Swifts

Inside Elle Swift’s determined bid to rebrand herself after racism scandal

POSING in the exclusive £300-a-night Soho Farmhouse wearing a pair of £100 wellington boots, Elle Swift proudly showed off her latest brand – a collection of oversized tracksuits.

But what should have been a defining moment swiftly turned sour and sparked a huge backlash. It’s the latest scandal to engulf the 29-year-old star after she was accused of racism, her American dream collapsed, and both her and husband Connor’s dads’ prison stints came back to haunt them. Here, we take a look at the struggles Elle and Connor have faced along the way.

Elle Swift has launched a new clothing brand – but it hasn’t been plain sailingCredit: @elleswift / instagram
Elle and her husband Connor moved to America for a year – before relocating back to the UKCredit: @elleswift / instagram

Three years ago, popular TikTok influencer Elle was close to losing it all when a series of highly offensive racist tweets she had written as a teenager re-emerged online – she was dropped by her management, lost over 100k followers and was forced to publicly apologise.

Elle and Connor – who she married that same year in 2022 – made the decision to relocate to America for a fresh start, but after just 12 months the pair returned to the UK, with their future very much up in the air.

Eight months on, Elle was finally ready to reveal her rebrand. And last weekend, after much teasing, she finally unveiled Our Good Sunday, her new clothing line and latest bid to secure fame and fortune.

She was once very down to earth and while people get she wants to be aspirational, it is in fact just unaffordable.


Insider on her launch

But almost immediately, a notably slimmed-down Elle was hit with criticism, with an insider telling us: “The launch of Our Good Sunday wasn’t as good as they had been hoping at all.”

Fans questioned the extortionate price point and a rival social media couple teased their own very similar product.

While she has waxed lyrical about the high quality materials used to make the clothes, the price tag is nothing short of eyewatering. 

A plain hoodie will set you back £66, the sweatshirt is £60, a t-shirt £40 and a tote back £45.

The aesthetic Elle is aiming for is clear – the luxury location she shot the collection in and the expensive clothing she’s used to accessorise it are a clear sign. 

But the move has left her fans feeling angry and alienated – with one person commenting: “I was hoping the prices would be a bit more affordable, as a parent myself I can’t afford this luxury.”

Another added: “Most women/Mums won’t be able to afford this. Such a shame. I really think you should review the prices.”

The insider explained: “People are very confused about the whole launch and are struggling to understand why she would be charging so much for simple clothes. She was once very down to earth and while people get she wants to be aspirational, it is in fact just unaffordable and pricing out her core audience.”

Further questions were raised when she initially told her followers there was limited stock – but days later said they had ordered lots of stock to ensure fans would be able to get their hands on it. Her fans speculated that she had been hoping to sell out, so backtracked over how much stock she had.

A representive from Elle’s legal team told us: “We are informed by Elle Swift that she is proud to launch Good Sunday. The first limited edition collection is made in small batches from certified organic fabrics in Portugal, reflecting Good Sunday’s commitment to ethical production and sustainable practices. Each piece is designed to be special, and once sold out, it won’t be restocked.”

RIVAL CLOTHING LAUNCH

Negative comments appeared to have been deleted and a week on – plenty of stock is still available despite Elle and Connor relentlessly plugging the brand and hinting there will be more than just tracksuits. 

And in a twist that the couple weren’t expecting – social media’s most famous couple, Alfie Deyes and Zoe Sugg used this weekend to tease their new brand, which rather unfortunately is called Dear Sunday.

Our insider said: “Zoe knows Elle well and actually stood by her when a lot of people didn’t. There is no way she knew that Elle was doing something so similar but it’s all very bad timing. At the end of the day Zoe and Alfie still have the ultimate pulling power.”

The couple are now parents to three children and have completely rebranded themselvesCredit: @elleswift / instagram
Elle is now selling jumpers for £66 – and fans aren’t too happy about itCredit: @elleswift / instagram

Those who have followed Elle for a while will know it’s not the first time she’s launched a clothing brand.

The social media star, who went by the name Elle Darby before she tied the knot, was initially known for posting vlogs about her trips to the gym, plus the usual make up tutorials and get ready with me videos.

She launched Angelle clothing in 2019 – it featured a range of tracksuits and tote bags and was affectionately named after her followers, who she refers to as angels. It was a huge hit.

I didn’t speak to my dad for an entire year when he was in prison because he was too emotional to speak on the phone to his kids.


Elle on her dad

But in 2022, she announced that the brand was taking a break and she wasn’t sure what its future would hold.

Elle married Connor earlier that year after the birth of their son Romeo.

They went on to have son Saint in 2023 and in December 2024 they welcomed daughter Honey Jane.

RACISIM SCANDAL

The break from Angelle came shortly after her horrifying racist comments, which she wrote when she was 15, circulated online. She has since apologised.

In March of last year the couple decided to start afresh in America and set up home in Houston. It ended up being an incredibly expensive relocation and after having her third child, Elle and Connor decided to move back home.

Our insider said: “The whole America move ended up being a bit of a disaster really and Elle really didn’t want to admit defeat.

“It cost them a lot to move out there but also life there was very pricey and at the end of the day they were homesick. It’s also a lot harder to be a stand out social media creator in a country with many established names.”

Since coming back to the UK, Elle has been inundated with comments about how ‘glowing’ she is and how happy she looks.

Fans also questioned how trim Ellie has been looking just months after giving birth, with one person commenting: “Girl we need a weight loss journey.”

Another added: “I can not get over your hair and your body transformation, mum goals and motivation.”

Elle has come a long way from when she first started posting on social mediaCredit: @elleswift / instagram
The star previously had a rather different aestheticCredit: @elleswift / instagram

AMERICAN DREAM AND PRISON DADS

The move to America was tinged with sadness – her mum Deborah had passed away in 2020 and her dad – Giles – is prohibited from visiting the States, so it meant she would be completely isolated from her family. 

Elle’s love of America actually started when her dad – a multimillionaire banker – was convicted of fraud and extradited to the US,  in the wake of one of the biggest scandals in business history.

