estate

IF you’ve ever wanted to live like a celebrity, your chance has finally arrived. 

A growing number of famous faces – from Hollywood A-listers to royalty – have opened up their lavish homes and cozy cottages to the public. 

Whether you fancy relaxing poolside in a pop star’s hideaway, or spending the night on a royal estate, these exclusive stays let you step right into their world. 

Here, we share some of the top celebrity-owned properties you can actually book this summer…

1. Alan Carr – Ayton Castle Estate Glamping (Scottish Borders)

Fresh off his victory on Celebrity Traitors, comedian Alan Carr snapped up the historic £3.3million Ayton Castle in Berwickshire, Scotland, earlier this year to convert into a luxury retreat. 

This summer, guests can stay in fully furnished luxury bell tents right on the 17-bedroom 160-acre castle grounds, just an hour’s drive from Edinburgh.

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At a cost of between £140 and £160 a night, the luxury tents sleep up to four people, and are “fully furnished with comfy beds, warm bedding and pillows.”

Visitors have been promised ‘serene walks’ through the estate’s vast woodland and wellness offerings on site including sauna and cold water sessions.

2. George Michael – The Pool House at Mill Cottage (Goring-on-Thames)

Pop legend George Michael bought Mill Cottage in South Oxfordshire in 2001, where he spent 15 peaceful years living by the River Thames until his passing in 2016. 

The current owners transformed the superstar’s private pool house on the estate grounds into an exclusive one-bedroom guest hideaway, which costs around £720 a night over summer.

Sitting right on the riverbank, the retreat features exclusive access to a heated outdoor swimming pool, sun loungers, an outdoor BBQ, and a cozy fireplace. 

It has become a dream stay for music fans looking to sip a drink poolside and experience the peaceful surroundings George loved so dearly.

• How to book: Listed on Airbnb.

3. Kelvin Fletcher – Stag Cottage (Peak District)

Former Emmerdale star and Strictly Come Dancing winner Kelvin Fletcher traded showbiz for rural living on his 120-acre family farm. 

Featured on ITV‘s Fletchers’ Family Farm, the actor converted a stone building on the edge of the property into a luxury three-bedroom holiday home. 

The interior combines a cozy country aesthetic with modern comforts, including a traditional AGA stove, flagstone floors, and a wood-burning fireplace. 

Outside, guests can soak in their private outdoor hot tub while taking in sweeping views of the surrounding Cheshire countryside and Peak District.

4. Jules Hudson – Mole Hill Hut (Herefordshire)

As the longtime presenter of BBC’s Escape to the Country, Jules Hudson used his rural expertise to handcraft his very own bespoke shepherd’s hut. 

Tucked away in a private meadow on his own land near the scenic Wye Valley, the hut offers a secluded, off-grid retreat designed strictly for two. 

It features a cozy double bed, a functional kitchenette, and an adjoining timber lounge area affectionately dubbed “The Trough.” 

Guests can spend their evenings around the outdoor wood-burning stove enjoying panoramic views of Herefordshire’s rolling hills.

5. King Charles III – Balmoral cottages (Scottish highlands)

Fancy a stay fit for royalty? It may be easier than you think.

Tucked away on the Balmoral estate – which was the late Queen’s favourite residence – are some secret cottages that you can rent out.

If you want to earn ultimate bragging rights among your pals, these self-catered lodges could be the perfect opportunity.

And you’ve got a few to choose from, as the Balmoral estate has 10 cottages available: Connachat Cottage, Garbh Allt Shiel, Karim Cottage, Knocks Cottage, the three Milton of Braichlie properties (Farmhouse, Mill Cottage, and Stable Cottage), Rhebreck Lodge, Sterinbeg, and Tigh Na Garaidh. 

Unfortunately, if you dream of bumping into the likes of King Charles or Prince William and Kate Middleton, you may not be in luck, as you can’t book when the royal family is in residence.

