Warner

Paramount may have landed Warner Bros., now comes the baggage

It took months of effort, lobbying and mounds of cash for Paramount Skydance to finally clinch its prize of Warner Bros. Discovery.

Now, however, the David Ellison-led company faces a long and challenging road to merge these two media giants and set it up for a successful future.

Key to that will be striking a delicate balancing act between investment and paying down its debt load of $79 billion, which is massive even by Hollywood standards.

Notably, the figure is even greater than Warner’s nearly $55 billion of debt post-merger with Discovery, a burden that hamstrung the company for years and led to successive rounds of layoffs and relentless cost cutting.

Last week, my colleague Meg James wrote about the concerns Fitch Ratings and S&P Global Ratings have about Paramount’s credit, given the mountain of debt the company will now carry. Fitch downgraded its credit to BB+ — “junk” territory — from BBB-, and S&P Global Ratings placed the company’s ratings on “negative watch.”

Carrying that amount of debt comes with significant risks.

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For one, a company with a lot of debt that is “junk”-rated is going to be under pressure to cut costs. “Junk status” means a company’s debt is rated below the level that credit agencies consider investment grade. Such a rating means it can be more expensive to refinance or take out new loans, raising the cost of capital.

Paramount executives have already said they plan to find $6 billion in “synergies” within three years, though they’ve emphasized that the majority of their cost cutting will come from “non-labor sources,” including consolidating their streaming technology and cloud providers, combining IT systems across the company and “optimizing the combined real estate footprint and the broader corporate overhead,” among other ideas.

And as I wrote last week, most Hollywood observers and those familiar with Ellison’s plans predict that Paramount will be forced make steep layoffs to offset the cost of the deal and eliminate overlapping roles and functions between the two historic studios.

At the same time, in order to compete with well-funded rivals, Paramount-Warner Bros. will also need to invest in new programming — something that can be difficult for a heavily leveraged business .

Paramount executives have said their cost-cutting efforts won’t include a reduction in production capacity, and Ellison has reiterated that there will be continued spending on programming. Beyond content, he’ll also likely need to invest in improving the technology along with the look and feel of the streaming platforms.

“Whether or not they have the capital to do all of that and to try to get their leverage down is something I’m curious to hear about,” said Naveen Sarma of S&P Global Ratings.

It’s possible that Paramount may not be able to pursue a good opportunity in the future because it has used up all its debt capacity and can’t raise additional financing, said Kelly Shue, a professor of finance at Yale School of Management.

“It might cause them to underinvest in good projects in the future,” she said.

And the company needs to spend on good projects.

The economics of this deal hinge on the combined heft of Paramount and Warner’s two libraries and valuable intellectual property, which will unite Harry Potter, DC Studios, SpongeBob SquarePants and “Mission Impossible” all under one roof.

Building up its streaming platform, which will combine Paramount+ with HBO Max, is important for competing with the behemoth Netflix, which bowed out of the Warner Bros. auction.

And on the theatrical side, Ellison has said the combined company will release 30 films a year — 15 from each studio. That would be a substantial increase from 2025, when the two companies released 18 films — eight at Paramount and 10 from Warner Bros.

“While studios content budgets might not come under immediate focus for cost cutting, we have a hard time seeing no content costs savings considering opportunities to reallocate or pull back from at least the linear networks,” MoffettNathanson’s Robert Fishman wrote in a note to clients last week.

Of course, all of this would come only after the deal’s completion. On the immediate horizon, Paramount needs to secure international regulatory approval as well as at home. Although state attorneys general including Rob Bonta of California have said this is not a “done deal,” most analysts expect that any opposition there is only likely to slow — not stop — the transaction.

A very masculine year in film

A recent study from San Diego State University put a number on something we all suspected: The percentage of female protagonists in the top 100 films last year dropped. A lot.

Female protagonists made up just 29% of the top-grossing films in 2025, down from 42% in 2024, according to the university’s annual study of women’s representation in top films. A selection of film titles from the last year says it all: “The Running Man,” “A Working Man,” “Superman.”

That 29% figure has, unfortunately, been very consistent over the years — it was the same in 2016 and has largely hovered in the range of high 20s to low 30s for the last decade, with a few exceptions (40% in 2019 and 42% in 2024).

Focusing on just the protagonists in the top 100 films means that small fluctuations can change that percentage greatly.

But when the study looked at a broader sample size of the more than 1,900 characters in those films, the results weren’t much better.

The percentage of women in speaking roles was 38%, up just 1% from 2024. And the percentage of major female characters declined to 36% in 2025 from 39% the year before.

