next year

Decades of Hollywood empire-building ended with a quake in 2017 when Australian media mogul Rupert Murdoch decided to sell much of his Fox entertainment holdings amid the rise of Netflix and other tech giants.

This week, another titan who has been instrumental in shaping American media and telecommunications began to unwind his Hollywood holdings.

Brian L. Roberts — who with his father built Comcast into a cable TV and internet colossus — announced his company would spin off its prestigious NBCUniversal unit into a separate publicly traded company sometime next year.

The move reverses Roberts’ purchase of NBCUniversal in 2011 — a bold bet that created a behemoth with popular programming and cable pipes to pump that content into consumer homes.

Comcast’s breakup marks the close of a Hollywood era, one dominated for 40 years by a class of maverick moguls: Murdoch, CNN founder Ted Turner, Viacom’s Sumner Redstone, cable titan John Malone and the Philadelphia-based Roberts family.

Now, a new crop of leaders has emerged, reflecting Silicon Valley’s vast influence over the film and and TV business, which has been upended by streaming and, now, artificial intelligence.

“There was a time that Murdoch, Malone and Brian were really industry leaders who could affect change,” said Bank of America managing director Jessica Reif Ehrlich in an interview. “That’s not true any longer.”

Analysts widely believe Monday’s announcement is a prelude to eventual sales of both Comcast and NBCUniversal, a theory that Comcast rejects.

Roberts, 67, told analysts he will remain involved in both NBCUniversal and Comcast after the separation. Still, he plans to relinquish his chief executive role after 25 years and a half century at Comcast. Roberts has picked trusted associates to run each firm, and his family will continue to hold controlling shares of both companies.

But the shift underscores a dramatic loss of clout by Comcast and other traditional media enterprises. Netflix, Apple, Amazon and Google’s YouTube have diminished the industry’s financial pillars — box office receipts and cable programming fees — and given consumers control over when and how they watch programming.

Murdoch was the first to flee. In 2014, he was rebuffed in his $80-billion bid to beef up his 21st Century Fox by buying HBO, CNN and other Time Warner assets. Murdoch’s defeat led to the Fox asset sale to Walt Disney Co.

Last fall, Comcast made a run for the same properties with a plan to unite NBCUniversal with Warner Bros.

Instead, 43-year-old tech scion David Ellison — with help from his billionaire father, Oracle software co-founder Larry Ellison — scooped up the prize for a staggering $111 billion.

The pending blockbuster merger of Ellison’s Paramount Skydance and Warner Bros. Discovery is expected to reshape the industry and leave NBCUniversal increasingly vulnerable to a takeover.

“It looks like Comcast’s NBCUniversal was left standing on the dance floor without a partner,” MoffettNathanson media analyst Robert Fishman wrote in a Tuesday note to investors.

Paramount’s play for Warner Bros. came a month after Ellison finalized his family’s purchase of cash-strapped Paramount from Shari Redstone. The one-two acquisition punch would propel the Ellison family to top-tier moguls with influence over CNN, CBS News, HBO, Turner Classic Movies and two historic Hollywood studios.

“It’s a flagging industry. … The industry will have to consolidate to survive,” said C. Kerry Fields, a USC Marshall School of Business economics professor. “Those who have content plus [streaming] distribution are going to be the winners.”

Roberts knows distribution. His father in 1963 bought his first cable TV system in Tupelo, Miss. It was a quirky bet for Ralph Roberts, who figured his belts and suspenders business would soon be toast as beltless polyester pants became the rage.

Brian Roberts joined Comcast as a high school intern, setting up supermarket promotions. In 1975, he became a trainee cable installer, climbing poles and stringing cables. He joined Comcast full time in 1981 after graduating the Wharton School at the University of Pennsylvania.

For more than 30 years, he worked in tandem with his dad. With key associates, they built the nation’s foremost cable TV service — then the entertainment gateway — and grew stronger by offering internet, phone and then wireless service.

Analysts credit the 2011 purchase of NBCUniversal as a huge success; Comcast rescued a company that was on the ropes due to General Electric’s under-investment.

Over the years, Comcast rebuilt NBC and Spanish-language Telemundo, writing big checks for the best sports rights, including the FIFA World Cup, NFL, NBA and Major League Baseball.

Comcast also recognized value in theme parks and invested heavily, building Universal Studios as a formidable rival to Disney. NBC finished the season in first-place among traditional TV broadcasters and its L.A. film studio is an industry leader.

But the world has changed.

“One of the defining characteristics of this company has always been our willingness to look ahead, embrace change, and position ourselves for the future,” Roberts told analysts during a Monday call.

Reif Ehrlich, the Bank of America analyst, said Comcast needed to do something — or watch its stagnant stock sink farther.