6. Adam Henson – Cotswold Farm Park Lodges (Cotswolds)

Countryfile presenter and rare-breed conservationist Adam Henson grew up on the 650-acre working farm in the heart of the Cotswolds. 

Each year, thousands of visitors flock to his Cotswold Farm Park, a rare breeds centre and country play park in a picturesque corner of his land. 

To give visitors a true taste of country life, he also built a collection of wooden lodges, safari tents, and glamping pods on the grounds.

Each custom-built timber lodge comes with modern amenities, an outdoor deck with a private hot tub, and a fire pit for evening stargazing. 

Stays include complimentary admission to the farm park, where guests can meet rare livestock breeds and participate in daily farm activities.

7. Sting & Trudie Styler – Villa Il Palagio (Tuscany, Italy)

Music icon Sting and his film producer wife Trudie Styler bought this sprawling 16th-century Tuscan estate south of Florence back in 1997. 

When the couple isn’t residing there, they open up the grand nine-bedroom main villa and surrounding historic guest cottages to private rentals. 

The 860-acre organic estate boasts manicured Italian gardens, private swimming pools, a tennis court, and its own wine cellars. 

Guests can sample olive oil, honey, and biodynamic wines produced directly on the estate while taking in views of the Chianti hills.

8. Leonardo DiCaprio – 432 Hermosa Estate (Palm Springs)

If you want to get the full Hollywood experience, Oscar-winning actor Leonardo DiCaprio has provided a way.

The star purchased an iconic mid-century modern architectural masterpiece in Palm Springs back in 2014. 

Designed in 1964 by renowned architect Donald Wexler for entertainer Dinah Shore, the six-bedroom estate drips with vintage Hollywood glamour. 

The compound features floor-to-ceiling glass walls, sleek stone fireplaces, a cocktail bar, a heated pool, and a private lighted tennis court. 

Located in the prestigious Old Las Palmas neighborhood, it offers full luxury estate staffing and concierge services for short-term stays.

• How to Book: Book through the official estate manager at 432 Hermosa.

9. Kirstie Allsopp – Meadowgate (North Devon)

Property guru and Location, Location, Location host Kirstie Allsopp brought her passion for interior design to life by restoring a grand coastal home. 

Situated in the peaceful village of Welcombe in North Devon, the six-bedroom period cottage accommodates up to 14 guests.

The renovation process was even filmed as part of her Kirstie’s Homemade Home series.

The TV star personally decorated the interior with bold wallpapers, handcrafted details throughout every room, and upcycled vintage furniture. 

A short walk through country lanes near the home brings guests directly to the secluded Atlantic beach at Welcombe Mouth.

10. Wayne Rooney – Royal Westmooreland estate (Barbados)

If you have lots of cash to spare, you can holiday like Coleen and Wayne Rooney who have a mansion in Barbados. 

The £5million villa – located in the gorgeous Royal Westmoreland luxury estate in the Caribbean island – costs up to £25,000 a week to rent.

For that, you can expect a week of luxury at the five-bedroom pad that sleeps up to 14, which includes an infinity pool.

Sitting by idyllic palm trees, Wayne and Coleen’s white mansion opens up with a covered gated entrance.

Inside, the colour scheme is white and summery, with doors opening to the outside and fans situated above the beds to keep things cool.

POP superstar George Michael’s estate is suing his former best pal over footage from the recording of a lost album.

Andros Georgiou, 63, faces court for charging fans to watch scenes which he recorded of the ex-Wham! star.

George’s former best friend said he would be “turning in his grave” after the pop singer’s estate sued him over video footage of a secret unreleased album.

The Wham! star’s lawyers are taking Andros to court after he released almost 90 minutes of unseen footage shot in 1992 and 1993.

Andros launched a website last month charging fans to watch the film Trojan Souls — The Greatest Album That Was Never Made.

The record was to feature Elton John, Stevie Wonder, Janet Jackson, Aretha Franklin, Bryan Ferry, Seal and Sade.

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But the legal team from George’s estate has now lodged a case against him at London’s Intellectual Property and Enterprise Court, claiming its rights have been breached.