The fact that these figures have not moved much, in spite of the countless panels and think pieces about the issue, suggests there isn’t much will in Hollywood to change, said Martha Lauzen, author of the study and founder and executive director of San Diego State’s Center for the Study of Women in Television and Film.

“Representation is social relevancy and social capital,” she told me. “So when you see fewer women than men, that’s a message.”

Stuff We Wrote

Film shoots

Number of the week

forty-six million dollars

Walt Disney Co. and Pixar’s “Hoppers” came in big at the box office this weekend with a $46-million opening in the U.S. and Canada — the strongest domestic debut for an original animated movie since “Coco” in 2017. Globally, the film made $88 million.

The reception is an encouraging sign for original animated movies, which have largely struggled at the box office since the COVID-19 pandemic while their sequel counterparts have shined.

What I’m watching

Several months ago, some friends and I started a movie club, where we each nominate a film we want to watch and we rotate who gets to make the final selection. Last week, we watched the 1996 comedy “First Wives Club,” which I had never seen but loved for its goofy antics, unexpected song-and-dance number and the focus on the enduring power of female friendships.

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Netflix ends bid for Warner Bros. after Paramount offered $111B

Feb. 27 (UPI) — Netflix has decided to let go of its attempt to buy Warner Bros. Discovery after Paramount Skydance raised its purchase offer.

On Wednesday, Paramount raised its cash offer from $30 per share to $31 per share. On Thursday, WBD decided the offer was superior to Netflix’s offer, prompting the drop out.

“This transaction was always a ‘nice to have’ at the right price, not a ‘must have’ at any price,” said co-CEOs Ted Sarandos and Greg Peters in a statement.

Netflix’s bid was for $27.75 per share for the studios and streaming, while Paramount’s bid is for the entirety of the company.

“We’re super-disciplined buyers,” The New York Times reported Sarandos said earlier this month. “I’m willing to walk away and let someone else overpay for things.”

Netflix and Paramount have been duking it out over WBD since October. They had a bidding war, and WBD accepted Netflix’s offer on Dec. 5. Soon after, Paramount launched a hostile bid to buy WBD, but the board wasn’t interested. Then, Paramount announced that billionaire Oracle creator Larry Ellison would back the deal with $40 billion in equity. On Jan. 20, Netflix changed its offer to all cash, then on Feb. 10, Paramount did the same and added some extras.

Netflix granted WBD a seven-day pause on the deal to evaluate Paramount’s offer, and during that time, Paramount raised the bid even more to $31 per share.

If the deal doesn’t pass federal regulatory scrutiny, Netflix could come back and try again.

“We are pleased WBD’s Board has unanimously affirmed the superior value of our offer, which delivers to WBD shareholders superior value, certainty and speed to closing,” David Ellison, Paramount CEO, said in a statement Thursday.

Warner Bros. CEO David Zaslav expressed gratitude to Netflix.

“Netflix is a great company, and throughout this process Ted [Sarandos], Greg [Peters], [CFO Spencer Neumann] and everyone there have been extraordinary partners to us. We wish them well in the future,” CNBC reported Zaslav said in a statement. “Once our Board votes to adopt the Paramount merger agreement, it will create tremendous value for our shareholders. We are excited about the potential of a combined Paramount Skydance and Warner Bros. Discovery, and can’t wait to get started working together telling the stories that move the world.”

Netflix stock rose 10% in extended trading Thursday, while Paramount stock jumped 5%, CNBC reported. Shares of Warner Bros. Discovery dropped 2%.

President Donald Trump delivers his State of the Union address during a joint session of Congress in the House Chamber at the U.S. Capitol in Washington, on February 24, 2026. Pool photo by Kenny Holston/UPI | License Photo

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Warner Bros. Discovery shifts gears, says it now favors Paramount deal over Netflix

Warner Bros. Discovery is switching gears, announcing Thursday that Paramount Skydance’s revised bid tops the one on the table from Netflix.

The move is the latest twist in Hollywood’s biggest auction in years — and five months after Paramount Chairman David Ellison began his dogged pursuit of the larger media company. Netflix now has four business days to regroup and potentially submit a higher offer.

Warner Bros. Discovery said its board, in consultation with its bankers and lawyers, determined Paramount’s most recent offer constitutes a “superior proposal,” compared to the Netflix deal.

Paramount on late Monday bid to buy all of Warner Bros. Discovery for $31 a share in cash. Paramount had previously offered $30 a share.

