Cruise ships

Ambassador Cruise Line is offering a triple discount on holidays with hundreds to save on once-in-a-lifetime trips

The summer holiday season is officially here – and those who are bored of lazing on a beach every year might want to try something a little different by embarking on a cruise. While the cost factor may usually be enough to put travellers off the idea, one popular cruise line has launched some huge discounts on holidays for 2026 and beyond.

Ambassador Cruise Line is offering a series of stacked deals on voyages setting sail from ports across the UK. With more than 200 holidays to choose from, there’s 20% off to be had on selected cruises running from London, Liverpool, Newcastle and more in a sale running until July 29.

Holidaymakers can also score an additional 5% off all no-fly cruises using the code SMILE5, on top of all other sale offers, with just hours left to nab this deal. And to top it off, Ambassador is offering an extra 15% off a handful of its winter sun trips with the discount code SAILMORE15 – giving holidaymakers the chance to save up to 40% in total on a cruise to the likes of the Caribbean or Canary Islands.

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One of the biggest deals gives passengers the chance to kick off the New Year in style with the Gems of the Caribbean Sea cruise setting sail from London Tilbury on January 5 for an incredible 42 nights. Calling at 14 countries, stop-offs include iconic destinations such as Barbados, St Lucia, Jamaica and Antigua.

At £3,415 per person, this six-week trip doesn’t come cheap – but those who book before 9 am on Friday, July 17 and stack their discount codes can get on board from £2,049 with a huge 40% saving, working out at less than £49 per night. And the beauty of a cruise is that travel, accommodation and dining are all included in that price.

Get up to 40% off Ambassador cruises

From £202pp

Ambassador Cruise Line

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Ambassador Cruise Line is offering multiple discounts on holidays from the UK to the Mediterranean, Caribbean, Canary Islands and more.

Another top deal comes on the Gems of the Adriatic & Mediterranean Autumn Sun holiday, which also has 40% off if passengers book before 9am on Friday, bringing prices from £2,903 per person down to starting at £1,742. Setting sail from London Tilbury on November 3 for 31 nights, this journey has 15 ports of call across seven countries, from beauty spots in Greece and Croatia to hidden gem destinations in Morocco and Tunisia.

And for those seeking a shorter and more budget-friendly option, there’s also the Autumn Escape to the Canary Islands, which not only has 10% off all cabins and an extra 5% off on top, but is also on a Cruise of the Week offer, spelling an extra 10% discount. Now available from £991.50 per person, this 14-night holiday from London Tilbury promises “volcanic landscapes, lush forests, and stunning beaches” as it visits Madeira, La Palma and Tenerife.

Meanwhile, those who plan ahead can also bag a buy-one, get-one-half-price deal on Ambassador cruises from April 2028, meaning passengers can bring a loved one along for less. But this isn’t the only cruise line offering savings on holidays departing from the UK.

Fred Olsen is also running special offers on selected winter sun cruises, such as the Mediterranean & Canary Islands Warmth holiday in November 2026. Passengers can get a half-price drinks package and a free flight at the end of the cruise back to London or Manchester.

Half-price drinks and a free flight are also available on the Canaries Escape with the Fleet Fiesta. As well as a discount for solo travellers on B-grade cabins.

In addition, TUI Marella Cruises is also offering a selection of last-minute cruise deals for summer holidaymakers, although it’s worth bearing in mind that these also include flights. Top offers for the summer holidays include the Mediterranean Medley trip sailing from Palma on August 1 for seven nights, now priced from £1,114 per person with a £712 discount.

Another option is the Aegean Delights cruise from Cyprus for seven nights from August 5. Now £1,095 per person with a discount of £822.

Cruise passengers who dock for the day in Barcelona now face having to pay a hefty fee per passenger per day, as the mayor looks to slash the number of short-stay cruise visitors to zero

Barcelona’s city council has approved plans to triple the amount that cruise passengers pay when they take a day trip to the popular city break hotspot.

The levy for cruise ship passengers will be hiked from €8 to €24 per passenger. In addition, a €6 regional tourist tax is already payable to visitors who spend less than 12 hours in Barcelona, which means the cost of setting foot in the capital for cruise passengers will rise to €30 per person, just under £26.

The hike is part of Barcelona mayor Jaume Collboni’s plans to slash cruise tourism to the Catalan city according to cruise news outlet Deep Arrival.