Furious Andros, 63, said the legal claim was “a case of sheer greed”.

On George, he said: “Yes, we fell out, but we loved and cared for each other deeply, and I find the baseless claims and the constant attempts to erase me from history both disrespectful and, frankly, a bit desperate.

“The film belongs to me.

“Trojan Souls belongs to me.

“They’ve opened Pandora’s Box.

“They won’t want me on the stand.

“I know way too much.

“Bring it on.”

Andros’s film shows the making of tracks for Trojan Souls: The Voice of Reason, a collaboration album with global superstars.

Pop fans are being asked to pay £4.99 for 48 hours of access to the 90-minute video online.

Tribe Media is also selling £19.99 VIP tiers, promising access to never-before-heard recordings of George’s unreleased songs from the record.

Andros shot the video using a camcorder given to him by Sony while they were in Japan on George’s Faith tour.

Andros said: “First and foremost — my brother in arms, my best friend, George Michael to you, Yog to me — would turn in his grave knowing what Russells (the estate’s lawyers) are attempting — and spending his money to do it.”

He went on: “It is well known Yog and I were working on Trojan Souls through my record label, Hardback Records.

“The film I have released was shot by me, with Yog’s full approval.

“This was a home video leaked over 30 years ago.

“It kept resurfacing on YouTube.

“So I decided, if you can’t beat them, put the film out myself, since others were already profiting from my home video.”

The legal case lists Andros and Tribe Media, the production house distributing the film.

The claimants are Robobuild Limited and Big Geoff Overseas Limited, the holding companies George used to manage royalties and world tours.

Andros and George were estranged before the star’s death on Christmas Day, 2016, but had been planning to reconcile.

They fell out after George’s arrest in an LA public toilet in 1998.

But Andros had spoken to his pal on the phone in the final weeks of his life.

The pair had a close friendship for decades after their fathers moved to the UK from Cyprus together in 1953.

Most of the one-hour 24-minute film shows George playing the piano, performing vocals with backing singers, grabbing a bass and talking to producers about his track list in an LA studio.

George lost interest in the album when his then-partner Anselmo Feleppa’s health declined.

Anselmo, who suffered from Aids, died in March 1993.

George never completed the album.

It can take up to two years for a case at the court to reach trial.

Lawyers for George Michael’s estate were asked to comment.

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Chadwick Boseman’s brothers, Derrick Boseman and Kevin Boseman, are taking the actor’s widow to court over her handling of his multimillion-dollar estate.

The pair filed a petition with a Los Angeles court to remove control of the “Black Panther” actor’s estate from his widow, Taylor Simone Ledward. They claim Ledward has mishandled distribution of the funds and “cannot be trusted with the continued administration of the estate.”

According to court documents reviewed by The Times, the brothers filed the petition last week on behalf of their parents, Leroy and Carolyn Boseman, whom they say each inherited 25% of their son’s “sizeable” estate while Ledward inherited 50%. The petition states that the estate included residuals and royalties, rights to his image and intellectual property, investments, insurance policies, personal property and multiple bank accounts. Because the actor did not leave a will, the estate was passed to his parents and Ledward.

Ledward, the petition claims, “was also appointed as administrator” but never “fully distributed [Boseman’s] estate. … Instead, she continues to exercise complete control over his estate without input from Leroy and Carolyn.” The filing asks the court to have Ledward distribute the remaining estate assets, make a case for why she shouldn’t be “held in contempt for disobeying the court’s order,” and provide a “full accounting with receipts for her time as administrator.” It also asks that the court remove her as administrator.

The brothers asked the court to pass Ledward’s role as administrator to a private fiduciary and forensic accountant, who they claim will be essential in investigating Ledward’s alleged “mismanagement of the estate and marshaling any unaccounted-for assets.”

Reps for Ledward did not immediately respond to The Times’ request for comment.

The actor’s brothers allege that, because of their lack of access to Boseman’s estate, they are “blocked from pursuing lucrative business opportunities” that might benefit their “elderly parents.”

