Samsung

April 26 (Asia Today) — South Korea’s race for dominance in high-bandwidth memory, a key component for artificial intelligence chips, is diverging as SK hynix consolidates its lead while Samsung Electronics faces mounting labor tensions.

Industry analysts say the competition is increasingly defined not just by technology, but by timing – with early execution and customer alignment proving decisive in securing long-term market share.

SK hynix recently received a corporate innovation award from the Institute of Electrical and Electronics Engineers, recognizing its leadership in developing and mass-producing successive generations of HBM chips. The company has capitalized on surging demand driven by AI computing, strengthening partnerships with major global clients.

SK hynix is rapidly expanding sales of its HBM3E products while simultaneously preparing for next-generation HBM4, supplying samples to key customers and advancing toward mass production. Analysts say early validation and supply relationships formed at this stage are likely to shape long-term market positioning.

In contrast, Samsung is attempting to close the gap through its own HBM4 development but faces internal challenges. Labor disputes over performance-based bonuses have escalated, with unions warning of a general strike. Industry observers say the tensions could affect not only production but also research, development and customer engagement.

HBM products require close collaboration with customers on customized designs and process validation, making speed of initial response a critical factor. Delays in testing or supply can lead to lost contracts, while early entry into supply chains often results in long-term partnerships.

Analysts warn that Samsung’s internal disruptions could weaken its ability to respond during what they describe as a “golden time” in the rapidly expanding AI semiconductor market. If supply stability and development pace falter, customers may shift toward multi-vendor strategies, potentially solidifying SK hynix’s advantage.

Experts also point to structural issues behind repeated labor disputes, including disagreements over performance-based compensation. They suggest moving beyond short-term negotiations toward a more transparent system based on objective metrics such as return on invested capital, total shareholder return and economic value added.

Such reforms, they say, could help prevent prolonged conflicts and support the company’s competitiveness in a fast-moving global market.

— Reported by Asia Today; translated by UPI

© Asia Today. Unauthorized reproduction or redistribution prohibited.

Original Korean report: https://www.asiatoday.co.kr/kn/view.php?key=20260427010008233

April 26 (Asia Today) — Thousands of young job seekers took part in Samsung’s flagship hiring exam over the weekend, highlighting continued demand for positions at South Korea’s largest conglomerate despite broader labor market challenges.

The test, known as the GSAT, was conducted Saturday and Sunday for applicants across 18 affiliates, including Samsung Electronics, Samsung SDI and Samsung Electro-Mechanics.

Often referred to as the “Samsung exam,” the GSAT is a standardized aptitude test used in the company’s large-scale recruitment system, which has been maintained for 70 years – the longest among major South Korean firms.

Samsung said the exam has been conducted online since 2020 following the COVID-19 pandemic, allowing candidates to take the test remotely using personal computers. The company conducted system checks in advance to ensure stable network and device conditions for all applicants.

While the exact number of test-takers was not disclosed, analysts said strong participation reflects the company’s global leadership and profitability, particularly amid a boom in the semiconductor sector.

Samsung began accepting applications in March and will proceed with interviews in May, followed by medical screenings before finalizing hires.

The conglomerate’s open recruitment system, introduced in 1957, remains unique among South Korea’s largest business groups. While many companies have shifted toward experienced hires, Samsung continues to offer regular entry-level recruitment twice a year, providing more predictable opportunities for graduates.

According to a 2025 survey by the Federation of Korean Industries, university students cited reduced entry-level hiring as the biggest challenge in job searches. Samsung’s continued use of open recruitment has helped sustain its reputation as one of the most desirable employers in the country.

Lee Jae-yong has repeatedly emphasized job creation and talent development, saying earlier this year that the company has capacity to expand hiring. He has also pledged continued investment in high-value industries alongside overseas expansion.

Samsung plans to continue recruiting talent in semiconductors, as well as emerging sectors such as artificial intelligence and biotechnology, as it seeks to strengthen its global competitiveness.

The GSAT was first introduced in 1995 under former chairman Lee Kun-hee, who called for an objective and globally competitive hiring system. Since then, other major South Korean companies have developed similar aptitude tests for recruitment.

