overtourism

A number of travel company bosses have reported dealing with clients who have made the decision to go elsewhere, following major overtourism protests last weekend

Some holidaymakers are dodging destinations in Spain due to concerns about overtourism protests.

Off the back of a string of high-profile, coordinated marches and actions across Spain, Portugal, and Italy at the weekend, potential visitors have decided to go elsewhere.

A number of travel company bosses have reported dealing with clients who have made the decision to go elsewhere.

Jet2holidays chief executive Steve Heapy told Travel Weekly: “Media coverage has ramped up over the past 24 hours and it simply enforces the perception that holidaymakers are not welcome. It worries people, simple as that.”

Ryan Lambton, a Hays Travel personal travel consultant, said: “I’ve had a few customers message [to say they] are now reluctant to book.”

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Karl Douglas, co-owner of Beverley Travel, added: “We’ve had people saying, ‘We don’t want to go somewhere we’re not wanted.’ People will choose somewhere they’re going to be made welcome.”

Sandra Mutter, director at Andara Travel, said bookings to Dubai and Jordan were strong, but the protests in Spain, and Majorca in particular, seem to have had an “impact.”

Caroline Thorne, head of travel at East of England Co-op Travel, told the publication that overtourism protests were a bigger talking point with customers than the escalating conflict in the Middle East.

Last year, the UK was the main country of origin for international tourism in Spain in 2024. In 2024, more than 18 million British travelers headed south for a trip to Spain. Meanwhile, France ranked in second place that year, accounting for around 13 million foreign visitors to Spanish territory.

Following a sharp dip during the coronavirus pandemic, visitor numbers to Spain bounced back, hitting a record high of around 84 million in 2024.

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Tourism operators in Spain have been keeping a close eye on booking numbers since overtourism protests erupted at a significant scale in 2023. Despite some minor dips in hotel figures in some destinations, demand for travel to the sun-drenched country does not seem to have been badly impacted.

Across holiday hotspots, campaigners fed up with rising house prices, low wages, and crowded public squares targeted tourists with water pistols and chanted for change. The protests last weekend were part of a coordinated action laid on by groups across several countries, who are united in their dislike of the current tourism model and who are now demanding change.

Major protests hit the streets of several key Spanish holiday areas this weekend, with campaigners using water pistols against unsuspecting tourists in Barcelona and on the Spanish island of Majorca on Sunday.

If you are planning a holiday somewhere sunny this summer, it’s helpful to know where the protests are taking place and who the protesters are angry at. Check out our guide to the four major disruption hotspots.

A new report has named one Canary Island destination the most tourist-dense island in all of Europe, and singled out one EU country in particular for overcrowding

As housing shortage protests grow in intensity across Europe, one EU country is still taking on the brunt of overcrowding. A new report reveals that Spain is home to Europe’s most overcrowded islands.

Using data from the European Commission, the report from BookRetreats.com ranked Europe’s islands by tourist density – measured in overnight stays per square kilometre. The spatial metric reveals how physically saturated some destinations have become, especially on islands where land, housing, and infrastructure are limited, according to the analysts.

Malta topped the list with the highest tourist density of any island in Europe. Equally significant, the report revealed that four of the top five most tourist-dense islands on the continent are Spanish islands.

Across these islands, tourism levels have reached the densities of most major cities. According to the report, while Malta is small enough to fit into London five times over, it sees more than 38,700 overnight stays per km². Of these year-round visitors, British travellers make up the largest share.

READ MORE: Tourists from huge European country flood Canary Islands and it’s not just Brits

The tourist impact is most visible at peak sites like the Blue Lagoon on Comino, where daily summer crowds reach up to 12,000. In response, authorities have recently capped visitor numbers at 4,000 per day and introduced mandatory booking to help protect the fragile coastal environment.