“For years, our parents have sought clarity regarding matters connected to the estate of our brother, Chadwick Boseman, including his intellectual property and legacy,” the brothers said in an emailed statement shared by their representative. “On behalf of our parents, we are committed to ensuring that transparency, accountability, and respect guide the resolution of these matters. Our hope is that this process brings clarity, honors the Court’s orders, and ensures the responsible stewardship of Chadwick’s legacy.

“We love our brother, and we remain committed to preserving his legacy with dignity, integrity, and respect.”

The Oscar nominee died in 2020 at 43 years old after privately battling colon cancer for four years. He was diagnosed with Stage 3 colon cancer in 2016, the same year he made his debut as comics superhero T’Challa, a.k.a. the Black Panther, in “Captain America: Civil War.” The acclaimed actor also portrayed real-life icons Jackie Robinson in “42,” James Brown in “Get on Up” and Thurgood Marshall in “Marshall.”

Boseman and Ledward, an R&B artist who uses the stage name sahn, started dating in 2015 and quietly wed in 2020 before the actor’s death. In a December 2020 interview with “CBS Sunday Morning,” Boseman’s friend and the producer of the Netflix movie “Ma Rainey’s Black Bottom,” Denzel Washington, said that while on the set of the film he watched Ledward care for the actor in the midst of his cancer battle and told him to “put a ring on that finger.”

In recent years, Ledward has advocated for colon cancer awareness and spoken at multiple events. In 2024, she spoke at the Dana-Farber Cancer Institute, saying, “Colorectal cancer is killing young people across the country, and most are vastly underestimating their risk. I’ve seen how this disease moves, and I know now how treatable it is when it’s detected early,” she said, per NBC Boston.

“My personal advocacy stems from this understanding, and from the disappointment I feel in the lack of awareness in my community,” she said. “We who have this knowledge have an obligation to inform our fellow man. Spreading awareness will save lives.”

ECO-conscious pop superstar Ed Sheeran has installed a £20,000 root cellar in his sprawling mansion’s garden.

The singer, 35, has set up the trendy structure near his vegetable patch to keep the produce cool.

The cellar is partially dug into the earth and covered by an earth mound for insulation — making it look like a Hobbit hole from Tolkien’s fantasy tales.

It uses the earth’s natural insulating qualities to keep contents at a cool 8C to 15C without electricity and can be used to store veg, cheese and wine.

The cellars, which can hold 3,000 litres, are a growing trend among celebrities, including US actress Jennifer Garner. Hollywood star Gwyneth Paltrow also had the high-end Groundfridge on her Goop brand’s gift guide.

Ed’s model features solar­powered ventilation and lights up when opened, just like a fridge. It costs £15,500 plus installation fees.

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The Dutch firm says having a fridge in your kitchen is “too easy” and says it is “more fun” to get outside to grab produce.

Other energy-saving root cellars can also be bought from high street stores, including B&Q, which is selling one for £8,138.

It is the latest addition to Ed’s pad in Framlingham, Suffolk, which is dubbed “Sheeranville”.

The property also boasts a pub, tree house, underground music room, tunnels and a ­private chapel.

Former “The Ring” and “Lilo & Stitch” child star Daveigh Chase, who died while homeless in June after years of battling drug addiction, leaves an estate worth nearly half a million dollars.

Probate documents filed July 8 in Los Angeles County Superior Court say Chase — legal name Daveigh Elizabeth Schwallier — left behind about $400,000 in personal property. The late actor’s mother, Cathy Chase, submitted the documents and filed a petition to become the administrator of her daughter’s estate.

The court filings also note that Daveigh Chase died without a will, is only survived by her parents, and confirm that she was homeless at the time of her death. The last known address for Chase appears to be a home in Chatsworth.

Chase died June 16 in a hospital at age 35. In initial reports, her father, John David Schwallier, and her boyfriend said the actor died of complications from bacterial meningitis and a blood infection. But the medical examiner’s report disclosed that Chase died of AIDS, which is caused by HIV, as the primary cause of death. The report also listed chronic polysubstance use — using more than one drug or substance at the same time or within a short period — as a “significant condition.”

