Vela

Son Heung-min is LAFC building block to grow global brand

Already the home of Shohei Ohtani, Los Angeles is now also the home of South Korea’s Shohei Ohtani.

Like Ohtani, Son Heung-min has been the most popular athlete in his home country by a wide margin for close to a decade. Like Ohtani, Son has a pleasant disposition that has endeared him to people from a wide range of backgrounds.

Son was introduced as the latest addition to LAFC at a news conference on Wednesday at BMO Stadium, and he was everything he was made out to be.

He came across as sincere.

He was warm.

He was funny.

“I’m here to win,” Son said. “I will perform and definitely show you some exciting …

“Are we calling it football or soccer?”

None of this means Son will turn LAFC into the Dodgers overnight, of course. By this point, Major League Soccer and its teams understand that profile players aren’t transformative figures as much as they are building blocks. Son will be the newest, and perhaps most solid, block that will be stacked on the foundation established by the club’s first designated player, the now-retired Carlos Vela.

Outside of Lionel Messi or Cristiano Ronaldo, there might not be a player in the world who could be of a greater value than Son to LAFC, which continues to fight for relevance on multiple fronts. There was a reason the transfer fee paid by LAFC to Tottenham Hotspur of England was the highest in MLS history, a reported $26 million.

“Son’s arrival marks a new chapter, not just for LAFC but for the league and for football in the United States,” general manager John Thorrington said. “He brings not only incredible quality on the field but a magnetic presence off it, someone who inspires millions around the world and now will do so here in Los Angeles.”

The most talented Mexican player of his generation, Vela forged an immediate connection with the community, carving out a place for LAFC in the congested Los Angeles sports market. Son will do the same, as this city is home to a large Korean community.

Supporters of Mexico’s national soccer team also share a fondness of Son because of a late goal he scored against Germany in the group stage of the 2018 World Cup, which enabled El Tri to advance to the round of 16.

More than ethnic background, Vela’s success with LAFC was driven by performance. Son is expected to deliver on that front as well. Son might be 33, but he remains a world-class attacker. He should be one of MLS’ best players from the moment he steps on the field, if not the best after Messi of Inter Miami.

“We can say I’m old, but I still have good physicality, good legs and still I have good quality,” Son said.

South Korean national team Son Heung-min poses for a photo with his new LAFC jersey.

South Korean national team Son Heung-min poses for a photo with his new LAFC jersey.

(Carlin Stiehl / Los Angeles Times)

LAFC has become a model franchise in MLS not just because of how it markets itself. The club makes smart soccer decisions and Son is the latest.

What will distinguish Son from Vela is the opportunity he will present LAFC to build its global brand.

“From the early days of building this club, we’ve dreamt of building a club that would win trophies and make a major positive impact in our community and Los Angeles, but also make a mark on the world stage of global football,” lead managing owner Bennett Rosenthal said.

As much success as it has enjoyed domestically, as much attention as it received for participating in the recent Club World Cup, LAFC doesn’t have as much international name recognition as Inter Miami, which employs Messi; or the Galaxy, for which David Beckham played; or even the New York Cosmos, which made its name by signing Pele in the 1970s.

Son played 10 seasons with Tottenham, and by one estimate, the club had 12 million supporters in South Korea — or about one in four people in the country. Koreans traveled to London to watch Son play for Tottenham, just as many Japanese people travel to watch Ohtani at Dodger Stadium. Korean companies sponsored the Spurs.

The eyes of South Korea have shifted to LAFC. The team scheduled Son’s introductory news conference for 2 p.m. local time — or 6 a.m. in South Korea. An estimated 40 Korean journalists were issued credentials to cover the event.

Son acknowledged that as he prepared for life after Tottenham, LAFC was “not my first choice.” A conversation with Thorrington after the season changed his mind.

“He showed me the destination where I should be,” Son said.

Son attended LAFC’s Leagues Cup victory over Tigres of Mexico on Tuesday night and received a loud ovation when he was shown on the video scoreboard.