The family spent nearly two years in and out of court in the US and Elle has admitted she loved that time, saying her dad made it a ‘positive’ experience. 

Giles, along with Gary Mulgrew and David Bermingham, was one of the NatWest Three – a trio of British bankers convicted of fraud and sentenced to 37 months in separate American jails in 2002.

Elle – who is one of five girls – was 10 when her dad went to prison for two years but has insisted it didn’t affect her. 

The brave influencer explained: “I think surrounding issues caused a lot more impact on my childhood than him actually being a prison.

“I missed him, I didn’t speak to my dad for an entire year because he was too emotional to speak on the phone to his kids.”

Elle’s dad Giles Darby in 2004 with four of his daughters and his now late wife DeborahCredit: Rex
Former NatWest banker Giles Darby served two years in prisonCredit: Getty

Interestingly, Connor’s dad was also in prison – and was absent from the first two years of his life, even missing his birth. 

The insider said: “The fact that both Connor and Elle’s dads have been in prison was a bonding experience for them. It does however haunt them both and no matter how hard they try to portray a picture perfect image, it does hang over them.”

In 2020, Elle suffered more heartache when her mum Deborah passed away on Mother’s Day after battling a brain tumour for five years.

The moment changed her life forever and while she spoke about gratitude a fair bit before, it took on a whole different meaning to her.

As she remembered her mum this year, she told her followers: “Five years ago this week my entire life changed forever. I said goodbye to my mum and had a humbling life lesson that the things we ‘think’ matter.. just don’t. Here’s your reminder that if you’re lucky enough to have love, you have it all.”

Elle might have had a few hiccups along the way – and her latest launch might not have had the impact she hoped, but she’s determined to succeed. And despite everything, it looks like this time she might just.

The Sun has contacted Elle for comment.

Elle with her late mum and one of her sisters

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Taylor Swift’s ‘Showgirl’ movie: Swifties flock to L.A. theaters

Only Taylor Swift could compel hundreds of Angelenos to spend their Saturday morning at a listening party film screening for an album they’ve already heard.

“The Official Release Party of a Showgirl,” which hit theaters this weekend for a limited three-day run, features the debut of the Swift-directed “The Fate of Ophelia” music video, behind-the-scenes footage and notes from Swift about the inspiration for each of the songs on her new record, “The Life of a Showgirl.” The 89-minute companion film opened to an estimated $15.8 million on Friday and is projected to gross more than $30 million over the weekend.

The box office success comes as no surprise, “Taylor Swift: The Eras Tour” brought in $96 million in 2023 in its first four days in theaters and became the highest-grossing concert film of all time. Hitting 21 countries in 21 months, the Eras Tour itself earned more than $2 billion in revenue, the first music tour to ever hit that milestone.

Even as “Showgirl” seems destined to become Swift’s most divisive album yet — with critics and fans alike split in their reactions — the Taylormania was palpable Saturday morning at AMC Century City, which that day screened “The Official Release Party of a Showgirl” 21 times across three screens.

Madison Story, 34, made sure to catch the film at the luxury Dolby Cinema, calling “Showgirl” Swift’s “most cinematic album yet.”

“When I was listening to it, I just pictured Nora Ephron movies,” Story said. In true rom-com fashion, the longtime Swiftie wore a Lover cardigan. Others sported various Swift tour merch, sequined scarves and showgirl-inspired attire.

Taylor Swift's "The Life of a Showgirl" is advertised outside of an AMC theater.

Taylor Swift’s new album, “The Life of a Showgirl,” is advertised outside of AMC Century City 15, which is screening “The Official Release Party of a Showgirl.”

(Christina House / Los Angeles Times)

As theatergoers took their seats during the prelude to the show, Swift’s “Reputation” opener “Ready for It?” played over a slideshow of “Showgirl” promo photos. At 10 a.m. on the dot, the screen went dark, then switched to an Eras Tour-style countdown clock — set to 12 seconds, for Swift’s 12th studio album (which, naturally, also features 12 songs).

When Swift finally graced the screen to introduce the program, audience members were mesmerized. Hardly anyone made a peep.

“I’m Taylor, the official hypothetical showgirl in question,” Swift said, telling the crowd that in making the movie that’s not quite a movie, she was, as always, “trying to surprise you guys.”

“I hope you guys have a blast. I hope you sing along,” she said.

Despite Swift’s invitation, and the help of lyric displays for each “Showgirl” track, the crowd was surprisingly quiet throughout the screening aside from a few rounds of applause and occasional laughter at Swift’s trademark awkward-girl charisma. (“My bread is actually a music video star!” was a crowd-pleaser.)

“I feel like her quirkiness has been the same since she did [her] debut [album], and it’s neat to see that that has lasted through all the different iterations and eras,” said moviegoer Kelley Sheets, 30.

Sheets and her friends Sarah Borland, 29, and Ariana Diaz, 30, were taken aback by the quiet atmosphere in the auditorium, especially compared to “The Eras Tour” movie.” They suspected the album might be too fresh for people to feel comfortable singing and dancing along.

Attendees’ low energy may have also been a symptom of the morning showtime. Still, their delight was clear from their wide smiles and intermittent head bobbing, most pronounced during the ear-catching “Opalite” chorus.

As expected, some of Swift’s more questionable lyrics — many of which were exponentially funnier as clean versions — garnered some chuckles, and “Actually Romantic,” an alleged Charli XCX diss track, notably concluded without applause. But claps were generous for Swift’s closer, which saw the artist sincerely thanking her fans for being her muse.

“This album was completely inspired by the most incredible time of my life that was so exciting, because you made the Eras Tour what it was,” Swift said.

“The way that that tour felt, the way that it just kind of lit up my whole life, was such a through line of making this music,” she said. “So thank you for being that unknowing inspiration behind the scenes. I was internalizing all of that love and putting it into that record.”

During Swift’s album rollouts more than a decade ago, she hosted listening parties she dubbed “secret sessions. At these intimate gatherings, the singer gave select fans a sneak peek at her new music, explaining the inspiration for each track and even playing some songs live.