Chase started her acting career in the late 1990s with minor roles in popular TV series, including “Sabrina the Teenage Witch,” “Charmed” and “ER,” and starred in multiple beloved movies at the turn of the century. In 2001 cult classic “Donnie Darko,” she was Samantha, the younger sister of Jake Gyllenhaal’s troubled Donnie Darko. She would reprise the role eight years later for the sequel, “S. Darko: A Donnie Darko Tale.”

In the same year as “Donnie Darko,” Chase lent her voice to the American dub of Hayao Miyazaki’s tender “Spirited Away,” voicing its protagonist Chihiro. The film won the animated feature prize at the 2003 Academy Awards.

Chase was known for her versatility, demonstrated by her roles in “Lilo & Stitch” and “The Ring” in the same year. In the latter, she played ghost girl Samara Morgan.

In the aughts, Chase also appeared in more than 20 episodes of the Fox sitcom “Oliver Beene” and more than 30 episodes of HBO’s Emmy-nominated Mormon family drama “Big Love” as cunning teenager Rhonda Volmer. After the hit series, Chase’s career slowed and she appeared in lower-profile projects. Her final credit was a voice-acting role in the 2016 video game “Let It Die.”

A hearing for Chase’s probate case is set for Aug. 12.

Times editorial library director Cary Schneider and staff writer Hannah Fry contributed to this report.

STEP into your own David Attenborough show on a dreamy family staycay.

From a gorgeous country estate on the England/Wales border, to seal-spotting and wild swimming while kipping in sleepy Harleston

Marrington Escapes, Shropshire

Lifestyle Editor Catherine Bennion-Pedley and her gang found a gorgeous country estate brimming with nature on the England/Wales border.

A grazing pony, strutting pheasants and hopping hares are just a few of our neighbours on the glorious, family-owned Marrington Estate.

And we’ve spied them all before we even embark on an hour’s walk down through the stunning Dingle Valley, where the babbling River Camlad is home to crayfish, otters and kingfishers.

We’re kipping in one of the estate’s biggest properties, Marrington Farmhouse, which sleeps 10 under cloud-like duvets – although the dining room is better-suited to eight – and which comes with a kitchen proper cooks will love.

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A large hot tub, The Traitors board game complete with cloak, a verdant lawn and an apple orchard brimming with harvest make it an idyllic spot and, come evening, we toast marshmallows on the firepit and stargaze.

Our welcome hamper includes pistachio sablés from What A Pickle! in the county’s foodie capital Ludlow and a bottle of zingy Shropshire Lady white wine using Solaris grapes from Kerryvale Vineyard, 10 minutes’ drive away.

But with little ones in tow, we resist a vineyard tour and tasting, £25 per person (Kerryvalevineyard.co.uk), and instead take a trip across the border to Wales on board a steam train.

The nearby Welshpool & Llanfair Light Railway trundles us through the rolling hills and, once we arrive in Llanfair, Poppy, seven, and Raffy, four, are thrilled when the friendly driver spots them looking on wide-eyed in awe and invites them into his cabin to pull the steam whistle.

Return tickets cost £27 per adult, £10 per child (Wllr.org.uk). We’re also close to several castles, from which we pick the striking 13th-century Powis Castle, a 20-minute drive away.

Its baroque terraces are a spectacular display of colour, and feasting on a cream tea, £7.50, among the blooms before a stroll through the woodlands is heavenly.

Adult tickets cost £18, over-fives are £9 (Nationaltrust.org.uk).

On our way back, we make a pitstop at The Nags Head Inn in Garthmyl for the Sunday roast of dreams, tucking into a delicate crab salad with watermelon and pineapple salsa, before tackling ginormous three-meat platters with all the trimmings in the lively dining space (Nagsheadgarthmyl.co.uk).

Two courses cost from £24.45, and we haven’t had a roast that good since!