Barcelona welcomed around 16 million visitors in 2025, 3.99 million of which were cruise passengers, with campaigners claiming that the influx puts a strain on public services and leads to overcrowding during the peak summer months. The tax increase is aimed at discouraging cruises from visiting the city completely, rather than just reducing overall numbers.

In July 2025, the city’s council approved plans to gradually increase the levy paid by cruise passengers gradually over four years, but reports within cruise trade publications indicate that this timeline could be sped up, and higher charges could be implemented as soon as 2027.

Cruises that begin or end in Barcelona would not be charged this increased fee, as these sailings are seen to have a postive impact on the city compared to day trips. A report on the sustainability of cruises on the city showed that day trippers from cruises spent an average of 5.7 hours in the city, and mostly visited popular attractions as as the Sagrada Familia and Park Güell.

Last year, Barcelona cut the number of cruise terminals from seven to five, and began to reroute larger cruise ships away from the most central ports, which now prioritise smaller boats and local marine traffic.

It’s not just cruise passengers who’ll pay higher fees in Barcelona. As of April 1, general accommodation tourist taxes have also increased, making them among the highest in Europe. Visitors pay both a regional and a municipal surcharge, meaning the total tourist tax ranges from €7 to €12 per person per night (approximately £6 to £10.38).

Barcelona has been at the heart of the overtourism protests sweeping Spain, and in June 2025 the city hit the headlines as protestors marched through the streets holding signs with slogans such as “Your Airbnb used to be my home”, and people sitting on outside terraces were squirted with water pistols.

Further protests are expected this summer from groups such as Menys Turisme Més Vida (Less Tourism More Life), including protests in Palma, Majorca set for July 26 to coincide with the start of school holiday season.

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MSC Cruises has announced its commitment this summer and offers for UK passengers

MSC Cruises has issued an update today, Thursday, May 28, with bosses announcing a commitment to UK passengers this summer. The cruise line offers various voyages spanning the globe and currently operates a fleet of 23 cruise ships, with plans for further expansion in the coming years.

On Thursday, MSC Cruises said it is inviting guests to experience the ‘best holiday ever’ over the coming months, with the “peace of mind” of no added fuel surcharge for summer 2026 and low deposits until the end of June. Antonio Paradiso, Vice President of International Sales at MSC Cruises, said: “MSC Cruises ‘Best Holiday Ever’ commitment reinforces our position as the leading choice for UK and Irish holidaymakers seeking an effortless, all-in-one travel experience.

“Backed by dedicated support every step of the way, guests can book with confidence and peace of mind in today’s changing travel environment and relax knowing that their holiday is taken care of. With our low deposit of just £50, no-fly cruises from Southampton, Fly and Cruise packages with the reassurance of no added fuel surcharge for 2026, and the option to change your cruise date or destination if required, we are making it easier than ever for guests to secure their next holiday.”

Guests can book a trip with MSC Cruises with a low deposit of £50 per person, extended until the end of June. This applies to all cruises (excluding World Cruise and MSC Yacht Club cabins).

Passengers have a wide variety of amenities on board. There is full-board dining across the main restaurants and buffets, evening shows, multiple swimming pools with aquaparks, fitness facilities and family entertainment programmes.

There are many cabin types to choose from, including comfortable and economic inside cabins and connecting cabins for larger groups, which combine inside and balcony cabins together. Ocean View cabins offer sunset views, or for that sea breeze, opt for a balcony cabin.

A spokesperson added: “An MSC Cruise offers so much in one transparent price and, despite recent increases in global fuel prices, the cruise line will not be introducing a fuel surcharge this summer, giving guests extra confidence there are no unexpected added costs. The price guests see at the time of booking is the price they will pay, part of the best holiday ever commitment, just peace of mind and a seamless holiday experience this summer.”

MSC Cruises offers a range of Fly and Cruise packages that combine flights, transfers, and a cruise into one holiday. Designed to ‘simplify the journey from start to finish’, the cruise line says these packages are built in partnership with some of the world’s most renowned airlines.

