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An independent expenditure committee backed by Silicon Valley executives spent $4.8 million on television ads supporting San Jose Mayor Matt Mahan’s gubernatorial bid that will begin airing Thursday.

The two 30-second ads highlight the Democrat’s life story — being raised in a working-class family and working on a grounds crew and as a middle school teacher — and his accomplishments leading the state’s third-largest city.

Mahan’s parents “taught him the difference between nice to have and need to have,” a narrator says in one of the ads. “So as mayor of San Jose, Matt focused on the basics and delivered results on the things that matter most. The safest big city in America, a sharp drop in street homelessness and thousands of homes built. As governor, Matt Mahan will focus on results Californians need to have, like affordable homes, safe neighborhoods and good schools.”

The ads, which will air statewide on broadcast and cable TV, were paid for by an independent-expenditure committee called California Back to Basics Supporting Matt Mahan for Governor 2026.

The group has not yet filed any fundraising reports with the secretary of state’s office, but the ads’ disclosure says the top donors are billionaire venture capitalist Michael Moritz, luxury sleepwear company founder Ashley Merrill and Silicon Valley entrepreneur Michael Seibel.

Billionaire Los Angeles developer Rick Caruso, who considered running for governor or mayor of Los Angeles but ultimately decided against seeking either post, is involved in the effort, according to a strategist working for the committee who requested anonymity to speak about it.

The committee legally cannot coordinate with Mahan’s campaign, which he launched four weeks ago. Although Mahan lacks the name recognition of several other candidates in the crowded field running to replace termed-out Gov. Gavin Newsom, his fundraising prowess, notably among tech industry leaders, is notable. He has raised nearly $9.2 million in large donations since entering the gubernatorial race.

These days, almost every cultural or news event seems fleeting. But there’s one thing that feels nearly as momentous as it did 20 years ago: the Super Bowl.

From a personal point of view, I can say that despite basically divesting myself from football (I haven’t watched a non-Super Bowl NFL game in well over a decade, and haven’t played fantasy football for just as long), I still participate in what has become, essentially, a national holiday. Maybe that’s just it: In the ideologically fractured world of 2026, there’s something to be said for having at least one relatively universal experience.

In any case, such a uniquely shared media event inevitably reflects the cultural milieu of the moment. That’s why, for a while now, I’ve been tracking how many of the commercials that air during each year’s Super Bowl have some relation to the environmental issues that I’ve been covering for most of my career as a journalist. I started this project when I was an editor at Time magazine, and thought it merited revisiting this year. Here’s what I found.

During Super Bowl LX on Sunday, there were just two commercials that focused in a meaningful way on products that would advance a transition to a fossil-fuel-free economy. One was for the 2026 Jeep Cherokee Hybrid. The other was for a Chinese supercar made by a vacuum-cleaner company.

It wasn’t long ago that domestic manufacturers were marketing a future based on electric vehicles of all shapes and sizes. During the 2022 Super Bowl, the second year of Joe Biden’s presidency, seven different ads focused specifically on existing and new EV models. Those were in some ways the halcyon days of American EV manufacturing, following the passage of the Biden administration’s Inflation Reduction Act, which, in part, offered a $7,500 tax credit to anyone who bought a new electric car.

The second Trump administration quickly put an end to that; the credit was nixed as of Sept. 30 last year. That was just one of many moves Trump has made since retaking office to anesthetize the United States’ nascent green economy. Over the last year, the Trump administration has tried to shut down offshore wind energy projects while demanding the growth of the coal industry; reversed key policies that previously established legal precedent for the public health impact of greenhouse gases; and generally tried to undermine efforts by many states, California especially, to establish and regulate policies meant to make their infrastructure less dependent on fossil fuels.

So it’s no surprise that in 2026, the second year of Trump’s second presidency, there was just one Super Bowl ad for a domestically produced green product — and it wasn’t even entirely green. Indeed, it reflects a recent trend across the U.S.: Since the federal clean-vehicle tax credits expired in September, sales of purely electric vehicles have plummeted, while those of hybrids have continued to grow, according to the U.S. Energy Information Administration.

Tellingly, four different companies — Cadillac, Toyota, Volkswagen and Chevrolet — had ads that showed an EV but didn’t mention it. It’s become more something to hide than to promote.

Then there’s the one other green-energy ad this year, which, honestly, you could quibble with categorizing it as “green.” It’s a reportedly $10-million spot for an electric sports car, theoretically to be made by the Chinese company Dreame, which to date has primarily produced robotic vacuum cleaners. I say theoretical because it seems somewhat unlikely that an outfit that made its nut building knockoff Roombas will be selling an electric super car anytime soon. (As of writing, Dreame has not responded to emailed questions.)

