spencer pratt

Spencer Pratt’s time in Santa Barbara County likely won’t affect his bid for L.A. mayor, analysts say

Living outside the community they want to represent can be a handicap for political candidates, but it’s not likely to be a problem for Los Angeles mayoral hopeful Spencer Pratt, who until recently was living in Carpinteria in Santa Barbara County, analysts say.

That’s because Pratt’s home burned in the January 2025 Palisades fire, making him a sympathetic figure among many voters — especially those living in his Westside base, they say.

“I don’t think this is going to be electorally consequential,” said Zev Yaroslavsky, a former Los Angeles County supervisor and L.A. City Council member who now runs the UCLA Luskin School of Public Affairs. “He’s a victim of the Palisades fire that doesn’t have a home to live in because it burned down.”

Pratt filed to run for mayor in February and was in second place behind Mayor Karen Bass in a recent poll by the Luskin school. He was certified by the Los Angeles city clerk on March 2 as one of 14 candidates in the June 2 primary election.

While some observers have raised questions about his eligibility, a state memorandum following the fires said that voters who were temporarily displaced from their homes can use their prior address as their permanent residence as long as they “intend to return” in the future.

A view of the coastal community of Carpinteria, Calif.

Los Angeles mayoral candidate Spencer Pratt currently resides in a private community in Carpinteria, Calif.

(Myung J. Chun / Los Angeles Times)

Michael Sanchez, a spokesperson for the Los Angeles County Registrar-Recorder/County Clerk, said this also applies to candidates.

“In situations where a candidate has been temporarily displaced (such as the 2025 wildfires), their eligibility to run for office is not impacted, provided they maintain domicile in their district,” Sanchez said in a statement.

He explained that domicile is determined by a person’s primary residence and their intent to return to that residence. “Temporary relocation during rebuilding or recovery does not, by itself, change a person’s domicile.”

The Times asked the L.A. city clerk’s office last week about Pratt’s residency and eligibility.

“We cannot comment on the specifics of a candidate’s address due to confidentiality. Any matter concerning a candidate’s eligibility or residency, such as this situation, can be formally challenged through the court,” said Josue Marcus, a spokesperson for the city clerk’s office.

Any potential challenge to Pratt’s eligibility based on residency would turn on the question of whether he had intent to return, said Jessica Levinson, a Loyola Marymount University law professor. “Those are tricky inquiries because it depends on someone’s state of mind,” she said.

Pratt and his campaign aides didn’t respond to requests for comment. Pratt released a video Monday, following inquiries from The Times, defending his decision to move to Carpinteria but saying he now intends to live in a trailer placed on his burned-out lot in Pacific Palisades.

The city of Los Angeles sprawls across roughly 500 square miles, creating logistical hurdles if nothing else for a candidate seeking citywide office from a remote location, noted Democratic political consultant Mike Trujillo.

“Anyone that has done the drive from San Pedro to Sylmar knows that L.A. is a big place,” said Trujillo, who isn’t affiliated with any of the candidates in the June 2 mayoral primary. “To add another hour and a half to the drive is not advantageous if you’re trying to campaign in every corner of the city.”

Pratt, a former reality TV star, has millions of followers on social media, but Trujillo said that Pratt will need to show a strong presence in the community to wage a successful campaign.

Pratt is a Republican running in a Democrat-majority city. Developer Geoffrey H. Palmer, a major campaign donor to President Trump, plans to host a reception for Pratt at his Beverly Hills home April 28, according to a document the Pratt campaign filed with the city Ethics Commission.

The event is being organized by Trey Kozacik, who also organized a Trump fundraiser in Los Angeles in 2019.

The UCLA Luskin poll released this month showed Pratt with the support of 11% of likely voters, behind Bass with 25% and ahead of City Council member Nithya Raman with 9%.

Mayoral candidate Adam Miller, who polled at 3% in the survey, said Pratt’s party affiliation is his biggest hurdle to winning the mayoral race.

“I sympathize with Spencer for losing his home and feeling outrage toward the city, but he is not a viable candidate. It doesn’t matter where he lives, a Republican hasn’t been elected mayor in 30 years in this city, and he isn’t going to change that now,” said Miller, a tech executive.

Others say party affiliation is less of an issue.

“This is a nonpartisan race,” said Roxanne Hoge, the chair of the Los Angeles County Republican Party. “There’s no letter accompanying anyone’s name. … I personally support him because he’s an intelligent alternative.”