Flights align with cruise schedules, with transfers between the airport and the ship included. Guests can select their preferred cruise itinerary, choose the Fly and Cruise fare, and confirm flights during the booking process. Fly and Cruise holidays in 2026 depart from:

• Belfast to Palma and Tenerife
• Dublin to Barcelona, Rome, Venice and Tenerife
• Edinburgh to Rome, Naples and Tenerife
• Glasgow to Tenerife
• Newcastle to Tenerife
• Manchester to Rome and Tenerife
• Birmingham to Tenerife
• London Heathrow to Seattle and Barbados

MSC Cruises also offers a selection of no‑fly cruises from Southampton year-round. Some standout destinations include the Norwegian Fjords, Northern Europe and the Mediterranean. And on selected dates, well-known TV stars and sports legends are on board, giving guests complimentary classes and talks:

• June 6, 2026 – Southampton to Iceland and the Norwegian Fjords (14 nights), with TV personality Anthea Turner onboard.
• August 8, 2026 – Southampton to the Canary Islands (12 nights), with Rugby Legends Ben Cohen, Neil Back and Ben Kayplus dance star Kristina Rhianoff onboard.
• October 19, 2026 – Southampton to the Netherlands, Belgium and France (5 nights), with Football Legend Gianfranco Zola on board.

P&O Cruises urges all passengers with trips booked to bring proof or risk being ‘denied boarding’ at their own expense

P&O Cruises says all passengers must bring a particular item with them or risk being ‘denied boarding’. The popular cruise operator states that packing the item is compulsory for all guests who wish to sail on the ship, or their holiday could be ruined if they fail to do so.

P&O Cruises is among the largest and most popular cruise operators in the UK, and as the peak travel season approaches, many people will have trips booked. The vessels are designed specifically for the British market and depart year-round directly from Southampton.

P&O Cruises operates a fleet of seven ships, divided into family-friendly vessels such as Arvia, Iona, Britannia, Azura and Ventura, and adult-only ships such as Arcadia and Aurora, reports the Liverpool Echo. Irrespective of which vessel people embark upon, all guests must bring a crucial item with them. Should customers fail to present the item, P&O Cruises warns: “Unfortunately, you will be denied boarding”.

On the P&O Cruises website, the cruise operator clarifies what passengers need to pack and explains the rationale. A statement reads: “We’re delighted that you’ve chosen to set sail with us, and we cannot wait to welcome you on board. Before we get there, it is mandatory for all guests to have suitable cruise travel insurance cover in order to sail with us.”

It adds: “It is your responsibility to ensure you have appropriate cover in place for the duration of your holiday. Unfortunately, you will be denied boarding, at your own expense, if you’re unable to confirm you have arranged insurance.

“You may be asked for proof of your cruise travel insurance. So, please be sure to bring either a printed or digital copy of your insurance documentation that confirms cover for the named travellers over the dates of travel.”

Outlining the main reason why travel insurance is crucial to arrange before setting sail, P&O Cruises stated: “For many significant purchases in your life, insurance is essential. And holidays are no different.

“Travel insurance ensures you can relax and enjoy your holiday with peace of mind that you’re covered in the event something should go wrong. This includes unforeseen incidents before your holiday, while travelling or while you’re away.”

P&O Cruises provides a checklist for selecting the appropriate level of cruise insurance protection. It includes:

• Ensure your insurance covers a cruise holiday
• Covers the full length of the trip
• Includes all destinations – choose worldwide cover if unsure
• Includes medical and repatriation cover of £2 million minimum
• You’ll need to declare any pre-existing medical conditions
• We would also recommend that you have adequate cancellation cover to cover the cost of your trip

I’ve got travel insurance already. Do I need cruise insurance?

P&O Cruises states: “You will need to look into the level of cover your travel insurance provides. Some bank accounts include travel insurance but the policies often offer limited amounts of cover.

“Standard travel insurance is generally meant for a land-based holiday and as such, won’t cover many of the elements of a cruise holiday. A cruise holiday requires more specialist cover, for example if there was a need to be medically evacuated at sea. The most important thing is to make sure you’ve told your insurer you are going on a cruise holiday.”

What happens if I don’t declare pre-existing medical conditions?

P&O Cruises warns: “You run the risk of not being fully covered and having to pay for medical treatment which can be extremely costly. Emergency medical treatment can even be refused if you do not have the correct insurance, this includes failing to declare pre-existing conditions.”

If I cancel my holiday, will I get my money back?

P&O Cruises states: “If you cancel your holiday, the cancellation policy in our Booking Conditions applies. If you are cancelling due to a medical reason and you have declared the medical condition, your insurer should refund any monies paid less the relevant policy excess.”

