fatigue

With the biggest global opening weekend in history, “Spider-Man: Brand New Day” is cleaning up at the box office in a manner that left “The Odyssey” spitting sand. (Relatively speaking; “The Odyssey” also had a strong worldwide debut and is on track to become the third R-rated film to hit the billion-dollar mark.)

But while Christopher Nolan’s vision of a nearly 3,000–year–old epic poem has received, with the exception of a few less-than–impressed classics experts and the usual “replacement theory” nut jobs, waves of gratitude for helping revitalize cinema, the success of “Spider-Man” has many of these same people scratching their heads.

Certainly the reviews have been mixed — some find the narrative streamlined and personal with Tom Holland giving his best-ever performance; others declare “Brand New Day” to be overstuffed with franchise teasers and/or suggest that, at 30, Holland is getting a bit old for the job.

So how is it, pundits wondered, that Spidey has vanquished the ultimate supervillain: superhero fatigue.

It’s simple really: love.

There’s a reason “Love Actually” featured a kid in Spider-Man face paint, as opposed to a Superman cape. People, especially kids (and the adults they will become), love Spider-Man with an affection that is deep and true. Unlike so many other superheroes, Peter Parker is one of us. He’s not a super-scientist or a god or an extraterrestrial or a one-percenter able to develop all manner of nifty crime-fighting gadgetry. He’s a kid who, having been accidentally endowed with superpowers that do not disfigure him, physically or emotionally (no Red Room trauma, inner rage monster, centurylong life span), remains a kid with an adolescent’s delight in all he can now do.

He’s funny, sweet and, having been raised right (in this latest iteration by Marisa Tomei’s hip and humanitarian Aunt May), extremely polite, even as he takes down all the bad guys — a cheeky bright spot in a landscape super-peopled almost exclusively with adults and all their existential whinging and regretful brooding.

But our feelings for the character is not the only, or most important, love story helping to drive the success of “Brand New Day.” Perhaps because they are closest in age to Romeo and Juliet, the complicated courtship of Peter and MJ (or Gwen), has always been the best built-in love story in the multiverse. The actors playing those roles — Tobey Maguire and Kirsten Dunst, Andrew Garfield and Emma Stone — invariably became romantic partners so when the series was revived with Holland, with Zendaya as MJ, producer Amy Pascal warned them not to date.

Mercifully, they did not listen and in Holland and Zendaya, “Brand New Day” has a real-life beloved couple (recently married) playing a fictional beloved couple, now divided by the memory-erasing spell of the previous film, “Spider-Man: No Way Home.”

Screenwriters Chris McKenna and Erik Sommers’ decision to have Peter Parker wiped from everyone’s memory, including MJ‘s and Ned’s (Jacob Batalon), was a brilliant twist that not only saved us from “Spider-Man Goes to College” but also injected a star-crossed romantic pathos that Shakespeare would envy.

I can’t have been the only person who bought an opening weekend ticket for the sole purpose of finding out if/when/how Peter and MJ would find their way back to each other.

This has been spoiled elsewhere, but we’ll leave it at they do and they don’t. Although the more jaded among us might see the ambiguity as a nakedly emotional hook for future films, including “Avengers: Doomsday,” the opportunity for both Peter and MJ to mature a bit, independent of each other, feels thematically essential and more than a little revolutionary. It certainly sparks an intriguing question about the nature of romantic love, something too often associated with “being saved” in Marvel, and many other, films.

Seeing the famously private couple playfully interact with each other and Batalon during the press tour of “Brand New Day” only amped up the already fevered anticipation of how the trio will regroup as surely they must — the love Peter has for Ned is just as strong and singular as his love for MJ. The fact that we’ve watched these actors grow up before our eyes (Zendaya and Batalon were 19 and Holland 20 when they filmed “Spider-Man: Homecoming” in 2016) makes it even more of a family affair — of course we want to know what happens to Spidey and his gang!

Given the extraordinary success of “Brand New Day,” on top of “The Odyssey,” there is a very good chance that Hollywood, in its infinite and historically flawed wisdom, will decide that superhero fatigue is a myth and that what audiences really want is spectacle. So this is a plea for those in charge to tear their eyes away from the box office returns and look at the film itself.

