Charlotte Crosby forced to sell clothes for just £6 as she closes fashion brand amid financial woes
CHARLOTTE Crosby has been forced to sell clothes for just £6 as she announced she’s closing her fashion brand amid financial woes.
The 36-year-old started Pepper Girls Club nine years ago, but in an emotional post on Tuesday night, she revealed she’s saying goodbye to her beloved company.
Taking to her Instagram stories, she penned: “After 9 incredible years, it’s time to say goodbye to @peppergirlsclub.
“This has been one of the hardest decisions I’ve ever had to make.
“To everyone who believed in Pepper Girls Club, supported every launch, placed an order, shared our posts, wore our clothes or simply cheered us on from the sidelines.. thank you.
“You made this dream possible and I will never be able to fully express just how grateful I am.
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“The reality is that the current climate has become one of the hardest times for small businesses to survive and I’ve reached the point where I have to prioritise my family, growing my family and my future projects.”
The former Geordie Shore star revealed that this will be the final restock of some of their sold out products as she announced a closing down sale.
“While this chapter is coming to an end, it’s taught me resilience and determination like no other and the lessons I have learnt will stay with me forever,” she continued.
“Pepper Girls Club will always hold a very special place in my heart and I’ll forever be proud of everything we achieved and built together.”
Charlotte concluded her emotional post by thanking her mum Letitia for helping her with the brand over the years.
The reality star has been forced to slash her prices, with some items being sold for as little as £5.99.
T-shirts that are usually £19.00 have been reduced to even more than half price as she attempts to flog her remaining stock.
The news comes after Charlotte closed down another one of her businesses last month.
She had announced that Studio Yours, which was a creative space for content creation in the North East, was being closed.
Her post read: “After an incredible couple of years, we’ve made the difficult decision to close Studio Yours.
“We want to say a huge thank you to every single person & business who booked in to use our creative space.
“It has been a privilege to welcome so many amazing businesses, creatives, families and brands through our doors, and we’re so grateful for the memories we’ve made together.”
The post continued: “We will be selling furniture & production equipment so if you’ve had your eye on anything, or would be interested in purchasing items from the studio, please send us a message for more information.
“Thank you again for all of your support from the North East, Studio Yours wouldn’t have been what it was without you.”
The Celebrity Big Brother winner first revealed her financial woes in September last year.
She admitted that she put £300,000 into Pepper Girls Club but hadn’t seen a penny back.
Speaking in a behind-the-scenes video to share the secrets of her company, she admitted her financial struggles have been the hardest part of running her company.
Charlotte said: “I have literally put so much money into this business. That is no word of a lie.
“I’ve put about £300,000 into this business over the last eight years. “I haven’t received a penny of that back.”
She added: “The company is only in debt to me which is fine. “I would love to get it to the point where I can start to get some of that money back. But it is just not there yet.”
Charlotte further revealed that she had campaigned to get investment from others to help the business but had been cruelly dismissed by potential lenders.
She recalled how one even said to her: “Their accountant told me that Pepper Girls Club would do good the day that pigs fly.”