robotics

Nvidia’s Jensen Huang sees robotics as next major sector for S. Korea

Nvidia Corp. CEO Jensen Huang speaks to reporters after arriving at Gimpo International Airport in western Seoul on Friday. Photo by Yonhap

Nvidia Corp. Chief Executive Officer (CEO) Jensen Huang said Friday that he views robotics as the next major growth sector in South Korea, adding that the domestic market is well-positioned for growth.

Huang, a central figure in the global artificial intelligence (AI) boom, made the remarks after arriving at Gimpo International Airport in western Seoul aboard his private jet for a four-day visit.

“(South) Korea has many sectors to invest in. Robotics is going to be the next major sector,” Huang told reporters, adding that the Korean “market is doing very well.”

Asked whether he had brought any gifts for South Korea, Huang responded with a smile.

“Did I bring any gifts for Korea? I brought a lot of business for Korea,” he said. “I have some surprises.”

The trip comes less than a year after Huang’s previous trip to South Korea in October, which coincided with the Asia-Pacific Economic Cooperation (APEC) CEO Summit in the southeastern city of Gyeongju.

During that visit, Huang drew widespread attention when he joined Samsung Electronics Chairman Lee Jae-yong and Hyundai Motor Group Executive Chair Euisun Chung for a late-night meal of Korean fried chicken and beer, commonly known as “chimaek.”

One of the most anticipated events during Huang’s visit is an informal dinner with SK Group Chairman Chey Tae-won, LG Group Chairman Koo Kwang-mo and Naver Chairman Lee Hae-jin. Hyundai Motor Group’s chief who had earlier been expected to join the group has since confirmed he will be unable to attend.

Together, the companies represented at the gathering span nearly every layer of the AI value chain, including semiconductors, data centers, AI models, software and robotics.

Huang is also set to hold talks with executives from the gaming industry, AI and robotics startups, university researchers and students, according to industry sources.

“Because Korea is a manufacturing center of the world, we can apply the robotics technology, the physical AI technology that we invent here for the industry,” he said.

He further said Nvidia will partner with domestic manufacturing firms in robotics and AI.

“The manufacturing of semiconductors will become increasingly robotics and increasingly AI driven in the future, and so we have a great opportunity to partner with the semiconductor companies here as well,” he added.

Later in the day, Huang visited an internet cafe in Seoul and met with esports players, including gaming superstar Faker.

“This is the birthplace of esports,” Huang said, emphasizing that Korean gamers have long been among the world’s most competitive players who are using Nvidia’s graphics processing units (GPUs).

Nvidia’s GeForce graphics cards are designed to deliver the high frame rates demanded by professional gamers.

Huang is also expected to meet Krafton Executive Director Chang Byung-gyu and other senior executives from the gaming company, though the exact schedule has yet to be confirmed.

The two companies are expected to discuss potential cooperation involving Nvidia’s RTX Spark platform for premium Windows laptops, as well as physical AI technologies.

Earlier this year, Krafton established a robotics subsidiary called Ludo Robotics.

During his stay, Huang is also expected to meet Science Minister Bae Kyung-hoon to discuss cooperation in AI, including the supply of GPUs.

Details regarding the timing, venue and agenda of the meeting are still being finalized.

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Samsung expands robotics team in future growth push

Visitors look at the Micro RGB TV of Samsung Electronics exhibition booth during the World IT Show 2026 at COEX in Seoul, South Korea, 22 April 2026. Photo by HAN MYUNG-GU / EPA

May 8 (Asia Today) — Samsung Electronics is expanding staffing for its Future Robotics Office as the company accelerates investment in robotics, one of its designated next-generation growth businesses.

The device experience division accepted internal applications for the robotics unit through Friday.

Samsung has identified robotics as a promising future business and has continued investing in the sector through mergers, acquisitions and internal development.

The Future Robotics Office was created in 2024 after Samsung became the largest shareholder in Rainbow Robotics, a South Korean robotics company. The unit was established to speed development of future robotics technologies, including humanoid robots.

During a conference call after its first-quarter earnings announcement, Samsung said the robotics unit, led by Oh Jun-ho, had built a foundation to catch up with leading companies in the field.

The company said it was also working to bring key parts production in-house and secure the ability to develop customized components. Samsung said it would pursue domestic and international partnerships and acquisitions while building its own technologies.

The hiring push comes as Samsung adjusts parts of its business in China, where profitability has weakened. The company recently decided to stop selling televisions and home appliances in China, while continuing businesses such as mobile devices, semiconductors and medical equipment.

The move reflects Samsung’s broader strategy of redirecting resources from weaker business areas toward new technologies and future growth engines.

Although Samsung’s device experience division is currently facing profitability pressure, the company is seeking to secure an early position in robotics, a market expected to expand in the coming years.

— Reported by Asia Today; translated by UPI

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Original Korean report: https://www.asiatoday.co.kr/kn/view.php?key=20260508010001789

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