Nick Eittreim, 28, was always jealous of the fans who got to attend those parties. With “The Official Release Party of a Showgirl,” he said, “It’s like I’m finally invited to that ‘secret session.’”

Rachel Birnam, 30, said while the “secret sessions” were “such a special thing, it’s nice that this is accessible to everybody.”

Taylor Swift fans laugh in a movie theater.

Taylor Swift fans Nick Eittreim and Melissa Roberts, both 28, arrive for “The Official Release Party of a Showgirl” at AMC Century City 15 on Saturday.

(Christina House / Los Angeles Times)

Anthony Cendejas, a manager at AMC Century City, said the theater has been noticeably busier with the release of “The Official Release Party of a Showgirl.”

“More people than usual are dressing up,” Cendejas said, adding that many theatergoers have followed up their AMC visits with a stop at “The Life of a Showgirl” TikTok fan activation, running until Oct. 9 in the Westfield Century City Atrium. The immersive experience allows visitors to take photos and videos on a series of sets replicating those in “The Fate of Ophelia” music video.

Jamie Phillips and her daughters Rowan, 11, and Finley, 12, visited the TikTok activation Saturday afternoon. The trio also brought the biggest Swiftie in their family, their Saint Bernard named Lincoln, along with them. In their family photos, Lincoln wore a feather boa to match Rowan and Finley’s.

A woman takes a photo of her daughters and dog, wearing feather boas.

Jamie Phillips, left, takes a photo of her daughters Finley, 12, center, and Rowan, 11, with their dog Lincoln at a TikTok fan activation for Taylor Swift’s new album.

(Christina House / Los Angeles Times)

When the Phillips family heard “The Life of a Showgirl” for the first time, Jamie Phillips said, “All of us were pleasantly surprised.”

“Usually it takes me, particularly with her albums, a lot of listens to be like, ‘OK, it’s OK,’” she said. But this one they loved on the first go-around.

The trio hadn’t yet made it to “The Official Release Party of a Showgirl,” but they hoped to squeeze it in Sunday along with a “Gilmore Girls” anniversary event at the Grove.

In the meantime, they couldn’t wait to get back home, where their “Showgirl” merch was waiting for them.

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Taylor Swift’s ‘The Life of a Showgirl’ songs: What to listen to next

For better or worse, “The Life of a Showgirl,” Taylor Swift’s 12th studio album, is unlike anything the megastar has done before.

On the 12-track album, which dropped Friday to mixed critical reception, Swift is uncharacteristically risqué and, for possibly the first time, indulges her inner theater kid without reservation. In that sense, much of the pop record is daringly new.

Still, on each track are sonic echoes from the 14-time Grammy winner’s decades-spanning discography — from the verve of “Reputation” to the romantic whimsy of “Lover.”

Swifties are sure to be playing “The Life of a Showgirl” on repeat today. But if that gets a bit tiresome after the 13th time, here is a list of Swift sister songs to try instead, based on your favorite track from the new album.

(Some song pairings are based on sound, while others are based on shared themes.)

“The Fate of Ophelia”

“Showgirl’s” opening track has a sultry groove and low pulse that could easily be the soundtrack to a flirty nightcap or the series finale of a dark comedy.

Find the same alluring melody with an extra dash of spice in “I Can See You,” a vault track from 2023’s “Speak Now (Taylor’s Version).” And for bonus points, head to the music video for a dose of the Swift-signature theatricality dripping from “The Life of a Showgirl.”

“Elizabeth Taylor”

This allusive track boasts the album’s most sweeping chorus, anchored by Swift’s mesmeric alto and a masterfully orchestrated rhythm that uses moments of quiet to its advantage.

“Reputation‘s” slow-burn hit “Don’t Blame Me” follows a similar playbook, using a killer choral backing to achieve the same hymnal quality that complex vocal layering creates on “Elizabeth Taylor.”

Plus, both songs share a secret weapon: Swift’s irresistible enunciation of the word “baby.”

“Opalite”

An immediate inductee into Swift’s “Glitter Gel Pen” song Hall of Fame, “Opalite” is for dancing around your kitchen with a glass of orange wine in hand.

Fuel that infectious joy with the most twirl-worthy — and arguably most underrated — track of Swift’s career, “Sweeter Than Fiction.” Swift released this shimmering tune in 2013 for the “One Chance” film soundtrack, and true to its title, it is sweet as a peach.

Honorary mention: If you prefer a tambourine to a synth, try “Lover” B-side “Paper Rings,” perhaps more suitable for kick-stepping than spinning but nonetheless another “Opalite” lookalike.

“Father Figure”

The natural choice here would be “The Man,” another song wherein Swift adopts a masculine persona to prove just what a boss she is.

But I have no more sage advice than to head to George Michael’s original “Father Figure” (1987), which recently got a streaming boost after being featured in the 2024 erotic thriller “Babygirl.” Swift used an interpolation of Michael’s song in her track of the same name — with a gleeful sign-off from the late singer’s estate.

“When we heard the track we had no hesitation in agreeing to this association between two great artists and we know George would have felt the same,” George Michael’s estate wrote Thursday on his official Instagram.

“Eldest Daughter”

It doesn’t feel entirely fair to compare these two — especially given one of them has Phoebe Bridgers and the other one has the line “I’m not a bad b—, and this isn’t savage” — but “Eldest Daughter” and “Nothing New (Taylor’s Version)” share the same grief for a younger self that a woman in her 20s knows best.

If you need a good cry, these two are here for you.

“Ruin the Friendship”

Speaking of debilitating nostalgia, this one might feel a bit out of place in this album’s universe, but it’s a heartrending gem nonetheless.

For a similar remorseful trip into the past, minus the boppy bass line, try “We Were Happy,” a vault track from “Fearless (Taylor’s Version)” about young love lost.

“Actually Romantic”

While this alleged Charli XCX diss track may be more scathing than usual for Swift, the singer is no stranger to shade, as evidenced in “Reputation” B-side “This Is Why We Can’t Have Nice Things” — a perfect pairing for “Actually Romantic.”