Wall Street has punished the company amid steep losses in its cable TV and broadband internet units, and because NBCUniversal has historically generated its biggest profits from its cable channels.

In January, Comcast spun off those networks, including CNBC, MS NOW, USA Network and Golf Channel, to create a new entity called Versant.

But the move failed to boost Comcast’s battered stock, which dropped 3.3% on Wednesday to $23.73.

Five years ago, Comcast stock topped $50 a share.

“It was just a very challenged market on both sides, and it’s getting worse, not better,” Reif Ehrlich said.

Comcast faces competitors beyond traditional telecommunications firms, including AT&T and T-Mobile. SpaceX’s Starlink provides satellite internet service.

NBCUniversal must jockey alongside other well-capitalized players, including Amazon, Netflix and Disney. NBC’s streaming service, Peacock, has struggled to get traction. It counted 46 million paying subscribers as of the first quarter, a fraction of Netflix’s 325 million and the nearly 132 million subscribers of Disney+.

“It’s kind of a subscale player,” Reif Ehrlich said. “It’s just a real battle, and NBC has expensive sports rights.”

Roberts conceded the difficult landscape on the analyst call.

“The world is changing faster than ever,” Roberts said. “Technology, consumer behavior, competition, capital requirements are all evolving at an unprecedented pace … When we acquired NBCUniversal, more than 15 years ago, the industry looked very different.”

He will retain control for at least three years. The NBCUniversal spin-off is envisioned as a tax-free transaction for shareholders, providing a short-term buffer from deal-making to preserve that structure.

NBCUniversal could be up for grabs by 2029 — a pivotal year when the NFL is expected to open negotiations for a new round of broadcast rights. That auction is expected to draw heavy interest from Amazon and other streamers — not just veterans Fox, NBC, Disney’s ESPN and Paramount’s CBS.

“Brian Roberts has already proven his willingness to play the long game and with continued control should be the end decision maker,” Fishman said.

Much like Murdoch, who is now 95 and partially retired.

“Rupert was the smartest guy in Hollywood — he got out at the top,” Reif Ehrlich said.

He entrusted power to his 54-year-old son, Lachlan, who has been busy remaking Fox after the 2019 sale to Disney, which included Fox’s film and TV studios, streaming service Hulu and the FX and National Geographic channels. Fox also unloaded its regional cable sports networks — a savvy move before that business cratered.

The Murdochs kept Fox Sports, the Fox broadcast network, TV stations, Fox News Channel and the studio lot.

The company has been expanding. Lachlan Murdoch led Fox’s purchase of Tubi, which provides free TV channels and movies for smart televisions, keeping Fox in the streaming game. The company launched Fox News and weather products, and subscription service Fox One, which streams the company’s sports and news.

Earlier this month, Lachlan Murdoch stunned the industry by agreeing to pay $22 billion for Roku, a leading streaming platform that reaches 100 million viewers worldwide. Murdoch called the proposed purchase “a defining moment for Fox.”

CLOVIS, Calif. — Jurupa Valley senior AB Hernandez stood on a hillside overlooking Veterans Memorial Stadium, a booklet of encouraging letters tucked under one arm and two gold medals hanging from her neck.

She rolled the medals between her fingers.

“I still feel like I’m gonna be here next year,” she said. “I guess I’ll process it overnight maybe, then tomorrow, I’m going to Disneyland.”

For most high school seniors, a state championship marks the end of a season.

For Hernandez, it marks the end of three years spent competing as a transgender athlete under a spotlight few teenagers could imagine.

On Saturday, she won state titles in the high jump and triple jump, capping her career as a four-time state champion. Days earlier, she had graduated from high school.

AB Hernandez leaps in the air during the CIF state track and field championship finals in Clovis on Saturday.

(Tomas Ovalle/For The Times)

Away from the spotlight, Hernandez likes swimming, spending time with friends and working on her makeup routine. During the past two years, politicians and activists stoked by President Trump have turned her into a symbol in the national fight over transgender athletes’ right to participate in girls’ sports.

“I feel like I’m always going to be in the public eye,” Hernandez said. “It’s never going to go away and that’s weird. But maybe someday it’ll be for something else.”

At the state championships, that fight was visible everywhere except where Hernandez seemed most comfortable: among the athletes competing in the stadium.

At the end of Friday’s preliminary competition, Hernandez and five other high jump contenders sprawled on their stomachs beneath the high jump tent, cheering on West Ranch junior Avery Prestridge and La Jolla junior Anastasia Volkov in a jump-off for the final qualifying spot.

AB Hernandez, second from right, laughs while standing on the first place podium alongside Monta Vista’s Leilani Laruelle after the CIF state track and field high-jump finals on Saturday.

