Often dubbed ‘Europe’s answer to Hawaii’, this region boasts dramatic landscapes, volcanic black sand beaches and crystal-clear waters, making it perfect for a winter getaway
With darker evenings drawing in and temperatures plummeting, it’s little wonder many Brits are fantasising about a sunshine escape to welcome in the new year. While countless warm destinations lie within easy reach for a lavish winter retreat, there’s one particular gem that’s earned the nickname “Europe’s answer to Hawaii” – and return flights start from a mere £40.
Nestled off Africa’s northwest coast and celebrated for its subtropical climate, is Madeira, in the Portuguese region. This volcanic archipelago consists of four islands, with Madeira being the principal one, and showcases striking scenery featuring mountain peaks, natural lava swimming spots, distinctive sandy shores and sparkling azure seas.
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January proves an excellent month to explore this Portuguese paradise, with daytime temperatures climbing to a pleasant 19C. Historical records from January 2025 reveal Madeira even hit highs of 23C, while summer months can deliver balmy 28C conditions.
Thanks to its breathtaking volcanic landscape, mild climate and lush greenery, it’s unofficially crowned ‘Europe’s answer to Hawaii’, positioning it as an ideal winter getaway. Better still, travellers can snap up direct return flights from London Stansted to Madeira starting at just £40 with Ryanair throughout January, as shown on Skyscanner.
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Madeira is home to some truly stunning beaches, many of which are adorned with unique pebbles or volcanic black sand, making them a must-visit. Among these is Praia Formosa, the largest beach in the capital, Funchal, and Seixal Beach, renowned for its soft, volcanic sand and dramatic backdrop of verdant cliffs.
Further afield, there’s Porto Moniz, famed for its extraordinary natural lava rock pools, and an ideal spot for a swim, or Machico Beach, with its golden sands and tranquil, turquoise waters. Another favourite is the breathtaking Complexo Balnear do Lido in Funchal, where you can take a dip in two seawater pools that gaze out over the majestic ocean.
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Beyond the beaches, Madeira offers plenty more to explore. The capital, Funchal, boasts historical allure, serene botanical gardens, and bustling markets, while the Zona Velha district features quaint cobbled streets and charming independent shops. Come evening, it transforms into a lively hub, with bars and restaurants offering outdoor terraces perfect for watching the sunset over the North Atlantic Ocean.
Venture around the island, and you’ll find waterfalls to discover, world-class wine to taste, and boat tours to take, offering the chance to marvel at whales and dolphins in their natural habitat. While summer is often the prime time to spot these magnificent creatures, visitors have been known to catch sight of them earlier in the year.
The island is also a haven for hiking enthusiasts, with one of its most frequented trails being the cliffside path of Ponta de São Lourenço at the easternmost tip. The hike spans just under four miles and takes approximately 2.5 hours to complete along some uneven terrain, but the reward is breathtaking panoramic views across Madeira.
Another trail at Pico do Arieiro takes you to one of the island’s highest peaks, standing at an altitude of 1,818 metres. Although it’s a more strenuous hike, it offers a prime opportunity to soak in the stunning green mountain vistas, and there’s a shuttle bus available for the descent.
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