friendliest

Becki Enright has left London behind to move to the sizeable European city, which was once known for its grumpiness but has just been named the friendliest on the Continent

A Brit who swapped London for a European capital once known for grumpiness has explained why the city is actually one of the friendliest in the world.

In Vienna, the grizzly mood of locals is so renowned that there is not one, but two special words to describe it. One is ‘raunzen’, which means to grouch, crab, gripe, grouse or whimper fretfully, according to Langenscheidt.

The other is ‘Wiener Schmäh’ – what Brit Becki Enright describes as the unique kind of Viennese sarcasm and humour. “It can be hard to grasp and come across as blunt if you don’t quite get it,” the travel writer and guide explained.

According to Becki, the dark cloud that once hung over the Austrian capital has lifted, and its reputation as Europe’s grumpiest city is outdated. So much so, Vienna was just named the friendliest city in Europe by CNTraveller, which canvassed the opinions of half a million readers.

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Becki swapped London for Vienna ten years ago and has fallen in love with the city of two million. She argues that it deserves the top spot because of how welcoming it is as a place to live in general, rather than specifically how the Viennese treat tourists and one another.

“The general sense of friendliness comes from how clean, accessible, safe and culturally rich the city is,” she explained.

“Every city has its highlights, so it’s hard to compare. But Vienna’s quality of life is a stand-out factor. Rents are typically cheaper, with an emphasis on being outdoors and enjoying nature that’s on your doorstep. There’s great infrastructure and an affordable public transport system. The cuisine is based on farm-fresh and locally harvested ingredients, supporting local producers. The arts and music are a way of life; you are never short of cultural events to attend.”

Despite being home to over a fifth of Austria’s nine million-person population, Becki has found the pace of life in Vienna to be calm. “It’s not a chaotic metropolis; things move at a much slower pace here. This slower pace is a blessing in some aspects of life, though it may require patience in others.”

The city is also green – both in the environmental and literal sense. The public transport system is extensive and cheap for all. Children under six travel for free, as do youth up to 15 years old during the school holidays and on Sundays. A raft of similar other initiatives has seen Vienna ranked as the “greenest” metropolis in the world.

It’s also covered in parks, which may be the secret to the city’s new friendly reputation. Studies have shown that access to vegetation-rich parks and increases both happiness and productivity, especially following the coronavirus pandemic.

“Half of Vienna is green space,” Becki continued.

“There are free-to-enter palace gardens (Schönbrunn and Belvedere). In the centre, you have the Hofburg castle lawns and the city’s first public park, Stadtpark (which opened in 1862). Across the Danube, you have the largest recreational park, Prater (a former imperial hunting ground), best known for its Würstelprater fairground.

“Vienna is also the only European city growing significant amounts of wine in its city limits, so you can easily jump on public transport and be at a vineyard, or take one of the city’s 14 hiking trails, many of which track through the circumambient Vienna Woods.”

When it comes to hanging out in the sunnier months, such as July, when the average daily high is 27 °C, the riverbank is the place to go.

“While you can’t swim in the Danube, Vienna makes the most of its waterside hangouts. The Danube Canal is lined with bars and boat restaurants and the beach bar (Strandbar Herrmann). The banks of the Danube tributaries are the warmer-weather recreational hangouts,” Becki continued.

“The Neue Donau (New Danube) riverfront has a sand bank recreational hangout Copa Beach. The Alte Donau (Old Danube) is where you can hire pedal and motor boats or SUP on the waters. It’s also home to the recreational island, Strandbad Gänsehäufel, with swimming pools, bathing lawns, a little beach area and restaurants. Then you have the Donauinsel (Danube Island), which hosts a free music festival each June, the Donauinselfest.”

As pleasant as relaxing by the water and in the parks may be, come the evening, it’s time to head inside for a bite and a drink. Becki recommends Leopoldstadt, especially the area of the Karmeliterviertel that spills around the food market, for “casual-cool and indie hangouts” and the recently trendy Beisl pub, contemporary restaurant Skopik and Lohn for schnitzel.

“The districts that spread from the well-known Naschmarkt are what I would say are the grungy-trendy downtown areas, with boutique, upcycled and second-hand stores and a great spread of nightlife. The most well-known neighbourhood here is the Freihausviertel in the 4th (next to the Karlskirche) – home to the city’s generational cafe concept, Vollpension,” she continued.

“The 7th district is the most bougie and creative – one of my favourite bars is Atlas, a Beisl- turned-gastropub spalshed with art, and which features an art-gallery space at the back. In the 9th district, the Servitenviertel neighbourhood is dubbed ‘Little Paris’ and is lined with food outlets – I’d start at the converted pharmacy turned bakery, La Mercerie for a coffee and pastry.”

There are two main ways to get to Vienna from the UK. A train from London to the city typically takes 13 to 17 hours and requires two changes, as there are, unfortunately, no direct services. The journey involves operators like Eurostar, TGV, and ICE or ÖBB, with services running from London St Pancras International to Vienna Hbf.

There are direct flights from airports in Manchester, Newcastle, Birmingham, London, Liverpool and Edinburgh, which take between two and two and a half hours, and are available for from £15 this month.