Protests are also growing across the country and governments are now considering enhanced restrictions to manage the pressure on infrastructure. In Ibiza and Formentera, officials have responded with new Tourism Containment Measures. The reforms ban new short-term lets in apartment buildings and step up enforcement against unlicensed holiday rentals in a bid to ease the strain.

On Sunday, June 15, the Menys Turisme Més Vida platform also organised a protest in Palma calling for an end to touristification. The group issued a statement the next day, insisting: “Let us be clear. We will not stop. This fight does not end here.

“We will not allow one more measure of tourism growth, nor one more attack on our language and culture, on migrants, on the territory, or on the working class.”

Elsewhere in Spain, governments have pushed back even further on holiday lets, including a crackdown on 65,000 Airbnb listings. In the Canaries, a new holiday rental law could also ban newly built properties from being used by tourists for 10 years after construction.

“Tourism has transformed many of Europe’s islands, but the pace and scale are no longer sustainable,” says Sean Kelly, co-founder of BookRetreats.com.

“When local systems are stretched and communities are pushed out, it’s a sign something needs to change. That’s why it’s so important we look at the data, understand where the pressure is highest, and start making more informed choices about where and how we travel.”

The Canary Island set a new benchmark for international tourism, despite ongoing anti-tourist protests – and holidaymakers from one EU country in particular make up the largest tourist segment

The Canary Islands are still a major holiday hotspot for Europeans despite cries of overcrowding from locals.

According to Spanish publication Canarian Weekly, more than 4.36 million foreign visitors descended on the islands in the first quarter of this year alone – with holidaymakers from one EU country making up the largest segment.

And it appears German tourists cannot seem to get enough of the archipelago’s sunshine and beaches. Euronews reported that Spain remains the top holiday destination for Germans in 2025, with the Canary Islands leading the way with year-round sun.

READ MORE: Blow to Brits as Spanish city considers ‘tourist ban’ and U-turns on major project

The Canaries offer an unusually stable subtropical climate, with daytime temperatures rarely falling below 20C even in January. Gran Canaria is often touted as the hottest, retaining such heat due to its proximity to Northern Africa.

Like Britain, Germans endure cold and snowy conditions from the months of December through to February. Another strong appeal for German travellers is likely the home comforts that can still be enjoyed in places like Tenerife and Gran Canaria.

The undeniable abundance of German tourists over the years mean that popular destinations have adapted to offer German-language menus and Bavarian staples. Direct flights from cities like Frankfurt, Munich, and Berlin also make travel relatively simple.

Regular departures to the Canaries from Germany also enable spontaneous and cost-effective travel. A flight from Dusseldorf to Lanzarote takes around four hours and 30 minutes, a similar time-scale to planes departing from London.

Germans also have a notorious love of the outdoors and hiking that also makes the Canary Islands particularly appealing. The archipelago is packed with coastal walks and hiking trails, and the laidback lifestyle is ideal for recuperating.

It is certainly no surprise why Germans, Brits and all international travellers return again and again to Tenerife and Gran Canaria. However, the frustration of locals and increasing pressure on the housing market exacerbated by expats and tourists is only mounting.

Ivan Cerdena Molina, an activist within the protest movement and a member of local environmental group ATAN, voiced his frustration that despite the protests, more tourists visited his homeland last year than the year before.

“We had 16 million tourists [in the Canaries] in 2023 and 18 million in 2024. In 2025, the number is increasing again. The government didn’t do anything; it just spoke nice words with no real action.”, reports the Express .

Local governments are also implementing taxes to manage tourism. British holidaymakers heading to the Canary Island of Fuerteventura will soon have to pay a tourist tax. The island’s government has confirmed it will introduce the charge for the wild beach of Cofete, the sand dunes of Correlejo and the sea caves of Ajuy.

The move will follow the example of Tenerife, which has already started charging visitors to the mountain-top village of Masca and intends to do the same with Mount Teide.

This Andalusian village is considered a “mini-Britain”. But while Brits have long lived in harmony with locals in the area, the country’s housing crisis is taking a toll

While crackdowns on properties escalate across Spain, thousands of UK expats continue to call this Andalusian town home.