In both songs, Swift is unapologetically petty, offering her foes a metaphorical bouquet of flowers thick with thorns.

These tracks aren’t everyone’s speed, but every misfit has its fans. And in the case of “Actually Romantic,” Nicki Minaj seems to be one of them.

“Wi$h Li$t”

Showcasing this album’s gentler side, “Wi$h Li$t,” which Swift said may be her personal favorite, is a tender tribute to her fiancé Travis Kelce, backed with ethereal synth sounds and soft vocalization from a clearly smitten showgirl.

“I just want you” is also the mission statement of “Glitch,” a short and sweet pop number from 2022’s “Midnights.” Turn this one on, and in no time you’ll find yourself swaying side to side, daydreaming about the love you never expected but can’t imagine letting go.

Honorary mention: For a more upbeat option, go for “Gorgeous,” a bubblegumpop anthem just as swoonworthy as the aforementioned tracks.

“Wood”

This raunchy disco track had jaws dropping across the globe upon its release, and for good reason.

While not as high on shock factor, Swift’s “I Think He Knows,” a lesser-known track from “Lover,” is equally dancy and down bad. On top of that, it’s famously set at a perfect strutting pace. What more could you ask for?

“CANCELLED!”

This is the second song in Swift’s oeuvre featuring a title with an exclamation point (we’ll get to that later), and it’s not the best one.

But if you like the dark energy Swift has going on here, you can get plenty more of it in her live rock ’n’ roll version of “We Are Never Ever Getting Back Together,” which she pulled out for the 1989 World Tour and hasn’t played since.

Here’s hoping the country crossover artist has another genre hop in her.

“Honey”

True to its title, “Honey” is a welcome salve for some of this album’s more sour numbers and shares striking sonic similarities with Swift’s best song adorned with an exclamation point, “‘Slut!’”

The “1989 (Taylor’s Version)” vault track, like “Honey,” uses a name-calling motif to paint a rosy portrait of her romantic partner. Neither is lyrically complex, but if “‘Slut!’” is any indication, “Honey” is sure to wind up a true fan favorite.

“The Life of a Showgirl (feat. Sabrina Carpenter)”

Finding a song that sounds like “The Life of a Showgirl” is a tall order, if not an impossible one.

So for a theme-based pairing, try fellow album closer “Clara Bow,” which caps off the original edition of “The Tortured Poets Department” (2024) with a mournful commentary on the constant churn of young female stars.

As Swift and Carpenter say, “You don’t know the life of a showgirl, babe, and you’re never gonna wanna.”

Honorary mention: For another Swift track about the pitfalls of fame, try “The Lucky One,” off 2012’s “Red.”



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Taylor Swift’s 12th studio album Showgirl shatters Spotify record | Music News

Showgirl breaks Spotify records as Taylor Swift’s most pre-saved album, highlighting her enduring popularity.

Taylor Swift has dropped her 12th studio album, The Life of a Showgirl, and already, it is the most pre-saved album ever on the Spotify streaming platform.

Showgirl even broke the record set last year by none other than Swift’s last album, The Tortured Poets Department.

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The 35-year-old artist reunited with Swedish hitmakers Max Martin and Shellback for her hotly anticipated collection of bouncy pop songs.

“Tonight all these lives converge here, the mosaics of laughter and cocktails of tears … I can’t tell you how proud I am to share this with you, an album that just feels so right,” Swift posted on Instagram after the album’s release, along with photos of her in showgirl outfits.

The megastar described the album as a “self-portrait” and thanked Martin and Shellback, adding: “If you thought the big show was wild, perhaps you should come and take a look behind the curtain,” referring to her record-shattering Eras Tour.

The 12 tracks reveal a lighter, happier Swift – in love with her NFL Super Bowl champion fiance, Travis Kelce, and happy to have bought back her music catalogue.

Ahead of release, Swift said the new album “comes from the most infectiously joyful, wild, dramatic place I was in in my life”.

Fans will be combing through the lyrics and liner notes for “Easter eggs” – coded words and phrases that could reveal things about Swift’s life or future projects.

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Taylor Swift’s ‘The Life of a Showgirl’ is immaculate damage control

After the mess, the mop-up.

That’s one way to understand Taylor Swift’s new album, “The Life of a Showgirl,” on which music’s biggest star offers up a dozen precision-cut pop songs just 18 months removed from last year’s sprawling and emotionally unstable “The Tortured Poets Department.”

That earlier LP, which contained 16 tracks before Swift expanded it with 15 more, was perhaps the most divisive of the singer’s two-decade-long career; it racked up bonkers sales and streaming numbers, of course — at this point, she’s truly too big to fail — but its mixed reception among tastemakers and even some fans seemed to rattle Swift, who for all her alertness to the brutality of being a woman in the public eye has become accustomed to a certain level of idolatry.

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So here’s “Showgirl,” her 12th studio LP, for which she stepped away from her longtime creative partner Jack Antonoff to reteam with Max Martin and Shellback, the two hit-making Swedish producer-songwriters who helped her transition cleanly from country to pop in the mid-2010s with blockbuster albums like “Red” and “1989.” Swift has said she made the new album while roaming around Europe in the summer of 2024 on her record-obliterating Eras tour, which explains the title even as it begs all sorts of questions about her psychotic work ethic.

And let’s be clear: These three can craft a hook as neatly and as skillfully — as deviously, really — as anyone in the business. In contrast with the bleary “Tortured Poets,” which yielded only one pop-radio monster in the Hot 100-topping “Fortnight,” “Showgirl” is likely to spin off several, not least the album’s lead single, “The Fate of Ophelia,” which rides an irresistible new wave groove that evokes the veteran hookmeisters of Eurythmics. (Look ’em up, kids.)

As a piece of psychological portraiture, though — the framework, for better or for worse, by which Swift has trained us to interpret her music — this collection of expertly tailored bops falls well short of its predecessor; “Showgirl” feels like a retreat from the vivid bloodletting of “Tortured Poets,” which captured a woman whose one-of-one success had emboldened her to speak certain toxic truths.

