Seaside Towns

THE sun is shining so it’s time to grab a bucket and spade and head to the seaside – but where in the UK is best if you’re on a tight budget?

Well, the eight cheapest seaside towns have been revealed this week, and they range from a pretty harbour town in Wales to famous destinations in the North of England.

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Which? has crunched the numbers and discovered the cheapest seaside towns in the UK where hotels cost under £100 per night on average.

While it actually came in last place on the list, Which? declared the Welsh town of Tenby as the ‘best cheap seaside town in the UK’.

Rooms don’t break the bank, on average they are £100 per night – not to mention it’s beautiful and is frequently crowned one of the prettiest spots in the UK.

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The harbour town is known for having multi-coloured houses right on the front – there’s even a small chapel there too.

Travel Reporter Cyann Fielding told us why she loves the town: “Tenby really does feel like the epitome of the song ‘Oh I Do Like To Be Beside The Seaside’ with everything you could ever want from a seaside town within a short walk of each other.

“Most pictures of the town you’ll see are of the pretty harbour, where boats bob up and down, the pier stretches into the water and the castle rises above it all on a hill.

“You can’t really go wrong with anywhere you go in the town, but make sure to visit Plantagenet House Restaurant – inside it is super cosy with stone walls and definitely stand in the alleyway in front of the restaurant and look back towards the harbour; you will get such a pretty view.

“For beaches, head to Tenby North Beach – it is super expansive, flat and often has ideal conditions or a swim. Oh, and a great view of the pastel coloured houses in the town.

“If you want to see more of the area, jump on the ferry for 20 minutes to Caldey Island, where you can see a historic lighthouse and visit the island’s famous chocolate factory.”

Topping the list for being the cheapest is Whitley Bay in Tyne and Wear, where hotel rooms cost an average £82 per night – or £41pppn.

It might be cheap, but it still has all the delights of a seaside town, like a sweeping sandy beach, a towering lighthouse and a high street with independent cafes.

It’s a popular destination and one of the locals even called it “one of the best places on Earth“.

Local resident, Catherine Addison-Swan, added: “It’s not just cafes where you can grab a bite to eat in Whitley Bay, of course – the town is full of restaurants that you won’t find anywhere else, yet another thing that adds to its unique charm.”

Sun Travel found bargain rooms – like at the Dunes Hotel which for a one-night stay in June for two adults cost just £50 – or £25pp.

The Welsh town of Llandudno also made the list with rooms on average costing £85 per night.

The Victorian seaside resort in North Wales is known for its enormous palm-tree lined promenade.

The pier on the Llandudno North Shore Beach is very popular and is open all year round – another is the Great Orme Tramway which takes visitors up the cliffside.

A room for two adults at the Elsinore Hotel Llandudno in June costs as little as £54 – or £27pppn.

Over in Essex, Frinton-On-Sea is another bargain seaside town when it comes to overnight stays with hotels on average costing £95 per night, according to Which?

The seaside town is well-known for being traditional with no arcades – it didn’t even have a pub until 2000.

Travel Reporter Alice Penwill reveals why you should visit, she said: “Not only is Frinton a very pretty spot on the coast, it’s one of the sunniest.

“Along the Essex coastline, Frinton-on-Sea is known for having no noisy arcades, like its more popular neighbour of Clacton.

“I love it for the fact that it has no frills, on the front is just a sweeping sandy beach, the sea and some pretty beach huts too.

“But if you want a bit more excitement, head back to Connaught Avenue for independent shops and boutiques.”

Also in the north of the UK, Whitby made the list too.

The town famous for its connections to Captain Cook and Dracula has two beaches West Cliff (Whitby Sands) and Tate Hill.

It has quality fish and chips too as Trenchers of Whitby just secured the Restaurant of the Year title at the National Fish and Chips Awards 2026.

You can get a takeaway cod and chips, haddock and chips or scampi and chips all for £13.50 each.

Assistant Travel Editor Sophie Swietochowski said: “It’s not just the beaches that make Whitby so spectacular. The rows of typical seaside cafes that line the shore and higgledy-piggledy pubs where servers have that proper northern charm are what I love.