The Brits that settle in this area have been lauded for their contributions to the local economy but their high purchasing power has been the source of some friction. The small mountain village of Albanchez has been home to couples like Clare Shirley and her husband for over two decades, as reported by The Express. The couple told the publication they had “no problems with integration” when they arrived in the region.

Shirley and her husband are among the more than 92,000 Britons that moved to Andalusia, turning the region into a “mini Britain” which houses more Brits than Bath and Chester. Andalusia in southern Spain has long been a holiday hotspot for Brits, with popular destinations including Seville, Malaga, and the resort haven of the Costa del Sol.

Albanchez sits in the south of the province, between olive groves and gentle hills. The village belongs to the Sierra Magina Natural Park, known for its scenic and diverse landscapes.

READ MORE: Blow to Brits as Spanish city considers ‘tourist ban’ and U-turns on major project

Albanchez is a semi-desert town, a landscape that will look familiar to anyone that’s seen Clint Eastwood’s famous western The Good, The Bad, and The Ugly (which was filmed not too far away).

The quiet town is immediately identifiable by its white-washed houses, which stand out in the shade of the surrounding hills. It is also home to a few key architectural landmarks, including the Albanchez de Magina Castle which stands above the town on the first crag in Sierra de los Castillejos Mountains.

The castle was built at the beginning of the 14th century and was declared a site of Cultural Interest in 1985. Another architectural gem is the Torre del Reloj: the 19th-century square tower in the village that was built in 1883. The nearby Canava Pine Wood – comprising Aleppo pines – also adds to the picturesque and tranquil atmosphere that has drawn so many UK citizens to settle in the area.

While Brits like Shirley have enjoyed a relatively peaceful life in Albanchez and been embraced by locals, Andalusians are not immune from the country’s housing crisis. The issue of rising housing costs – due in part to foreigners relocating to Spain – has been a growing sore spot.

‘Total ban’ of property sales to non-Spanish residents

This past April, mass demonstrations overtook 42 cities across Spain as protestors sought to spotlight the housing shortage and soaring rental prices. Following the protests, the Malaga City Council reportedly cancelled plans to build 1,300 tourist homes in the city.

The new Malaga city strategy will reportedly veer away from property sales to non-Spaniards, considering a “total ban” altogether. Malaga City Council has already worked to curb the construction and acquisition of tourist housing after growing animosity from locals in recent years.

But after the most recent protest and the projected plans for a summer of tourist disruption, Malaga’s mayor Francisco de la Torre said “a global moratorium” is under consideration.

Research has revealed that there is one country in Europe where tourists outnumber locals three to one, and surprisingly, it’s none of the summer hotspots that Brits tend to frequent

When you think of crowded European tourist destinations, Spain and Greece are probably top of mind. But another European country has scooped the title of the most overcrowded tourist destination in the world.

Despite the fact that protestors reclaimed the beaches in Spain to fight overtourism and housing shortages, the country with the most visitors per local is actually Austria. Research conducted by the team at MoneyTransfers.com reveals that the country in central Europe is the most crowded.

The study found that for every local resident in Austria, there are 3.6 tourists. Despite having a population of just 8.9 million, the country welcomes around 32 million visitors each year, as previously reported by the Express. But where exactly are all these tourists heading? Vienna, the culturally rich capital city of Austria, is the country’s top tourist draw.

Known as the ‘City of Dreams’, it’s not hard to understand Vienna’s mass appeal. The capital is home to top-rate attractions including the Schonbrunn Palace, the Vienna Opera House, and the Museum of Natural History. The city is also famous for its delicious namesake cake and baroque architecture.

READ MORE: Little-known under-the-radar Greek island Brits know nothing about

But while Vienna may be equipped to welcome hordes of tourists, some of Austria’s smaller locations are struggling with the task. Hallstatt, a stunning village located on the shores of Lake Hallstatt, has seen locals taking to the streets to protest against the surge in tourism.