Netflix has offered $27.75 a share — but the streaming giant only wants Warner’s HBO, HBO Max and the Warner Bros. film and television studios in Burbank. Concerns have been growing that Netflix would face push-back from regulators as it seeks to swallow one of Hollywood’s historic film studios behind “Superman,” “Casablanca” and “The Matrix.”

Paramount’s offer includes acquiring Warner’s cable television channels like CNN and HGTV.

“We are pleased WBD’s Board has unanimously affirmed the superior value of our offer, which delivers to WBD shareholders superior value, certainty and speed to closing,” said David Ellison, the chairman and chief executive of Paramount.

The new wrinkle comes as Netflix Co-CEO Ted Sarandos met with White House staffers on Thursday at a pivotal moment for the streaming giant, which has been navigating the high-stakes bidding war to acquire Warner Bros. Discovery.

Sarandos met with White House staff members and Justice Department officials, according to two people familiar with the meeting. The visit was arranged more than two weeks ago and President Trump was not scheduled to attend.

The White House and Netflix declined to comment on the substance of the meeting, but it comes as the media giant has come under pressure by the president to fire board member Susan Rice, a former Biden administration adviser that Trump recently called a “political hack.”

Trump warned that if Netflix did not fire Rice, the company would “pay the consequences.”

The president’s demands to fire Rice marked a shift in the president’s involvement with Netflix’s business as it seek to acquire Warner Bros — a bid that is being countered by Paramount.

In December, Netflix won the bidding for the storied studio and HBO, prompting Paramount executives to launch a multi-pronged strategy to scuttle the Netflix deal.

The Department of Justice has since opened an investigation to determine whether to try to block Netflix’s proposed $82.7-billion deal to take over Warner Bros. Discovery. Netflix has more than 300 million subscribers worldwide, and the addition of Warner’s HBO Max would make the streaming giant even more dominant.

Sarandos’ trek to the White House comes as the auction has taken on political dimensions. Paramount has refused to abandon its campaign to buy Warner, which owns HBO and such popular franchises as Harry Potter, Superman and “Game of Thrones.”

Paramount — which is controlled by the family of billionaire Larry Ellison, a Trump friend — has been angling to thwart Netflix.

During a Senate hearing this month, some Republican lawmakers blasted Sarandos, raising questions about potential antitrust concerns and some of Netflix’s programming. Paramount Chief Executive David Ellison declined an invitation to participate in the Feb. 3 hearing.

This week, he was at the Capitol as a guest of Sen. Lindsey Graham (R-SC) for Trump’s State of the Union address. The two men were pictured giving a thumbs-up in a photo circulating on social media.

Trump has said he would stay out of the Netflix-versus-Paramount battle, but over the weekend he demanded, in a social media post, that Netflix “IMMEDIATELY” fire Rice from its board.

It was not known if the topic of Rice came up Thursday.

Sarandos has sought to downplay the controversy, saying during a BBC interview: “This is a business deal, it’s not a political deal.”
Paramount has enlisted a former Trump administration official, the lawyer Makan Delrahim, who served as Trump’s antitrust chief during the president’s first term.

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Paramount sees streaming gains as company continues to pursue Warner Bros. Discovery

Paramount Skydance is betting its future on its streaming business, as gains at the media and entertainment company’s Paramount+ platform helped boost earnings for the fiscal fourth quarter of 2025.

On Wednesday, Paramount reported $8.1 billion in revenue for the three-month period that ended Dec. 31, up 2% compared to the previous year’s quarter. That was due to growth in its streaming business, which saw a 10% increase in quarterly revenue to $2.2 billion, as well as gains at Paramount’s filmed entertainment segment, which reported revenue of $1.3 billion,an increase of 16% compared to the previous year.

The company’s TV media business, however, had a tougher quarter.

That segment reported revenue of $4.7 billion, down 5% compared to last year, as traditional broadcast networks continue tolose subscribers. Paramount also cited a 10% decrease in advertising, partially due to a drop in political spending and not having the Big 10 championship as it did in 2024.

Paramount reported an operating loss of $339 million, which included $546 million in restructuring and transaction-related costsattributed to its merger with Skydance last year. Diluted losses per share totaled 52 cents, compared to a loss of 33 cents during the prior year.

Chief Executive David Ellison praised the company’s progress under his tenure, noting that investments in the film studio, original series, UFC and tech upgrades to Paramount+’s streaming platform and advertising would build momentum in the coming years.

“It’s been six months, but we really do feel good about the work the team has done to date,” he said during an earnings call with analysts Wednesday afternoon. “You can expect that to accelerate into the future quickly.”