Stays at Marrington Farmhouse, sleeping 10, cost from £30 per person, per night (Marringtonescapes.com).

Mendham Mill, Suffolk

Writer Ellie O’Mahoney and her family spotted seals and tried wild swimming while kipping in sleepy Harleston.

Paddling in canoes up the River Waveney, it feels like we are in the middle of a painting.

We’re staying at Mendham Mill Holiday Cottages on the Norfolk/Suffolk border, and canoes here are free to borrow, from which we spot newly hatched goslings, grazing cows and a hovering kestrel.

We’re bedding down in wheelchair-friendly North Meadow Cottage, which sleeps six, and our children, Elliot, 11, and Molly, nine, whoop for joy when they find the games room with table tennis and a pool table.

Later, we take a bracing swim in the river at the bottom of the garden, then warm up under the outdoor shower.

Norfolk is famous for its seal colonies, so we make the hour’s drive to one of the UK’s largest, Horsey Gap, to spot them (Horseygap.co.uk).

Close by is wooden marvel BeWILDerwood, where the kids burn off their energy exploring the treehouses, zip wires, mazes and slides.

Tickets cost from £20.95 for those over 92cm (Bewilderwood.co.uk).
Another day, Framlingham Castle, inspo for Ed Sheeran’s Castle On The Hill, proves the perfect spot for playing warring knights.

Entry costs from £8.10 (English-heritage.org.uk).

Later, we get a Michelin-recommended taste of old-school Suffolk at The Peacock Inn in Chelsworth, a 14th-century Grade-II-listed pub in the prettiest of villages.

Battered haddock with koji tartar sauce, £18, is standout, while the mousse, £11, made with 85% chocolate from local chocolatier Pump Street is to die for (Thepeacockchelsworth.com).

Stays at Mendham Mill Holiday Cottages, sleeping six, cost from £35 per person, per night (Premiercottages.co.uk).

 OR GO REALLY WILD…

The Reserve, Cheshire

Wake up to giraffes as campmates at Chester Zoo, says Lifestyle Editor Catherine Bennion-Pedley.

Stuffing play balls with lucerne hay, my kids are thoroughly enjoying preparing teatime treats for giraffes with zookeeper Sophie, while learning about their surprisingly small poos and why their long tongues are black (to protect them from the sun, FYI).

The excitement continues when later we join an after-hours tour to catch a glimpse of nocturnal animals waking, including aardvarks, and learn about the incredible cancer-fighting superpower of naked mole rats.

By sleeping over, guests are helping the conservation efforts here and The Reserve’s reception, restaurant and bar ooze sophistication.

Welcome cocktails of sapling vodka, lime and honey – and juices for the kids – are quickly slurped, and the 51 lodges are swishly furnished, although our lakeside pad is without much of an actual lake view and comes with the buzz of traffic that leaves us feeling very much still in England when on our veranda.

Pricier lodges overlook the giraffe enclosure and, on our stroll to the plentiful breakfast, we spot the majestic creatures through gaps in the foliage.

As well as exclusive animal tours and fireside stories in the lounge, overnight guests also get to step into the zoo early, and it is undoubtedly one of the UK’s best – home to more than 500 species, including orangutans, elephants, leopards and lions.

All in all, our little ones think this is a roar-some mini-break.

Family stays for four at The Reserve cost from £306 B&B, including two-day zoo access (Chesterzoo.org).

ED Sheeran has been dealt another blow in his ongoing struggle to build a rehearsal space near his mega estate “Sheeranville”.

The Shape of You singer faces painfully slow construction on his new rehearsal studio due to eco-rules.

Builders having to begin construction by hand because of the prescence of endangered newts.

And they will be given special “toolbox talks” on what to do if they come across the tiny 15cm critters.

Planning bosses say the tiny 15cm critters could be disturbed by his plans to knock down a historic but dilapidated barn and turn it into a personal rehearsal space.

Council chiefs said the measures were normal for any countryside development – and not “unreasonable”.