“Queues wind around the corner for the well-known Magpie Cafe – and for good reason. Its famous fish and chips are some of the best in the UK, which I can vouch for, and should be eaten the northern way, with a good dollop of curry sauce.

“If you grab yourself a takeaway instead of sitting in the main restaurant, you can save yourself a fair bit of cash.

“For a good value pint, wander to Little Angel, set a little back from the river. It’s a CAMRA-pub so serves proper ales as well as homemade pub grub, including sandwiches for a fiver.”

Other cheap seaside towns where stays cost less than £100 include Aberdeeshire’s Stonehaven which has a heated Art Deco saltwater lido right on the beach.

An overnight stay in Filey, North Yorkshire, will set you back around £50per person.

Finally, there’s Lytham St Annes, a seaside town in the Borough of Fylde just south of Blackpool.

It wide sandy beaches, and a long pier that stretches over the North Sea.

Here are the eight cheapest seaside towns…

These are Which?’s cheapest seaside towns – and the average price of a hotel…

Tenby – Average hotel price £100

Whitby – Average hotel price £94

Whitley Bay – Average hotel price £82

Stonehaven – Average hotel price £90

Llandudno – Average hotel price £85

Frinton-On-Sea – Average hotel price £95

Filey – Average hotel price £100

Lytham St Annes – Average hotel price £95

OUR Spotlight On column this week is chatting all things UK – this time the seaside town of Deal.

Based in Kent, the town has boomed in popularity in recent years as ex-Londoners ditch the city for the more laid-back life by the sea.

The Sun’s Deputy Travel Editor Kara Godfrey, who lives near Deal said: “I’m seriously impressed with the food scene – and that’s coming from someone who wouldn’t even class herself as a foodie.

“Some of the restaurants rival or even surpass London, yet retain it’s traditional, laidback ambience.

“Sure, you can get your arcade hit and fish and chips, but it has a great family feel too – and a beach so big you will never run be fighting for space”.

Here are some of her other top tips from bars to shops if deciding to visit Deal.

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MUST SEE/DO

The brutalist Deal Pier has been through three iterations – one in 1838, destroyed by a storm, followed by one in 1864 which lasted until World War II.

The current surviving structure was opened by the then-Duke of Edinburgh in 1957.

It is worth the windy walk to the end where you can stroll past men fishing over the walls, or to grab a coffee at Deal Kitchen Pier.

Otherwise save some time for exploring the pretty high street littered with independent shops and galleries – head into Hoxton Store for the best trinkets, or Don’t Walk Walk (intentional repetition) for some unique artwork.

HIDDEN GEM

Visit on Saturday mornings to catch the bustling market that takes over Union Road car park.

It dates back to 1699 and is the kind of market that is impossible to leave without picking up something.

From flowers and soaps to groceries and sweet treats, or just your classic antiques and bric a brac, it truly has it all.

Visit early – it opens at 8am in the summer – to avoid the crowds (and get the freshest cinnamon buns).

BEST VIEW

Where better for a view of the ocean than from Deal Castle?

Built by Henry VII as a sea defence system, walk up the steps to the bastions for uninterrupted seascapes.

Send any fussy kids to the underground passageways, where they can pretend to fight off invaders with wooden muskets.

English Heritage members visit for free (non-member adults pay £9.00, while kids between 5-17 pay £5. See english-heritage.org.uk)

RATED RESTAURANT

The Pelican is the place to be for the best food in town, where English seaside meets Japanese cuisine.

Skip the tables for one of the 10 bar stools surrounding the open kitchen to watch the chefs at work.

And come with an empty stomach so you can gorge on crab croquettes, pork katsu and bowls of freshly steamed rice.

Pop in on Thursdays and Sundays for their ramen menu, or nurse a sake martini downstairs in their Cellar Bar.

BEST BAR

Recently renovated, Le Pinardier will transport you straight to France.

The wine bar-cum-shop is one for taking pictures in, from the dusky pink striped cushions to the chequered tiles.

It has some of the best local wines and beers on tap, best chased by some oysters or charcuterie.

Fancy something more low key? Head to The Port Arms pub for traditional boozer vibes, and live music in the front beer garden in summer.

