Cheap holidays

It’s never too late to book a last-minute escape during the upcoming February half-term, even more so as an expert has revealed the exact time to secure the best deal – and it’s this week

The February half-term is just around the corner, with mere weeks until schools across the country have the first break since Christmas. Ahead of the week off, many families will be looking to book an escape to catch some winter sun, and an expert has revealed it’s not too late to book, as one upcoming date will offer the best savings.

When it comes to booking a getaway, whether that’s a last-minute escape or planned in advance, many of us search for the most affordable flights available, and if any package holidays are on offer. A vast number of airlines and travel booking sites offer excellent deals, helping us save even more cash without sacrificing a holiday.

Yet another efficient way to save money is by booking a getaway on a specific date.

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Ahead of the half-term, from February 16 to 20, travel booking expert Chris Bradshaw at AttractionTickets.com has revealed the exact date and time to book a last-minute holiday that will maximise savings. The expert predicted that Sunday, 8 February, at around 6am will be the best day to book.

Chris Bradshaw, director and travel bookings expert at AttractionTickets.com, explained: “It’s a common misconception that earlier always equals cheaper. In reality, airlines continuously adjust fares based on demand, and savvy travellers can benefit from those fluctuations, even just one or two weeks ahead. There’s still time to save on last-minute half-term travel if you know when to book.

“Our analysis of historical pricing patterns, alongside industry travel reports, shows that Sunday is likely to be the most cost-effective day of the week to book. Airlines typically release discounted fares and adjust inventory over the weekend, and booking on a Sunday has been known to save travellers up to 23% versus Fridays.”

He continued: “Industry data also suggests that booking flights within a window of 8 to 23 days before departure can offer some of the most competitive prices for international travel, especially when it comes to places like Florida, so this timeline is essential to consider.

“Alongside this, we see a consistent trend that early morning is likely to be the best time for snagging low fares. Flights booked around 6:00 a.m. (your local time) tend to be more affordable, as it’s often when airlines drop fresh fares before the day’s search traffic spikes.

“Taking all these factors into consideration, Sunday, 8 February, falls perfectly in alignment, making this the optimal date to give you the best chance of securing those last-minute affordable family holiday bookings ahead of this half-term.”

The expert’s tips for booking a last-minute escape during the February half-term:

Best day to book: Sunday, 8 February

Best time to book: Around 6:00 am (local time)

Avoid: Booking on Fridays, when prices typically spike due to business travel and higher demand

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Travel expert claims to have found the best time to book holidays in 2026 after analysing pricing data – and it could save you up to 60%

Booking a getaway is thrilling, but when planning our escapes we’re always keen to ensure we’re securing the best deal possible. Nowadays, many holidaymakers turn to online platforms to arrange trips overseas instead of visiting traditional travel agents.

This has afforded travellers greater freedom to make reservations at any hour. Yet an expert has cautioned that prices for identical holidays can fluctuate depending on what time of day you book.

The amount you fork out for your break could hinge entirely on when you hit that booking button.

Travel guru Rob.onthebeach shares his insider tips on social media, and reckons he’s discovered the most economical time to reserve a holiday in 2026.

Rob has scrutinised data daily to pinpoint the cheapest and priciest booking windows, right down to the exact minute, reports the Express.

Based on Rob’s findings, the most costly period to book a holiday falls between 9am and 10am. He elaborated: “Booking in those hours came in 30% more expensive than the cheapest hour of the day”.

Disclosing the most budget-friendly slot, Rob revealed it’s actually in the early hours. The window between 4am and 5am emerged as the optimal time to bag a bargain.

Rob explained: “Overnight, airline pricing systems basically reset. The interest and the demand from the day before all drops off, prices return closer to their base level, then as the day goes on more searches, more clicks, more people just having a look, and prices start to creep back up again.”

The expert conceded that most of us wouldn’t fancy setting our alarms for 4am just to secure a getaway, so he also identified the optimal booking window during reasonable hours.

He discovered that late evening – roughly between 8pm and 10pm – proves “noticeably” more economical than the morning price surge.

Yet if you’re truly after a steal, Rob pinpointed the precise moment that delivered the lowest costs. Rob disclosed: “The cheapest, single minute to book a holiday is 2:48am.

“Booking at that exact moment came out 60% cheaper.”

Despite his research, Rob cautioned that reserving at 2:48am won’t render every single holiday “automatically 60% cheaper”.

He continued: “But the pattern is really clear, if you really want to save money on your holiday, the early hours beat the office hours every time.”

Many money saving travel hacks are trotted out year after year, but do they really save money? Travel specialists have weighed in on some of the most common tips that are often repeated

January and February are peak times for booking holidays, and at this time of year you’ll often see lists of travel tips that claim you can save money by following certain ‘hacks’.

But do they really work? The travel insurance team at Tiger.co.uk has shed light on five travel hacks that are shared pretty much every year, but may end up being a waste of your time. Luckily, the team has also revealed some practical tips to save money that can actually help holidaymakers slash their travel costs.

1. Using incognito mode when booking

Some money saving sites will tell you to use incognito mode when you make a booking, claiming this can lead to cheaper fares. This is based on the assumption that if you make repeated searches, the airline or travel provider will take your history into account and raise the fares.

However, Tiger explained that flight pricing algorithms are much more sophisticated than that, and while fare prices do change over time, this is based on demand, availability, and pricing, rather than what’s in your search history. An article in Quartz backs up this theory, citing studies that have shown there’s very little effect on the overall cost.

Many airlines offer different fare classes even within economy, and once one type of fare sells out, it’ll automatically move to the next, higher-priced one. This is more likely to explain why a fare has jumped up in price the second time you search.

2. Booking flights during the night

In the early days of internet travel booking, airlines used to update their fares manually overnight. Savvy travellers could set an alarm for first thing in the morning to save money on their flights.

Nowadays, airline websites are much more sophisticated and update prices 24/7, meaning its unlikely to make a difference whether you book during the day or night. However, this outdated travel hack still gets repeated now and again.

3. Booking last-minute gets you the best deals

Travelling at the last minute used to be a great way to bag bargain holidays. If you’re not fussy about your destination and flexible on dates, there are still cheap package holidays to be found, though they seem to be getting harder to find.

However, Tiger says that if you’re looking for cheap flights, planning ahead is a better option. Fares often increase as the departure date approaches and seats become scarcer. Try using Skyscanner or a similar flight comparison site with a price tracker to alert you when fares to your destination drop.

4. Only looking at budget airlines

Budget airlines often appear the cheapest because they offer impressive headline fares, but once priced up, a budget carrier might not be the best option for saving cash.

Once you’ve added the basics, such as baggage and paid to select your seat, you may find the cost is comparable to standard airlines where these extras are included. Always look at the total cost for a true comparison.

5. Always book a return

In the past, travellers were always advised to book return tickets as it worked out cheaper. But nowadays, with flight comparison tools available, it’s easier than ever to compare return fares on the same airline versus buying two singles with different carriers. Mixing and matching could save you money and often makes it more convenient to book a flight time that suits you.

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