ramaswamy

The ad was repugnant.

You know the one I’m talking about — Ohio gubernatorial candidate Vivek Ramaswamy’s attack on opponent Amy Acton using her clearly troubled mother, who failed to protect Acton as a child from her rapist stepfather and instead abandoned her kids to stay with the now-deceased pedophile.

Wow. Even in 2026, that’s a lot.

The ad, released last week on the internet and set for a television blitz through the election, has sparked condemnation even from Republicans. Some anyway. President Trump and Vice President JD Vance (a close friend of Ramaswamy’s) have defended it, much to the chagrin of decent people everywhere who have labeled this a make-it-or-break-it moment for the Grand Old Party.

Trump called getting Acton’s mom on camera “hitting pay dirt.”

“Why shouldn’t somebody use that?” Trump said Friday. “To me, that’s something that’s very much fair game.”

Trump’s right, in his world anyway. His faithful may not like the ad, but it’s not a deal-breaker.

The appalled, left and right, are wrong on this one — this is not a turning point for the Republican Party or the moment it realized its soul was in the frying pan.

When Ramaswamy loses — and he’s likely going to lose, if polls are right — it won’t be because Republican voters finally believe the party has sunk too low, lost its way or lacks morals. And when the postmortem happens on the right, it won’t examine whether exploiting victims of sex abuse is a smart move. (Full disclosure: One of my relatives is an advisor of Ramaswamy.)

Instead, the ad will eventually be seen as a great gift to Donald Trump for two reasons.

First, it allows Ramaswamy — his endorsed candidate — to lose without it being the president’s fault for starting a war, tanking the economy and generally being entirely unpopular with average Americans. Get ready, because if Ramaswamy goes down, Trump will spin it that Democrats and the corrupt media misrepresented the ad and lied about Ramaswamy. Not Trump’s fault, just further proof of why his battle is righteous.

Second, it allows him to test the loyalty of his MAGA acolytes ahead of 2028, and folks, I’m sorry to say it’s a test they are likely to pass with flying colors. Vance laid this out clearly in his defense, reserving his scorn for Republicans who dared to be anything but steadfast.

“Stop whining about an advertisement and go win the race in 13 days,” Vance said in response to a question about the ad. He added he was “disgusted” that his fellow Republicans were seemingly more upset about the ad “than they are about what the congressional Democrats and other Democrats want to do to the United States of America.”

For all the angst about sexual abuse, even of minors, the forever Trumpers honestly don’t care as long as their candidates win and maintain power. Just ask Jeffrey Epstein’s victims. Ask E. Jean Kelly. Ask Victim A in the Matt Gaetz allegations, or Christine Blasey Ford if you can remember that far back. The list goes on.

MAGA diehards may holler and stomp about how much they hate pedophiles, but they hate Democrats more. Trump has told these voters to ignore the ad and vote Ramaswamy. I predict more of them do it than decency permits — because we’ve seen this MAGA mental split before, where they somehow set aside all of their so-called outrage when Trump tells them to do something.

These voters are clear that the Trump regime presents a real opportunity to remake the country into a conservative bastion in ways that will be hard to undo, and they will overlook even the indecency of exploiting childhood rape.

“Vivek is Great, there is no one better for Ohio. That’s a wild story,” responded one supporter on Truth Social after Trump posted a defense of the ad.

“I love how Vivek does not hesitate to call out wrongdoings,” wrote another.

Others tried to turn the topic to their conspiracies about Rep. Ilhan Omar and Michigan senate candidate Abdul El-Sayed, two bogeyman of the right for their race and religion. The responses of Trumpers to his post were exactly on brand — deflecting or blaming media and disinformation for skewing the issue. (Trump and Ramaswamy are claiming that the ad isn’t about sexual abuse, but only about whether Acton is truthful.)

With that veneer of justification, it’s likely his most devout base in Ohio, led by the 20% of voters who consider themselves white evangelicals, will stick with their guy. Nearly 8 in 10 white evangelical Protestants support Trump, and they are motivated voters who have disconnected the Trump reality from the Trump promise for years.

Despite all the outrage across the country about the ad, it’s likely the final tally in Ohio will remain largely as it would have been before the kerfuffle. Ramaswamy was down in the polls before he dove into the muck of the past few days. A reliable Cook’s poll put Acton ahead 49% to 44% — one of the reasons Ramaswamy was desperate enough to try this last-ditch smear.