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Ed’s builders will have to use hand tools instead of machinery, remove all debris by hand.

The popstar’s problems with amphibians date back as far as 2018 0 when protected great crested newts were found near his Suffolk estate.

Planning permission for the project was granted, but with a string of conditions to protect the species.

Sheeran bought the £1million farm in 20245 – which included a 19th century dilapidated piggery.

The brick and wood debris will also be entirely removed by hand to stop the newts from accessing it.

The ‘Great Crested Newt Method Statement’ filed with Mid-Suffolk District Council states: “The removal of any debris e.g. rubble, wood, will be undertaken by hand as far as possible, and with care, checking beneath all removed items for newts.

“Careful use of machinery will be necessary to lift large debris and to remove the existing concrete building base, with the area beneath checked for the presence of GCN as each section is lifted.”

The method statement also gives a time limit restricting project work to March, April and May when most newts will be in ponds away from construction.

Other eco measures Ed’s having to put in place include creating a “species rich, flowering lawn” with 19 different species of flowers.

Plus he’s got to plant 12 fruit trees, two bat boxes and a triple-house sparrow tower.

A spokesperson for Mid-Suffolk District Council told The Sun: “This is certainly NOT a case of any unreasonable ‘eco-friendly measures’ being demanded by our council – simply normal requirements that would be expected of any countryside developers.”

They explained there had been no conflict between Ed Sheeran and the council at any stage and that he had not complained about the restrictions.


Harare, Zimbabwe – Zimbabwe’s real estate and farming sectors are seeing a surge in diaspora-driven investment, with two young content creators quietly emerging as unexpected influencers shaping the trend.

Kundai Chitima, 31, and Kelvin Birioti, 20, each running their own social media channel, have built followings that seem to influence a growing number of Zimbabweans abroad considering return or investment.

On YouTube and Instagram, they share short videos and posts highlighting opportunities in Zimbabwe. Their popular content ranges from property tours and agricultural tips to market trend analysis.

For some in the diaspora, decisions about returning or investing increasingly appear to be shaped less by official narratives and more by social media content offering on-the-ground perspectives of life in Zimbabwe.

One of those influenced is Catherine Mutisi, who spent 17 years living in the United Kingdom working as an accountant. During that time, she had already begun investing in Zimbabwe, building two houses, buying a small plot and starting a business.

She said her thinking shifted after coming across Birioti’s content during construction.

“Gradually, my mind and plans shifted from just visiting Zimbabwe towards wanting to permanently relocate,” she said.

Mutisi said earlier narratives about Zimbabwe had made her cautious, but online content presented a different perspective.

“Previously, I was just building my houses for my family to get some money. But after watching the videos, my eyes opened,” she told Al Jazeera.

Her experience is not isolated. Both Chitima and Birioti say they hear similar accounts from the Zimbabwean diaspora reassessing their long-term plans.

UK-based Zimbabwean Nyashadzashe Nguwo, an Africa market entry and global expansion adviser, said many people like Mutisi are relocating to Zimbabwe due to what he described as a combination of emotional and lifestyle-driven factors.

“There’s a strong desire among many in the diaspora to reconnect with their roots and contribute meaningfully to national development. For some, the lower cost of living and the opportunity to build something impactful at home outweigh concerns about economic instability,” Nguwo told Al Jazeera.

Two influencers

After growing up in Chinhoyi, a town in northern Zimbabwe about 120km (75 miles) northwest of the capital, Harare, Birioti sought a new start and enrolled at Zimbabwe Ezekiel Guti University (ZEGU) in Bindura. He dropped out, however, due to financial challenges and decided to move to Harare.

There, he met Chitima and began learning content creation. From the outset, he said he avoided entertainment-style content, instead focusing on what he saw as an information gap.

“I saw a gap: the diaspora community was being scammed.”

He built his platform about real estate, rural development and farming projects, often working with diaspora Zimbabweans who granted access to their properties for documentation.

On the other hand, Chitima worked as a teacher in South Africa before returning to Zimbabwe in 2015.

