UK holidays

Underrated UK seaside town is ‘hidden gem’ with ‘classic fish and chips’

An underrated UK seaside town has been dubbed a ‘hidden gem’ for a quintessentially British break – especially thanks to its beloved fish and chips

Delicious fish and Chips take away meal enjoyed on the beach
No trip to the seaside is complete without fish and chips(Image: Getty Images/iStockphoto)

Any Brit will tell you that no trip to the seaside is complete without a chunky portion of fish and chips; there’s nothing quite like tucking into the quintessentially British grub, while looking out at the sea (and keeping an eye out for those pesky seagulls).

However there’s one underrated UK town that’s been hailed as a must-visit staycation spot if you’re after some great fish and chips, and the best part is that its promenade not only offers plenty of options, but the beach itself is clean and sandy.

Filey in Yorkshire has been a hit with locals and visitors for years thanks to its offering of eateries, hotels and family-friendly activities in the area. In fact, it’s impressed so much that Away Resorts have named it as one of Yorkshire’s best hidden gems for a holiday.

The travel experts explained: “For a relaxing beach day with delicious local cuisine, Filey is the perfect spot. Enjoy the Filey Promenade, where you can savour the best classic Yorkshire fish and chips, according to holidaymakers, while soaking in views of golden sands and waves.

Filey esplanade and beach in East Yorkshire, England, UK
Filey has been named as one of Yorkshire’s best hidden gems(Image: Getty Images)

“For a quieter escape, head to The Bay at Filey, a peaceful holiday village with stunning views over Filey Bay and miles of sandy beach, ideal for family fun, whether you’re relaxing by the sea or strolling along the shore.”

One of the biggest draws in Filey is its beautiful sandy beach, which continues to impress holidaymakers, landing it a 4.7 rating on Tripadvisor.

One happy visitor wrote of their day out: “Filey Beach is wicked fun for the whole family. When visiting check the tide times as is best visited when the tide is out to allow for a peaceful walk along for an ice cream, cup of tea and fresh cream cake from one of the nearby cafes. A must do is the walk from Haven Primrose Valley up to town on that nice sunny day. Especially allowing the children to treasure hunt on the beach and spot the WW2 pillar boxes.”

Another added: “Always good to blow the cobwebs away on a morning. It was very misty, but still warm. Plenty of visitors even early in the morning – dog walkers, walkers, and even a dog obedience class on! A nice stroll and accessible to all.”

Meanwhile one visitor described it has having “loads of rooms for families to play”, and praised it for being a quieter spot than some of Yorkshire’s more popular beaches. They added: “The beach is lovely and clean, water clear but a tad cold lol. Couldn’t find many shells though, which my girl likes to collect. Along the path next to the beach there’s shops selling beach things, drinks and ice cream shops, chip shops and a paddling pool. The other end there’s a mini golf course, cafe, shop, arcade and small fun fair the other end of the beach.”

However, they did warn that they ended up having to park in a car park up a hill, so while the walk down to the beach was pleasant, they dreaded having to go back uphill afterwards.

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UK’s staycation ‘hotspot’ is crowned as British trend soars – it’s not Cornwall

‘Holiday hopping’ is a growing travel trend among Britons and one UK region in particular has been singled out as the ultimate hotspot for its natural beauty and historic landmarks

Image of landscape of Lake Windermere at sunset
Lake Windermere is just one example of Cumbria’s many great staycation destinations(Image: Chris Dobson / SWNS.com)

The emergence of a new travel trend has seen one UK region enjoy renewed popularity. The trend known as ‘holiday hopping’ has Britons booking consecutive stays at multiple holiday cottages to maximise their time off.

The new staycation trend is leading to a surge in multi-destination bookings ahead of summer 2025, reports holiday letting provider, holidaycottages.co.uk. Looking into their booking data, the provider reports that multiple regions in the UK have distinguished themselves as ‘holiday hopping’ hotspots, but one is the standout winner.

Cumbria is the UK’s top region for holiday hopping adventures with its abundance of national treasures including the clear waters and mountains of the Lake District and historic sites like Hadrian’s Wall.

Image of ruins of Hadrian's Wall
Hadrian’s Wall stretches 73 miles from coast to coast and was built to guard the north-west frontier of the Roman Empire(Image: PA)

READ MORE: Charming market town in the Lake District has quirky museum and is perfect for solo trips

Located in the heart of Cumbria in the north west of England, the Lake District is one of the most picturesque destinations in the country. One of the most prominent features of the District is Scafell Pike – the 978 metre-tall mountain that is the tallest in England.

Cumbria is well known for its mountains as 10 of England’s tallest mountains are all located in the Lake District. But beyond the lakes and mountains that first come to mind with the mention of Cumbria, the region has plenty to offer hungry and rest-seeking holidaymakers.

According to holidaycottages.co.uk, Cumbria is an enticing destination for food-focused travellers. Here, foodies can “indulge in local delicacies such as Cumberland sausage and visit one of the many farmers markets or independent cafés or restaurants”.

For the uninitiated, Cumberland sausage has been a local specialty for around 500 years and is notably sold in a coil rather than links. It is defined by a unique blend of spices is typically longer and thicker than other sausages.

Image of Cumberland sausage frying in a pan
Cumberland sausage is known for its unique coiled shape(Image: Getty Images/iStockphoto)

Another Cumbrian specialty is Cumberland sauce which is the perfect complement for cold cuts. The savoury and fruity blend combines red currant jelly, mustard, salt, pepper, cloves, orange peel and port.

The letting provider also makes note of the top destination pairings for summer 2025, listing Cumbria and North Yorkshire as a winning combination. North Yorkshire came in second on the provider’s list of top UK holiday hopping hotspots for its dramatic cliffs and Viking history.

Other great destination pairings for staycationers to consider include North Cornwall and West Cornwall and Norfolk and Suffolk. Suffolk promises “a tranquil escape with its golden beaches, nature reserves, and charming countryside” according to the letting provider.

The holiday hopping trend’s rising popularity mirrors a shift towards more meaningful, responsible travel. The flexibility, freedom, and the chance to provide valuable support to multiple local businesses along the way is of great appeal to travellers.

Top 5 regions for holiday hopping in the UK

  1. Cumbria
  2. North Yorkshire
  3. Suffolk
  4. The Highlands
  5. North Devon

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