GREGGS sausage rolls are seriously taking off — as easyJet is serving free ones on board for the first time.
The budget airline is dishing out the popular flaky pastries to mark the opening of a base in the heart of Greggs country.
And passengers can dip them in a range of new sauces inspired by destinations around the world, including kebab.
The collaboration celebrates the launch of easyJet’s new hub at Newcastle International Airport — 75 years after Greggs’ first shop was opened in the city.
Holidaymakers flying from there yesterday were treated to a free sausage roll, and all week punters can scoff one from a special easyJet service landing in the city centre.
They will also be offered limited-edition dips, such as Turkish-style kebab, with aromatic choices of lemon, vinegar and smoky paprika.
There is also Tunisian– inspired harissa ketchup, or Italy’s silky affogato flavour, with hints of deep-roasted coffee, cocoa and vanilla.
Flyers tucked into their favourites yesterday.
Easyjet’s new Tyneside base is the airline’s 11th in the UK, and will offer more than 80 flights a week to 22 destinations.
It will also support around 1,200 jobs, including 140 direct roles for pilots and cabin crew.
Garry Wilson, CEO for its holidays business, said: “This is a major milestone for us, so partnering with Greggs, a true Geordie icon and one of the city’s most famous exports, felt like the perfect way to celebrate our arrival.”
Greggs director Hannah Squirrell added: “This is a fantastic opportunity for the local community, and we can’t think of a better way to celebrate than with a sausage roll.”
John Gregg founded the bakery in Newcastle in 1939, and its first outlet opened in the city’s Gosforth in 1951.