Nevertheless, it is indicative of another trend: Tesla is down; BYD is up. U.S. car companies like Ford can’t seem to figure out how to transition to a gas-less (or, at least, less gas-forward) future, while many Chinese firms, some without any automotive heritage, such as the consumer-tech company Xiomai, are already driving laps around U.S. and European competitors in what is clearly the race for the future of global car-manufacturing dominance.

In 2025, more than half the cars made in China were EVs. And China is working to power those electric cars with renewable energy, while the U.S. is largely swimming against the tide. In 2025, China installed an estimated 315 gigawatts of solar and 119 gigawatts of wind capacity; the U.S. added an estimated 60 gigawatts of solar and 7 gigawatts of wind capacity in the same time.

Green tech doesn’t seem to have much cultural currency right now in the U.S., at least based on the Super Bowl ad lineup. What does, though, is artificial intelligence. There were at least eight different Super Bowl commercials for AI products, and many more that obviously used AI in their production.

Even setting aside the many intellectual-property and ethical issues they raise, there’s the reality that these AI tools rely on data centers that, in turn, require a huge amount of energy to operate — energy that should, ideally, be coming more and more from renewable sources.

Maybe it’s not all that sexy to advertise solar panels or wind turbines — but it also wasn’t that long ago that a pitch about talking to your hand-held computer to help with your scheduling would have seemed pretty lame.

More in climate and culture

One more thing about the Super Bowl: In this pretty cool video, Pearl Marvell, an editor at Yale Climate Connections, broke down the climate change references in Bad Bunny’s halftime performance.

In other sports+climate news, my colleague Kevin Baxter, reporting from Italy, wrote about the impact climate change is having on this — and future — Winter Olympics. The bottom line: Athletes are going to have to expect less fresh powder, and deal with more dangerous, icy conditions.

Last sports-related story of the week: My former colleague Sammy Roth recently wrote a nice profile of Jacquie Pierri, who plays for the Italian women’s hockey team and moonlights as a sustainable-energy engineer and climate activist. Italy plays the U.S. in the quarterfinals on Friday.

On a different note, on the podcast Zero, Akshat Rathi this week interviewed composer Julia Wolfe about how she uses classical music to work through, and communicate, her feelings about the climate crisis.

A couple of last things in climate news this week

California created a program meant to encourage the development of electric semi-trucks. But, as my colleague Tony Briscoe reported a few days ago, Tesla took advantage of it, claiming most of the money while failing to deliver and essentially bullying smaller manufacturers out of the space.

The Trump administration has indicated that it plans this week to rescind the so-called endangerment finding, a policy establishing the fact that greenhouse gases endanger public health, and that essentially acts as the legal underpinning for many climate regulations passed in recent years. Stay tuned — our reporters will have more on this as the story develops.

This is the latest edition of Boiling Point, a newsletter about climate change and the environment in the American West. Sign up here to get it in your inbox. And listen to our Boiling Point podcast here.

Were you ready for some non-football consumerism? Ready or not, the Super Bowl’s annual blitz of commercials landed before and during the Seattle Seahawks and New England Patriots defense-first matchup, with some ads served up in advance while others were unveiled for the first time during the game. As in previous years, there were serious clunkers (looking at you Bud Light rolling keg ad), but also a few that transcended their buy-more mission (may you live forever, Melissa McCarthy). Other trends we noticed: celebrities double dipping to appear in more than one Super Bowl commercial (three if you’re Sofía Vergara), lots of borderline-gross humor (exploding heads, singing clumps of shaved body hair, singing toilets and plenty of ads trying to convince America that artificial intelligence tools aren’t a waste of time and energy).

While many of this year’s ads promoted AI and the usual rah-rah-America nods to patriotism, one trend we noticed was that the longer versions for some of the best Super Bowl ads, found online, were even better than the condensed cuts that made it to broadcast. What if next year, we make the Super Bowl three quarters and the commercial breaks 15 minutes long? Any takers?

While we wait for that brilliant idea to make it to the NFL’s offices, here are the big game ads we loved the most and a few that fumbled the ball — big time.

SACRAMENTO — Only one of the candidates for California governor will appear in a splashy Super Bowl ad on Sunday, though a rival has locked in a valuable spot on Animal Planet’s lighthearted, cuddly “Puppy Bowl” before the big game.