HOTEL PICK

The Rose hotel has won multiple awards since it opened in 2018.

With just eight rooms, it is stylish granny chic with floral wallpaper, grand velvet headboards and some even having rolltop baths.

Take advantage of the complimentary brandy nightcap as well as the free-to-use tandem bike for getting around town.

Or book a package that includes a spot of yoga and a massage at the sister The Pelicans Room.

Wake up to the sound of church bells before heading downstairs for a slap up breakfast at the restaurant – make sure to try the smoked salmon crumpet.

Rooms cost from £110 per night. See therosedeal.com

THINK crystal clear waters, dolphin spotting and independent boutiques – well, the UK’s best seaside destination has all of this.

Less than three miles from its popular and busier neighbour – Tenby – you’ll find Saundersfoot in Pembrokeshire, Wales.

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Named the best seaside spot in the UK by Time Out, it said: “Saundersfoot is one of Pembrokeshire’s most energetic spots” adding that it has a “lively spirit”.

One of the top things to do in the village is of course heading to the beach, which stretches more than half a mile long.

The Blue Flag beach is a popular spot for families as it has shallow water and boasts a lot of fun activities such as canoeing, windsurfing and swimming.

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The beach has also previously been named as one of the cleanest beaches in the world by TripAdvisor.

You might even be lucky enough to catch a glimpse of dolphins or a grey seal from the beach.

At one end of the beach you’ll find the harbour, which dates back to 1829 and was built as an industrial port to export coal from local mines.

Today, the harbour is a tourist hub for Saundersfoot, with a number of places to grab a bite to eat as well as a ship you can play crazy golf on.

If you like history, make sure to walk around the entire harbour, as at the end you’ll see Saundersfoot Lighthouse, which was built in 1848 to mark the entrance to the harbour.

From the harbour you can also hop on a boat trip with Saundersfoot Sealife Adventures to see local wildlife and Caldey Island for an hour and a half.

Each trip costs around £25 per adult and £20 per child.

Just steps away from both the beach and the harbour, you’ll find Hwyl Outdoor Sauna where you can enjoy a sauna session from just £9 per person.

Spread across a couple of roads, again just steps from the beach, there’s also the high street with independent boutiques, cafes and art studios.

Back in 2024, The Telegraph even noted how Saundersfoot is a “little-known hip town” that is the “perfect bolthole for those who want to see West Wales’s sights and lively towns but also enjoy quiet, sunset-watching downtime in the evening”.

From the village, you can head on a number of walks as well along the Pembrokeshire Coast Path, where you will see amazing views of the coastline.

And just outside of the village, you can visit Folly Farm Adventure Park and Zoo which is home to a number of animals, rides and a recently updated play area.

The Pirate Adventure has a castle and a number of accessible play areas, including low level options for wheelchair users.

You can also opt to stay at the holiday park onsite, which in November was named one of the best family campsites in South Wales by the Campsites.co.uk awards.

There are other places to stay in and around Saundersfoot though, including Sunnyvale Holiday Park.

The holiday park has 53 caravans ideal for families and is less than a mile from Saundersfoot Beach.

Facilities at the park include a games room, kids play area, hot tubs, pet-friendly options and an indoor pool.

A two-night stay in August costs from £300.

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A MASSIVE new ride worth £8.7million will launch at an English seaside town next month.

The 138ft gyro swing attraction is the tallest in the UK, and will transform the town’s iconic skyline.

Adrenaline junkies will finally be allowed onto the mega Aviktas ride at Blackpool Pleasure Beach on May 21.

The towering swing can accommodate up to 40 people in outward-facing seats, with riders soaring over the seaside.

Its long arm swings back and forth on a 120 degree trajectory, hurling thrillseekers round and round as well as back and forth.

This summer marks the 130th anniversary of the seaside town’s iconic Pleasure Beach.

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Alongside the gargantuan swing ride, the theme park has added other updates to mark the anniversary.

This includes a free ticket for under-twos, which means they can have access to suitable rides without paying for the first time.

It has also launched a new annual pass, which offers a full year of entry to the park.

