Princess Andre

PRINCESS Andre has shared a brand new sneak peek of her highly anticipated makeup business ahead of its official launch.

The 18-year-old daughter of Katie Price and Peter Andre has even revealed the brand’s name to fans.

Princess is nearing her takeover of the beauty market and has now teased her launch for her very own brand, after landing huge beauty deals in the past. 

Taking to her Instagram, Princess can be seen at her preview launch with images of her and pink balloons in the background. 

The newfound beauty owner can be seen in white corset top, mouthing the words: “omg those makeup products you used are SO good.”

Following the popular online trend, makeup mogul Mitchell Halliday  replies: “They’re your products.”

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Princess then adds an “oh yeah” before spinning around and blowing a kiss.

The pair were both shown holding makeup products presumably from Princess’ new line. 

The beauty guru added the caption: “Preview Launch, so excited to share with you all what I’ve been working on for so long (heart emoji).”

Alongside, she added the handle to her new brand’s beauty page that has already racked up thousands of followers. 

It’s revealed that the name of her business is set to be By Princess. 

Fans and celebrities alike flooded the stars comment section, GK Barry penned: “Congrats Queen (heart emoji)”

“Love you sweetie (heart emoji)” wrote proud dad Peter. 

Former Towie star Bobby Norris chimed: “Congrats darling!! Xx” which was echoed by Princess’ allegiance of fans.

News broke of Princess’ business venture last year following her second deal with high street giant Superdrug, as the face of their affordable cosmetics line, Studio London.

But now the star is ready to step out on her own and launch her own makeup line.

An insider at the time said: “Princess loves everything to do with make-up and people love her ‘get ready with me’ videos. 

“It’s very savvy of the teen to launch her own line, she knows everyone always wants to know what she’s using, so why not make her own?”

Princess has had a very successful few years, which has included landing her own reality show and passing her driving test, before splashing out on a brand new Audi A1. 

She has vowed to be a millionaire before she turns 20 and she’s well on her way. 

As well as working with Superdrug, she was also an ambassador for online retailer PrettyLittleThing, and launched her own jewellery range.

PRINCESS Andre, Towie’s Ella Rae Wise and Gemma Arterton were among the glamorous big-name celebs at tonight’s ITV Showcase.

The great and the good of the channel’s talent descended on London’s Design Museum to champion its 2026 schedule.

Ant and Dec, Michelle Keegan and Olivia Attwood also attended as did pregnant Scarlett Moffatt with her fiancé Scott.

Reality star Princess went all out in a satin dress befitting of her royal name, while Ella Rae gave a glimpse of her bra in a fitted white suit and carried a pink Chanel bag.

Bond Girl Gemma showed off her legs in a black mini skirt and heels, which she teamed with a black vest top and white tee.

She joined Tom Bradby on the black carpet and the pair looked to be having a good laugh in between posing for pictures.

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Michelle Keegan also opted for a power suit and cut a happy and relaxed figure beside actor Douglas Booth.

Olivia Attwood wore a baby blue corset with a suit jacket hanging off her shoulders and loose-fitting smart trousers.

Love Island‘s Whitney Adebayo looked stylish in a plunging striped dress, while Marcel Somerville rocked a patterned shirt and pristine white trousers.

Glam Gabby Allen curled the front of her blonde ‘do and dressed in a slinky nude number.

Emma Willis was typically cool in a beige suit and crop top, while Joey Essex gave European Bachelor in a buttoned-down white shirt and trousers, accessorising with a necktie and shades.

Influencer Perrie Sian went hell for leather in a chocolate brown jacket and matching skirt

Sir Mo Farah was full of energy, striking fun poses in his blue blazer and stone-coloured trousers.

Graham Norton attended in a black blazer emblazoned with a colourful flower motif, while Natalie Simpson was a vision in red.

Among the programmes coming to screens are new entertainment show The Neighbourhood, fronted by Norton, and gameshows The Box, hosted by Gary Lineker, and Nobody’s Fool, hosted by Danny Dyer and Emily Atack.

Then there are the familiar favourites such as Love Island, I’m A Celeb and Britain’s Got Talent as well as new dramas Secret Service, with Arterton in the lead role, The Blame, featuring Booth and Keegan, and The Party, with Luke Evans and Elizabeth Day.