The company said it expects total revenue of $30 billion for 2026, which would mark a 4% increase compared to 2025. Paramount signaled the primary driver of that growth will be its streaming business, though the company also anticipates a boost from its studio segment.

Company executives declined to answer questions on the call about Paramount’s bid to acquire rival Warner Bros. Discovery.

The only mention of the ongoing fight was in Paramount‘s letter to shareholders, which noted that the company was “confident” in its standalone strategy and growth trajectory, but that adding Warner would be an “accelerant to achieving these goals more quickly” and in a way that would be “economically compelling” for Paramount’s shareholders.

Paramount submitted a higher bid Monday offering $31 a share in cash to Warner Bros. Discovery investors. Previously, the offer was $30 a share.

The company also agreed to pay $7 billion to Warner should the deal fail to clear various regulatory hurdles. That was a $2 billion increase. (The previous commitment was $5 billion.)

Paramount reaffirmed that it would cover the $2.8 billion termination fee that Warner would owe Netflix if Warner abandoned its deal with the streamer.

Paramount also said it would pay a so-called ticking fee sooner. Now, the company said it would pay an additional $0.25 per quarter to shareholders after Sept. 30 until a Paramount-Warner transaction closed. It also agreed to cover Warner’s potential $1.5 billion in financing costs associated with a planned debt exchange offer.

Additionally, Paramountsaid it “agreed to an obligation to contribute additional equity funding to the extent needed to support the solvency certificate required by PSKY’s lending banks.” That provision was offered because Warner board members have expressed concerns that Paramount may not be able to round up sufficient financing to close such a gargantuan deal.

But the company’s earnings — and the declines its facing in its own TV business — raised concerns about the potential Warner acquisition, John Conca, analyst at Third Bridge, wrote in an email.

“It is becoming questionable why leadership is aggressively pursuing [Warner], a deal that would effectively double their exposure to dying linear networks while also creating even more massive integration headaches,” he said.

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Warner Bros gets new offer from Paramount but still recommends Netflix bid | Media News

If Warner’s board changes course and deems Paramount’s latest offer superior, Netflix will be able to revise its bid.

Warner Bros Discovery (WBD) says it is reviewing a new takeover offer from Paramount Skydance, but it continues to recommend a competing proposal from Netflix to its shareholders in the meantime.

Warner disclosed on Tuesday that it had received a revised offer from Paramount after a seven-day window to renew talks with the Skydance-owned company elapsed on Monday. Paramount – which is run by David Ellison, son of United States President Donald Trump ally and Oracle cofounder Larry Ellison – confirmed it had submitted the proposal, but neither company provided details about it. The company was widely expected to have raised its offer.

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A WBD buyout would reshape Hollywood and the wider media landscape, bringing HBO Max, cult-favourite titles like Harry Potter and, depending on who wins the Netflix vs Paramount tug-of-war, potentially even CNN under a new roof.

Paramount wants to acquire Warner Bros in its entirety, including networks like CNN and Discovery, and went straight to shareholders with an all-cash, $77.9bn hostile offer just days after the Netflix deal was announced in December. Accounting for debt, that bid offered Warner stakeholders $30 per share, amounting to an enterprise value of about $108bn.

Paramount maintained on Tuesday that its tender offer remains on the table while Warner evaluates its latest proposal.

Netflix wants to buy only Warner’s studio and streaming business for $72bn in cash, or about $83bn including debt. Warner’s board has repeatedly backed this deal and on Tuesday maintained that its agreement with Netflix still stands.

Warner shareholders are to vote on the Netflix proposal on March 20.

If Warner’s board changes course and considers Paramount’s latest offer superior, Netflix would have a chance to match or revise its proposal, potentially setting the stage for a new bidding war. It could also choose to walk away.

Further consolidation

Paramount, Warner and Netflix have spent the last couple of months in a heated back and forth over who has the stronger deal. But along the way, lawmakers and entertainment trade groups have sounded the alarm, warning that either buyout of all or parts of Warner’s business would only further consolidate power in an industry already run by just a few major players. Critics said that could result in job losses, less diversity in filmmaking and potentially more headaches for consumers who are facing rising costs of streaming subscriptions as is.

Combined, that raises tremendous antitrust concerns – and a Warner sale could come down to who gets the regulatory greenlight. The US Department of Justice has already initiated reviews, and other countries are expected to do so too.

Both Paramount and Netflix have argued that their proposals are good for consumers and the wider industry. And the companies have taken aim at each other publicly with regulatory arguments.