I’ll bet an Ohio buckeye the final count isn’t far outside that margin, with no sign of a massive drop in Republican support of Ramaswamy, despite all the posturing and hand-wringing. If he loses, it is likely more about the surging racism against Indian Americans, especially with young conservatives, than one ugly ad.

But those Republicans who denounced the ad will face the president’s punishment. The ad is not a mistake. It is an inadvertent test. By embracing the ad even as it’s disparaged nationally, the president is discovering exactly who he can, and can’t, trust as he heads into the two most difficult years of his decadelong rule — the part where he stops pretending to be anything but what he is, a corrupt and greedy man intent on maximizing power and wealth. The part where he challenges elections.

We are watching the last of the old-guard Republicans being purged thanks to the ad. Republicans who have gathered up the tattered shreds of their integrity and courage over this ad are shredding them to nothing on this moment, giving Trump insight into who might stand up to him when the protection of our democracy is on the line.

Trump has started lashing out already, making sure those potential last-round conscientious objectors are damaged.

After current Ohio Republican Gov. Mike DeWine called for Ramaswamy to stop airing the spot, labeling it “deeply troubling,” Trump attacked him — even though DeWine said he continued to support Ramaswamy as his replacement. (DeWine is facing term limits.)

“Mike DeWine, who I unfortunately helped get elected years ago, when he was losing by 16 points prior to my doing a Rally for him was, as usual, disloyal to the Republican Party,” Trump wrote on social media.

DeWine was far from alone.

Trump’s days of conning himself into a coalition are behind him — well into his second term, is now consolidating power behind his core, public opinion be damned.

The independent voters that may indeed not vote or change votes because of the ad were just as likely to switch over gas prices or wars.

The ad was never for them, but rather just for this outrage, this push to motivate the base with just the sort of grimy bullying Trump does best — I believe him when he says he wishes he could make an ad like this. Trump will rally in Ohio this week with Ramaswamy, and it’s likely most Republicans will somehow have transmuted their outrage into support by the time he appears in person.

His base understands his support of the ad is an expression of power. His base understands the trade they are making. His base doesn’t care what happened to Acton, because she will never give them the America they want.

His base likes the ad, even if they won’t admit it.

As Ohio Republican gubernatorial candidate Vivek Ramaswamy came under fire for releasing an attack ad featuring his Democratic competitor’s estranged mother, a mysterious news site was running a Facebook ad boosting the controversial video.

The Buckeye Bulletin, which bills itself as an Ohio-based news platform committed to “reliable journalism” and “strong editorial standards,” popped up suddenly this spring and began pumping out a steady stream of pro-Ramaswamy content.

The publication’s articles have no bylines. There is no list of staff. The website does not feature digital advertisements, nor does it prompt readers to subscribe, but there is also no disclosure of who is funding it.

A closer look at the Buckeye Bulletin’s Meta advertising data shows that its Facebook and Instagram accounts are managed by the Lincoln Media Foundation, a nonprofit organization affiliated with the Orange County-based Lincoln Club — the oldest and largest conservative donor organization in California. IRS documents show that the club and foundation are associated organizations and share at least two key executives.

Meta’s advertising data shows that the Lincoln Media Foundation manages the Instagram and Facebook accounts for the Buckeye Bulletin.

(Meta)

The Buckeye Bulletin, Lincoln Club and Lincoln Media Foundation did not respond to requests for comment.

The Bulletin appears to be a partisan site posing as a local news outlet ahead of the midterm elections, a strategy political scientists refer to as “pink-slime” journalism.

This is not the first time a “pink-slime” outlet has been linked to the Lincoln Media Foundation. In 2024 Max Read, director of civic innovation for the Institute for Strategic Dialogue, identified seven such alleged outlets.

With the exception of one Los Angeles-focused site, those outlets all targeted critical states for the 2024 presidential election such as Georgia, Pennsylvania and Wisconsin. Read reported that the media group had spent more than $63,000 on Facebook and Instagram ads, resulting in up to 18 million impressions during the last election cycle.

“[The sites were] very clearly designed to try to influence the information environment ahead of the presidential election,” Read told The Times. “They had all been started early in the year and used advertising on Meta platforms to juice their engagement numbers.”