Some think Pratt will also hold appeal for some Democratic voters.

“There are people I speak to who I know to be Democrats who really, really like him,” said Maryam Zar, who heads the Palisades Recovery Coalition. “To the extent that people are disappointed in this recovery, they pin their hopes on Spencer. That’s not a bad place for him to be.”

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What a silly ‘Latinos Por Pratt’ salsa video says about L.A.’s mayoral race

You know the political silly season is upon us when campaigns start to make fools of themselves trying to court Latino voters.

In the Los Angeles mayoral race, that moment kicked off last week.

On Friday, a social media account called Latinos Por Pratt released an AI-animated music video praising the mayoral candidate and former reality television star Spencer Pratt. It starts with a fit, sunglasses-wearing Pratt rolling a trash bin brimming with detritus and Mayor Karen Bass past a crowd of cheering Angelenos. The Hollywood sign looms in the background as the title “Spencer, Saca La Bassura” flashes on the screen — Spencer, Take Out Trashy Karen, with “Bassura” a play on the mayor’s last name and the Spanish word for “trash.”

Cut to scenes of Bass playing tourist on her infamous trip to Ghana while the Palisades burn. Splice in Pratt dancing with his wife, Heidi Montag, onstage at a street party where onlookers wave a Mexican and a U.S. flag. And because L.A.’s Latino majority is overwhelmingly of Mexican descent, the thing was anchored by a peppy accordion, dramatic guitar plucks and a bold tuba, right? Right?

Uh, no.

Lyrics such as “Latinos for Pratt we’re singing / Because we’re tired of this dirty beat” play over brassy salsa rhythms that are more Miami and Cuban than L.A., where Latinos are mostly of Mexican and Central American heritage and the soundtrack of the city — corridos tumbados, cumbias, Latin rock and pop — reflect that.

That didn’t stop clueless, mostly non-Latino Pratt fanboys and fangirls from going gaga over it online. Nor did it stop Bass from joining in the we-need-Latino-voters fiesta.

Soon after the video was released, a group called Latinos Con Bass brought out big-name speakers to Plaza de la Raza in Lincoln Heights — state Sen. Maria Elena Durazo (D-Los Angeles), Coalition for Humane Immigrant Rights head Angélica Salas, Service Employees International Union California President David Huerta — so they could pledge support for the incumbent with all the dutifulness of doctors reminding people to take their flu shot. Bass greeted the crowd with a peppy “¡Sí se puede!” — the standard Latino politico rallying cry for decades but one that’s not so kosher right now given its association with César Chávez, the legendary labor leader whom a New York Times investigation recently revealed to have sexually assaulted teenage girls.

Latinos Con Bass came off as a bunch of establishment types sticking up for one of their own instead of anything organic. But at least we know the track record of those involved. Latinos Por Pratt seems to be just one guy: Adrian E. Alvarez, a Cuban American whose online profile says he splits his time between the Miami area and L.A. If the lawyer by trade — who didn’t respond to numerous requests for comment — was really serious about winning Latino votes for his guy, he would’ve commissioned a corrido instead of a salsa tune. The Mexican ballad form has been trotted out by Angelenos for decades for everything from the tragic deaths of Robert F. Kennedy and Kobe Bryant and his daughter to the capture of sundry narco lords.

Those songwriters got it. Alvarez’s diss track doesn’t. And his use of Cuban Spanish on social media to promote it — carajo, fajame, mi gente — in place of Mexican Spanish equivalents such as güey, éntrale and raza sounds like a guy who doesn’t know South L.A. from South Beach.

But to dismiss “Spencer, Saca La Bassura” as an inauthentic joke is to miss what it says about this political moment. In a year when Latinos nationwide will make or break the Democrats’ effort to win back Congress, they’ll play an even more crucial role in L.A.’s mayoral race.

And it’s the Bass campaign that needs Latinos more than any of her opponents — because there’s no guarantee she’ll get them.

Five adults and children stand in a row.

Then-L.A. mayoral candidate Karen Bass, center, is flanked by pioneering farm labor leader Dolores Huerta, left, and former Mayor Antonio Villaraigosa, right, during a 2022 campaign event in Mariachi Plaza.