The small village of Hallstatt sits on southwestern shore of Lake Hallstatt in Austria’s Salzkammergut mountain region. If you’re trying to conjure an idea of the little hamlet, think Austrian postcard: 16th-century Alpine houses on the lake’s edge with snow-capped mountains in the background. But it might be a bit too picturesque.

Hallstatt was recognised as a UNESCO World Heritage Site in 1997 for its well preserved architecture and its ancient traditions that can be traced back to the Iron Age. But the village has become well-known among tourists recently for its famous free-floating skywalk. Tourists often gather at the village’s famous viewpoint to snap selfies.

In 2024, village officials put up a fence to obstruct the view in an effort to deter tourists from taking excessive photos. Locals have even taken to the streets to protest against the traffic jams and congestion caused by the influx of visitors to their small village.

But if you are keen on a trip to Austria and want to avoid the worst of the crowds then Graz might be a better option, according to the research by MoneyTransfers.com. Austria’s second largest city it may not be as popular with tourists, but it’s renowned as the ‘Capital of Culinary Delights’.

As the historic heart of the Stygia region, Graz has two world heritage sites; the old town, reputedly the largest medieval district in Europe, and Eggenberg Palace.

A trip to Graz during the winter months promises to be particularly exciting during the winter months when the Christmas market opens up. Graz’s Advent Market kicks off the festive season and is hosted right in front of the impressive City Hall at Hauptplaz.

For those keen on adding a historic element to their holiday, Graz’s oldest yule market awaits outside the Franciscan church in Old Town. Christmas markets typically run from mid-November until Christmas Eve.

In recent months, tens of thousands of Spaniards have taken to the streets protesting rising housing and rental costs, which many say have been driven up by holiday rentals on platforms like Airbnb that have proliferated in cities like Madrid and Barcelona and many other popular tourist destinations

Holidaymakers heading to Spain should “act immediately” if they’re concerned they might be impacted by a major Airbnb ban.

This week, authorities in Spain announced a major crackdown on Airbnb, demanding the removal of over 65,000 listings from the platform for flouting regulations. The Consumer Rights Ministry highlighted that a significant number of the 65,935 Airbnb properties ordered to be delisted lacked proper licensing information or failed to clarify if the listing was managed by an individual or a company, with some using incorrect license numbers.

The country is facing a severe housing affordability crisis, prompting authorities to take a stand against short-term rental firms like Airbnb.

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READ MORE: Airbnb told to pull 65,000 holiday listings in Spain tourism crackdown

While many Brits may sympathise with those in Spain feeling the impact of the cost-of-living crisis and high rents generally, they may still worry about whether or not their holidays will go ahead as planned this summer.

Laura Evans-Fisk, head of digital and engagement at travel money firm eurochange, spoke to the Mirror about the likely impact of the ban and what holidaymakers should do.

“This announcement is likely to impact the number of accommodation options in tourist hotspots like Barcelona, Madrid, Mallorca and the Canary Islands. It will likely also mean higher prices will be introduced for remaining short-term rentals, whilst demand is high,” Laura predicted.

“It’s also very likely to impact hotel bookings, potentially raising prices during peak seasons, and it could be much more difficult to get a last-minute room. Travellers will need to book hotel rooms much further in advance, especially during peak summer months.”

Laura’s advice for anyone travelling to Spain in the near future is to act swiftly and check four things.

“If you’re planning a trip to Spain, I’d recommend checking if your accommodation has proper licensing and booking well in advance if you can,” she said.

“If you’re worried your Airbnb booking might be affected, contact your host immediately to confirm if they have been impacted and get their perspective on the situation. It’s also worth checking with Airbnb directly about their refund policy for regulatory cancellations. Typically, they will offer full refunds when bookings are cancelled due to regulatory changes.