Further updates include: a half price return ticket, a cheaper Flex Pass option and the return of the popular two for £60 afternoon ticket, according to Lancashire Post.

James Cox, director of marketing, sales and PR at Pleasure Beach, said: “If ever there has been a time to support local businesses and the tourism sector, it’s now.”

He added: “Being in business for 130 years does not happen by chance.

“It takes hard work, overcoming challenges, and always looking ahead.

“That’s our promise to this town and to this sector as we enter our 130th season.”

If enjoying a tipple in a sunny beer garden is top of the list for your seaside trip, there’s one English beach resort that wouldn’t have been your cup of tea before this century. 

I visited Frinton-on-Sea, a quaint little town on the Essex Sunshine Coast where boozers were banned until 2000.

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Nowadays you can prop up the bar at the town’s first pub, the Lock and Barrel, or enjoy a drink in the sun outside.

There are a couple of small courtyard areas with picnic tables out back, plus tables in front of the pub’s huge double-fronted picture windows overlooking the high street.

It’s all a far cry from the Frinton of years gone by, when industrialist Richard Powell Cooper developed the golf course and land around it in the 1890s, stipulating that no drinking holes would be welcome. 

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In fact, there wasn’t even a fish and chip shop until the 1990s.

So heading back 30 years after the sea change, I was interested to see if lifting the ban on takeaways and pubs has made much difference to the sleepy seaside chic I remember from my youth.

Now pubs are permitted, Frinton’s main claim to fame is being named by Which? as the warmest and driest coastal town in its most recent survey of best UK seaside spots, as well as scoring five stars from visitors for peace and quiet.

It got just one star for tourist attractions, as it’s not got a pier, arcades or any of the other seaside staples you might expect.

It’s the polar opposite of the party vibe of its coastal cousin Clacton, just five miles down the seafront.

With a family-friendly sandy beach overlooked by the wide lawns and heritage sea shelters of the greensward, there’s something a little bit special about this secluded seaside spot, and the introduction of a pub hasn’t done anything to change that. 

It’s still got a village vibe, with only one road in and out over the railway line. 

Its high street Connaught Avenue remains packed full of independent shops – a glimpse out of the pub window revealed a toy shop, butcher, bookshop and fishmonger.

Although, Frinton hasn’t avoided the inevitable Turkish barber, charity shop and nail salon that seem to have sprung up in every town centre.

Even a chain like Poundstretcher has toned down its brightly coloured exterior and signage to fit in with the conservation area. 

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Sidmouth, Devon
Take a trip to Sidmouth on the Jurassic Coast and wander down Jacob’s Ladder to its pretty shingle beach. Make sure to walk along the promenade and check out the independent shops and boutiques. Stay at the four-star Harbour Hotel for sea views and traditional afternoon tea from £135 per room.

BOOK A STAY

Whitby, North Yorkshire
With a history of sailors and vampires, a dramatic coastal path, and the very best in pints and scampi, it takes a lot to beat Whitby. Pop in the amusements, eat award-winning fish and chips, and board the all-singing Captain Cook boat tour on the harbour. The Royal Hotel overlooks the harbour with stays from just £68 per room.

BOOK A STAY

Old Hunstanton, Norfolk
This town has some of the best beach walks beside striped limestone cliffs, a Victorian lighthouse and 13th century ruins. The beach has golden sands with rolling dunes and colourful beach huts, backed by a pretty pinewood forest. Stay at a beachfront hotel from £100 per room.

BOOK A STAY

Seahouses, Northumberland
This is an authentic British seaside break, with fishing boats bobbing on its pretty harbour and fresh catches of the day to enjoy in local restaurants. There’s no flashing arcades here, but there’s a great beach with rockpools, boat trips, and you may even spot a grey seal, too. Treat yourself to a stay at the Bamburgh Castle Inn from £129 per room.

BOOK A STAY

We popped in for a pint at the Lock and Barrel, paying £30 for a round of two beers, a glass of wine and three soft drinks.

I liked the pub name’s nod to the previous ironmonger incarnation of the building, with Blowers and Cooper storefront lettering preserved on the ceiling above the bar to remember the shop based here for 75 years.

