Snoop Dogg: Why Swansea City and what next as he joins Luka Modric in south Wales?
Three months after Luka Modric’s surprise arrival has come the even more eye-catching news that Snoop Dogg is joining the Croatia legend as an investor and co-owner at Swansea City.
Which celebrity will be coming to our club next, Swansea fans might now be forgiven for wondering.
In the current climate, where clubs must find new ways to generate income and stars seem to be attracted to football, they probably should not rule anyone out.
Even if there are no more new faces, Swansea now have their share of glitz in the boardroom, where there was a major change last November following a takeover led by American businessmen Brett Cravatt and Jason Cohen.
We wait to see how much involvement Modric – who is known to have spoken to Swansea transfer targets in recent months – and Snoop Dogg – who, as far as we know, has not – will have in the running of the Welsh club.
One conversation that has taken place already was between Modric and Snoop Dogg, with the duo discussing the latter’s potential involvement at Swansea before the deal was finalised.
Snoop Dogg, meanwhile, is understood to be planning a trip to the Swansea.com Stadium to watch a game.
Swansea believe the big names mean a better chance to achieve big things, which in their case means a return to the Premier League.
Should they make it, maybe Snoop Dogg will lead a singsong – Swansea’s answer to the Anfield Rap, perhaps – on the open-top bus parade.
He would surely savour a promotion party given his love of sport.
Here BBC Sport looks at Snoop Dogg’s sporting background and wonders what influence he might have on a Championship club from south west Wales.