When asked by The Times to take a look at the Buckeye Bulletin, Read said it appeared to be “pretty much copy and paste the same tactic that they used in 2024, even down to the aesthetics of the Facebook page and Instagram account.”

“It seems like they realized this worked at some level in 2024 and is worth doing again this year,” he said.

Earlier this year, CalMatters identified another outlet tied to the Lincoln Media Foundation called the California Courier, which had been circulating Facebook advertisements criticizing Gov. Gavin Newsom and the statewide redistricting ballot measure Proposition 50.

Since the Buckeye Bulletin’s Facebook and Instagram pages launched in March, the outlet has shared posts touting endorsements of Ramaswamy — a biotech billionaire and former presidential candidate — as well as his platform for addressing Ohio’s healthcare crisis and his stance on religious freedom in schools.

Simultaneously, the outlet’s social media posts have highlighted the refusal of his opponent — Amy Acton, Ohio’s former public health director — to debate, comments on how she “shut down” the state’s economy during the COVID-19 pandemic and a video with a watermark from right-wing political activist Laura Loomer.

This week, the outlet turned attention to Ramaswamy’s controversial campaign ad featuring Acton’s estranged mother, Donna Arthur. In the ad, Arthur calls her daughter a liar and urges voters not to support her.

However, the ad did not acknowledge that Arthur lost custody of her children after their stepfather, Arthur’s husband, was indicted for raping Acton when she was a child — an omission that drew fierce condemnation from Democrats and some Republicans, including Ohio’s Republican Gov. Mike DeWine. Others, including President Trump and Vice President JD Vance, an Ohioan, have defended the ad.

Arthur and her husband fled to Pennsylvania after his 1978 indictment where he died in 2004 without having been brought back to Ohio to face the charge.

Peppered in between political content on the Bulletin’s social media feeds is a smattering of reels related to non-political news, often featuring videos lifted directly from local TV stations. These other posts are used to create a “veneer of genuine local journalism,” Read said.

The language on the Bulletin’s About Us page displays markers of artificial intelligence such as generic mission statements, polished but repetitive phrasing and vague claims about journalistic standards with no details about the publication’s staff.

Of the last 30 posts shared on the Bulletin’s Facebook as of 5 p.m. Friday, 21 were about state or national politics and 10 were about the gubernatorial race. Engagement on the posts dealing with Ramaswamy and Acton is consistently strong for a page with around 5,600 followers.

For example, a Wednesday post on Ohio State Medical Assn.’s PAC endorsing Ramaswamy received more than 770 likes, 260 comments and 150 shares. Another video posted Wednesday with the label “Amy Acton refuses to debate, says mother is lying about her” received more than 4,800 likes, 1,500 comments and 500 shares.

Meanwhile, a non-political Wednesday post on a chemical explosion in Toledo received two likes, no comments and no shares.

The unassuming social media scroller or person who clicked onto the website would have no clue of the Buckeye Bulletin’s apparent connection to a group of wealthy Southern California Republications.

The Lincoln Media Foundation was started by leaders of the historic Lincoln Club, which was founded in 1962 and once counted John Wayne and former President Richard Nixon as members.

Today, the club describes itself as being home to “the most prominent business and thought leaders” in California and says it offers members the opportunity to meet world leaders and “experience their hobbies come to life through a combination of extravagance and leisure.”

The foundation notes that it uses a digital approach to reach communities left out of the national conversation, but its website does not disclose providing funding to any news outlets.

IRS records show that the nonprofit’s financial activities kicked up dramatically in 2024, the latest year for which data are available. The Lincoln Media Foundation reported $3.88 million in revenue in 2024, compared with $738,000 in 2023, $453,000 in 2022 and $415,000 in 2021.

The Buckeye Bulletin’s Facebook and Instagram accounts have spent just over $10,000 boosting posts this year, according to Meta’s ad library.

That’s barely a drop in the bucket in Ohio, where hotly contested races for governor and U.S. Senate have drawn hundreds of millions in spending. But presenting a slanted political view under the guise of local news tends to offer more bang for your buck than traditional advertisements, said Georgia Kernell, an associate professor in the departments of communications and political science at UCLA.