Paramount has pointed to Netflix’s much larger market value, and it has argued that if the streaming giant acquires Warner, it would only give it more dominance in the subscription video-on-demand space. But Netflix is trying to persuade regulators that it’s up against broader video libraries, particularly Google’s YouTube, America’s most-watched TV distributor.

Paramount’s bid will create a studio bigger than market leader Disney and fuse two major TV operators, which some Democratic senators said would control “almost everything Americans watch on TV”.

It will also hand control of CNN to the conservative-leaning Ellisons, soon after they acquired CBS News and installed as its editor-in-chief Bari Weiss, a right-leaning opinion editor who had no prior TV experience. The network settled for $16m a lawsuit that Trump had filed, accusing CBS’s 60 Minutes programme of editing an interview with Kamala Harris to his 2024 presidential election rival’s advantage. It also appointed Kenneth Weinstein, a former Trump administration official, as ombudsman to investigate allegations of bias.

In December, Ellison visited the White House, media reports said, and told Trump that Paramount would execute “sweeping changes” if it acquired CNN’s parent company.

More recently, Trump, in a Truth Social post on Saturday, demanded that Netflix fire former US National Security Adviser Susan Rice from its board. Rice, a Black woman, had served under former Presidents Barack Obama and Joe Biden, both Democrats.

“This is a business deal. It’s not a political deal,” Netflix CEO Ted Sarandos told BBC Radio 4’s flagship Today programme on Monday. “This deal is run by the Department of Justice in the US and regulators throughout Europe and around the world.”

Trump previously made unprecedented suggestions about his involvement in seeing a deal through before walking back those statements and maintaining that regulatory approval will be up to the Justice Department.

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How the Warner Bros. deal has divided Hollywood

The pitched battle for Warner Bros. took yet another turn Monday night as Paramount Skydance enhanced its bid for the storied studio.

The decision by Warner Bros. Discovery to leave the door slightly ajar for Paramount came after weeks of pressure from its leader, tech scion David Ellison, and his billionaire father, Oracle co-founder Larry Ellison.

The media company has been vying to acquire Warner since late last year, and that fight only increased after the “Casablanca” and “Harry Potter” studio chose Netflix as the winning bidder back in December.

The bidding war has divided Hollywood’s creative community, with filmmakers, producers and unions all staking positions on the deal.

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The latest to weigh in was “Avatar” and “Titanic” director James Cameron, who reportedly described Warner’s sale to Netflix as “disastrous for the theatrical motion picture business” in a Feb. 10 letter to Sen. Mike Lee (R-Utah), chair of the Senate subcommittee on antitrust, competition policy and consumer rights.

“I am very familiar not only with ships that sail, but also those that sink,” he wrote. “And the theatrical experience of movies could become a sinking ship.”

Actor Mark Ruffalo shot back at Cameron: “Are you also against the monopolization that a Paramount acquisition would create? Or is it just that of Netflix?” he posted on Threads over the weekend, adding that he was “speaking on behalf of hundreds of thousands of filmmakers worldwide.”

Regardless of which bidder prevails, consolidation in the industry is a major fear, particularly after waves of job cuts due to the pandemic and pullbacks in production spending amid streaming losses. And for the theatrical exhibition business, any merger revives concerns about an even greater decrease in films headed to theaters — particularly if the winning bidder is Netflix.

The health and future of cinemas is an especially sensitive topic in Hollywood. Box office revenue still has not returned to pre-pandemic levels, and some fear it never will, leaving theaters scrambling for alternative ways to fill their auditoriums.

Paramount has positioned itself as a champion for theatrical films, and David Ellison has said a combined Paramount and Warner Bros. would release 30 films a year.

But theater owner trade group Cinema United and the Writers Guild of America have warned that further consolidation would further concentrate the entertainment business, bringing more layoffs and theater closures.

Netflix co-Chief Executive Ted Sarandos has since tried to temper these concerns.

In a recent Senate subcommittee hearing, he pledged to maintain a 45-day theatrical window for Warner Bros. films, while also saying the deal would increase production investments going forward. In a recent letter to Lee responding to Cameron’s missive, Sarandos said he had previously spoken with the director in December about Netflix’s plans for Warner Bros., and that he had been “very supportive.”

Then there’s the politics of it all.

My colleague Meg James has written about Paramount’s efforts to use its political influence with the Trump administration to push its deal — and undermine Netflix’s. Paramount has declined to comment on the matter.

To put it mildly, Trump is a deeply unpopular figure in liberal-leaning Hollywood.