Yes, “Brand New Day” is full of terrific web-slinging and swinging scenes (albeit ones in which Spider-Man gets even more beat up than usual), but its power is emotional not spectacular, built more on dialogue than special effects.

Holland’s Spider-Man relates more personally to everyone — friends and foes — than any other superhero; his scenes with the Punisher (Jon Bernthal), Bruce Banner (Mark Ruffalo), Det. DeWolff (Liza Colón-Zayas) and, at the end, Jean Grey (Sadie Sink) are always less about exposition or explosive action than character revelation and connection.

He cares and so do we.

That’s how it works in love stories and, as “Brand New Day” is proving, love stories are pretty hard to beat.

Almost five years ago, “Spider-Man: No Way Home” swung into theaters in the teeth of a COVID-19 surge and did what almost nothing else could that winter: drove cooped-up moviegoers to cinemas and opened to one of the biggest domestic debuts on record, pulling in $260 million.

This weekend, Peter Parker is back — a little older, more world-weary and facing a far less forgiving market.

The genre’s floor has dropped out since then.

Annual box office revenue for superhero movies is down, on average, about $3.5 billion, about half of what it was during the pre-pandemic years of 2017 to 2019, according to data from the FranchiseRe industry newsletter. Sony Pictures is betting that more real-world stunts, a relatable narrative and Spidey’s lasting popularity are enough to put “Spider-Man: Brand New Day” on the other side of that trend.

Whatever the approach, the commercial appetite is there. Pre-sales for the film, which stars Tom Holland and Zendaya, have been robust, and industry tracking estimates an opening weekend haul of at least $195 million in the U.S. and Canada. If that holds, it would be the year’s biggest domestic debut, beating Walt Disney Co. and Pixar’s “Toy Story 5” ($159.7 million). The movie cost about $225 million to produce and is produced by Sony’s Columbia Pictures, Marvel Studios and Pascal Pictures.

“This movie takes a grounded, emotional approach to the story, and I actually believe that’s what audiences are hungry for,” said Tom Rothman, chairman of Sony’s motion picture group. “It’s got all the whiz-bang wow visuals. But at its heart, it’s more a superperson movie, if you will, rather than a superhero movie.”

“Brand New Day” picks up where the last film left off. A spell has erased Peter Parker from the world’s memory — the price of undoing the public exposure of his identity — leaving him a stranger to his best friend, Ned, and to MJ. Without those friendships, he pours himself into his crime-fighting work to stave off his loneliness.

That feeling of being adrift without knowing where to turn is what the filmmakers built the movie around.

“We’re all really isolated from each other,” said Amy Pascal, one of the film’s producers who has overseen the entire franchise. “That kind of longing for connection between people and not knowing how to make it happen and living in a world where we become more and more remote, matched the moment that people are going through.”

The smaller scale was also a reaction to what came before it. “No Way Home” brought back Tobey Maguire and Andrew Garfield in a time-bending multiverse crossover, and there was no topping it.

“That was a movie that was 20 years in the making,” Pascal said. “There was no way to be bigger than that. So we went smaller. We went internal instead of external, and we found the bigness in that.”

Peter Parker’s isolation is what drew director Destin Daniel Cretton, who made 2021’s “Shang-Chi and the Legend of the Ten Rings” and was an executive producer on the Marvel Television series “Wonder Man.” He said he related to the pain and tragedy the character goes through, and to the idea of a superhero story that felt like it was happening in a real place.

The production’s rule of thumb became trying to execute scenes practically, in front of a lens, wherever possible.

That included a tank chase shot largely on a street in Glasgow, Scotland, on the first day of filming, complete with a rig that let an actor swing with explosions going off behind him. Thousands of people showed up to watch, which was “a big adrenaline rush on day one,” Cretton said.

A later set piece — Spider-Man against a group of red-clad ninjas known as the Hand — was shot at a former prison outside London.