And the lovely green tiled pillar at the entrance preserves part of the pub’s predecessor for posterity.

It all seems very much in keeping with the genteel feel that attracted the likes of Winston Churchill and the Prince of Wales here in the first half of the 20th century.

And while Frinton is never going to be prime pub crawl territory, strolling a mile inland while window shopping along Connaught Avenue brings you to the Essex Skipper on an estate towards the outskirts of the town.

We loved the beach hut seating areas in the beer garden and the big word cloud backdrop that commemorates many of the special places, food and experiences that make this stretch of the Essex coast unique.

This pub has a fresh, modern feel, quite a contrast to the olde world charm of its high street counterpart.

With August average highs of 21C, sea temperatures of around 18C and rainfall just 45mm, Frinton combines the best of British summertime with a town that’s stayed true to its traditions.

And it’s easily accessible, with trains from London Liverpool Street taking just 90 minutes.

If you do like to be beside the seaside and all you need for your bucket-and-spade break is a beach and a bit of sunshine, Frinton could become a firm family favourite for you.

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2026 is looking like the year of the staycation – and luckily, you’ve got plenty of revamped resorts along the coast to choose from.

Many of the UK’s favourite seaside towns are unveiling major, multi-million-pound makeovers. Luckily, while the upgrades are first-class, the holiday prices remain refreshingly retro.

We’ve scoured the coast to find the biggest transformations alongside the best-value places to stay, with budget-friendly deals starting from just £35 a night.

From record-breaking theme park rides to Victorian promenades polished back to their former glory, here are the hottest UK seaside spots that have been revamped for 2026.

Blackpool

If you thought you knew Blackpool, think again. This family entertainment hotspot is undergoing a glow-up.

The popular theme park Blackpool Pleasure Beach is unveiling a massive new ride to keep thrill-seekers on their toes: Aviktas.

The giant gyro swing ride is set to be the tallest of its kind at 138 feet, changing the skyline of Blackpool pier. The ride is set to open on May 21.

As well as this, the seaside town is unveiling a brand-new £3million indoor attraction.

Set to open this summer, Tenpin Blackpool will host 24 bowling lanes as well as a laser tag arena, soft play, escape rooms and even karaoke rooms.

Plus, there’s a cocktail bar and live sports lounge for the grown-ups, too. The attraction is set to open on June 5.

There’s plenty more to look forward to in time for summer as well.

The Southbeach Streetfood dining venue will serve a selection of food from 19 revamped shipping containers, and is set to open by the end of spring.

There’s also the 100th Anniversary of the Blackpool Dance Festival, with ballroom and Latin dance events held at the Winter Gardens from May 16-29.

To enjoy all the new thrills coming to the seaside resort this summer, we’ve scoured the internet for the cheapest staycation deals.

Brighton

If you fancy a seaside escape with a touch of Victorian glamour, Brighton is currently polishing its crown.

The city’s famous Victorian promenade has been undergoing a massive £750,000 revamp, with the historic terraces set to fully reopen to the public this year.

It’s the perfect excuse to book a staycation, stroll the seafront and soak up the bohemian atmosphere that makes this city famous.

For a totally free afternoon, head to the Rampion Visitor Centre on the seafront to try out their virtual reality experience, or go street art spotting through the North Laine, where the walls are a giant open-air gallery.

The Brighton Fishing Museum is a great free stop-in to see traditional Sussex boats, while the world-famous Brighton Palace Pier costs just £1 entry for adults (kids go free) and is a must-do when visiting.

Folkestone

Folkestone is all the rage as the artsy seaside town continues to benefit from a massive £20 million makeover.

The town has been transformed into an open-air art gallery, with the Creative Quarter’s neon-lit streets leading down to a revamped Harbour Arm.

The Harbour Arm has now become a trendy dining destination, with nearly 70 food and drink outlets available.

Some of the top-rated include the champagne bar The Lighthouse and its sister restaurant Tasting Rooms – visit on Fridays for three courses, complimentary fizz and Jazz music for £29.

Plus, spring 2026 brings the long-awaited return of the historic Leas Lift, a Victorian water-balanced funicular that’s been restored to its former glory.