(Luis Sinco / Los Angeles Times)

A UC Berkeley Institute of Governmental Studies poll released last month and co-sponsored by The Times revealed that 56% of likely voters view the mayor unfavorably, the only candidate to have a majority of those surveyed look negatively on her. She’s the top choice among Latinos — 29%, compared with Pratt’s 16%. But 27% of Latinos remain undecided about whom they want as mayor, the highest percentage of any ethnic group.

Pratt has some name recognition among Latinos as a C-list celebrity, but he’s also a registered Republican who thinks L.A. should coordinate with the Trump administration’s deportation leviathan, a position that’s as popular among Angelenos as rooting for the San Diego Padres. That obviously presents an opportunity for Councilwoman Nithya Raman, who’s running for mayor to the left of Bass — if she can smartly seize it. But Raman represents a district with one of the lowest Latino populations in the city and has yet to make a name for herself across town — no wonder the Berkeley poll found just 9% of Latinos favored her, trailing even Presbyterian pastor Rae Huang.

Those shortcomings should give Bass — whose children are Mexican American and who has worked alongside Latino L.A.’s political establishment for nearly her entire political career — an advantage among Latinos. But all that star wattage didn’t win her the Latino vote four years ago against Rick Caruso. And L.A.’s biggest problems during the mayor’s first term — homelessness, beat-up streets, busted streetlights, President Trump’s immigration deluge — unduly affected the Latino areas of L.A. Even the inferno that engulfed the Palisades led to the loss of thousands of jobs for the nannies, house cleaners and gardeners that kept the neighborhood as pristine as it was.

Bass’ campaign will trumpet all of her supposed accomplishments and trot out endorsements as it did at the Plaza de la Raza event, but she lost the narrative of a healthy L.A. a long time ago.

Pratt — who doesn’t seem to know Los Angeles besides the Westside and television studios — will have to do far more than Bass and Raman to attract Latinos. But by repeatedly referring to the mayor as “Karen Bassura” — a juvenile, obvious insult that nevertheless sticks once you hear it — he’s at least making Spanish a far more constant part of his campaign than his rivals. And Alvarez’s music video, as silly and un-L.A. as it is, speaks to an enthusiasm among at least one Latino Pratt supporter that will most likely remain catchier and more inspired than anything the Bass and Raman campaigns come up with.

That reality seems to have already made Bass blink. She responded to “Spencer, Saca La Bassura” on social media a few days later with a photo of people at her Plaza de la Raza rally holding “Latinos Con Bass” signs with the caption “Latinos Con Bass > Ai Latinos.” It was meant as a political flex but came off as insecure posturing. Meanwhile, Latinos Por Pratt just released a teaser for another video, this time featuring Pratt as Batman carting out a clown-faced Bass and Raman as the villainous Two-Face.

Playing, again, to salsa. That’s weak sauce. Can someone try to really get Latino L.A.?

I promise: Sí se puede.

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In L.A. mayor’s race, controversial poll shows Nithya Raman ahead of Karen Bass

City Councilmember Nithya Raman came out ahead of incumbent Karen Bass in a new poll on the Los Angeles mayor’s race, though the poll’s director cautioned that it did not give the whole picture.

Raman had a commanding lead in a field of five major candidates, with 33% of voters supporting her, while Bass trailed at 17%, according to the poll by the Loyola Marymount University Center for the Study of Los Angeles.

Leftist Rae Huang came in just behind Bass at nearly 17%, while tech executive Adam Miller had 13% and conservative reality TV star Spencer Pratt had 12%.

Other polls have shown Bass in first place.

She was at 20% in an Emerson College Polling/Inside California Politics poll, with Raman at just over 9%. In a UC Berkeley Institute of Governmental Studies poll, co-sponsored by The Times, Bass was at 25% and Raman at 17%.

In the Loyola Marymount poll, unlike the other polls, respondents were given brief descriptions of the candidates, including their occupations and political priorities.

Raman was labeled a “progressive LA City Councilmember focused on housing affordability, homelessness and systemic reform,” while Bass was “incumbent mayor of Los Angeles, veteran legislator, focused on homelessness.”

One of Raman’s challenges, as a councilmember representing Los Feliz and Silver Lake as well as parts of the San Fernando Valley, is to spread her name recognition citywide, with the June 2 primary election about two months away. She entered the race to challenge Bass, her one-time ally, at the last minute, hours before the early February filing deadline.

The Loyola Marymount poll of 370 registered Los Angeles voters was conducted from Feb. 11 to March 16. It did not include a choice for “undecided,” while the other two polls showed that significant percentages of voters hadn’t made up their minds.