Cretton’s insistence on real locations has an argument behind it. At a moment when audiences want to know what goes into moviemaking and are increasingly unsure whether the myriad images they’re looking at were generated by artificial intelligence, the answer is visible labor.

“Right now, more than ever, I think it’s important for audiences to really feel that people made the thing that they’re watching, and people went through an experience to make the thing they’re watching,” said Cretton, who grew up watching behind-the-scenes segments on his favorite DVDs. “All of that, I think, is just as important as the thing that they’re watching.”

Effects alone don’t carry a superhero movie — or any movie, for that matter — anymore, Cretton said.

“The action can be great, the [visual effects] can be fantastic, the explosions can be huge, but if there isn’t some type of emotional spine that connects with people where they are and what they’re going through, it’s just another big, explosive movie,” he said.

The slump itself isn’t in dispute. Many of Marvel’s newer films haven’t come close to the heights its predecessors once cleared, and this year, movies like Amazon MGM Studios’ “Masters of the Universe” and Warner Bros. and DC Studios’ “Supergirl” underperformed in theaters.

What’s driving it is contested.

“I don’t think it’s fatigue of the genre,” Rothman said. “I think it’s the audience wanting new things and less predictability.”

For Marvel, long treated as the genre’s gold standard, part of the problem was volume; a dense web of interconnected films and TV shows that made casual viewers feel like they had too much homework to do before a new premiere.

The likeliest near-term explanation for that estimated $195-million opening, though, may have less to do with tone than with supply and brand. “Brand New Day” is the first Marvel superhero film since last year’s “The Fantastic Four: First Steps,” and Spider-Man remains one of the most commercially durable characters in the genre.

The calendar is also less accommodating than it was. The latest “Spider-Man” installment opens against Christopher Nolan’s “The Odyssey” and holdovers including “Toy Story 5” — a considerably more crowded field than the thin, pandemic-era slate its predecessor benefited from on the way to $1.9 billion.

And the movie has a second job. With Disney and Marvel’s “Avengers: Doomsday” arriving at the end of the year, “Brand New Day” has to leave audiences wanting it.

“It’s got a lot riding on it,” said Steve Granelli, a teaching professor and division head of communication studies at Northeastern University. “Not just in terms of this being yet another ‘Spider-Man’ film, but also this being a huge storytelling device in the larger [Marvel franchise].”

Which is the tension at the center of the pitch. The filmmaking team went internal on purpose, and built a movie about a young man nobody remembers. It also has to set up the largest external event on Marvel’s calendar.

Lionel Messi was substituted during Inter Miami’s latest Major League Soccer match because of “muscle fatigue” in his left hamstring, his club said on Monday.

There had been fears that the 2022 World Cup winner had suffered an injury during Inter Miami’s 6-4 win over Philadelphia Union.

However, the MLS club announced that medical tests showed that it was nothing more than “an overload associated with muscle fatigue”.

“The timeline for his return to physical activity will depend on his clinical and functional progress,” Inter Miami said.

Having set up two of Miami’s four first-half goals on Sunday, Messi clutched his leg in the 73rd minute after taking a free-kick and was immediately withdrawn in the team’s final game before the World Cup break.

The 38-year-old went straight down the tunnel but appeared to be walking normally.

“He really was fatigued,” Miami coach Guillermo Hoyos said after the game when asked about Messi’s condition. “He was tired; the pitch was heavy and when in doubt, the standard approach is always to ensure you don’t take any risks.”

Messi has not formally confirmed he plans to play for defending champions Argentina in the World Cup, which begins on 11 June.

However, he is widely expected to make a record-equalling sixth appearance at a World Cup, with the tournament being co-hosted by the United States, Canada and Mexico.

Argentina’s squad is due to be named next week, with their opening game against Algeria on 16 June.

Since moving to Miami in 2023, the Barcelona legend and eight-time Ballon d’Or winner has carefully managed his workload but has still spent spells out of action with hamstring issues.

He has 12 goals and eight assists in 14 MLS games this season, only one behind the leader in each category, having scored a league-leading 29 goals and assisted 19 times in 28 games during the 2025 regular season.