Creatives have feared a chilling effect on speech, particularly after Federal Communications Commission Chair Brendan Carr has aggressively tried to enforce long-dormant rules that require broadcast TV stations to give equal time to opposing candidates. The free-speech matter came to a head last year, when Carr warned that ABC could lose its TV station licenses after late-night host Jimmy Kimmel made a remark about slain conservative activist Charlie Kirk.

More recently, the equal-time rules resurfaced when CBS late-night host Stephen Colbert blasted his own network over its handling of his interview with Democratic Senate candidate James Talarico. Colbert said that CBS told him he could not air the interview because it would require giving equal time to Talarico’s opponents in the Senate primary and that he was instructed not to talk about the issue on the air, which he refused. CBS has disputed Colbert’s comments, saying he was not prohibited from airing the interview.

News industry insiders also raised concerns after the installation of Bari Weiss as editor in chief of CBS News. Two months into her tenure, she made the decision to pull a “60 Minutes” episode that investigated the alleged abuse of detainees sent from the U.S. to an El Salvador prison, a highly unusual step that critics interpreted as a decision to placate the Trump administration.

CBS News, which aired the episode in January, denied the claim, saying the piece had only been held for additional reporting.

On the film side, Paramount continues to make deals with creatives, including the irreverent South Park creators, who have churned out parodies of the Trump administration, “Wicked” director Jon M. Chu and writer, producer and actor Issa Rae, who in a statement earlier this year vowed to “tell stories for and by the diverse communities that have supported my work over the years.”

As the Warner Bros. deal drama unfolds, we’ll see how the lines continue to form in Hollywood’s creative class.

Stuff We Wrote

Film shoots

Number of the week

seventeen million dollars

Sony Pictures Animation’s “Goat” led the domestic box office this weekend with an estimated three-day total of $17 million, beating out the Margot Robbie and Jacob Elordi-led “Wuthering Heights.”

The film, which was also produced by Warriors star Stephen Curry’s production company, has bucked the trend for original animated movies, which have largely faltered at theaters in recent years.

What I’m watching

Last week, I watched more Olympic figure skating (who didn’t watch Alysa Liu’s joyful, gold medal-winning performance?), but I’m also now re-watching 2000s teen detective drama “Veronica Mars.” I’m not Gen Z, but my newfound zeal for comfort TV is not unlike the story my colleague Stephen Battaglio wrote last year about young people’s interest in nostalgic shows.

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Warner Bros. Discovery says its reviewing Paramount’s new bid

Warner Bros. Discovery said Tuesday that it was “reviewing” a revised offer from Paramount Skydance — the latest twist in the high-profile auction to claim one of Hollywood’s corporate jewels.

The company did not provide any details of Paramount’s bid. Paramount separately confirmed that it submitted a revised offer.

In a short statement, Warner acknowledged that Paramount had submitted a modified proposal to buy all of the company’s outstanding shares and that board members were evaluating the offer “in consultation with our financial and legal advisors.”

“We will update our shareholders following the Board’s review,” Warner said.

The Larry Ellison-backed Paramount had been facing a late Monday night deadline to boost its bid to claim the company that owns CNN, HBO, TBS and the storied Warner Bros. movie and film studios. Last week, the auction’s winning bidder — Netflix — agreed to allow Warner Bros. Discovery to reopen talks with Paramount for seven days to determine whether Paramount would bring more money to the table.

Warner instructed Paramount to present its “best and final” offer.

Netflix has matching rights should Warner Bros. Discovery reverse course and accept the Paramount bid.

The move comes nearly three months after Warner’s board unanimously agreed to sell HBO and studio assets, including its deep library that includes Superman, Harry Potter, Scooby-Doo, “Game of Thrones,” and “The Big Bang Theory,” to Netflix for $27.75 a share.

Netflix’s deal, valued at $82.7 billion, does not include Warner’s basic cable channels, including CNN, TBS and HGTV.

Those channels are slated to be spun off to a new company later this year.

But Paramount, managed by scion David Ellison, has repeatedly cried foul, saying its cash bid for all of Warner Bros. Discovery, including the Warner cable channels, would be more lucrative for shareholders. Paramount, which enjoys friendly relations with President Trump, has also boasted that it has a more certain path to win U.S. regulatory approval compared to Netflix.

But Warner Bros.’ board has stuck with Netflix’s bid, saying the streaming giant’s financing was more secure.

“The Netflix merger agreement remains in effect, and the Board continues to recommend in favor of the Netflix transaction,” Warner said in its Tuesday statement.