The friendliest cities in Europe have been named and the list includes bustling metropolises to charming harbourside spots, where visitors are made to feel at home

In a continent teeming with vibrant cities, some stand out for their exceptional hospitality. The annual Readers’ Choice Awards by Condé Nast Traveller, one of the travel industry’s most esteemed surveys, reveals which destinations make visitors feel most at home.

This year’s ranking, voted on by thousands of readers, showcases the cities that are not only beautiful but also boast the friendliest locals. Contrary to popular belief, large, bustling cities aren’t necessarily less friendly.

London, often seen as a cold and impersonal global metropolis, was ranked the second friendliest city in the UK in Condé Nast Traveller’s 2024 awards, scoring an impressive 93 out of 100, just behind Glasgow. This year, no UK cities made it into the top 10, but two from the tourist-favourite country of Portugal did.

Top 10 friendliest cities in Europe

10. Prague, Czech Republic

Prague’s historic beauty is matched by its growing reputation for friendliness, especially among its younger, English-speaking population. However, not all rankings agree that the Czechs are welcoming.

According to the 2023 Ease of Settling In index from expat-focused social enterprise InterNations, Czechia ranks 50th (out of 53 countries) in a global ranking of locals’ friendliness.

9. Madrid, Spain

Madrid’s warmth is frequently characterised as metropolitan and energetic. The locals, referred to as Madrileños, are “welcoming and open”, according to Expatra.

While the metropolis is vast and fast-paced, its dynamic culture and relaxed work-life balance serve as significant attractions for both residents and visitors. The city’s dwellers are also recognised for being particularly amiable in social environments, such as pubs and cafés, enabling tourists to easily integrate into the local atmosphere and feel comfortable.

8. Porto, Portugal

Porto’s amicable environment forms a crucial element of its charm, with travellers frequently remarking on the authentic warmth of its residents. The metropolis possesses a robust community spirit and “openly welcomes anybody into the city”, says Global Citizen Solutions.

The unhurried lifestyle and communal dining traditions enable visitors to easily bond with inhabitants, with many applauding the inviting atmosphere and the cordiality of the locals.

7. Oslo, Norway

Oslo’s amiable standing is more understated yet equally authentic. Whilst Norwegians might appear reserved and “mainly keep to themselves”, some Reddit users suggest that they are “in general friendly if approached”.

The capital is also commended for its diversity and forward-thinking principles, alongside a strong culture of courtesy and consideration. Tourists often remark that they feel secure and assured that residents will assist them if they become lost or need guidance.

6. Copenhagen, Denmark

Copenhagen’s high ranking is a testament to its commitment to liveability and a culture of “hygge,” which roughly translates to cosiness or well-being. The city’s residents are known for their punctuality, and while they may not be overly spontaneous, they are described as friendly and always ready to lend a hand.

The city’s safe and relaxed atmosphere, coupled with a strong sense of community, makes it easy for visitors to navigate and feel a genuine sense of belonging.

5. Lisbon, Portugal

Lisbon’s friendliness is often attributed to the pleasant and open nature of its people, who are described as “some of the kindest people” travellers have ever met, according to Reddit users. The city is also considered very safe, which contributes to a comfortable and welcoming environment for all types of travellers.

Many visitors find that locals are very helpful, especially if you attempt to speak a little Portuguese.

4. Reykjavik, Iceland

Holidaymakers regularly praise the authentic warmth of Reykjavik’s residents, who are frequently characterised as relaxed and eager to express their love for their country. As Iceland Review notes, “Icelanders are friendly and welcoming people,” with most being “happy to offer advice, a helping hand, and share the passion they hold for their homeland with international visitors.”

This hospitable character is equally evident in the city’s security and the straightforward manner in which tourists can engage with residents, many of whom willingly act as personal guides, revealing a more genuine aspect of the city to visitors.

3. San Sebastián, Spain

San Sebastián’s reputation for warmth is closely linked to its relaxed seaside culture and its exceptional gastronomic offerings. The Spanish destination boasts “fascinating Basque people and their rich culture,” as noted by ‘With Locals’.

Visitors often describe these residents as knowledgeable, engaging, and approachable in conversation. The community’s hospitality shines particularly in the convivial environment of the pintxos establishments, where tourists can effortlessly integrate into the regional dining culture and become part of the lively neighbourhood.

2. Florence, Italy

The warmth of Florence comes from locals’ deep pride in their incredible heritage, which they’re delighted to share with tourists.

Whilst some Reddit users describe Florence as nothing more than a “glorified tourist spot,” others have experienced the “complete opposite experience,” remarking that “the locals were incredibly friendly” and calling it their top Italian destination.

The genuine nature of the local culture helps visitors feel welcome whilst they discover the city’s breathtaking art and history.

The city also receives praise for being highly walkable, with a laid-back atmosphere that welcomes tourists warmly.

1. Vienna, Austria

Vienna’s position as Europe’s most welcoming city reflects its perfect combination of cultural sophistication and local appeal.

The Austrian capital is renowned for its security, excellent public transportation system, and numerous green areas, all of which create a hospitable and relaxed atmosphere for tourists.

Although some visitors have observed that Viennese residents can be quite direct, they’re also characterised as possessing a “robust charm,” and are recognised for being approachable when engaged.

The city’s spotless streets and well-maintained public areas make navigation effortless, while locals’ passion for their city’s past and culture creates an environment of genuine warmth.