunderland Northern Spire Bridge – 63 rooms
- Spark by Hilton Wakefield South – 77 rooms
- Spark by Hilton Washington Newcastle South – 79 rooms
