taxpayer

The White House has spent days fiercely defending three taxpayer-funded advertisements that glorify President Trump — approaching at least $1.5 million in public spending — calling them public service announcements.

“Don’t let the Fake News get away with their lies about our epic Public Service Announcements that have been running on tv,” White House communications director Steven Cheung posted on X on Sunday.

But the Republican administration’s ads attracted mounting criticism on Monday, including from members of Trump’s own party.

“It shouldn’t be paid for with taxpayer dollars,” Senate Majority Leader John Thune, R-S.D., told reporters.

“It would not have been something that I would have done. And I know that the White House is not covered by the same guidance that we are, but it’s not something that I would have done,” said Sen. Mike Rounds, another South Dakota Republican.

Multiple legal experts consulted by the Associated Press said the ads appear to run afoul of federal statutes, including a law against congressionally appropriated funds being used for “publicity or propaganda” and a law that limits the partisan political activities of government employees.

They said the new ads, which are airing on network and cable TV and streaming, differ from other administrations’ PSAs because they aren’t designed to help Americans access any specific program.

“You watch all three ads, they’re sheer propaganda,” said Richard Painter, a former White House ethics czar under Republican President George W. Bush. “This is increasingly looking like what authoritarian governments do to promote their leaders.”

The heightened scrutiny comes as the Trump administration has increased spending on the ads and bought time on popular TV shows, including college football and National Football League programming. It remains unclear which part of the government is supplying the funds.

With both chambers of Congress led by Republicans, any oversight would likely have to come from Trump’s allies, decreasing the likelihood of hearings or other accountability efforts before November’s midterm elections.

Three ads have aired in less than a week, totaling well over $1M

The first ad in the campaign, which began airing last Wednesday, features clips of Trump talking about defeating communism interspersed with onscreen text promoting the “largest tax cuts in history,” “reigniting American manufacturing” and a call to “defend law and order and police.”

Later in the week, a second ad began running, showing scenic videos of Mount Rushmore at night with quotes and clips from Trump’s Fourth of July weekend speech there honoring the country’s 250th anniversary.

The latest of the ads, a spot first aired over the weekend, is virtually identical to an ad for Trump’s Republican reelection campaign in 2024. It shows him walking down a hallway as his voice can be heard warning of a “final battle” against “globalists” and “warmongers.”

All three ads end with a message that says: “Paid for by the U.S. Government.” The White House hasn’t responded to inquiries about which part of the government is paying.

According to AdImpact, which tracks media spending, the spots have so far cost more than $1.4 million and run across a wide range of TV networks around the country. The actual amount spent could be significantly more, depending on whether networks classified the ad as a political ad.

The ads are different from past PSAs, experts say

In defending the campaign, the White House published a list of PSAs from recent Democratic and Republican administrations.

Among the examples it cited were Bush’s Republican administration touting a Medicare law, Barack Obama’s Democratic administration promoting Affordable Care Act subsidies and Joe Biden’s Democratic administration running ads promoting COVID-19 vaccinations.

“The announcements are very clearly not campaign ads; President Trump is not on the ballot and there is no call to action,” the White House wrote. “Instead, the announcements are a reminder for Americans to love their country and know why it’s worth defending — at home, at the border, and abroad.”

Kathleen Clark, a legal ethics professor at Washington University in St. Louis, said in her view the new ads differ from the examples the White House provided because they aren’t aimed at helping members of the public benefit from specific government programs.

“These ads are nothing more than government propaganda, aimed at helping Trump,” she said.

Painter, who joined the Bush administration after the Medicare PSAs went out, said that ad campaign toed the line on appropriateness because it included misleading information about Medicare Part D. But he said Trump’s campaign is a far more egregious violation of the statute that blocks congressionally appropriated money from being spent on publicity or propaganda.

“There’s nothing in here about a particular policy that’s at all focused,” Painter said of Trump’s ads. “One of them is just about the evils of the deep state. Another one of them is about communists and Marxists.”

In its support for the ads, the White House also referenced the administrations of President Woodrow Wilson and President Franklin D. Roosevelt, both of whom used posters, radio and film to rally the country during World Wars I and II.

James Kimble, a communication professor at Seton Hall University who studies domestic propaganda, said it’s true that Wilson’s Democratic administration used propaganda to rally Americans. But he said most Americans no longer view its actions in a positive light.

“By almost any objective measure, looking back, we find what they did pretty repulsive,” he said.

Skepticism of the campaign grows on the Hill

Top Democrats on the Senate and House appropriations committees last week wrote to the White House demanding the ads be taken down and requesting more information on how much money was spent to create and air them.

In the days since, more than a dozen Democrats and a handful of Republicans have spoken up to further criticize the ads. Senate Minority Leader Chuck Schumer called the latest ad “an absolute violation of what a democracy is supposed to look like.”

“Americans sat down to watch football, not to be force-fed Trump’s propaganda on their own dime,” he said in a Senate floor speech Monday.

Sen. John Kennedy, a Republican from Louisiana, said on CBS’s “Face the Nation” on Sunday that no public official should spend public money on private ads for themselves.

And Rep. Thomas Massie, a Kentucky Republican who lost his primary to a Trump-backed challenger, had his own harsh words for the administration on Monday.

“Don’t worry, using taxpayer dollars to run ominous campaign ads of the President has been done before and is completely legal… in banana republics,” he wrote in an X post.