“This poll shows if only positive descriptors are used and context is provided, Raman is ahead,” said Fernando Guerra, director of Loyola Marymount’s Center for the Study of Los Angeles, who directed the poll.

Guerra said he believes Bass is the front-runner, taking the previous polls into account.

Bass’ campaign took issue with the Loyola Marymount poll.

“In 2022, this same LMU poll had Karen Bass at 16% — she ended up winning the primary with 43%. The only thing more ridiculous than this poll is Spencer Pratt’s performance on The Hills,” said Alex Stack, a spokesperson for the Bass campaign, referencing Pratt’s reality show.

Raman’s campaign did not immediately respond to a request for comment. In a post on X citing the poll, Raman wrote, “OUR CAMPAIGN IS SURGING … Angelenos are ready for a city that actually works.”

Paul Mitchell, vice president of the bipartisan voter data firm Political Data Inc., said the poll’s sample size was too small to draw conclusions and that the poll was less reliable because it was conducted over the course of more than a month.

He also noted that with many of the candidates relatively unknown, including the descriptors could have a major effect.

“I’m sure Nithya Raman doesn’t have citywide name recognition, but that description is really great,” Mitchell said.

Guerra said he didn’t include an “undecided” option because he wanted to “force” respondents to give an answer, similar to when they actually vote.

In the Emerson poll, more than 50% of voters were undecided on who to support for mayor. The Berkeley IGS poll showed about a quarter of voters were undecided.

In LMU’s mayoral poll from 2022, released in early March of that year, 42% of respondents chose “undecided/someone else” for mayor.

After Bass, who had 16% support, then-City Councilmember Kevin de Léon was second at 12% in the 2022 poll. Rick Caruso, the billionaire developer, who ended up making the runoff election against Bass, received 6% support.

In that year’s June primary, Bass got 43% of the vote, Caruso nearly 36% and De Léon about 8%.

This year’s LMU poll also asked L.A. voters what kind of candidate they would prefer for mayor.

Nearly 50% said they prefer a Democratic Socialist, while 25% said they want a moderate Democrat, 19% said a conservative and just 8% said an establishment Democrat.

“Los Angeles is much more progressive than its elected leadership. This poll captures that,” Guerra said.

Some disagreed.

Mike Trujillo, a consultant for moderate Democrats who is not representing anyone in the mayoral race, said polling he has done across the city shows that the Democratic Socialists of America’s popularity is much lower.

Raman is a dues-paying member of the Los Angeles chapter of DSA, which endorsed her in her two successful City Council campaigns.

“If you believe this poll, I have bridges to sell you on 1st Street, 6th Street, and Alameda Street — and there’s no bridge on Alameda,” he said. “The poll was basically A to Z in Nithya Raman’s contact list.”

This year’s LMU poll also asked L.A. County voters about the governor’s race. Former U.S. Rep. Katie Porter led at about 16%, followed by Republican Steve Hilton at 13% and billionaire Tom Steyer at 12%.

The Berkeley IGS poll showed two Republicans — Riverside County Sheriff Chad Bianco and Hilton — leading the crowded field of gubernatorial candidates by slim margins among voters statewide, with Democratic support split among multiple candidates in a left-leaning state.

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Most L.A. voters undecided about mayor’s race, with support for Bass at 20%, poll finds

A majority of Los Angeles voters are undecided about the race for mayor, with support for incumbent Karen Bass at 20%, according to a new poll.

The poll by Emerson College Polling/Inside California Politics found that about 51% of Angelenos have not made up their minds about who should lead the city for the next four years.

Spencer Pratt, a conservative reality TV star, came in second to Bass, at just over 10%. City Councilmember Nithya Raman, a former Bass ally who shook up the field with her last-minute entry, polled at slightly more than 9%. Tech entrepreneur Adam Miller was supported by just over 4% of those polled, with leftist candidate Rae Huang at about 3%.

Although Bass had the most support among the candidates in the June 2 primary election, the poll showed that nearly half of Angelenos are unhappy with her performance. She was weakened politically by her handling of the devastating Palisades fire but has touted reductions in homicides and homelessness.

About 25% of those polled said they approve of the job Bass is doing as mayor, while about 47% disapprove. About 28% said they have no opinion or felt neutral.

The poll, based on interviews with 350 likely voters March 7-9, revealed just how up for grabs the mayoral election is, with less than three months before the primary.