Is that because she’s ended up in a healthy romantic relationship with Travis Kelce, the NFL star whom she’s engaged to marry? One hates to indulge hoary ideas about happiness being bad for songwriters. Yet there’s no denying that Swift’s lyrics about love here lack the kind of depth she’s mined in tunes thought to have been inspired by the dastardly likes of John Mayer and Matty Healy.

“Please, God, bring me a best friend who I think is hot,” she sings, somehow, in the electro-trappy “Wish List,” which recounts all the hoping and dreaming she did before she finally met Mr. Right; “Wood,” a kind of kiddie-disco number that sounds like Martin was aiming it for the “Trolls” movie franchise, exults in the erotic thrill of a guy brandishing “new heights of manhood.” (In case you missed it, I’m sorry to say that’s a reference to Kelce’s podcast, on which Swift recently appeared and dropped a bar about her fiancé — “He may not have read ‘Hamlet,’ but I explained it to him” — that she really should have saved for “The Fate of Ophelia.”)

Elsewhere, she makes familiar complaints about the punishing experience of celebrity, as in “Elizabeth Taylor” — “Oftentimes, it doesn’t feel so glamorous to be me” — and “Cancelled!,” which feels like a goth-Nirvana redo of “Look What You Made Me Do,” from 2017’s genuinely startling “Reputation.”

And then there’s the acidic “Actually Romantic,” which seems to be a response to Charli XCX’s “Sympathy Is a Knife,” in which Charli expressed her anxieties about being compared to Taylor in a zero-sum pop scene; Swift gets off some funny lines about chihuahuas and cocaine but totally forgoes the sense of empathy that made her such an icon to every pop songwriter who’s come up behind her.

What’s good on “Showgirl”? “Opalite” is a gorgeous soft-rock tune about overcoming old instincts — “I had a bad habit of missing lovers past / My brother used to call it ‘eating out of the trash’” — while “Ruin the Friendship” looks back at a shoulda-woulda high-school dalliance with the pin-prick precision that Swift has always mustered when writing about her adolescence. Both songs ride coolly laidback Fleetwood Mac-style grooves that feel new for Martin and Shellback, who throughout the album rely more than you’d expect on live instrumentation. (Hang with “Wish List,” if you can, for a killer bass line that shows up in the second verse.)

Swift sings more than once about legacy and inheritance on this album: “Father Figure,” which interpolates George Michael’s late-’80s classic of the same name, is narrated by a mentor who’s betrayed by his protégé; the Broadway-ish title track, which closes the album with a feature from Sabrina Carpenter, tracks the aspirations of a showbiz hopeful from fresh-faced naivete to all-knowing cynicism.

Maybe those songs are Swift’s way of telling us that she knows “The Life of a Showgirl” isn’t as sharp as it could’ve been. We’ll see if it’s as tidy as it needed to be.

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Taylor Swift’s Life Of A Showgirl album decoded as singer wows with candid pop album

TAYLOR SWIFT has admitted she no longer believed in ­marriage and had given up on love after splitting from long-term boyfriend Joe Alwyn.

The superstar has used her new album The Life Of A Showgirl — out today — to document going from depression to being wooed back to life by her fiancé, Travis Kelce.

Taylor Swift as a showgirl in a sparkling, feathered, two-piece costume with fishnet stockings and a jeweled headpiece.

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Superstar Taylor Swift as a showgirl in a shot for her new album
Album cover for "The Life of a Showgirl" by Taylor Swift, featuring her in a bejeweled top lying in water.

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The Life Of A Showgirl documents Taylor going from depression to being wooed back to life by Travis KelceCredit: AP

Though in a move that is sure to get the world talking, Taylor savages a ­mystery person, believed to be singer Charli XCX, for mocking her.

Taylor and Travis started dating in the summer of 2023 before he popped the question in August this year.

On lead single The Fate Of Ophelia, Taylor sings: “And if you’d never called for me. I might have drowned in the melancholy.

Rediscovered love of life

READ MORE ON TAYLOR SWIFT

“I swore my loyalty to me, myself and I, right before you lit my sky up.”

She adds: “You dug me out of my grave and saved my heart from the fate of Ophelia.

“And if you’d not come for me, I might have lingered in purgatory.

“No longer drowning and deceived, all because you came for me.”

The song is based on Shakespeare’s character Ophelia in Hamlet.

After being toyed with by rich and powerful men, Ophelia goes insane and kills herself by drowning.

Travis Kelce tells Fox NFL Sunday he broke down in tears in emotional Taylor Swift proposal moment

The track acts as a bridge between the doom of Taylor’s 11th album The Tortured Poets Department and her new, rediscovered love of life, all thanks to her Kansas City Chiefs man.

On Eldest Daughter, Taylor pines for true love, admitting she feels played and betrayed by men her whole life.

She says: “I’ve been dying just from trying to seem cool. But I’m not a bad bitch.

“The last time I laughed this hard was on the trampoline in somebody’s backyard. I must have been eight or nine.

“The night I fell off and broke my arm. Pretty soon I learned cautious discretion. When your first crush crushes something kind. When I said I don’t believe in marriage, that was a lie.”

Vowing she still secretly pines for true love despite being hardened to disappointment, Taylor sings: “And I’m never gonna let you down. I’m never gonna leave you out. So many traitors. Smooth operators.

Taylor Swift and Travis Kelce holding hands while walking outdoors.

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Taylor and Travis hand in hand in New York last yearCredit: Getty
Travis Kelce in a blue sweatshirt and Taylor Swift in a white shirt, both wearing headphones and speaking into microphones on the New Heights podcast.

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Taylor announces the album on Travis’s podcastCredit: YouTube / New Heights

“But I’m never gonna break that vow. I’m never gonna leave you now.”

Despite only being out today, thanks to pre-orders The Life Of A Showgirl is already the fastest selling album of the year.

Written during Taylor’s record-breaking Eras Tour last summer, the record peels back what life was like for the star away from the stage.