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“Start looking for alternative accommodation as soon as possible, especially if travelling during peak season. Hotels or hostels are likely to be your best option. Many coastal areas still have traditional tourist apartments that operate with proper licenses too. If you’re struggling to get a refund and you’ve already paid the full amount, make sure you document all communications and contact your credit card company to discuss getting your money back.

“Make sure you also check your travel insurance to see if it covers accommodation cancellations due to regulatory changes. It’s definitely worth bearing this in mind for future trips too.”

Public discontent over escalating housing and rental prices, exacerbated by the surge in holiday lets offered on platforms such as Airbnb, has led to widespread protests across Spain, including major cities like Madrid and Barcelona.

“Enough already with protecting those who make a business out of the right to housing,” declared Consumer Minister Pablo Bustinduy during a press briefing on Monday.

In response to the government’s order, Airbnb has vowed to challenge the decision, arguing through a spokesperson that the ministry lacks jurisdiction over short-term rentals and accusing it of employing “an indiscriminate methodology” that wrongly targets Airbnb listings not requiring a license.

Barcelona took a bold step last year, unveiling a strategy to phase out all 10,000 apartments registered for short-term rentals by 2028, aiming to preserve residential housing for locals. The ministry revealed that Airbnb had been informed about the noncompliant listings months ago, but the company had challenged the decision in court.

The council chairman of a popular UK tourist destination has said that introducing a new car park was “not plausible” as the village continues to struggle with overtourism

Plans for a new car and coach park in one of England’s most idyllic villages have been withdrawn to deter more tourists from visiting. While some destinations clamour to intrigue travellers, this holiday hotspot in Gloucestershire says “enough people” are already visiting.

Bibury – often called the ‘Capital of the Cotswolds’ – sees thousands of tourists visit from across the world annually. But the fairytale-esque village is considered a victim of its own beauty, as hordes of tourists have been causing significant traffic and chaos in the area.

As reported by the BBC, Craig Chapman from Bibury Parish Council said that a potential proposal for a car park would have been rejected by planners had it made it to the council. While the proposal was eventually dropped, Chapman said there are “enough people coming into the village”.

READ MORE: Insanely beautiful UK village is so magical you won’t ever want to leave

He continued: “the thought of having an out of village car park with 130 cars and 10 coaches – at least 500 people shuttling down to the village or walking the narrow pavement was not plausible.”

Bibury has garnered a reputation as the ‘most beautiful village in England’ as once described by 19th century writer William Morris. Today, it is home to a few hundred residents but welcomes thousands of visitors daily, with up to 50 coach buses coming into the village a day.

Locals have grown increasingly unnerved by the massive tourist crowds descending on the area. To address the problem of overtourism, residents have formed a working group that includes councillors and police. Gloucestershire County Council has also announced plans to tackle overtourism in the village.

Early this year, reports emerged that coaches could soon be banned from stopping and parking in the village. However, less drastic measures will be implemented sooner.

Over the next few months, the layout of parking bays will be updated to prevent coaches from parking or idling in the layby on the B4425. This is next to the Swan Bridge in the centre of the village.

The second phase of plans will see the potential introduction of restrictions on coach access to the centre of Bibury. In order to move forward with this, a legal consultation process would be needed and is set to start in early summer.

Longer-term recommendations from the working group also include improving signs to direct coaches away from the village’s narrow lanes. In addition, the group wants to explore alternative parking options outside the village.

Finally, the local working group wants to encourage tourists to use other modes of transport to visit the village, including walking, cycling or using public transport. There is no direct train into Bibury, however many travellers take a direct train to Kemble from London and then get a 24-minute taxi to Bibury.

All said, there are still plenty of other villages in the Cotswolds to explore and which deserve traveller attention. Despite being slightly less popular than Bibury, Broadway is considered to be the ‘jewel of the Cotswolds’.

Located in the north of the region, the village is known for its manicured lawns, art galleries and classic tea shops. Broadway is a particular gem for art and antique lovers and collectors.