“This is a wide open race,” said Zev Yaroslavsky, a former city council member and L.A. County supervisor who runs the Los Angeles Initiative at the UCLA Luskin School of Public Affairs. “The general narrative [of the poll] is that the mayor is not popular for somebody going into reelection, but the majority of people have not made up their mind whether they’ll come back to her or go to someone else.”

Los Angeles Councilmember Nithya Raman meets with reporters after filing paperwork to run for mayor.

City Councilmember Nithya Raman meets with reporters after filing paperwork to run for mayor of Los Angeles.

(Christina House / Los Angeles Times)

Bass campaign spokesperson Doug Herman did not respond directly to the poll. But he said in a statement that the mayor “took on the challenge to change Los Angeles after decades of decline from long ignored issues; resulting in first ever back to back drops in homelessness, 60 year lows in homicides and an unprecedented 40,000 affordable housing units accelerated.”

Pratt said through a campaign spokesperson, “The Emerson poll confirms what we’ve been seeing on the ground — this is a two-person race for Mayor of Los Angeles between me and Karen Bass. Angelenos are frustrated with the direction of the city and it’s reflected in her low approval numbers. Our campaign is gaining real momentum as more voters look for new leadership focused on results and accountability. This race is just getting started.”

Raman’s campaign, however, said she’s the one gaining momentum.

“It’s clear that voters want change, and we’re gaining momentum for our campaign to make L.A. more affordable and to govern with urgency and accountability,” the campaign said in a statement.

The field of candidates did not take shape until the week of the February filing deadline. Billionaire developer Rick Caruso and L.A. County Supervisor Lindsey Horvath both flirted with a run before deciding against it, and former L.A. schoolsSupt. Austin Beutner dropped out after the death of his 22-year-old daughter. With no other major candidate opposing Bass, Raman filed her paperwork with hours to spare.

With petitions still being verified, 13 mayoral candidates have qualified for the June ballot. If no one gets 50% of the vote in the primary, the top two finishers will head to a runoff in November.

“This race could shift dramatically come June,” Spencer Kimball, executive director of Emerson College Polling, said in a statement.

Kimball cited the large percentage of undecided voters of all stripes — 67% of independents, 49% of Democrats and 37% of Republicans are undecided. Pratt is a Republican, and the other major candidates are Democrats in a heavily blue city.

Pacific Palisades resident Spencer Pratt, who lost his home in the Palisades fire, stands with supporters.

Pacific Palisades resident Spencer Pratt, who lost his home in the Palisades fire, stands with supporters after announcing his run for Los Angeles mayor on the one-year anniversary of the Palisades fire in the Palisades Village on Jan. 7, 2026.

(Genaro Molina / Los Angeles Times)

The poll is not the first to show negative views of Bass.

Last year, after the Palisades fire, a poll of L.A. County residents by the UCLA Luskin School of Public Affairs found that 37% held favorable views of the mayor, while 49% held unfavorable views.

The Emerson poll also featured questions on issues such as public safety and homelessness.

More than 82% of Angelenos in the poll said they feel very safe or somewhat safe in their communities, while about 17% said they feel not too safe or not safe at all.

On homelessness, the view was grimmer. Only 15% of Angelenos polled said that homelessness is getting better, while more than 55% said it is getting worse. Almost 30% feel it is staying the same.

Los Angeles has seen significant reductions in street homelessness for the last two years, after years of steady increases.

Bass has attributed the declines to her signature Inside Safe program, which clears encampments and places homeless people in short term housing.

“There is no doubt that Inside Safe, by bringing thousands of people inside and reducing street homelessness by 17.5 percent, has saved lives and helped drive this decline,” Bass said in a statement Tuesday.

The Emerson poll also asked California residents about the governor’s race. Rep. Eric Swalwell (D-Dublin) had the most support at slightly more than 17%, followed by Republicans Steve Hilton at just over 13% and Chad Bianco at more than 11%. Billionaire Tom Steyer came in at about 11%.

Nearly a quarter of California voters were undecided, according to the poll.

Paul Mitchell, a political data expert, called the Emerson poll flawed. Not enough Angelenos were polled, and the sample skewed too heavily toward young people, when older residents are more likely to vote, he said.

Mitchell called the poll an “amuse-bouche.”

“This tells all of the candidates [they] should be doing a poll,” he said.

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