On song Elizabeth Taylor, she sings about dating Travis: “Sometimes it doesn’t feel so glamorous to be me.

“All the right guys promised they’d stay, under bright lights they withered away. But you bloom. Tell me for real. Do you think it’s forever?”

Despite the glitz and glamour, Taylor says she had “everything and nothing all at once” — pining for true love over material goods.

She sings: “Hey, what could you possibly get for the girl who has everything and nothing all at once?

“Babe, I would trade the Cartier for someone to trust.”

On Opalite, Taylor sings about “dancing through the lightning strikes”, a reference to her splitting with British actor Joe just weeks before embarking on the biggest tour of her career.

Storytelling best

Continuing with the theme of yearning for the simple things in life, Taylor uses Wi$h Li$t to double down on wanting love over material goods.

She pines: “I made wishes on all of the stars. Please, God bring me a best friend who I think is hot, I thought I had it right once, twice but I did not.”

She adds: “I just want you. Have a ­couple kids.”

For the title track, Taylor reverts to her storytelling best alongside fellow superstar Sabrina Carpenter.

The Life Of A Showgirl tells the brutal reality of life on the road chasing fame and fortune.

Taylor sings: “The more you play the more that you pay. You’re softer than a kitten so. You don’t know the life of a showgirl, babe

She continues: “I’m married to the hustle. And now I know the life of a showgirl, babe. And I’ll never know another. Pain hidden by the lipstick and lace.”

As a final nod to her record-breaking 24 months, the song —  and album —  fades out with live audio thanking fans as she takes her final bow on her Eras Tour.

TRACK-BY-TRACK

1. The Fate Of Ophelia 3:46

AN infectious pop track about Travis making a play for Taylor while she was heartbroken and had vowed herself off men following the breakdown of her relationship with Brit Joe Alwyn.

2. Elizabeth Taylor 3:28

A POP earworm which reveals how Taylor’s life away from the stage isn’t as glamourous as fans think and she pines for a man rather than material goods. She says if her Travis fling doesn’t work out, it will break her.

3. Opalite 3:55

ANOTHER pop track about how she often finds herself thinking about former flames – but meeting Travis has turned her heartbroken days at the start of the Eras Tour to a love-filled life.

4. Father Figure 3:32 (written by Swift, Martin, Shellback, and George Michael)

THIS is about how she was courted by record label Big Machine Records’ Scott Borchetta and signed when she was just 15, looking to him for guidance. He then turned on her and sold her master recordings, forcing a six-year battle to own her own work.

5. Eldest Daughter 4:06

THE most emotional track about how Taylor has desperately tried to be “cool” to win a man but accepts she is never going to be an “It Girl”. Then adds that despite meeting a series of men with bad intentions, she will still do anything for real love

6. Ruin The Friendship 3:40

A LOVE letter to Taylor’s late high school friend Jeff Lang, who passed away aged 21. The track is about the inner battle of whether you tell a friend you have deeper feelings for them and risk ruining the friendship but in turn potentially find The One.

7. Actually Romantic 2:43

BELIEVED to be about Charli XCX and how Taylor believes the singer mocks her and slags her off behind her back. Rather than being offended, Taylor finds her obsession amusing.

8. Wi$h Li$t 3:27

WHILE the world wants material goods, cars and money,  Taylor says she just wants a man and kids, and to live her life away from the media spotlight.

9. Wood 2:30

A FUNKY track  and Taylor’s dirtiest ever. Littered with innuendos about hooking up  with Travis

10. Cancelled! 3:31

REMINISCENT of her Reputation album which sees Taylor play  the role of an evil villain who masterminds her friends all being cancelled and they unite together in some evil union. Fans will no doubt link it to her fall-out with actress Blake Lively.

11. Honey 3:01

 PRIOR to meeting Travis, being called Honey was seen by the star  as an insult – but he uses it as her  pet name.

12. The Life Of A Showgirl (featuring Sabrina Carpenter) 4:01

A FICTIONAL tale of how many dream of being a showgirl for the fame and fortune but, in reality, it is a lot harder than that in a cut-throat industry

TOTAL LENGTH: 41:40

CHARLI XCX

‘It’s sweet all the time you’ve spent on me

Charli XCX at the Saint Laurent fashion show with the Eiffel Tower in the background.

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Actually Romantic appears to be a full take-down of Brit singer Charli XCXCredit: Getty

THE most brutal track on the album is called Actually Romantic.

It appears to be a full take-down of Brit singer Charli XCX, who is friends with Taylor’s love rat ex Matty Healy.

Charli’s husband George Daniel is part of Matty’s band The 1975.

Taylor sings: “I heard you call me ‘Boring Barbie’ when the coke’s got you brave.

“High-fived my ex and then you said you’re glad he ghosted me.

“Wrote me a song saying it makes you sick to see my face. Some ­people might be offended. But it’s actually sweet, all the time you’ve spent on me.”

Charli has long been accused of glamorising drug use – even ­releasing a vinyl of her latest record Brat filled with white powder. Rather than being a flash-in-the-pan spat, the duo have a long ­history.

Charli supported Taylor on her 2018 Reputation Stadium Tour. But the Brit hated the experience.

She told Pitchfork mag in 2019: “I’m really grateful that Taylor asked me on that tour. But, as an artist, it kind of felt like I was getting up on stage and waving to five-year-olds.”

From then on things seemed to sour further – and Charli’s Brat album track Sympathy Is A Knife is believed to be about Taylor.

Charli sings: “This one girl taps my insecurities. Don’t know if it’s real or if I’m spiraling. Cause I couldn’t even be her if I tried.

“I’m opposite, I’m on the other side. I feel all these ­feelings I can’t control.”

SCOTT BORCHETTA

‘They don’t make loyalty like they used to’

CEO of Big Machine Records, Scott Borchetta, speaking into a microphone.

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On her track Father Figure Taylor appears to round on Scott BorchettaCredit: Getty Images – Getty

DESPITE plenty of floor fillers, Taylor’s new album is not all sweetness and light. As well as having a dig at Charli XCX, on Father Figure Taylor appears to round on Scott Borchetta.