A Silicon Valley-backed independent expenditure committee booked $1.4 million in airtime on NBCUniversal’s Peacock streaming service, which will feature the big game along with NBC, and on other broadcast networks on Sunday to introduce Matt Mahan, the mayor of San José who entered the governor’s race in late January.

A 30-second ad depicts Mahan, a moderate Democrat, as a “fixer of problems” in a big city “just miles from the big game” and touts his record reducing homelessness, building housing and reducing crime.

The ad was produced by a committee run independently of Mahan’s campaign and funded mostly by Silicon Valley executives, including $1 million from Michael Seibel of Y Combinator and $500,000 each from Riot Games co-founder Marc Merrill and his wife, Ashley.

“This Super Bowl ad kicks off our support for Matt Mahan’s run for governor,” said committee spokesman Matt Rodriguez. “His unmatched record on tackling crime, homelessness and housing in San José while focusing on the basics that Californians care about is very different than the old playbook of toxic politics.”

The committee has so far raised more than $3.2 million, according to Rodriguez, who provided the information about the contributors.

Other financial backers include Neil Mehta and Brian Singerman, two Bay Area venture capitalists, along with Paul Wachter, an investor who has advised former Gov. Arnold Schwarzenegger and celebrity figures such as LeBron James and Dr. Dre on their business ventures.

As an independent committee, the group is barred from coordinating with Mahan and his campaign. A spokesperson for Mahan declined to comment on the committee or its game day ad.

Mahan, a moderate Democrat, has broken with Gov. Gavin Newsom on crime and other issues and is pitching himself as a pragmatist who would prioritize results over party politics or fighting with the Trump administration as Newsom has. Mahan’s campaign is not yet required to disclose donations but said it has raised more than $7 million since he entered the race, more than any candidate besides Tom Steyer, a progressive billionaire whose campaign is primarily self-funded.

Steyer, an investor turned climate activist, has already spent more than $27 million on his campaign. Most of that money went to producing and airing ads in which Steyer touts his wins supporting various ballot measures and pledges to break up utility monopolies to lower costs.

His latest ad debuts during Animal Planet’s “Puppy Bowl,” a pregame show that features two teams of adoptable dogs tussling over toys in a model football stadium. In the spot, a Realtor tells a couple that in order to afford a home, they might need to go back in time to 1980, “when the average home in California cost $100,000.”

With a burst of sparks, Steyer appears inside the time-traveling DeLorean from the 1985 film “Back to the Future” and says, “You shouldn’t have to go back in time to afford a home in California.” He then pledges to stop “Wall Street speculators from buying up homes” and pricing out “regular Californians.”

To have a legitimate shot at winning a governor’s race in a state as vast as California, home to some of the nation’s most costly media markets, candidates must raise millions of dollars to air ad campaigns robust enough to introduce themselves to voters or undercut their competitors.

According to campaign finance disclosures, former Rep. Katie Porter raised $6.1 million in 2025, the most of any candidate besides Steyer. But Mahan’s entry into the race has excited the tech and business interests that have until now avoided giving.

“The race is now kicked into gear,” and some candidates who have been fundraising for months — or years — “may find themselves lapped by the Mahan machine,” said Andrew Acosta, a Democratic strategist.

Though tech funders appear to be coalescing around the Silicon Valley mayor, he is “not going to come out of the gate lighting the campaign on fire because no one knows him,” Acosta said. With three months until primary ballots start hitting mailboxes, it’s a challenge for Mahan — though one that could be solved with enough money.

Steyer’s campaign criticized the wave of tech figures flocking to Mahan, saying business titans don’t spend their money without expecting something in return.

“This isn’t charity — it’s an investment so they get richer while everyone else gets priced out of California,” Steyer spokesman Kevin Liao said. “While San José remains the least affordable housing market in the world, Tom Steyer is ready to take on powerful special interests, make billionaires and corporations pay their fair share, and make California affordable for working people.”

With the threat of a proposed billionaire’s tax on California’s November ballot, new restrictions on AI and social media simmering in the Legislature and the impending exit of Gov. Gavin Newsom — who has been a reliable tech ally during his tenure — Silicon Valley leaders have made moves in recent weeks to boost their influence in California politics.

Google co-founder Sergey Brin and a handful of other CEOs recently loaded $35 million into a ballot measure committee and spent some of it on two separate efforts to lower housing costs.

Meta and Google have also ramped up spending on lobbying and super PACs in an effort to elect tech-friendly candidates and fight against AI regulation in statehouses both in California and around the country.