— Reported by Asia Today; translated by UPI

© Asia Today. Unauthorized reproduction or redistribution prohibited.

Original Korean report: https://www.asiatoday.co.kr/kn/view.php?key=20260426010008138

April 6 (UPI) — Samsung said on Monday that it will discontinue its messages app and told users to upgrade to Google Messages as their default method for sending texts.

The move is being billed as an upgrade, as Google Messages includes spam and scam filters, RCS-enabled messaging, artificial intelligence features because the app is integrated with Google’s Gemini, and the ability to continue chats across multiple devices without interruption.

The Samsung Messages app will not be available to download and will stop functioning in July, Samsung said in an end-of-service announcement.

Samsung Messages was the pre-installed, default texting app on all the company’s smartphones until 2021, CNET reported.

In 2024, it stopped pre-installing it and gradually started to motivate users to switch to the Google service with the release of its Galaxy Z Flip 6 and Z Fold 6 phones, and the Galaxy S26 — the newest version of its flagship smartphone — is not able to download the app.

“Once the Samsung Messages app is discontinued, sending messages via Samsung Messages on your phone will no longer be possible, except for emergency service numbers or emergency contacts defined on your device,” Samsung said in the announcement.

In the announcement, Samsung said that depending on the operating system on the device, some users may receive a notification in Samsung Messages about migrating to Google Messages, if the user opts for it.

For some users, the company said, Google Messages will not instantly be set as the default texting app and may not appear in the home screen doc, with Samsung providing instructions for accomplishing both.

It also noted in the announcement that watches launched before the Galaxy Watch4 do not support Google’s texting app, and that Samsung devices released before 2022 will require users on both ends of a text conversation to switch to Google Messages for full RCS conversations to be available.

RCS, or Rich Communication Services, is a SMS/MMS standard that has been adopted by most messaging apps, including the iMessage app on iPhones, that provides end-to-end encryption, ensuring a “more dynamic and secure conversation,” according to Google.

April 1 (Asia Today) — Samsung Heavy Industries has joined a U.S. Navy vessel development project, marking another step forward for South Korea’s shipbuilding industry in the American defense market following similar moves by Hanwha.

Samsung Heavy Industries said Wednesday it has begun conceptual design work for the Navy’s Next-Generation Logistics Support Ship program in partnership with U.S. shipbuilder General Dynamics NASSCO and Korean engineering firm DSEC. The project is scheduled to run through March 2027.

The program involves developing small, highly maneuverable vessels to support the Navy’s distributed maritime operations strategy, which emphasizes dispersed forces and flexible logistics. More than 13 ships are expected to be built under the initiative.

Samsung Heavy Industries will focus on hull design and technical support, using a 400-meter test tank at its research facility to improve efficiency and performance.

The announcement follows a move by Hanwha’s shipbuilding unit, which recently confirmed its participation in a separate U.S. Navy program. Industry analysts say a broader Korea-U.S. shipbuilding cooperation framework is beginning to take shape as major South Korean companies expand their presence in U.S. defense projects.

A company official said the NGLS program will serve as a foundation for expanding cooperation with the U.S. partner shipyard and accelerating efforts to secure tangible results in the American market.

In parallel with the design project, Samsung Heavy Industries is preparing to bid jointly with a U.S. shipyard for maintenance, repair and overhaul contracts. The company is also pursuing certification under the Navy’s ship repair agreement program, which would allow it to compete for future maintenance work.

The company is further strengthening collaboration in advanced manufacturing technologies, including artificial intelligence-based automation and robotics, through a research center established with San Diego State University. Plans include expanding cooperation to build a shipbuilding supply chain in the United States and train skilled workers.

The latest developments suggest South Korea’s shipbuilders are moving beyond commercial vessels into defense-related projects in the United States, broadening their global footprint and deepening bilateral industrial ties.

— Reported by Asia Today; translated by UPI

© Asia Today. Unauthorized reproduction or redistribution prohibited.

Original Korean report: https://www.asiatoday.co.kr/kn/view.php?key=20260401010000142