(Tomas Ovalle/For The Times)

When Prestridge secured the berth, she and Hernandez exchanged a high-five and a smile.

“That’s what will stick with me,” Hernandez said. “Laying on the field, cheering for other girls, everyone being sweet.”

It was a stark contrast to the image detractors tried to paint earlier in the day.

While Hernandez warmed up on the track, anti-trans activists and politicians gathered across the street in an area marked by a CIF sign reading “free speech area.”

There, organizers who have protested women’s athletic events involving transgender participants across California delivered speeches demanding that the CIF prohibit Hernandez and other transgender athletes from competing. They were unmoved by CIF’s policy requiring that any transgender athlete who advances in track and field playoffs or places in competition be joined by the next cisgender girl in the rankings, with both advancing or receiving the same medal.

“The message being sent to female athletes is clear — your opportunities, your records, your placement and your hard work comes second to males,” former NCAA soccer player Sophia Lorey said during the rally.

California Republican gubernatorial candidate Steve Hilton spoke alongside the protesters.

“The first thing we have to do is overturn the law that set all this in motion, AB 1266, that was passed in 2013, that’s why we’ve been living with this for so long,” Hilton said to Fox News. “That law violates the California state Constitution. … I will immediately suspend the law while we begin legal proceedings to overturn it.”

Republican gubernatorial candidate Steve Hilton held a news conference outside the state track and field championships in Clovis denouncing CIF for allowing transgender athletes to compete alongside girls.

(Tomas Ovalle/For The Times)

Earlier in the day, Democratic gubernatorial candidate Tom Steyer posted a video on X with Hernandez.

“I’m so proud of you for what you’re doing,” Steyer told Hernandez. “So proud of you for succeeding. So proud of you for competing. That’s really the point. … And I’m going to hope like heck that you don’t just make state but you do really well there. Deal?”

Last year, Trump wrote on his social media platform, Truth Social, that, “As a Male, he was a less than average competitor. As a Female, this transitioned person is practically unbeatable.”

He also threatened to withhold federal funding from California if the CIF allowed Hernandez to compete. That came after he enacted an executive order in February 2025 barring transgender women and girls from participating in sports according to their gender identity.

Transgender participation in sports has become a central Republican talking point in recent years and it is impossible to separate Hernandez’s story from that political context.

Focus on the Family, Family Research Council and California Family Council have invested years and millions of dollars into messaging, advocacy and legal efforts surrounding the issue. According to ProPublica and public filings, those organizations collectively reported hundreds of millions of dollars in revenue in 2024.

Transgender athlete AB Hernandez, center, poses with other athletes at the CIF state track and field championships in Clovis on Saturday.

(Tomas Ovalle/For The Times)

As a result, a California athlete who confirmed her transgender status became the focus of a national political fight.

“The voice of the kid who’s been targeted gets lost,” said activist Daisy Gardner, who spoke at a news conference supporting Hernandez before Saturday’s meet. “We’re up against a million[-dollar] machine on the other side who has launched the ‘Protect Girls’ Sports’ campaign, and we need to have a little ray of sunshine pushing through the darkness.”

The Trump administration’s Executive Order 14201, titled “Keeping Men Out of Women’s Sports,” was issued on Feb. 5, 2025, and was followed the next day by an NCAA ban on transgender athletes participating in women’s sports.

AB is not sure whether she will find a way to continue competing in college.

“I don’t think any child should have to go through this,” AB’s mother Nereyda Hernandez said. “These are adults willingly doing this to a minor child. This is a kid, a breathing human, a child. It’s not what people are making this out to be.”

For the first time during Friday’s preliminary competition, the clouds broke and the Clovis sun beat down on the field.

AB, who had posted the top regional mark, needed only one jump to qualify for the next day’s finals. She went last in the second flight.

As she prepared for her attempt, the public address announcer’s voice echoed through the stadium.

“In girls’ long jump, here comes AB Hernandez.”

A ripple of applause spread through the crowd from those who recognized the name. Nereyda and family friend Trevor Norcross were among the loudest.

Transgender athlete AB Hernandez won the high jump title during the state track and field championships in Clovis.

(Tomas Ovalle/For The Times)

Two hours later, after completing her triple jump qualifying leaps, Hernandez headed to the high jump, where she again found herself among the final competitors remaining.

During the long wait between events, Nereyda was interviewed by ABC30. At the same moment, AB was preparing for a high jump attempt.

Gardner, the activist, hurried over, tapped Nereyda on the shoulder and pointed toward the pit.

Nereyda quickly turned her phone sideways and hit record.

“Let’s go AB!”

The night before qualifying, AB, Nereyda and friends sat in a hotel room making bracelets. At first, they strung rainbow-colored beads. AB shook her head. Her colors were pink and gold.

