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WASHINGTON — In recent weeks, several social media influencers have popped up in online feeds touting the California gubernatorial campaign of billionaire Democrat Tom Steyer.

Some complain about the price of gasoline. Others mention environmental concerns. One cites her newfound sobriety as evidence that people can change — a nod to Steyer’s self-proclaimed metamorphosis from hedge fund titan to scourge of big corporations.

“I did not expect the most progressive governor candidate to be a billionaire, but look at the policies you guys,” said one content creator on TikTok with the user name Jaz R. “Hear me out. I know Tom Steyer is a billionaire, but he also is for the people.”

The posts include direct-to-the-camera appeals, with personal details interwoven into messages of support for Steyer. An influencer goes for a stroll as onscreen text touts Steyer’s policies. Some seek to convey authenticity, if occasionally ham-fistedly; one influencer mispronounces Steyer’s last name.

What they do not include is a disclosure that their creators were paid by the Steyer campaign to produce the videos, according to a complaint filed this week with California’s Fair Political Practices Commission and a Times review of the posts.

The complaint alleges that the Steyer campaign failed to notify the influencers it hired of their obligation to inform their audience when their posts have been sponsored by the campaign.

California passed a law in 2023 requiring that influencers disclose if they have been paid to create promotional content for or against a candidate or ballot measure, one of the few jurisdictions in the country with such a requirement. There is no such requirement at the federal level.

“Every time there’s a new technology, you have to create legislation that requires them to disclose,” said state Sen. Tom Umberg (D-Orange), who sponsored the bill.

Violating the law doesn’t carry criminal, civil or administrative penalties, but the FPPC can take influencers who break the law to court and ask a judge to force them to comply.

The complaint was filed by two California women — political influencers themselves — who said they noticed a number of new accounts that suddenly started posting similar-sounding videos promoting Steyer earlier this month.

“They had the exact same language, they had the same talking points,” said Beatrice Gomberg, who worked with Kaitlyn Hennessy in their digital sleuthing efforts.

The FPPC did not comment on the complaint.

Steyer’s campaign appears to have relied on paid influencers more than any candidate for governor, according to the most recent campaign finance filings.

That spending represents only a small fraction of the massive campaign war chest Steyer has seeded with nearly $180 million of his own money. But the complaint highlights the growing degree to which political candidates have come to seek out the authenticity that social media influencers seem to offer.

Steyer campaign spokesperson Kevin Liao said the campaign had properly followed the rules in hiring influencers and that the campaign is “confident” that Gomberg and Hennessy’s complaint is “baseless.”

“Creators make their living generating content. The campaign believes in compensating people for their time and work product and has paid creators to generate content,” Liao said in a statement. “Payments for creator content are disclosed in campaign finance reports, and we notify creators we directly work with of their disclosure requirements.”

While many of the new Steyer influencers have few followers, Steyer’s campaign disclosed in its most recent campaign finance report that it had paid thousands of dollars to numerous social media influencers with massive audiences, the Sacramento Bee reported.

Several of the videos produced by these popular social media personalities also failed to disclose that they had been paid by the campaign, according to the complaint and The Times’ review of the content.

But even accounts with few followers can still have a big impact if they are producing a steady stream of content supporting Steyer, said veteran California political strategist Mike Madrid.

“What they’re trying to do is trip the algorithm,” he said. “It looks like it has a bigger audience than it really does. It’s taking the concept of astroturfing into the digital age.”

Gomberg and Hennessy said they became friends after meeting at an April campaign event for Xavier Becerra, Steyer’s chief Democratic rival in the race, who holds a narrow advantage over Steyer in several recent political polls.

The pair have been prolific social media supporters of Becerra’s campaign ever since, though they insist they are not being paid for their efforts.

They said they discovered that many of the new pro-Steyer accounts seemed to be run by influencers — mostly women — who had previously created different social media accounts to hawk other products.

One of the pro-Steyer influencers had an online portfolio listing numerous clients, including the Steyer campaign and a gummy designed to boost arousal, according to the complaint and the Times review of the publicly accessible website.

The pair said they stumbled on an advertisement placed by a vendor for the campaign on a platform used by creators to find work. The advertisement indicated that creators would be paid $10 for each post, with bonuses for posts that amassed large viewership.

The vendor who posted the ad did not respond to a request for comment.

The advertisement has since been updated to say that it pays $1,000 per month and that creators will have to disclose that it is paid content.

As Gomberg and Hennessy dug deeper, they determined that some of the influencers promoting a candidate for governor weren’t even based in California.

