Why California’s fight over ticket fraud has become a proxy war against Ticketmaster and Live Nation
A year ago, Colorado firefighters Rick Balentine and Tim Cottrell were driving trucks carrying donations from Aspen to Los Angeles for victims of the Eaton and Palisades fires.
As they headed west, they planned to stop in Las Vegas and, while there, made a spontaneous decision to see the Eagles’ residency at the Sphere. Balentine and Cottrell bought resale tickets on StubHub for around $400 each. Cottrell used his credit card and received a confirmation email. But once they arrived to the venue, they weren’t allowed in. The seller failed to send the tickets.
All Cottrell could find was an email that said his tickets had been canceled, moments before the concert was to start. Other than getting their money back, there was no further explanation.
“We knew they were aftermarket tickets,” Balentine said, “but never in a million years did I think that tickets could get canceled.”
“I was very disappointed. There needs to be more protection out there, both for consumers and for artists, so people aren’t getting ripped off all the time.”
The rising demand for tickets has spurred a growing marketplace for all kinds of high-profile live events, including music tours and sports series like the upcoming World Cup. Whenever fans are unable to secure tickets on the primary market, through sellers like Ticketmaster or AXS, many will turn to the secondary market for resale tickets. Those tickets are typically sold through platforms like StubHub, SeatGeek and Vivid Seats. Customers who bought their passes directly from Ticketmaster can also resell them on that platform.
The majority of secondary-market transactions can be easy, leaving both the reseller and the customer satisfied. But with the rise of speculative or fake tickets, like the ones Balentine and Cottrell bought, securing valid tickets from the resale market has become more challenging.
What are speculative tickets?
Speculative tickets are offered by resellers who list concert passes they don’t yet have in their possession, with the intention that they will ultimately acquire the tickets and deliver them to the buyer. According to 2025 data from Live Nation, one in three Americans has fallen victim to a ticketing scam. But under California’s bill, AB 1349, selling speculative tickets could be banned on all resale platforms in the state. On Monday, the bill passed in an assembly vote and is headed to the state Senate for review.
Thousands of fans enjoy Shakira’s performance at SoFi Stadium in August.
(Jason Armond/Los Angeles Times)
Speculative tickets usually pop up as soon as a major artist announces a tour. Most recently, K-pop boy band BTS announced a world tour that includes four stops at SoFi Stadium. Before the general sale began Jan. 24, some sellers on Vivid Seats had already started listing tickets for over $6,000. Listings like these usually create a greater sense of scarcity, which can drive up ticket prices even more.
If enacted, the proposed legislation in California would require sellers to have event tickets in their possession before offering them for sale. The listing must include the location of the seat and specific refund rights. It prohibits a person from using software that automatically purchases more tickets than the specified limit, and it would raise the maximum civil penalty for each violation from $2,500 to $10,000.
The live music industry is a vital part of the state’s economy, contributing over $51 billion to California’s GDP and supporting over 460,000 jobs, according to the database 50 States of Music.
Ticketing fraud tends to affect more than just the consumer. Whenever an unknowing fan shows up to a venue with a fake ticket, it often falls on the venue and its staff to deal with the situation. Stephen Parker, the executive director of the National Independent Venue Association, said that if speculative tickets are banned in California, venues could save up to $50,000 in staffing expenses.
Los Angeles’ SoFi Stadium, where many concerts and ticketed live events are held.
(Icon Sportswire/Icon Sportswire via Getty Images)
“They have to deal with fans who are crying, who are angry, who are upset because they thought they were going to go see their favorite artists that night, and they paid [over the] ticket’s face value only to not get a ticket that works or to not get a ticket at all,” said Parker.
Fighting ticket fraud and reining in a ticketing giant
There are currently dozens of legislative bills throughout the U.S. focused on event ticketing issues. Some states like Maryland, Minnesota and Maine have already passed restrictions on speculative tickets.
The action comes after both the Department of Justice and the Federal Trade Commission sued Ticketmaster and its parent company, Live Nation Entertainment, in 2024 and 2025. The DOJ’s lawsuit suggests breaking up the company, which it accuses of engaging in monopolistic practices. The complaint also alleges the company forces venues into exclusive ticketing contracts and influences artists to use only its services.
Founded in 1976, Ticketmaster has been the industry’s largest ticket distributor since 1995, with around 80% of live concerts sold through the site. The company merged with Live Nation in 2010.
Ticketmaster has also acquired a growing share of the resale market, under the platform Ticketmaster Resale. The site allows consumers to list, sell or find tickets to live events. The business functions similarly to other resale sites, but Ticketmaster does not allow speculative ticket sales on its platform.
The Federal Trade Commission is currently suing the company on accusations that it engaged in illegal ticket vendor practices for its resale business, like misleading artists and consumers with so-called “bait-and-switch pricing,” where advertised prices are lower than the actual total. Following the FTC’s complaint, the ticket seller made changes to its policies.
Additionally, Ticketmaster is no longer allowing users to have multiple accounts, which made it easier to purchase more tickets than the specified limit, and it is shutting down Trade Desk, the controversial software that helps resellers track and price tickets across several marketplaces.
Hundreds enjoy a performance by Banda Los Lagos during Jalisco Fest at the 2025 Santa Fe Springs Swap Meet.
(Genaro Molina/Los Angeles Times)
“The FTC case against us is very frustrating because we think they’re sort of blaming the victim here. We’re the ones that are dealing with millions and millions of bots attacking us every day,” said Dan Wall, Live Nation’s vice president of corporate and regulatory affairs. “We’re trying to convince the federal government and state governments to get on the same page of recognizing where the problem is, which is overwhelmingly in the resale industry, and trying to do something about it.”
“We’re a much more artist and consumer-focused company, and so we don’t engage in the different kinds of business practices that are sketchy and unfair to the fans. We try to be a much more honest, legitimate outlet for getting resale tickets,” said Wall.
Critics find that the surge of anti-speculative ticketing bills around the country is a way for Ticketmaster to divert attention from its own legal troubles and shift attention onto the resale market. Live Nation is a key supporter of the California bill. Diana Moss, the director of competition policy at the Progressive Policy Institute, called AB 1349 “overkill” when it comes to the provisions and restrictions it places on the secondary market.
Fans cheer Sexyy Red at the Rolling Loud concert at Hollywood Park in March.
(Michael Owen Baker/For The Times)
“A lot of these bills in the states are a vehicle to disable the resale markets and hinder how they operate. Resale markets are important to consumers,” said Moss. “If you disable the resale market, then fans have no place to go — but back to Ticketmaster. That’s the whole game, disable the resale markets with legislation and regulation, and then everybody has to go back and deal with Ticketmaster and pay their monopoly ticket fees.”
Provisions in AB 1349 deem a ticket a license. The question of whether a ticket is a right or a license is an ongoing controversy in the ticketing world. Opponents of the bill are fearful that this change would give more power to Live Nation, as they could impose restrictions on how the ticket can be used, such as whether you’re allowed to sell your ticket on other platforms or if you can transfer it at all. Meghan Callahan, from the Empower Fans Coalition, a group that opposes the bill, equates this licensing change to taking a lease out on the ticket.
“Ticketmaster’s goal is to create less competition. This bill imposes restrictions on everybody else but themselves,” said Callahan. “They are trying to use consumer-friendly concepts and sneak in these other provisions to embolden their monopoly.”
Wall at Ticketmaster said that nothing on the consumers’ end would change if this bill were to pass, adding that tickets are already licenses “from the venue for you to come on the property during the time of the show and sit in that seat.”
“Honesty doesn’t favor one person or another. That’s what this [bill] is about,” said Wall.
