Richard Gadd has made £2 million from the success of Baby Reindeer, almost two years on from when the hit series became a global sensation on streaming service Netflix
Richard Gadd has made £2 million from the success of Baby Reindeer. The Scottish actor, 36, wrote and starred in the Netflix miniseries that he said was based on his real life experiences of being stalked.
In the hit drama, Richard stars as aspiring comedian Donny Dunn, who is spotted by a woman called Martha (Jessica Gunning) and he becomes the object of her obsession. The concept of the series was initially a one-man show at the Edinburgh Fringe, but once commissioned as a seven-part series by Netflix, Richard quickly found global fame and the show seen more than 250 million times around the world.
The programme was released in April 2024, and, almost two years on, the latest accounts on the writer’s company RRSG have revealed the fortune he has made from it all.
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The total assets declared for 2025 came to £2,462,405, and that figure incorporated money held in both a bank account and property portfolio. Figures also show funds of shareholder funds of £1,875,649, a number that has more than doubled over the course of the last year.
The company was set up in 2018, shortly after the one-man show premiered, and the comedy writer is the sole director, meaning that he owns all the shares in it. The name of the firm is derived from the writer’s full name of Richard Robert Steven Gadd and he has listed ‘artistic creation’ as the nature of the business.
The series was also critically lauded on both sides of the Atlantic and won six Emmys two Golden Globes, and actress Jessica Gunning scooped a BAFTA earlier this year after taking on her starring role.
After Baby Reindeer became a viral hit, Richard reached millionaire status by 2024 as he found new heights of success with his writing.
However, despite his stellar success, the actor revealed he has had some “daunting times” since the show was released due to people writing hurtful comments online or shouting at him in the street.
Reflecting on why he decided to delve into his personal experiences for the series, he said: “I guess I was bored of artistic narratives where the central person is nothing but good. Life is very complicated, and people are a mixture of positive and negative. I wanted to show that, to bring that out in the world.
“I think we live in an age of almost moral enlightenment right now, where everyone is terrified of saying the wrong thing. So, to put my hand up in that age of moral enlightenment and be like ‘Oh, yeah, I made these f****** stupid mistakes’ was very daunting, and it’s still daunting in the aftermath in a lot of ways. But I think, at the same time, it has led to an appreciation of bringing the nuance back to the discussion about people, and people not being either good or bad, but being a little more nuanced than that.”
He added that he believes it would be a “good thing” if more people in the public eye are more honest about the struggles they are living through. Gadd also revealed he has had some “daunting times” in the past few months since the show was released due to people writing hurtful comments online or shouting at him in the street.
He said: “I realise I’m twinned with this now. And that’s fine, because the majority of people are really kind and understanding, but there is definitely a section of society that has splintered off. They don’t want to hear about this stuff anymore, they can’t accept the nuances of it, and they think that I was, I don’t know, asking for it. That’s very hard to live with.”
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