The ferry operator issued an important reminder for any passengers with bookings

DFDS has issued an important reminder to passengers travelling on its ferry services. Ahead of summer, many families are looking forward to their holidays and getting everything ready for their trips. For those making ferry crossings, the operator has issued a message about ‘travel documents’ to help ensure journeys are as smooth as possible.

Posting on social media, DFDS outlined advice for customers in a post on X. In the message, @DFDSLiveUpdates shared port information for passengers. It read: “Please have all travel documents and passports to hand and open at the photo page before arriving at booths.”

In the post, DFDS explained: “Keep your passports, booking confirmations, and any necessary ID easily accessible for check-in and border control.” As such, the guidance could be helpful to any customers with upcoming bookings.

As customers will know, they need to keep a record of their confirmation. They will also want to pack their luggage accordingly, ensuring they can easily access any documents they will need when travelling.

Passengers can find more information about the check-in and boarding process on the ferry operator’s website. The boarding advice states: “All passengers must present relevant documents upon arrival to the terminal for check-in.

“These may include a valid passport, booking confirmation, documents for vehicle or pet travel, and/or other required documents, depending on the rules and regulations of country you are travelling to. Routine security checks of passengers, luggage and vehicles are carried out in all ports before you board the ship.”

DFDS also shares border control updates, including guidance on the UK eVisa and ETA. The website explains: “Travel requirements to the UK are changing.

“The UK is transitioning from physical immigration documents, such as biometric residence permits (BRPs), passports containing visa vignette stickers and ink stamps, or biometric residence cards (BRCs), to eVisas.

“If you hold a UK visa and use a physical immigration document to prove your rights, take action now by creating a UK Visas and Immigration account to access your eVisa: www.gov.uk/eVisa.

“If you already have an eVisa, ensure your travel information is up to date by notifying the UK Government about the passport you intend to use if it is not already linked to your eVisa account: www.gov.uk/update-uk-visas-immigration-account-details.

“Those who are visa-exempt for short visits to the UK, i.e. visits of up to six months, will still need to obtain an Electronic Travel Authorisation (ETA), which is digital permission to travel.”

Several cruise lines have introduced new passenger rules in 2026 – and if these are broken, passengers could be fined, removed or even handed a lifetime ban from the ship

Several cruise companies have introduced a raft of new rules in 2026 to ensure the safety of passengers travelling on board — but those who break them could find themselves thrown off the ship. As technology continues to advance and people snap up the latest gadgets, cruise operators are keeping their policies up to date to safeguard holidaymakers and protect their privacy while travelling at sea.

There is a comprehensive list of regulations that passengers must adhere to when sailing with cruise operators including Disney, Virgin, P&O and Fred. Olsen. Should any of these rules be breached, travellers could face a formal warning, a financial penalty, or even be removed from the vessel and handed a lifetime ban.

Don and Heidi, a couple who have clocked up 100 cruises between them, regularly share updates and handy tips on TikTok, and have been keeping a close watch on shifting cruise policies over recent months.

Don said: “Cruise lines are instituting new policies and in 2026, these behaviours will get you fined, banned, or removed from the ship entirely.

“One, recording other passengers without their consent using technology like Meta Glasses is a serious violation of privacy policies and fellow cruisers are reporting it.

“Two, flying a drone from the ship is banned on nearly every cruise line. Get caught launching one and you’ll be escorted off at the next port.

“Three, fights on cruise ships are all over the news and lines are done looking the other way. Passengers involved in physical altercations are now being banned from certain cruise lines for life.”

The couple behind the video also used the chance to explain what happens when passengers break three longstanding cruise ship regulations – smoking violations, missing the muster drill, and attempting to smuggle prohibited items aboard.

Don said: “Four, getting caught with prohibited items in checked luggage and you get escorted to a security meeting. Try to bring something more serious on board and you could be handed over to authorities at the next port.

“Five, this isn’t optional. It’s international maritime law. Skip the muster drill and crew will track you down to complete it. Refuse entirely and you’ll be removed from the ship before a set sail.

“Six, lighting up on your balcony, in your cabin, or anywhere else outside the designated smoking areas can get you fined and repeat violations can get you escorted off the ship.

“This includes vaping. Don’t forget to share this one with your cruise mates for your next sailing.”