“Voters are so sick of ads; they’re getting tons of clear paid advertisements on the radio, on the television and on their social media feeds now,” she said. “Anything that can kind of look different is going to be more likely to keep their attention.”

Presenting as a traditional news source also increases the likelihood of viewers believing that the information presented is well-researched, she said.

Nik Usher, associate professor of communications at the University of San Diego, said it’s unclear how much influence pink-slime journalism is having on voting behavior, but political strategists are willing to try any new approach to possibly make a difference in tight races.

“This is one strategic effort to throw more spaghetti at the wall, hoping it’ll stick,” Usher said.

Creators of these partisan sites further stand to benefit from the fact that artificial intelligence tools are constantly scraping content from news websites without paywalls.

Researchers at NewsGuard recently found that leading AI chat bots are citing pink-slime websites nearly half the time when users ask questions about candidates and issues in the midterm elections.

Democrats and Republicans have increasingly leveraged pink-slime journalism to influence voters in the past few election cycles.

In 2020, the New York Times identified a network of 1,300 news sites that paid freelance writers to produce biased content for Republican groups and corporate public relations firms. In 2024, the left-leaning Star Spangled Media group used a site called the Morning Mirror to promote down-ballot Democratic candidates, according to research from Columbia Journalism School’s Tow Center for Digital Journalism.

More recently, the evolution of AI has increased the ease with which these websites can be populated with content, eliminating the need to pay writers and automating the production of social media posts.

Usher described pink-slime websites as “explosive bombs for public trust” that take advantage of the gap created by the loss of independent local papers and further diminish expectations for news to be fairly reported.

“Once these sorts of sites are pointed out to the public it further undermines distrust in political institutions, political parties, the news media,” Usher said, “especially when AI is associated with this kind of stuff.”

Trump advises the Republican gubernatorial candidate to keep running the controversial advertisement.

US President Donald Trump has backed Republican Vivek Ramaswamy amid controversy over an attack advertisement by the Ohio gubernatorial candidate against his Democratic rival.

Trump said in a social media post on Thursday that Ramaswamy should keep running the advertisement that features Democratic candidate Amy Acton’s estranged mother.

In the advertisement, Donna Arthur, Acton’s mother, disputes her daughter’s account of a childhood involving homelessness and ⁠⁠sexual abuse by her stepfather, urging Ohioans not to vote for her.

Acton says she has not seen her mother since 1978. Acton’s brother has supported her account of being sexually abused by her stepfather when she was a child. The stepfather, who died in 2004, was charged with rape.

“Anybody whose mother spoke about a daughter in that way would normally lead to the daughter being precluded from serving in office,” Trump said.

The US president also attacked Republican Ohio Governor Mike DeWine, who advised Ramaswamy to take down the advertisement, labelling him “disloyal” to the Republican party.

‘It’s wrong’

At a gathering with reporters at the Ohio Statehouse, DeWine recalled the painful experiences of rape victims he dealt with as a county prosecutor and state attorney general.

“It’s wrong to run this ad,” he said. “And, even at this late time – my wife, Fran, saw the advertisement just run this morning on TV – I would just urge the Ramaswamy campaign to take this down.”

Acton’s brother, Philip Stearns, called the advertisement ⁠⁠a “desperate, disgusting attack”, while Acton campaign spokesperson Addie Bullock called Ramaswamy’s decision to promote it “both despicable and entirely predictable”.

Vice President JD Vance, campaigning on Wednesday with Ramaswamy ⁠⁠and US Senator Jon Husted, an Ohio Republican, had brushed aside ⁠⁠the blowback.

Vance, a former senator from Ohio, expressed disgust with Republicans “whining” about the advertisement as low and in poor taste.

Ramaswamy’s campaign said it was spending $4m to promote the advertisement.

Opinion polls suggest Acton is narrowly leading Ramaswamy in a tight race to replace the term-limited DeWine.

COLUMBUS, Ohio — President Trump said Thursday that Vivek Ramaswamy, the Republican nominee for Ohio governor, should keep running a controversial ad featuring the estranged mother of Democratic opponent Amy Acton, posting on social media that it was “hitting pay dirt.”

Trump also denounced Ohio Republican Gov. Mike DeWine, who criticized the ad as “deeply, deeply troubling” earlier in the day. Acton previously served in DeWine’s administration as a health official. Her mother lost custody of Acton and her brother after her husband — the children’s stepfather — was indicted on a charge of raping Acton.

