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WASHINGTON — As President Trump tells supporters to vote in November as if he were on the ballot, California Republicans in tight congressional races are sending a different message to voters.

The four California Republicans running in the state’s most competitive U.S. House races, plus a fifth opposing a fellow Republican in a close contest, are appearing to keep some distance from Trump as they campaign ahead of the Nov. 3 election.

They all skipped the president’s midterm convention in Dallas this month. Two candidates in tough races removed references to Trump on their campaign websites. And most are favoring a heavy focus on local and state issues in their campaigns — a contrast to Trump’s approach, driven home in Dallas, of casting the election as a loyalty exercise.

President Trump watches as balloons fall at the Republican convention.

(Alex Brandon / Associated Press)

“You’ve got to do me the biggest favor you’ve ever done me. You’ve got to do this for me: You have to pretend I am on the ticket,” Trump told a crowd at the GOP midterm convention. “Pretend I am on the ticket because this is going to turn out to be one of the most important elections.”

The dynamic within the GOP reflects several competing factors: the need to attract new voters in districts made more purple by California’s redistricting, the hope that Trump can rally the base while candidates focus on swing voters, and the fear among Republicans that the president’s flagging approval ratings could cost them crucial seats in the midterms.

“There is a bit of jujitsu to it,” said Rob Stutzman, a longtime California Republican consultant. “These candidates are hoping that Trump motivates these voters to vote … [while they] focus on gaining votes, particularly from independents who don’t like the president right now.”

The state’s redistricting under Proposition 50, which redrew the congressional map to be more favorable to Democrats, also handed Republican candidates the necessity of persuading more unaffiliated voters and moderate Democrats — likely a major factor in their stances toward the White House, said Pete Peterson, dean of the Pepperdine University School of Public Policy.

“To the degree that Republican candidates are distancing themselves, they’re understanding that they’re actually appealing to newer electorates,” Peterson said. “[The districts] have been made more moderate, more purple, and candidates may be responding accordingly as a way of trying to attract those voters.”

Facing headwinds

The party in power typically faces an uphill battle in midterm elections, and vulnerable candidates often distance themselves from the sitting president. As Republicans fight to keep control of the House and Senate in November, however, they are dealing with particularly serious challenges stemming from Trump’s low favorability rating and public frustration with the economy, the war in Iran and the escalating trade war with Canada.

Trump largely has dismissed concerns about the economy and the war, even as polling shows both are weighing heavily on voters. He also has exacerbated challenges for his party amid the growing public backlash to data centers and artificial intelligence, doubling down on his support for AI advancement in recent days even as GOP candidates in tight races look to respond to constituents’ concerns.

He also drew criticism from some within his party after promising to give a $5,000 payment to every adult citizen if Republicans win the House and Senate in November, a legally murky idea.

Still, Trump has urged Republican lawmakers in tough reelection campaigns to run on his record and earlier this month vowed to spend the last month before the election stumping for candidates in 35 battleground races, including in Alaska and Texas. He has not yet mentioned plans for California.

“All you have to do is talk about it, and you’re going to win and you’re going to win big,” Trump said of his record.

Candidates nationwide seem unconvinced. A Washington Post analysis found that Republican politicians have stopped mentioning Trump on social media, doing so about half as often as they did in January. Many in competitive races skipped his convention, and in recent weeks some have broken with him on data centers and the payout pitch.

In California, the headwinds for the GOP were captured in a survey released last week: A greater share of independents said they would vote for the Democratic candidate over the Republican in their House districts, the Public Policy Institute of California found, and a majority of likely voters polled Sept. 4-10 said they would choose the Democratic candidate if the election were held now.

Robert Rivera, left, of San José and Corky Galey of Modesto listen to gubernatorial candidate Steve Hilton during a town hall in Modesto on Aug. 26.

(Sara Nevis/For The Times)

Last week, Republican gubernatorial candidate Steve Hilton’s campaign blasted a fundraising text to voters that began: “We get it. Maybe you don’t like Trump. Maybe you can’t stand MAGA.”

