PHOTO op queen Sydney Sweeney appears to have gone all camera shy — but then it was all an act to promote her underwear range.
The Euphoria actress, 28, chose a paparazzi-theme to show off the Seduction Bra and String You Along thong from her brand Syrn.
Another photo showed her in a fantasy lace halter bodysuit.
And fans appear to be falling for the hype.
One would-be buyer on social media was disappointed to find it was sold out, adding: “So sad.”
Another commented: “How is it all gone already?”
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Among the items which were snapped up was the $89 fantasy lace halter bodysuit and the “String You Along” lace thong costing $19.
Sydney previously revealed Syrn will offer designs split into four “personas” — seductress, romantic, playful and comfy — with 44 sizes between 30B and 42DDD.
She said: “The secret is finally out . . . this is lingerie you wear for YOU, no explanation, no apology.
“I wanted to create a place where women can move between all the different versions of who we are.
“I love working on cars, I go water skiing, I’ll dress up for the red carpet then go home to snuggle my dogs.
“I’m not one thing, no woman is.”