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Dodgers reportedly agree to deal with Uniqlo for field naming rights

The Dodgers agreed to a deal granting Uniqlo naming rights to the field at Dodger Stadium, according to the Athletic — marking the first time in the 64-year history of the stadium that a corporate sponsorship has been attached to it.

Dodger Stadium’s name remains unchanged. The organization made it a priority to keep the name of the ballpark, which has been in place since its opening in 1962.

“[The stadium’s name] will never be for sale,” Dodgers president Stan Kasten told The Times in 2017.

Though not officially announced by the Dodgers, the name likely will be Uniqlo Field at Dodger Stadium.

With more than 1,000 stores worldwide, the Japanese-based clothing brand will hold exclusive marketing and promotional opportunities as the Dodgers’ main sponsor. The new deal will also include a new sign in center field.

Since signing Japanese two-way star Shohei Ohtani, the team has partnered with several different Japanese companies, earning $70 million in sponsorship revenue in 2024 alone, according to Forbes.

Bob Lynch, chief executive of research firm SponsorUnited, estimated that teams hosting the Dodgers generated roughly $15 million in cumulative revenue from the brands that have attached themselves to the team.

“ … A slew of brands essentially following him around across the country that are paying dollars either directly to the team or to Van Wagner, who’s selling the backstop signage,” Lynch told Forbes in 2025.

In 2022, the Dodgers partnered with global sports marketing agency Sportfive to secure premier sponsorships. Two years later, the organization announced a self-sponsorship with its ownership group, Guggenheim Baseball Management, which placed a patch on the team’s jerseys.

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Tight end Charlie Kolar reportedly joining Chargers on three-year deal

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The Chargers aren’t hesitating when it comes to bolstering their run-blocking options for new offensive coordinator Mike McDaniel, reportedly agreeing to terms Monday with former Baltimore Ravens tight end Charlie Kolar.

Kolar and the Chargers agreed to a three-year, $24.3-million deal that includes $17 million in guarantees, NFL Media reported.

Widely considered the best run-blocking tight end available ahead of free agency, Kolar should help an uneven Chargers running attack that forced coach Jim Harbaugh to often rely too much on quarterback Justin Herbert — even when his running backs were healthy.

Kolar can also help complement tight end Oronde Gadsden II in the passing game when necessary, but he should mostly serve as a replacement for Will Dissly, who was released by the team last week. It’s also no coincidence that Kolar played for Harbaugh’s brother, John, in Baltimore and was drafted in 2022 when Chargers general manager Joe Hortiz was the director of player personnel for the Ravens.

Kolar, 27, had 10 catches for 142 yards and two touchdowns last season. In four seasons with the Ravens, he had 30 catches for 409 yards and four touchdowns.

Like most Chargers offseasons, it’s clear Hortiz is prioritizing ways to add to the Chargers’ offense while also bolstering its protection options. On Sunday, the team agreed to terms with Alec Ingold, reuniting the former Miami Dolphins fullback with McDaniel.

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