Warner Bros. Discovery told Paramount last week that it expected the billionaire Ellison to put more money into the deal.

Paramount has previously said that the tech billionaire would guarantee more than $41 billion in equity financing that was needed to pull of the more than $108-billion take-over.

Under Paramount’s previous offer, the Ellison family was planning to contribute about $12 billion. Another $24 billion was expected to come from the royal families from Saudi Arabia, Qatar and Abu Dhabi.

In recent weeks, Paramount agreed to cover a $2.8 billion break-up fee that Warner would owe Netflix should Warner walk away from the Netflix deal. Paramount also suggested that it would increase its offer to at least $31 a share.

The move comes amid heightened political interest in the monumental deal that would reshape Hollywood.

The Department of Justice is investigating whether a Netflix takeover, or Paramount’s alternative bid, would harm competition.

Republican lawmakers have been critical of the Netflix deal, saying it would blunt competition.

President Trump has said he didn’t plan to get involved in the investigation, but over the weekend he threatened Netflix, writing on social media that Netflix must fire Susan Rice, a former high-level Obama and Biden administration official, from its board or “pay the consequences.”

Warner Bros. Discovery is consulting with investment bankers from Allen & Company, J.P. Morgan and Evercore and the law firms Wachtell Lipton and Debevoise & Plimpton.

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Paramount ups bid for Warner Bros. as sale veers into politics

As Paramount moved Monday to sweeten its bid for Warner Bros. Discovery, a high-stakes political battle is playing out behind the scenes.

Paramount’s latest offer enhanced its earlier $30-a-share bid, valued at $108 billion, said a person familiar with the process who was not authorized to comment publicly. Details of the revised proposal, first reported by Bloomberg, were not immediately available.

The firm is leveraging both the dynastic wealth of Larry Ellison’s empire and his ties to the Trump administration to dismantle Netflix’s rival $82.7-billion deal for Warner, which owns CNN, HBO and the premier Hollywood film and television studios, according to people close to the auction.

Over the weekend, President Trump turned up the heat, demanding that Netflix “IMMEDIATELY” fire Susan Rice — a former Obama and Biden administration official — who serves on Netflix’s 13-member board or “pay the consequences.”

Trump, in a Saturday night social media post, called the former ambassador “deranged … She’s got no talent or skills — Purely a political hack!”

Trump previously said he would not get involved in the pivotal Warner Bros. auction, instead leaving the matter to the Department of Justice, which is investigating whether a Netflix takeover, or Paramount’s alternative bid, would harm competition. Trump has been an outspoken critic of CNN and many of its on-air hosts.

Netflix won the bidding for the storied studio and HBO in December, prompting the spurned Paramount executives to launch a multipronged strategy to scuttle the Netflix deal.

Netflix co-Chief Executive Ted Sarandos sought to downplay the latest controversy, saying during a BBC interview Monday: “This is a business deal, it’s not a political deal.”

But Paramount, which declined to comment for this article, has not been shy about playing its political cards.

Warner Bros. Studio in Burbank, CA.  (Myung J. Chun / Los Angeles Times)

Warner Bros. Studio in Burbank.

(Myung J. Chun/Los Angeles Times)

The company, overseen by Larry Ellison’s son, David, is trying to convince Justice Department regulators and Warner Bros. shareholders that the Netflix deal is too dicey and that they should instead side with Paramount, said sources who were not authorized to comment publicly.

Paramount has attempted numerous maneuvers to gain the upper hand.

“This deal was never going to be decided on the merits of the offer or rigid antitrust considerations,” said Gabriel Kahn, a professor at the USC Annenberg School for Communication and Journalism. “This was a classic Trump administration deal where proximity to the president counts a lot more than financial terms.”

Trump’s Saturday night outburst came after Rice, during a podcast interview last week, said that “it is not going to end well” for corporations, media outlets and law firms that “bent the knee” to Trump should Democrats regain control in Washington.

The comments of Rice, a Netflix director for eight years, came as Paramount-owned CBS was involved in a headline-grabbing dust-up with late-night talk-show host, Stephen Colbert, over Trump’s Federal Communications Commission chair‘s threat to modify a rule requiring that broadcasters to give political candidates equal time. Colbert has accused his company of kowtowing to Trump, which CBS has denied.

Netflix’s Sarandos and Paramount’s David Ellison have made separate treks to the White House.

In October, Paramount hired a former Trump administration official, Makan Delrahim, who oversaw the Justice Department’s antitrust division during Trump’s first term, to quarterback Paramount’s campaign to win over regulators and politicians.