He said workplace inequality influenced his choice: “We were earning lower than my South African colleagues. I thought of my dignity and made a decision to return home.”

Chitima returned to Zimbabwe with limited resources and a pregnant wife, entering a very different economic environment from the one he had left.

Before his time in South Africa, he had worked as a civil servant. After returning, he gradually moved into content creation, beginning in 2015 and later training younger creators who went on to build large audiences.

Today, he reflects on his platform as both educational and protective for diaspora audiences.

“I receive calls from people crying … they have been scammed.”

He says his content aims to replace uncertainty with grounded information about the realities and opportunities in Zimbabwe.

Economic pressure and unemployment

While no official figures are publicly available on the exact number of Zimbabweans leaving the country or their reasons for doing so, reports from the International Organization for Migration and independent migration studies indicate consistent migration.

The Zimbabwe National Statistics Agency (Zimstat) reported a 21.8 percent unemployment rate in the third quarter of 2024, based on strict International Labour Organization definitions.

Between 76 percent and 80 percent of workers are in the informal sector, relying on subsistence or unregulated employment. Youth unemployment is particularly acute: a 2025 World Bank report estimates it at 76.8 percent.

For many young people, stable employment is increasingly difficult to secure.

Susan Sibanda, 26, describes moving between short-term and informal work.

“I have been switching from one casual job to the next,” Sibanda said.

Her experience reflects a wider labour market where formal employment continues to shrink. In recent years, several big retailers, including Choppies, Truworths, OK Zimbabwe, and N Richards, have downsized or closed operations.

Emigration pressures remain strong

Against that backdrop, migration still features heavily in the decisions of young Zimbabweans.

Sibanda said she now considers that “leaving Zimbabwe is in my best interest”.

Economist Tashinga Kajiva said the story of emigration from Zimbabwe has largely remained high, driven by a combination of push and pull factors that encourage people to seek what they see as greener pastures.

“Zimbabwe’s economy is marked by complex and, some would say, difficult dynamics. For ordinary citizens, disposable income remains low while the cost of living continues to rise. The marginal propensity to save among working-class citizens is also low, as many are living hand to mouth,” he told Al Jazeera.

Zimbabwe’s diaspora is concentrated in South Africa, the United Kingdom, Australia, Canada, New Zealand and the United States, according to government figures.

Keeping ties alive from abroad

The economic link between Zimbabwe and its diaspora remains strong.

According to real estate agents, diaspora buyers now account for a significant share

They state that up to 50 percent of high-end residential properties sold were purchased by Zimbabweans living abroad in recent years. In some regions, land prices have risen by 20–30 percent year-on-year, a surge partly attributed to diaspora buyers.

Diaspora investment is also noticeable in agriculture. Reports from the Zimbabwe Farmers Union indicate that about 10-15 percent of new farm leases over the past two to three years involve diaspora investors, with activity concentrated in Mashonaland Central and Matabeleland regions.

Remittances reached $1.7bn in 2023 and continue to rise. In 2025, Zimbabweans abroad sent $2.45bn home, with the UK and South Africa the largest sources, according to government data. A significant portion of these funds is reportedly invested in real estate, agriculture, and small businesses.

This reflects both practical necessity and emotional attachment to home, as well as a preference for investing in familiar environments, according to economists.

Still, return seems to generate mixed reactions.

Some diaspora Zimbabweans appear cautious, citing political developments and recent protests abroad over governance concerns.

For them, financial ties to Zimbabwe are still strong, but physical return remains uncertain.

With social media reshaping perceptions of life in Zimbabwe, many in the diaspora remain caught between investment opportunities and the country’s economic realities.

As content creators like Chitima and Birioti reshape how some see opportunity in Zimbabwe, domestic economic pressures appear to be pushing others away, leaving the country’s relationship with its diaspora open-ended and still evolving.

“For many Zimbabweans living abroad, investing back home is not just about profit – it’s about staying connected to their roots and shaping the future of their communities,” said Chitima.