A TikTok account using the handle jess.votes, for example, appears to be connected to a woman registered to vote in Florida. Other accounts were connected to women who indicated elsewhere that they were based in Pennsylvania, Missouri and Michigan.

Several influencers who created seemingly paid content promoting Steyer did not respond to multiple requests for comment from The Times.

The brouhaha over paid social media content is just the latest instance of the growing political impact of online creators.

Eric Swalwell’s campaign for governor — and congressional career — came to an end after multiple women accused him of sexual assault. A pair of influencers had publicly raised concerns about Swalwell’s behavior and helped connect victims with journalists who produced highly detailed reports of the allegations.

The California law requires influencers to disclose in a political post’s audio or text that it was sponsored and who paid for it.

The onus is on the creators to make the disclosure, but campaigns are required to tell them that they must do so. Despite passage of the law, the issue has so far remained largely under the radar.

“I have dozens of candidates and campaigns and I have not heard this issue come up one time,” said a campaign finance lawyer who requested anonymity because they represent numerous candidates with active campaigns.

Gomberg and Hennessy said that they were driven to call attention to potential violations of the disclosure requirements because of their concern about the corrosive influence such paid content could have if left unchecked.

“You have people who have trust in these creators,” Hennessy said. “You have a responsibility to your audience.”

Gray skies didn’t prevent L.A.’s arts community from getting fancy in support of the Hammer Museum’s annual Gala in the Garden. Adorned in fur coats, colorful sunglasses and patterned ties, artists and celebrities including Owen Wilson, Rufus Wainwright, Lauren Halsey and Catherine Opie joined to celebrate gala honorees Betye Saar and television writer and producer Darren Star.

The event highlighted how the Westwood-based museum inspires creatives and harnesses community for the city’s artists. Under pink and yellow lights, guests enjoyed cocktails while admiring the museum’s galleries. Guests, including Los Angles County Museum of Art Director and Chief Executive Michael Govan and the Hammer’s Director Emerita Ann Philbin, reunited with old friends and colleagues, making the event feel like a family affair.

All were unified in their admiration of the night’s guests of honor.

At 99, Saar is among L.A.’s most esteemed and accomplished living artists. Her career has spanned more than seven decades, with an early focus on rejecting white feminism and reclaiming the Black female body. Civil rights activist Angela Davis traced the start of the Black women’s movement to the creation of Saar’s 1972 assemblage piece, “The Liberation of Aunt Jemima.”

During onstage comments at the gala, Getty Research Institute presidential scholar Sandra Jackson-Dumont discussed the massive impact Saar has had on the art world.

“It measures in the artist who found their voice because you insisted that your voice mattered. It’s in the institutions that shifted because you demanded that they see us,” Jackson-Dumont said while introducing Saar to the stage. “You take what the world cast aside and breathe spirit into it, insisting that the overlooked can speak, that the discarded can testify, that the everyday can dream.”

Ann Philbin, from left, director emerita, Hammer Museum, Kohshin Finley and Lauren Halsey attend the Hammer Museum’s 2026 Gala in the Garden.

(Stefanie Keenan / Getty Images for Hammer Museum)

The event also served as an early celebration for Saar’s 100th birthday in July, with Jackson-Dumont calling her birthday “100 years of vision. 100 years of courage.”

“[It’s] not 100 years of working, of making art, but 100 years of living with eyes wide open, heart attuned, spirit unbound, we stand in awe,” Jackson-Dumont said.

Saar took to the stage amid a resounding standing ovation, and when she spoke, the crowd’s gaze remained intently on her. While Saar kept her remarks short, she talked about the importance of art in everyday life.

“So many people do not realize how important art is, how it affects everything we do. Even bad things, because you can take art and make it good,” Saar said. “I want to thank you for coming to this event because by you being here, it encourages a lot of other people who are not here to love art and to use art and to know how important art is in this foreign life.”

Netflix co-Chief Executive Ted Sarandos introduced Star, who created groundbreaking series including “Beverly Hills, 90210,” “Sex and the City,” “Younger” and “Emily in Paris,” which defined pop culture references for generations of television viewers.

Sarandos called it a “privilege” to work with Star, explaining that his work has an “enduring staying power” and that “there has never been a storyline that is too bats— crazy for Darren.”

“Darren is simply one of the most talented showrunners of his generation, with his finger on the pulse of pop culture for more than three decades,” Sarandos said. “He influences the clothes we wear, the way we cut our hair, the music we listen to and the dreams we dream.”