“He strongly suggested that Vivek should, ‘take down the Ad,’ ” Trump wrote. “He probably wants a Dumocrat to win, and certainly doesn’t want someone who will do a much better job than he is capable of doing. I suggested, on the other hand, that Vivek should keep it up, and let everyone listen to the mother of a defective, dishonest, and incapable Candidate, explain how the daughter is a DISASTER who, uncontrollably, lies, cheats, and steals!”

At a gathering with reporters at the Ohio Statehouse, DeWine recalled the painful experiences of rape victims he dealt with as a county prosecutor and state attorney general.

“It’s wrong to run this ad,” he said. “And, even at this late time — my wife, Fran, saw the ad just run this morning on TV — I would just urge the Ramaswamy campaign to take this down.”

The term-limited DeWine’s remarks place him at odds with Ramaswamy, whom he has endorsed. The biotech entrepreneur and former presidential candidate plans to spend $4 million to broadcast it online and on television.

DeWine stops short of pulling his endorsement

But the governor stopped short of pulling his backing of the Republican for now. DeWine recalled a previous line of attack by the Acton campaign had mentioned Ramaswamy’s mother and said that also was wrong — “family members have always historically been off limits” — though he noted it was never used in a multimillion-dollar ad campaign.

That critique from the summer cited an investigative report into Geetha Ramaswamy’s role at a pharmaceutical company run by her son, whom Acton and Democrats described as “hiring his own mother to manipulate clinical trial data.”

The Ramaswamy campaign called those claims “slanderous” and said he’s being held to a different standard than Acton and other Democrats who have attacked Republicans’ families.

“Governor DeWine is correct that the first and only candidate to attack the mother of her opponent in this race was Amy Acton,” spokesperson Connie Luck said in a statement, adding, “We refuse to accept the media’s double standards.”

Ohio Republicans divided over the ad

By chiming in, DeWine has entered the fray of a growing rift among Ohio Republicans over the advertisement — as both the governor’s race and a race for U.S. Senate appear far tighter than expected in a state Trump won handily three times. The video features Acton’s birth mother, Donna Arthur, calling her “a liar” and insinuating she has mental health issues.

Acton, Ohio’s COVID-19-era health director, has made no secret of facing homelessness and abuse as a child. Arthur lost custody of her children after their stepfather, Arthur’s husband, was indicted on a charge of rape involving Acton. Acton’s campaign on Tuesday posted a video of her brother, who supported her backstory about living in a tent and being abused.

Republican Vice President JD Vance, an Ohio native son, expressed disgust during an Ohio campaign swing Wednesday with Republicans “whining” about the ad as low and in poor taste. But Republican U.S. Sen. Jon Husted, DeWine’s former lieutenant governor — running in a tight retention race against Democrat Sherrod Brown — has said he would not have run the ad, as has Republican Secretary of State Frank LaRose, who is running for state auditor.

Another influential Ohio Republican, former U.S. Rep. Jim Renacci, posted a lengthy essay on X overnight, suggesting that “the floor may have just fallen out from under the Republican campaign for Ohio Governor” and urging every Republican to distance themselves from it.

Amid the turmoil, Ohio Republican Party Chairman Alex Triantafilou posted what sounded like a warning, or a threat.

“The final days of a tough campaign are always the best time to find out who is really with you and who just posts and pretends,” he wrote. “Yes—we are keeping score.” The quote was followed by a winking-eye emoji.

Ad has faced bipartisan rebukes, support in conservative media

The ad is also dividing Republicans nationally.

Nikki Haley, who sparred with Ramaswamy during the 2024 Republican presidential primary over the personal nature of his attacks, called him “a bad guy” in a social media post Tuesday. “It’s a shame he continues to get away with it,” she wrote.

At the same time, Media Matters for America, a left-leaning media watchdog group, has reported that many within the national conservative media are promoting and praising the ad. Ramaswamy’s campaign manager, Jonathan Ewing, characterized it as “a campaign-ending moment for Amy Acton.”

Wayne Allyn Root, of Gateway Pundit, called it “absolutely hilarious” and Daily Wire host Michael Knowles described it as “brilliant.”