When visiting, you can spend a totally free afternoon wandering the Folkestone Artworks trail to see sculptures by famous artists, or head to the Lower Leas Coastal Park to make use of the largest free adventure play area in the South East.

For some unique self-care, visit the brand new Sea Scrub Sauna right on the beach for a sweat with a sea view.

Southampton

Southampton is one year into the major makeover of its waterfront and city centre, in a grand revamp described by the council as “The Renaissance Vision”.

Plus, the newly-approved £200million upgrade to Town Quay will soon see the addition of a new hotel complex, bringing a spa and even a helipad to the waterfront.

While the planning for the big builds is underway, one heritage seafront attraction has reopened to the public.

If you visit this summer, you’ll be able to walk the newly reopened Hythe Pier – a 145-year-old seaside pier that is sparkling new again after six months of extensive restoration.

To get there, board the world’s oldest pier train at Hythe Pier Railway. The pier stretches a whopping 700 yards from the centre of Hythe to Southampton Water, and costs £1 to enter.

To explore Southampton’s history, you can spend a totally free afternoon walking the Titanic Trail, which leads you through the city centre to historic memorials.

Or see the exciting new displays at Southampton City Art Gallery, which has just reopened its doors in March 2026 following a year of upgrades.

Margate

Margate is undergoing continued transformations set to further transform the seaside town into one of the UK’s trendiest coastal hubs.

Local neighbourhood Cliftonville was named the coolest street in the UK by Time Out last year, and the area’s only getting more stylish with the addition of a brand new attraction.

Abandoned gardens overlooking the sea will be transformed into a beachfront skatepark in Cliftonville, a trendy area known as “Shoreditch-on-sea”.

The skatepark is predicted to open in the late summer of 2026, and set to cost £1.1million to build.

As well as this, Margate’s Winter Gardens are set to reopen after an £8million upgrade. The historic seaside venue has seen bands like The Beatles and The Rolling Stones take the stage, first opening in 1910.

Now the charming venue will see the addition of a snazzy rooftop bar and restaurant, as well as a nursery and drama school. The Main Hall of the Winter Gardens is set to reopen to the public in late 2026, with other new additions opening in stages throughout 2027.

Plus, the upgrades aren’t slowing down anytime soon, with proposed plans to build a new £95,000 accessible boardwalk on Margate Sands.

To see the best of this trendy resort on your trip, stroll along the beachfront to soak up sea views, before stopping in at the free-to-enter Turner Contemporary gallery to see the latest exhibition.

Elsewhere, take a dip in what’s believed to be the UK’s largest tidal pool, Walpole Bay, or take the family along to the free Crab Museum in the Old Town for a quirky, hands-on experience of science and marine life.

Hull

Named one of National Geographic’s best places in the world to travel to in 2026, Hull has plenty to offer holidaymakers.

A massive £27.5m makeover has seen the area invest in its maritime history, with the money poured into the city’s historic museum and ships.

The Maritime Museum, which received an £11million makeover beginning in 2020, is finally set to reopen in summer 2026.

New additions to the museum include a 40-foot whale skeleton, miniature ship models and maritime artwork.

As well as this, the new and improved Spurn Lightship opened in early March of 2026, having been closed to the public since 2018.

The floating museum is free to visit, with slots reserved online. You can also book a place for a free maritime guided tour, running on Thursdays, Saturdays and Sundays.

Hull also boasts plenty of totally free attractions, such as the Streetlife Museum, where you can hop aboard a vintage tram and stroll down a 1940s high street.

Alternatively, head to Hull‘s revamped Queen’s Gardens. Set to reopen in April 2026, the gardens’ three ponds have been refreshed, plus there are redesigned Peace Gardens and plenty of new maritime-themed activities.

Littlehampton

Littlehampton is quickly becoming a firm family favourite for 2026, thanks to the massive £7.2million transformation of the West Green seafront.

With the revamp reaching completion late last year, the seaside resort is ready to welcome visitors for the 2026 spring and summer season.

The West Green seafront now has a water play area, with jets, splash pads and shaded areas to make use of in the hotter months.