Star, who has long served on the Hammer’s board of directors, celebrated his honor by explaining what he loves about the museum, including its Alice Waters’ restaurant Lulu, and the environment the space provides for Los Angeles creatives.

The view from above the courtyard at the Hammer Museum’s 2026 Gala in the Garden, which honored artist Beye Saar and television writer and producer Darren Star.

(Charley Gallay / Getty Images for Hammer Museum)

“The Hammer creates a wonderful community. We come together because we all love art, love Los Angeles and love this museum,” Star said. “I’m grateful to be part of this family and the city’s extraordinary artistic life.”

The gala was the second under the leadership of Hammer Museum Director Zoë Ryan, who succeeded longtime director Ann Philbin in January 2025. Former Los Angeles City Council President Joel Wachs called Ryan a “true scholar, open-minded, unflappable.”

“I believe she is exactly the kind of strong leader this institution needs in these really difficult, complicated and turbulent times,” Wachs said during his opening remarks. “And if anyone can be counted upon, I believe it’s her that will vigorously defend against the grave dangers and vicious attacks on freedom of expression that both museums and universities currently face.”

During her speech Ryan said the Hammer is “cherished” by the Los Angeles community, and that she intends to keep providing a space for creatives in the city.

“At the heart of the Hammer is a deep commitment to giving space to artists, bold and experimental ideas, and supporting audiences as a catalyst for change through dialogue and exchange — all much needed in this country right now.”

ALEX Reid has revealed his mum Carol has died as he shared a heartbreaking tribute to her on social media.

The Celebrity Big Brother star, 50, took to Instagram to share a series of pictures with his beloved mother as he revealed the devastating news.

He penned: “Today I celebrate the life of the best woman in my life, my mum, who went to join my darling dad in heaven!

“I’m absolutely heartbroken, but have a sense of ease knowing you are in peace now, not in pain.

“I unfortunately missed my mum’s passing by 2 minutes, although I still managed to hold her in my arms, kiss and caress her face, telling her how much I love her.

“Long live Carol Reid!,” Alex concluded.

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His followers rushed to support him with messages of condolences as one wrote: “So sorry Alex. Sending you love xxx.”

Another social media user commented: “I’m so sorry Alex for your loss. You’re so lovely with your mum. Anyone can see the love between you both. May she RIP.”

Someone else said: “I’m so sorry for your loss. Prayers and thoughts are going out to you and the family.”

Yet another penned: “I’m so sorry for your loss! May she rest in peace and I truly believe that she will always be with you in spirit cheering you on. God bless you and your family.”

While a fifth added: “Bless you Alex you’ve been by her side all these years, she knew in those two minutes she will always be in your heart. Love to you all x.”

Alex revealed back in 2020 that his mum was battling Alzheimer’s and was feeling guilty for moving her into a care home.

At the time, he shared a number of headlines surrounding Dame Barbara Windsor, who also had the disease prior to her death in 2020.

He wrote on X, formerly known as Twitter: “I know how it feels moving mum into a home with dementia it’s worse than bereavement as they’re still here & so lost.

“You feel an immense sense of guilt to want to do more I see how scared mum sometimes is, wanting to come home, but I see she how she is adapting & her quality of life improves.”

In March last year, he shared a video of him going to the care home to visit Carol as he gave her a bunch of flowers and a card.

He told his followers on Instagram: “Visiting my mum with dementia in her care home today on Mother’s Day, I was so grateful and lucky that she actually said I love you my darling!

“I’ve only had two or three words out of her over the last year! So so grateful! Happy Mother’s Day everyone!”

Alex and his fiancée Nikki welcomed their twin boys Phoenix Bobby and Hunter George back in 2023.

Nikki told Mail Online at the time: “To just have them in my arms. I am complete now. I have my family and I never need to revisit that dark place again.”

Their births came after the pair welcomed daughter Anastasia in 2021 after a seven year IVF battle.

Johnny Vegas has hailed his Benidorm co-star Elsie Kelly, who played his mum Noreen on the sitcom, as a “mother figure” to him following her death at the age of 89

Johnny Vegas has hailed Elsie Kelly as a “mother figure” to him following her death at the age of 89. The comedian, 54, was the on-screen son of Elsie ‘s character Noreen Maltby in the long-running ITV sitcom and after her passing, he has led the tributes with an emotional message.

The actor starred as Geoff Maltby, an obsessive quizzer who liked to call himself as The Oracle, and formed a memorable double act with Elsie, who, as long-suffering mother Noreen, was often at the resort with him and had to play along as he as he practiced his craft.