He is the CEO of her first label Big Machine Records, who sold the rights to her first six albums in 2019.

The track features lines of George Michael’s 1987 single of the same name, as she seemingly talks about how Borchetta, right, boasted about being able to make her a star before stabbing her in the back.

“I’ll be your father figure, I drink that brown liquor. I can make a deal with the devil because my d’s bigger. This love is pure profit, just step into my office.”

She later adds: “They don’t make loyalty like they used to.”

Her reference to brown liquor is thought to be a nod to how Borchetta celebrated selling her masters to Scooter Braun over a glass of whisky.

In an open letter to fans about the sale, Taylor wrote: “These are two very rich, very powerful men.

“Then they’re standing in a wood-panel bar doing a tacky photoshoot, raising a glass of scotch to themselves.

“Because they pulled one over on me and got this done so sneakily that I didn’t even see it coming.”

Earlier this year, Taylor finally bought back her masters.

Hinting at her victory, she ends the track singing: “We drank that brown liquor. You made a deal with this devil. Turns out my d’s bigger. You want a fight, you found it.”

BIZARRE VERDICT

★★★★☆

THE Tortured Poets Department – for me the best Taylor album until now – was always going to be a hard act to follow.

But a drastic change of direction here has served the star well.

Lyrically, she continues at her best – with enough metaphors and coded literary references to keep fans speculating for ages.

Pop records are the hardest to perfect when it comes to both lyrics and melodies, but with producers Max Martin and Shellback by her side, Taylor has once again made magic.

With The Life Of A Showgirl, she proves yet again she’s the best in the business. Are there a couple of skips? Yes. But there’s also some of her best ever work.

Lead single The Fate Of Ophelia is an earworm of a track that’s perfect for both radio and dancefloors. It’s also possibly the most infectious Taylor lead single of all time.

Elizabeth Taylor, Ophalite and Cancelled! are also standouts.

Taylor’s reign atop the music industry is far from over.

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Taylor Swift’s The Life Of A Showgirl album breaks huge record before it is even released

I KNEW The Life Of A Showgirl was going to be a massive album.

But Taylor Swift has exceeded all expectations by scoring the fastest-selling album of the year — before it’s even been released.

Taylor Swift wearing a crystal-embellished dress and headdress, with red lipstick, partially submerged in water, for her album cover.

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Taylor Swift has exceeded all expectations by scoring the fastest-selling album of the year — before The Last Showgirl has even been releasedCredit: Mert Alas & Marcus Piggott
Album cover for "The Life of a Showgirl" by Taylor Swift, featuring Taylor Swift in a bedazzled outfit in water.

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Taylor’s 12th album will finally come out tomorrowCredit: AP

Music insiders tell me she has so many pre-orders for physical copies of her 12th album, which will finally come out tomorrow, that it is a dead cert for No1 next Friday.

And along with pre-save data from streaming services Spotify and Apple Music, it will instantly surpass Sam Fender’s record of the biggest single-week sales in 2025, which he set with 107,000 copies for February’s People Watching.

An industry source told me: “The reception from fans has been very impressive because the pre-orders for this album have been absolutely massive. She hasn’t even released a song from the album yet so it’s remarkable.

“No one can compete with her in terms of sales.”

READ MORE ON TAYLOR SWIFT

Spotify has said The Life Of A Showgirl is the most pre-saved album in the streaming service’s history, with more than 5.5million saving it to instantly appear on their accounts tomorrow morning.

Meanwhile, Apple Music has said it is her most pre-added album ever, and she is the most “favourited” artist on the service.

In 2022, Taylor shifted 204,500 UK copies of her album Midnights in its first week.

But last year, she blew those sales out of the water when The Tortured Poets Department achieved 270,000 chart units in its first week.

That made it the biggest seven days of sales for an album in the UK for seven years, since her pal Ed Sheeran sold an eye-watering 670,000 copies of Divide in 2017.

There are other records she is breaking, too.

NFL fans threaten to boycott Super Bowl 2026 over halftime show announcement as Taylor Swift is snubbe

She has become the first solo female artist in American history to have certified album sales in the US of more than 100million, as determined by the Recording Industry Association of America.

Their figures also show her album 1989 is now her biggest-selling album, as it has gone 14-times platinum.

I don’t envy the other artists who have albums out tomorrow. I doubt they’ll get a look in.

Hailey marks another rear

Hailey Bieber in a yellow and white lace slip, black tights, and knee-high boots, posing next to a hedge at night.

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Hailey Bieber missed her wedding anniversary for Paris Fashion WeekCredit: Instagram/haileybieber

HAILEY BIEBER put on a flirty display in this yellow negligee – as she missed her wedding anniversary for Paris Fashion Week.

The model posted a string of snaps on Instagram, alongside the caption “bisou”, which means “kiss” in French.

While her husband Justin remained at home in the US, she stayed in Paris on Tuesday, six years since their South Carolina wedding.

The event on in 2019 was attended by friends and family, but they had secretly tied the knot , on September 13 2018.

Perhaps they had already celebrated this year, or maybe the pics were his anniversary gift.

Zara’s stripped off for the main pose

Zara Larsson lying on her side in pink sheer long-sleeved bodysuit and matching underwear.

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Zara Larsson has been hard at work on brand Main Rose, which she unveiled with this sultry snap in a pink leotardCredit: Main Rose/Brianna Capozzi

ZARA LARSSON is on track to score her fourth Top 20 album tomorrow with the release of brilliant new record Midnight Sun.

But the Swedish singer has also been hard at work on clothing and lifestyle brand Main Rose, which she unveiled with this revealing snap of her in a long-sleeved pink leotard.

The Swedish singer, who started the project a year ago, wrote on Instagram: “Building Main Rose is genuinely a lust for me to creatively expand myself.

“To elevate one’s first layer, literally and figuratively, feels like a fun and natural first chapter for me to explore. Afterall, my dream outfit is really just a pair of panties.”