The Republican chairs of the Senate and House appropriation committees didn’t respond to requests for comment.

Swenson writes for the Associated Press. AP writers Mary Clare Jalonick and Steven Sloan contributed to this report.

Donald Trump Jr. has a lot more in common with his dad than just a name, sharing the president’s penchant for shady dealings and for kleptocratic Russians. Sometimes the two proclivities go together. That was the case in May, we learned this week from ProPublica, when Don Jr. married his second wife during a three-day Bahamian bacchanal bankrolled partly with hundreds of thousands of dollars from a Putin-allied oligarch the Trump scion met only recently.

I had to wonder — recalling Don Jr.’s response in 2016 on learning Russia helpfully wanted to dump dirt on Hillary Clinton — whether he replied in kind when his new Russian friend, Umar Kremlev, offered the wedding grift, er, gift: “If it’s what you say I love it.”

My second thought was that Don Jr. is just like his dad in wanting to spend other people’s money, even as the Trump family has accrued billions since President Trump has been back in office. (Cue the continued silence from the sleuths of Hunter Biden’s laptop.)

Just days before ProPublica’s exposé, at last week’s midterm Republican convention in Dallas, the elder Trump proffered a gift of $5,000 to every one of the roughly 270 million adult Americans. But the eponymous “Trump dividend” would come only if Republicans keep their House and Senate majorities after the November midterm elections.

The tab? More than $1 trillion, roughly $1.3 trillion. How generous Trump is with the U.S. Treasury, despite the news just last month that rattled bond markets and raised interest rates: The United States’ gross debt has exceeded $40 trillion. As Trump told CNBC in 2016: “I love debt. I love playing with it.” We can’t say he didn’t warn us. Even before his proposed 5K giveaway, Trump was on track to break his first-term record for adding to the unsustainable U.S. debt ($8.4 trillion).

Trump’s unprecedented offer of a post-election payout provoked predictable cries of “bribery” from Democrats and other critics. But legality aside, even the appearance of a bribe isn’t what bothers me most about the proposal.

For one thing, it won’t happen. No one will be receiving a $5,000 Trump dividend, just like no one received the DOGE dividend or $2,000 tariff refund he previously promised. Even if Republicans pull off a miracle and retain control of Congress, those in power show no zeal for his budget-buster, not after their complicity in adding trillions to the debt since last year with tax cuts, war costs and this, that and the other Trump pet project. And Congress indeed would have to act, under the Constitution, despite suggestions from the obsequious Treasury secretary, Scott Bessent, that Trump could act alone. (But “I’m not ready to discuss it at present,” Bessent told a House committee on Tuesday.)

No, what bothers me most about Trump’s idea — what outrages me — is the damnable fiscal irresponsibility of it.

Trump has turned much of historical Republican orthodoxy on its head, including on immigration, trade and policy toward Russia. But his utter disregard for annual deficits — a record $2 trillion for this fiscal year that ends Sept. 30 — and his shameful profligacy with taxpayers’ money is something Americans haven’t seen in their lifetimes, in either party. Worse, Trump implies otherwise, that he is fiscally responsible, and he does it with lies that are so easily refuted, so often contradicted by his own words, that it’s a marvel that even such a chronic prevaricator as himself can utter them.

This week Trump is still claiming that the $5,000 dividend will be paid for because “we’re taking in trillions and trillions of dollars” in revenue from his inflationary tariffs on more than half of the goods imported into the country. The actual number isn’t even close to that, and he should know it: The data that nonpartisan analysts are crunching are from the government he supposedly runs.

In 2026, tariff revenue through August was just under $200 billion, but more than half of that already has been spent on refunds to big corporations including Amazon, Walmart and Home Depot, in keeping with a Supreme Court ruling against some of Trump’s tariffs. And as if Trump’s dividend proposal weren’t mendacious enough, in making it he seems to have forgotten his claim in his State of the Union address in February that he would use the tsunami of tariff revenue to abolish the federal income tax.

And one last thing: Even if each adult American got $5,000, subtract from that the nearly $2,000 that each household has paid, on average, because of higher tariffs since Trump took office, according to the nonpartisan Tax Foundation.

In this one dumb idea, in sum, the giveaway manifests just about all that is wrong with Trump as president: The lying, of course. Fiscal recklessness. The trashing of commendable Republican doctrines. The Trump bubble of sycophantic yay-sayers. And, in turn, the seat-of-his-pants policy idiocy, from war-making to White House demolishing.

The lack of any actual policy deliberation behind Trump’s $5,000 shocker was clear in his lackeys’ flailing and contradictory reactions — not just Bessent’s specious claim of presidential authority, but also Commerce Secretary Howard Lutnick’s inane insistence the administration could somehow “earn the money that Donald Trump wants to pay out” and National Economic Council Director Kevin Hassett’s comment, contrary to Bessent’s, that the White House is indeed looking to Congress for funds.

The good news? Americans get it. Recent polls have the percentage approving of Trump’s handling of the economy as low as 28%. Significant majorities say they are worse off since he became president again.

Such numbers portend an election result that isn’t likely to be changed by a promise of $5,000. Especially from a serial promise-breaker.

Bluesky: @jackiecalmes
Threads: @jkcalmes
X: @jackiekcalmes