Taking to Instagram following the sad news on Wednesday, Johnny wrote: “A more generous, talented, funny, kind and hard grafting soul, and as an actor you could ever hope to meet. Elsie was a Mother figure to me, on and off screen. and guided me through many highs and lows whilst overseas together. When I say Elsie was loved by all, it is a wonderful fact, not merely an apt comment to make during such sad times.

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“I had many young actors over the years saying to me ‘I worked with your mum,’ Elsie touched and guided so many careers and crammed more into her 89 years than anyone else I’ve known in this profession. When not giggling poolside, she was in her hotel room, putting together her next musical line-up for many a Liverpool theatrical production. “Elsie made going into work a true joy, in fact, it was more like playtime, and our time together, something to truly treasure. Bless you my other Mum, and thank you for the endless joy you brought into so many of our lives xxxx Elsie Kelly RIP.”

Crissy Rock, who played hotel manager Janey Yorke on Benidorm in the years before she was replaced by Sherrie Hewson, was the first to announce the news. She wrote on Instagram : “So sad to hear of the passing of Elsie Kelly this morning. We shared so many wonderful memories filming Benidorm, moments I’ll always treasure. She was an absolute joy to work with and brought so much warmth and laughter wherever she went.

She wrote on Instagram : “So sad to hear of the passing of Elsie Kelly this morning. We shared so many wonderful memories filming Benidorm, moments I’ll always treasure. She was an absolute joy to work with and brought so much warmth and laughter wherever she went.

“With a career spanning decades across television, theatre, and film, she most recently became a household name through her work on Benidorm…Her unmistakable charm, sharp timing and gentle humour made her a fan favourite.”

The cast was made up of other famous faces from British television, including the likes of Janine Duvitski, Steve Pemberton, Siobhan Finneran and Sheila Reid, who famously starred as Madge Bishop for several years.

Before joining Coronation Street as undertaker George Shuttleworth, actor Tony Maudsley was perhaps best known for his role as camp hairdresser Kenneth Du Beke on Benidorm. Other stars to enjoy short stints on the programme, which was created and written by Derren Litten, included Sheridan Smith, Nadia Sawalha and Denise Welch, whilst showbiz legends like Dame Joan Collins and Cilla Black also made guest appearances.

As her on-screen career developed, she appeared in the sitcom Bread in the late 1980s, and took on the role of Enid in the film 1996 comedy Intimate Relations opposite Julie Walters, Les Dennis and Amanda Holden.

Elsie also filmed two episodes of Coronation Street in 2011, where she played Mrs Hargreaves, who died under a hairdryer at Audrey’s Salon, but, just months before her death, Elsie revealed that she had been in contact with Derren Litten amid speculation of a Benidorm comeback.

Speaking in a video that surfaced on TikTok, she said: “Hello all you holidaymakers in Benidorm! I do hope you’re having a lovely time, I am sure you are!

“We’ve just had a nice lunch with Derren and it will mean a lot to both of us. Anyway, I hope to see you soon, in Benidorm, and as Noreen would say, ‘I do hope your holiday is inconclusive!’ Siobhan Finneran, who played Janice Garvey also paid trubute, as she wrote on X: “We are devastated to hear about the passing of the incredible Elsie Kelly, known to many as Noreen in #Benidorm. Her acting + comedy abilities were out of this world. May she Rest In Peace.”

TV writer Derren, who starred alongside Catherine Tate on her sketch show before creating Benidorm, wrote: “So sad to pass on the news of the passing of Elsie Kelly aka Noreen in Benidorm.

“One of the best-loved characters in the show and certainly one of the most beloved cast members. Elsie’s acting abilities and comic genius were so natural they were almost taken for granted.”

“For someone who initially auditioned for the role of Madge (and gave an excellent reading of the part), her personality and natural warmth encouraged me to build up the part of Noreen from one or two lines in the first two episodes (initially intending to lose the character by the end of the first series) to many episodes and many series, culminating in her playing Noreen’s own twin, Doreen in series 10.

“Thanks for your talent, but most of all your friendship, Elsie. I am very sad today, but also happy to think of such a wonderful life well lived.”

The world is reckoning with the biggest oil supply disruption in history, one that has sent energy prices soaring, rattled stock markets and exposed the deep vulnerabilities of economies still hooked on fossil fuels. While millions face higher fuel and energy bills, top oil and gas companies are reportedly profiting about $30m per hour since the war began.

This week on UpFront, Redi Tlhabi speaks with renowned economist Mariana Mazzucato about what a genuine green industrial strategy looks like, why the World Bank has fallen short, and how her concept of the “common good economy” offers a new compass for governments navigating crises.