As well as this, families can make use of the barbecue zones, mini basketball court and beach volleyball court. Plus, there’s also a climbing wall and petanque setup for even more fun and games.

And when you get hungry, there’s your pick of food and drink kiosks, from the Soul Kitchen and Bar to delicious Jim’s Ice Cream.

To extend your free family day out in Littlehampton, stroll the promenade past the colourful and quirky longest bench in Britain, which winds along the coast.

Or for an indoor option, pop into the Littlehampton Museum, which offers free entry and a look at the town’s history, from the Anglo-Saxon era to WWII.

There’s so much to do in the surrounding area, too. Just a few miles west is the town of Bognor Regis, where you could get day passes to Butlin’s.

There’s also the Bognor Pier, Hotham Park Miniature Railway and Blake’s Cottage, the former home of the poet William Blake, which is now a museum.

There’s also the South Downs National Park, the Goodwood Estate and Racecourse, Petworth House and Amberley Museum.

THE UK’s ‘Golden Mile’ is getting a major revamp and now it has been named as the home of the country’s best pier.

Great Yarmouth’s Britannia Pier has been named the Pier of the Year.

In the annual National Piers Society’s (NPS) competition, the pier beat 62 other seaside piers around the UK.

According to the BBC, NPS chairman Tim Wardley said: “Huge congratulations to the worthiest of winners who have shown that in challenging economic times, investment is still the way forward to success.”

The pier’s co-owner Joseph Abbott also added: “We feel this is a huge testament to us as new owners for the work, time and investment we have put in since our takeover in December 2022.”

The pier, which recently underwent a £2.2million revamp, was originally built in 1858 as one of the original Victorian timber-framed piers in the UK.

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Over the years, the Britannia Pier on the Norfolk coast has undergone a number of transformations including being destroyed and rebuilt after a fire in 1958.

Thanks to the recent £2.2million revamp the pier has several new features including an upgraded amusement arcade, entrance and the end-of-pier Britannia Pier Theatre – which is one of only five remaining in the UK.

And there are new food stalls and rides too.

Current owners, who bought the pier back in 2022, are keen to make the pier “a must-visit attraction for holidaymakers and the community to enjoy year-round – with a strong line-up of acts, events, shows and family-friendly activities”.

The pier isn’t the only destination in the seaside town to see a change.

Over the coming years, Great Yarmouth will undergo an extensive £40million glow-up.

There will be several projects taking place including opening the 19th century Maritime House and the Iron Duke art deco pub.

The Maritime House, which can be found on the seafront, has been abandoned for five years now.

It was originally a safe house for sailors who became shipwrecked nearby but has seen a number of different uses over the years including being a museum and a tourist information centre.

When it finally reopens, which is expected to be this spring, it will house a cafe and a number of flats.

The Iron Duke pub which closed back in 2007, will also reopen this year following a £2.4million renovation.

The Victorian Winter Gardens will get a major makeover as well, set to cost £18million.

The Grade-II listed landmark is the UK’s last surviving Victorian seaside cast iron and glass winter gardens and will reopen next year as the ‘People’s Palace’ and include indoor gardens, cafes and entertainment venues.

The final project will involve a £20million transformation of the North Quay, which is expected to take a few years.

Eventually the area will include shops, homes and leisure venues, such as a ‘Leisure Box’ which will include a multi-screen cinema and 120-room hotel.

If you are visiting the seaside town, make sure to visit the beach which is often dubbed ‘the Golden Mile’.

One recent visitor said in a review on Google: “First time at Great Yarmouth and we loved it!

“Really clean, lots of places to eat from, lots of attractions for the kids.

“Will definitely be coming again.”

Another visitor said in a review on Google: “Place looks like Miami and is perfect for beach and casinos.”

For somewhere to stay, you could head to Parkdean Resorts Vauxhall Holiday Park that has a number of new attractions and family activities.

And you can stay there with The Sun’s Hols from £9.50, as there’s still breaks available for this year.

In other seaside news, here are Britain’s hidden seaside holiday towns where you can dodge sky-high prices and book stunning breaks from just £49.

Plus, here are seven great UK seaside towns with beachfront theme parks – and you can stay with Hols from £9.50.