Democrats have seized on the dynamic.

“California Republicans know their loyalty to a toxic MAGA brand is a losing strategy,” said Anna Elsasser, spokesperson for the Democratic Congressional Campaign Committee. “Unlucky for them, no desperate rebrand can save them from their clear record of broken promises — from raising costs, to ripping away health care, to supporting another forever war everyone hates.”

Leaning on the local

Rep. Young Kim (R-Anaheim Hills) stripped her campaign website of the “America first” branding and references to Trump that defined it before the primary.

(Bill Clark / CQ Roll Call via Associated Press)

In Orange County, Rep. Young Kim — in a close contest with fellow Republican Ken Calvert — has stripped her campaign website of the “America first” branding and references to Trump that defined it before the primary. And in Northern California, Rep. James Gallagher has scrubbed Trump’s endorsement from his campaign website, which months ago prominently featured his close ties to the president.

Other candidates in tight races — Rep. David Valadao, running for reelection in the Central Valley; Kevin Lincoln, challenging Democratic Rep. Adam Gray; and Jim Desmond, running to fill the seat of retiring Republican Rep. Darrell Issa — have leaned on campaign optics centered around their regions rather than on sharply partisan politics.

None of the three attended Trump’s convention. Valadao rarely mentions Trump on social media and is the last House Republican still running who voted for Trump’s second impeachment. Desmond does not mention his support from Trump on his endorsements web page; Lincoln does.

Rep. Kevin Kiley, who left the Republican Party this year after his district was redrawn and after he clashed with Trump over tariffs, also is making an appeal to middle-of-the-road voters, promoting legislation around AI safeguards while taking aim at Sacramento policies. Kiley still caucuses with congressional Republicans but says he won’t if reelected.

Representatives for Gallagher, Lincoln, Desmond and Valadao did not respond to requests for comment.

Chris Pack, a spokesperson for Kim, said she was “proud of her work with President Trump to deliver results for Southern California.” But he framed her race as a choice between Kim and her opponent, saying the campaign’s messaging is focused on Calvert’s record. Pack didn’t answer a question about the removal of Trump’s name from Kim’s website.

Moves like Kim’s and Gallagher’s are angled at conveying to moderate voters that “they’re not going to be beholden to the party line, they’re simply going to run on common sense,” and may give centrist Democratic voters “permission” to consider the candidates, said one GOP operative who works in the state, granted anonymity in order to speak candidly.

In competitive districts like the ones California Republicans are trying to hold on to, Trump’s ask for voters to pretend he’s on the ballot is “probably not as helpful,” the operative said.

Instead, strategists see the local focus as the most effective strategy for California Republicans, along with a focus on statewide issues that allow them to counter policies of Gov. Gavin Newsom that they perceive as unpopular with voters.

“California Republicans know what’s best for their districts,” the operative said. “They all have their own independent records and are pretty well-known by their communities.”

Republicans are making the case that California’s long-term affordability issues, which far predate the current national economic landscape, have been exacerbated and mishandled by Democrats. The party also is leaning on an argument that Democrats are overly focused on Trump and have few substantive policy solutions.

Texas attendees hold up flags and cowboys hats at the Republican convention.

(Smiley N. Pool / Dallas Morning News via Getty Images)

Mike Madrid, a veteran California Republican political consultant, argued that a last-minute rebrand is unlikely to stick for candidates whose party has built a political identity around loyalty to the president and his policies. He said Republicans’ retreat is a sign of how Trump’s popularity is dwindling.

“I wouldn’t call that subtle in politics,” he said. “When you’re distancing yourself from the president of your own party, a man that everybody’s been championing as a political and cultural hero in those parts, I don’t think that’s subtle at all.”

When asked to make his case to midterm voters in an interview last week, Vice President JD Vance argued that Americans should give his party more time to deliver.

“Give us another chance,” Vance said on the All-In Podcast. “Give us another couple of years to continue to work on the amazing things that we have been doing for the past two years.”