A formidable ally — Sen. Ted Cruz (R-Texas) — recently visited Delrahim on Paramount’s Melrose Avenue lot in Los Angeles. While there, Cruz said he was a fan of the CBS show “NCIS,” which prompted Paramount executives to put together an impromptu tour of the “NCIS Origins” soundstages, according to a person familiar with the visit.

In December, Delrahim made a tactical move to apply for Justice Department approval of Paramount’s deal — despite the absence of a signed agreement with the Warner Bros. board and the consent of its shareholders. The gambit was meant to speed the agency’s approval should the Netflix deal crumble. Warner stockholders are expected to vote March 20.

Last week, Paramount announced that a major deadline had passed without pushback from the Justice Department. “There is no statutory impediment in the U.S. to closing Paramount’s proposed acquisition of WBD,” Paramount said in a regulatory filing.

Paramount faces a separate deadline late Monday to improve the finances of its proposed takeover to shake the support of Warner Bros. Discovery’s board members for the Netflix deal.

Paramount wants to buy all of Warner Bros. Discovery, including CNN.

Netflix, in contrast, does not want the bulk of cable TV channels beyond HBO, and has offered $27.75 a share. It has the right to match any improved Paramount proposal.

Warner is planning to spin off the bulk of its channel portfolio, including HGTV, TBS and Cartoon Network, in a separate company. Its shareholders will receive stock in that entity, slated to be called Discovery Global.

Concerns over Netflix’s deal have been mounting.

Department of Justice regulators have sent inquiries to the three companies, according to one senior executive who was not authorized to speak publicly. The department is said to be looking at Netflix’s historic business strategy of steering most of its film releases to its streaming platform, often bypassing movie theaters. Sarandos has promised to maintain a 45-day theatrical window for Warner Bros. films.

Bloomberg has reported that regulators also are trying to determine whether Netflix has exerted leverage over creators in negotiations when acquiring programming to build its catalog.

This month, Republican lawmakers blasted Sarandos during a Senate Judiciary Subcommittee on Antitrust, Competition Policy, and Consumer Rights hearing to explore antitrust implications of the Warner Bros. sale. Sen. Mike Lee (R-Utah) sent Netflix a series of pointed follow-up questions, including: “If allowed to proceed, what effect will the merger have on future competition?”

Ted Sarandos, left, and David Zaslav at the 2026 Golden Globes.

Ted Sarandos, left, and David Zaslav at the 2026 Golden Globes.

(Allen J. Schaben / Los Angeles Times)

The hearing also veered into culture wars, with Sen. Josh Hawley (R-Mo.) suggesting Netflix was promoting a “transgender ideology” to children, which Sarandos denied.

Another Missouri Republican, Sen. Eric Schmitt, accused Netflix of making some of “the wokest content in the history of the world.”

“Netflix has no political agenda of any kind,” Sarandos told the lawmakers.

David Ellison also was invited to appear at the Feb. 3 hearing, but he declined — which raised the eyebrows of some members of the panel.

Skydance Media founder and CEO David Ellison

Skydance Media founder and Chief Executive David Ellison, who leads Paramount, is shown in 2023 in New York.

(Evan Agostini / Invision / Associated Press)

Sen. Cory Booker (D-N.J.) challenged Ellison for failing to answer lawmakers’ questions under oath, including about his dealings with the president.

Ellison instead responded with a statement but Booker and other lawmakers wrote back, saying Ellison’s statement “failed to address” the issues raised by Booker.

“The pattern of evasion, combined with Paramount’s apparent confidence that a politically sensitive transaction will clear without difficulty warrants serious scrutiny,” Booker, Senate Minority Leader Chuck Schumer and others wrote in the Feb. 19 letter.

The Democrats instructed Ellison “to preserve records related to the proposed Paramount-Warner Bros. Discovery transaction.”

The move came days after Gail Slater, the Justice Department’s antitrust chief, was bounced from her job, reportedly after becoming a thorn in the side of some business interests. Slater’s former top deputy, who also left the Justice Department, publicly warned that antitrust decisions are being influenced by corporate lobbyists — not in the interest of ordinary Americans.

“We see this happen again and again,” USC’s Kahn said.

“Let’s not forget that Larry Ellison’s Oracle was part of the consortium that purchased the U.S. operations of TikTok. Repeated complaints from the FCC about content at CBS have been heeded by the Ellison regime,” Kahn said, adding: “This is the reality of trying to do any business in the Trump administration: It’s about payoffs and proximity.”

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