Hyundai

May 4 (Asia Today) — Hyundai Motor and Kia accelerated their shift toward electrified vehicles in the United States in April, even as overall sales fell slightly.

Hyundai Motor Group said Monday it sold 159,216 vehicles in the U.S. market in April, down 2.1% from a year earlier. Hyundai Motor sold 86,513 vehicles, down 1.5%, while Kia sold 72,703, down 2.8%. Genesis sales rose 0.8% to 6,356 vehicles.

The decline was attributed to a high base effect from advance purchases last year linked to tariff concerns. Major global automakers also reported weaker sales, while Hyundai Motor Group maintained its No. 2 position in the market.

Eco-friendly vehicle sales showed clear growth despite the overall decline. Hyundai and Kia sold 48,425 eco-friendly vehicles in April, up 47.6% from a year earlier. Their share of total sales exceeded 30% for the first time, reaching 30.4%.

Hybrid sales surged 57.8% to a record 41,239 vehicles. Hyundai sold 21,713 hybrids, up 47.7%, while Kia sold 19,526, up 70%.

Electric vehicle sales also rose 7.7% to 7,186. Hyundai EV sales edged lower to 4,779, but Kia’s EV sales jumped 65% to 2,407, driving growth in the segment.

By model, the Hyundai Tucson led sales with 22,024 vehicles, followed by the Elantra with 14,778 and the Palisade with 11,324. Sonata sales rose 18.2% to 7,105, while Elantra sales climbed 12.6%, showing signs of recovery in sedan demand.

Among hybrid models, Sonata hybrid sales surged 170% to 4,520 and Elantra hybrid sales rose 55.3% to 2,399, reflecting stronger demand for electrified models.

For Kia, the Sportage remained the top seller with 15,803 vehicles, followed by the K4 with 13,214 and the Telluride with 12,577. Seltos sales rose 31.7% to 5,335, absorbing demand in the compact SUV segment.

Among Kia’s eco-friendly vehicles, the Sportage hybrid rose 65.2% to 7,446 and EV9 sales jumped 481.5% to 1,349.

Genesis maintained its position in the premium market, led by GV70 sales of 2,837, up 7.7%, and G70 sales of 991, up 23.4%.

Hyundai and Kia said their balanced portfolio of hybrids, electric vehicles and internal combustion engine models is helping them respond flexibly to changing market conditions.

— Reported by Asia Today; translated by UPI

© Asia Today. Unauthorized reproduction or redistribution prohibited.

Original Korean report: https://www.asiatoday.co.kr/kn/view.php?key=20260504010000367

April 13 (Asia Today) — Chung Eui-sun said robotics and artificial intelligence will be central to Hyundai Motor Group’s future growth, as the company plans to invest $26 billion in the United States by 2028.

Hyundai Motor Group aims to expand beyond its traditional automotive business into “physical AI,” integrating robotics and AI into real-world industrial applications.

In an interview with Semafor published Saturday, Chung said robotics and physical AI are key to the group’s evolution beyond mobility, adding that the company is working to develop robots that collaborate with humans.

The chairman reiterated a human-centered AI robotics strategy introduced earlier this year and confirmed plans to deploy humanoid robots in manufacturing by 2028. The company intends to build an annual production capacity of up to 30,000 units by 2030.

The initiative includes the use of humanoid robots developed by Boston Dynamics, which is affiliated with Hyundai Motor Group.

Chung said robotics and AI will play a growing role in improving manufacturing efficiency and product quality as customer demands evolve. He added that integrating innovation into real-world applications will enable collaboration between humans, robots and AI to enhance productivity.

He also underscored the strategic importance of the U.S. market, calling it a key foundation for long-term resilience and sustainable growth.

The group has invested about $20.5 billion in the United States over the past 40 years and plans to increase that figure to $26 billion by 2028, he said. The company is also advancing software-driven manufacturing innovation through its U.S. production operations.

To address global uncertainty, Chung said the company is pursuing a strategy that combines global expansion with localization, citing shifts in regulations, supply chains and customer demand across regions.

He also reaffirmed Hyundai’s commitment to hydrogen energy, saying rising demand driven by AI infrastructure and data centers makes hydrogen a critical alternative energy source.

The company is expanding its hydrogen ecosystem under its HTWO brand, covering production, storage, transportation and utilization.

Chung emphasized that hydrogen and electric vehicles are complementary technologies, adding that offering diverse energy options will be key to competitiveness in the energy transition era.

He cited quality and brand trust as the foundation of the group’s competitiveness, noting that Hyundai, Kia and Genesis sell more than 7 million vehicles annually across more than 200 countries, supported by 16 global production facilities.

— Reported by Asia Today; translated by UPI

© Asia Today. Unauthorized reproduction or redistribution prohibited.

Original Korean report: https://www.asiatoday.co.kr/kn/view.php?key=20260413010003703