SACRAMENTO — Fighting for reelection, Orange County Rep. Young Kim has removed several references to President Trump from her campaign website as she tries to broaden her appeal to voters in a race against fellow Republican Rep. Ken Calvert.

The two are locked in a brutal intra-party fight over one of the only safe districts left for Republicans in Southern California after voters approved a new congressional district boundaries last year.

Throughout the primary, both Republicans used campaign ads and mailers to play up their support for Trump and court GOP voters. But as the general election approaches, both candidates are diminishing the president’s presence in their messaging by varying degrees.

Until recently, a banner on the homepage of Kim’s website described her as a “Proven Fighter” who would “Stand with President Trump to deliver a bold America First Agenda,” according to archived versions of the site.

As of this week, the banner said the Congresswoman is “taking on Career Politicians to Restore the American Dream.” Previous references to Trump and “America First” have been removed from the website’s homepage and Kim’s biography. The changes were first reported by Politico.

An “Issues” page that highlighted her positions on red meat topics such as “Standing with President Trump to Save America,” “Protecting Election Integrity” and “Fixing Bidenflation” has been taken down.

Kim’s campaign pushed back on the notion that she is distancing herself from Trump, calling it “completely absurd.”

“Our campaign has consistently framed this race as a choice between an effective leader like Young Kim, who has delivered results in less than three terms in Congress, and Ken Calvert, whose career has been plagued by corruption controversies and FBI investigations,” said Kim campaign spokesman Chris Pack. “Calvert incessantly complains about Washington getting nothing done, seemingly oblivious to the fact that after nearly 40 years, he has become Washington.”

The new 40th congressional district, reconfigured under Proposition 50 approved by California voters in 2025, packs many of the region’s Republican voters into a district which includes inland Orange County and portions of San Bernardino and Riverside counties.

While 40% of the registered voters in the district are Republican, 31% are Democrats and 21% declared themselves to be “no party preference,” according to the Secretary of State’s latest report.

The new map carved the district held by Calvert, a Corona Republican and 33-year fixture in Congress, into three different pieces. Democrats redrew the map in an attempt to oust up to five Republicans and cancel out GOP-led gerrymandering in Texas. Kim, who is from Anaheim Hills, and Calvert advanced from the primary election over several Democrats and an independent candidate and will face off in the Nov. 3 general election.

Calvert continues to emphasize his close ties to Trump. His campaign homepage features a video with shots of him shaking Trump’s hand and interacting with him in the Oval Office.

Calvert’s campaign criticized Kim for scrubbing Trump from her website and at other times keeping the president at arm’s length.

“Young Kim can delete Trump from her website, but she’ll never be able to erase the fact that she is a complete and total fraud who will say anything if she thinks it will help her keep her job,” said Calvert campaign spokesman Calvin Moore.

“Young Kim has had every opinion on Trump imaginable from trying to censure him to claiming she’s 100% with him, to promising to kick his butt, then trying to lick his boots in the primary. It’s insulting to voters’ intelligence that she thinks voters won’t see right through it,” he said.

Calvert’s PAC, Americans 4 Security, has also changed messaging on its mailers. Before the primary, it sent over a dozen mailers attacking Kim for “blocking the Trump agenda” and “running from her anti-Trump record.”

Two recent mailers sent by the PAC contrast Calvert’s record with Kim’s and make no mention of Trump.

The post-primary messaging shifts weren’t a surprise to Matt Klink, a Republican political strategist.

“Through targeting, you look at Democrats and decline to state voters, and you soften your message to focus on things that they care about. That’s not changing their position, it’s just effective campaigning,” he said.

But personally, Calvert has continued to embrace the president. His campaign confirmed Calvert is attending an unconventional midterm Republican convention in Dallas, Texas. Trump is scheduled to give keynote speeches both nights.

Kim skipped the GOP convention in favor of meetings with constituents and a human trafficking task force, and to attend 9/11 events, according to her campaign.

“Calvert being with Trump, he’s helping to create that enthusiasm around his campaign,” Klink said. By skipping the convention, “Young Kim is signaling, ‘I may be a Republican, but I care about the district, too.’ It’s a good contrast.”