“I know what looks good on me,” she said. “I want something that represents me. People see a flag, and that’s not me in my entirety. I want something that is me personally, me entirely.”

While Nereyda felt the familiar butterflies about what the next day might bring, AB focused on what mattered to her. She decided how she wanted to wear her hair and prepared the custom-made letterman jacket she got last year with money donated by supporters.

Transgender athlete AB Hernandez wears a letterman jacket funded by her supporters and waves during the CIF state track and field championships in Clovis.

(Tomas Ovalle/For The Times)

AB Hernandez’s mom, Nereyda, shows a friendship bracelet she made alongside supporters of her daughter that reads “I stand with AB.”

(Tomas Ovalle/For The Times)

“She said, ‘I want my letterman jacket,’ and I was like, OK,” Nereyda said. “And she said, ‘I want that to be a reminder every time I wear it, I want it to be a reminder of the people who supported me,’ and that’s what she did.

“It was a daily reminder that she wasn’t alone.”

Those are the memories Nereyda says will stay with her more than the vitriol she and her daughter have faced during the past two years. AB is a reluctant transgender athlete pioneer who prefers to be known for so much more than just her gender identity, but the prospect of hiding because she was relentlessly attacked didn’t feel right, either.

“I’m always going to think about how hard she tried to be here,” she said. “She didn’t quit. Despite all the pressure, you can’t change my kid.”

The night before AB’s final competition, Nereyda felt sick. She suspected it was stress over what the next day might bring.

But Saturday passed with minimal disruption.

AB’s long jump did not meet her usual standard. She finished third with a mark of 20 feet, 2 1/4 inches, a result she described as “bittersweet.”

“It was a little nerve-wracking,” Nereyda said. “I could see it was a different vibe when she got into the high jump and triple jump.”

In those events, Hernandez delivered the top performances of the day to repeat as a state champion.

She leaped 42-8 3/4 in the triple jump, comfortably ahead of Los Altos senior Daniela Hughes, who finished at 41-1 before sharing the podium. Standing together atop the first-place position, the two posed for photos with Hughes’ arm draped around Hernandez.

“I’m just happy with my performance,” Hughes said when asked about sharing a podium. “I wanted to win a championship.”

Transgender athlete AB Hernandez clinches her fists and reacts after completing a high jump during the CIF state track and field meet in Clovis.

(Tomas Ovalle/For The Times)

About 30 minutes after the high jump medal ceremony, AB walked toward her mother.

Nereyda spotted her and threw her hands into the air.

“My baby!”

The two embraced, away from the crowd, the cameras and the ire.

“She did it,” Nereyda said. “With everything else, it didn’t matter, she did it.”

As artificial intelligence becomes more embedded in film production, the Academy of Motion Picture Arts and Sciences is drawing a clearer line around it.

In new rules announced Friday for next year’s 99th Academy Awards, the academy said screenplays must be “human-authored” to be eligible for awards consideration, and that only performances “demonstrably performed by humans with their consent” will qualify for acting prizes. The group also reserved the right to request additional information about how AI tools were used in a film and the extent of human involvement.

The academy’s Board of Governors reviews its rules annually.This year’s revisions arrive as the industry continues to grapple with how AI tools are reshaping the creative process — and how institutions like the Oscars should reward that work, if at all.

The new changes build on guidance introduced a year ago, when the academy said that the use of AI would “neither help nor harm” a film’s chances of receiving a nomination, while emphasizing that voters should consider “the degree to which a human was at the heart of the creative authorship.” At the time, the organization stopped short of requiring formal disclosure of AI use, even as the technology became a flash point across Hollywood.

Taken together, the updated language suggests an effort to more clearly define the boundaries of authorship at a moment when tools such as voice cloning, digital doubles and AI-assisted writing are becoming more common in film production. The emergence of synthetic performers such as Tilly Norwood reflects how quickly those questions have moved from theoretical to practical.

In announcing the new rules, the academy framed the changes as part of an effort to reflect the current state of filmmaking, while maintaining what it called a “commitment to honoring human authorship and artistry.”

Beyond the AI provisions, academy leaders approved several structural changes across different categories.

In acting, performers may now receive multiple nominations in the same category if their performances rank among the top vote-getters, aligning the category with other branches.

The international feature film category also saw a notable shift. In addition to the traditional submission process through individual countries, non-English-language films can now qualify by winning top prizes at select major festivals, including Cannes, Berlin and Sundance. The award will be credited to the film itself, with the director accepting on behalf of the creative team, rather than to a submitting country or region.

Other changes — including updates to voting procedures in categories such as cinematography, visual effects and makeup and hairstyling — were largely technical in nature.

The new rules will take effect with next year’s Oscars, scheduled for March 14, 2027.