Amal’s looking lawsome

Amal Clooney and George Clooney attending the 63rd New York Film Festival.

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Amal Clooney looked sensational in this designer minidress at the New York launch of comedy drama Jay KellyCredit: Getty

AMAL CLOONEY stole her husband George’s thunder at his latest movie premiere.

She looked sensational in this designer minidress at the New York launch of comedy drama Jay Kelly.

It remains to be seen whether their twins Alexander and Ella will follow his career path, become a human rights lawyer like Amal, or do something else.

Asked if they had inherited the acting bug, he told E! News: “I don’t know, it’s so hard to tell at eight.

“They’re very funny kids, and they love to get up and sing. But you know, I hope they do exactly what they want to do in life, and that’s all you can hope for.”

On whether they know he’s a big star, George added: “They have some idea. My kid came up to me the other day and said, ‘Papa what’s “famous?” Somebody in my class said you’re famous’. I said, ‘Tell that kid I’m very famous’.”

“They saw Fantastic Mr. Fox. I won’t let them see Batman & Robin, I want them to have respect for me.”

The Becks Factor reaches £73m

David Beckham in a gray double-breasted suit.

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David Beckham enjoyed another year of record-breaking profits

GOLDENBALLS has done it again – enjoying another year of record-breaking profits.

David Beckham’s company racked up revenue of £73.4million, as he goes from “face to founder” with more behind-the-scenes deals than ever.

The latest figures for DRJB Holdings, the umbrella company for his business ventures, show consolidated profits up 24 per cent to £35.1million.

A source said: “David is still an incredibly sought-after face for campaigns, but he has matured into an incredibly impressive and canny businessman, too.

“He really enjoys the boardroom machinations and while he looks as incredible as ever, probably won’t want to be on billboards in his pants for ever.

“Six years after setting up his own brand management operation, he is more hands-on than ever. Right now he’s at a really exciting next stage of evolution, and loves getting involved with new projects.”

This is partly thanks to successful deals with Boss menswear, and a license agreement with Safilo eyewear.

David also branched out into the wellness industry for the first time, with his IM8 supplements.

Other strategic partnerships include deals with speaker makers Bowers & Wilkins, Stella Artois beer and tech firm Shark Ninja.

Meanwhile, the former England captain’s profile has never been higher internationally following his four-part documentary from 2023.

News of his latest commercial success comes ahead of wife Victoria’s own Netflix docu-series, which comes out next week.

I can’t wait to see plenty more Becks on my box.

Stel-Hel Fashion week secret

Helen Mirren at the Stella McCartney fashion show during Spring/Summer 2026 Paris Fashion Week.

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Stella McCartney enlisted Helen Mirren, above, to open her showCredit: Getty

STELLA McCARTNEY went to extreme lengths to keep Helen Mirren’s role at Paris Fashion Week show a secret.

The designer secretly enlisted the actress to open her show with a recital of The Beatles classic Come Together.

Helen was driven around the block to give the illusion she had simply arrived to watch the event.

A source said: “It was a full-on military operation. No one knew Helen was taking part.”

Robbie reveals ‘I have Tourette’s’

Robbie Williams singing while pointing at the audience.

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Robbie Williams has Tourette’s syndromeCredit: Getty

ROBBIE WILLIAMS says he has Tourette’s syndrome, but claims his tics are “intrusive” and not verbal.

The neurological condition causes sudden, repetitive and involuntary sounds or movements.

But Robbie, who was previously diagnosed with ADHD, suggested his is different.

He told the I’m ADHD! No You’re Not podcast: “I’ve just realised I have Tourette’s, but they don’t come out. They are intrusive thoughts. I was just walking down the road the other day, and I realised these intrusive thoughts are inside Tourette’s. It just doesn’t come out.

“Not only that, you would think that a stadium full of people professing their love to you would work as (a distraction), but whatever it is, inside me cannot hear it. I cannot take it in.”

Robbie also said he recently took a test to see if he is autistic.

He added: “It turns out I’m not, but I’ve got autistic traits. And it’s around social stuff, it’s about interaction.”

Dua’s in Bruise control

Dua Lipa performs on stage during her "Radical Optimism" tour.

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Dua Lipa injured her shoulder while on tour in AmericaCredit: Getty

DUA LIPA has had a lucky escape after accidentally injuring her shoulder while on tour in America.

The New Rules singer was spotted with a deep bruise, leading fans to fear she could have seriously hurt herself.

But I’m told while the mark does look bad, Dua hasn’t been hugely harmed.

More importantly, while she is due to undergo physio to make sure of a full recovery, it also means her US tour can carry on without a hitch.

A source said: “The injury happened while Dua was enjoying some down time from her show.

“It’s been painful but after being checked over by a radiologist, she’s been given the all clear.

“The tour will still be going ahead as planned. It’s just one of those things.”

While it’s no secret Dua loves a holiday and has previously joked about her life being one big vacation, she is also one of the hardest working women in music.

I just hope she is looking after herself too.

BEAT IT

ELECTRONICS giant Beats has added another pair of headphones to its ever- expanding collection.

The tiny Powerbeats Fit are billed as perfect for gym sessions and come in four bold colours, including bright orange and pink.

At least they will be hard to lose.

It’s a Slim volume

Electronic musician Fatboy Slim poses at the CXLA exhibition.

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FatBoy Slim is releasing a bookCredit: Getty

FATBOY SLIM is releasing his first book, with the brilliant title It Ain’t Over . . .  ’Til the Fatboy Sings.

It documents his 40 years in showbiz through photos, flyers and stories and is out on October 16.

But fans can also see him at the Theatre Royal in Brighton on October 14 for a Q&A about it.

The DJ, whose real name is Norman Cook, said: “This year I’ll have been in showbiz for 40 years, and to celebrate that we thought we’d create a big book full of stuff which I’ve kept over the years. I’m really excited to appear in one of my favourite venues for something a little different this time.

“It’ll be nice to get up close and personal with the audience in a beautiful setting and to share some of my stories.”

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