Police and court records show Cledith Arthur was arrested and charged with the rape of Acton in July 1978, when she was 12, after her biological father lodged a formal complaint against him. The abuse allegedly happened from December 1976 to April 1978. Cledith Arthur failed to show for a court appearance and became a fugitive.

Donna Arthur remained married to him until his death in 2004.

Smyth writes for the Associated Press.

COLUMBUS, Ohio — Republican Vivek Ramaswamy ’s team confirmed late Tuesday that it produced a controversial advertisement featuring the estranged mother of Amy Acton, and the campaign said it will spend $4 million to promote it despite facing bipartisan rebuke for dredging up the painful childhood of his Democratic opponent in Ohio’s governor’s race.

The decision exacerbates a deeply personal element in one of the country’s most closely watched and expensive campaigns for state office. Questions about the video will likely shadow Ramaswamy, a biotech billionaire who previously ran for president but has never before held public office, in the final two weeks of the contest. Democrats said he was growing desperate at a moment when more than 676,000 people have already cast ballots in Ohio.

The advertisement features Acton’s birth mother, Donna Arthur, calling her “a liar” and insinuating she has mental health issues. Acton, Ohio’s former public health director, has made no secret of facing homelessness and abuse as a child. Arthur lost custody of her children after their stepfather was indicted for raping Acton.

The video’s origins were initially murky when it started circulating online. It first surfaced in a post by an Ohio political blogger, then spread across social media. It did not include the “paid for” tag that is legally required to air on television so viewers can know who produced and paid for it. D.J. Brynes, who blogs as “The Rooster,” told CNN he got the video from a voter who viewed it as part of a poll and recorded it.

Connie Luck, a spokesperson for Ramaswamy’s campaign, said Acton’s mother was not paid for the one-minute video, which she said will stream online and air on television.

Acton spent Tuesday condemning Ramaswamy for the ad even before his campaign confirmed its provenance.

“I won’t normalize somebody who has said that my childhood is just something I’m complaining about, who today just released an ad using my birth mother, who I was removed from at the age of 12 for severe abuse and neglect, and sexual abuse,” she told Spectrum News, a cable news outlet in Ohio.

She said Ramaswamy made similar personal attacks during his run for the Republican presidential nomination two years ago, calling it “a lifelong pattern.”

Ramaswamy’s campaign initially issued a statement that did not address whether he was responsible for the ad or knew who produced it. In the earlier statement, Luck said Acton “has some serious problems with the truth that the public needs to be aware of.”

Democrats and Republicans condemn the ad

Casey Putsch, a car designer and YouTube provocateur who competed against Ramaswamy for the Republican nomination for governor, said on social media that he would be voting for Acton in the wake of the ad’s release. He called the video “pretty damn low.”

Acton’s campaign released a statement from her brother, Philip Stearns, who said the two were removed from their mother Donna Arthur’s custody as children after their stepfather, Arthur’s husband, was indicted for raping Acton as a child. Acton has not seen Arthur, whose last known address was in Pennsylvania, since they were in a courtroom together in 1978.

Later Tuesday, the Acton campaign released a video featuring Stearns, who recalls his older sister taking “the worst” of the abuse they faced as children in order to protect him and disparages Ramaswamy and his allies for exploiting the situation.

According to police and court documents obtained by the Associated Press, Cledith Arthur was arrested and charged with the rape of his stepdaughter, then 12, in July 1978, after Acton’s biological father reported him to authorities. The abuse allegedly happened from December 1976 to April 1978.

Cledith Arthur pleaded not guilty. He was indicted by a grand jury that September, but failed to show at a court hearing and remained a fugitive until at least 1981. He has since died.

High-profile Republicans who back Ramaswamy — including Donald Trump Jr. and influencer Laura Loomer — elevated the video in online posts.

But others joined Democrats in condemning the ad. Meghan McCain called it “dastardly” and Dan Hauser, a strategist for Republican Sen. Mike Lee of Utah, said he deleted his post sharing the video once he realized “the very serious accusations that caused their issues.”

The Democrat running for U.S. Senate in Ohio, Sherrod Brown, described the spot as “disgusting” and said everyone — including his opponent, Sen. Jon Husted — should be willing to condemn it. Husted’s campaign didn’t respond to a request for comment.

Smyth writes for the Associated Press. AP writer Ali Swenson in New York contributed to this report.