“It was just insane,” he said. “I just wanted to run into the pitch.”

Los Angeles Mayor Karen Bass presents new LAFC star Son Heung-min with a certificate of recognition.

Los Angeles Mayor Karen Bass presents new LAFC star Son Heung-min with a certificate of recognition during an introductory news conference on Wednesday.

(Carlin Stiehl / Los Angeles Times)

Son will be reunited with goalkeeper Hugo Lloris, his former teammate at Tottenham.

“He’s back to [being] my captain,” Son said. “So I have to say something good about him because otherwise in the locker room, he’s just going to kill me.”

Son laughed.

His personality will play in Los Angeles, just as it did in London. He will make LAFC a known commodity in South Korea, perhaps beyond. He will further enhance a structure that was built by Vela, ensuring the team’s next star will have an even greater platform on which to perform. He won’t be as prominent locally as Ohtani or Luka Doncic, but he doesn’t have to be.

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Carlos Vela, LAFC and Mexico star, retires from professional soccer

I still remember the goal that made me feel lucky for living in Los Angeles during the era of Carlos Vela.

It was a cool Wednesday night in August 2019, and I was standing in the 200-level section of what is now known as BMO Stadium, trying to process what I had just seen. In the 41st minute of the match against the visiting San Jose Earthquakes, Los Angeles Football Club winger Diego Rossi fed Vela the ball a few yards outside the opponent’s box. The Mexico-born player effortlessly avoided a sliding tackle from behind, dribbled past a helpless defender and juked the keeper out of position, who fell to the ground, leaving the goal wide open. Another Quakes defender tried desperately to prevent the inevitable, but Vela easily sidestepped him and casually tapped the ball into the back of the net for his second goal of the night, and his 26th of the season.

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It was the textbook definition of a golazo.

LAFC would go on to win 4-0, another victory in the team’s historic run to clinch the Supporters’ Shield, the first ever piece of hardware for the expansion team. Vela would finish the 2019 season with 34 goals (a single-season Major League Soccer record that still stands), 15 assists and MVP honors, delivering what many consider to be the single greatest individual performance in a season in league history.

On Tuesday, Vela, 36, announced his retirement from professional soccer. After nearly two decades of playing in four different countries; after representing Mexico at the international level in 72 matches; and after helping LAFC win two Supporters’ Shields and an MLS Cup, Charlie Candle is hanging up his cleats and calling it quits.

“Helping to build LAFC and winning trophies for the club is a highlight of my career,” Vela said via a statement released by the team. “This club means so much to me and my family, and I am proud of everything we have accomplished together with the great fans of Los Angeles.”

LAFC also announced that Vela would remain with the team as a club ambassador.

Learning of Vela’s retirement made me reflect on the feeling of excitement I felt that evening. I remember pulling up the highlight on YouTube and watching it over and over again. He was a wizard on the pitch, making the impossible look so easy and effortless. With each viewing, my admiration gave way to appreciation. I was thankful that the most gifted footballer in Mexican history was playing in my city, and that I could witness his greatness firsthand.

I didn’t always feel this way.

When LAFC announced in 2017, months before its inaugural season, that Vela would be its first star player, I was disappointed. Like most fans of the Mexican men’s national team, I interpreted his decision to leave Spanish club Real Sociedad for a U.S. team with no legacy or history as strictly a business move. Since launching in 1996, MLS has frequently attracted some of the biggest Mexican soccer legends. Cuauhtémoc Blanco, Rafa Marquez, Jorge Campos, Luis Hernandez, Carlos Hermosillo, Hugo Sanchez all played for MLS clubs during the waning years of their careers.

Vela, who was 28 at the time, was still in his prime. His successful multiyear stint in La Liga proved that he could go toe to toe with the likes of Lionel Messi and Cristiano Ronaldo. I wanted him to stay where he was, or at least move to a bigger European club. I felt that it was his obligation to sharpen his skills against the world’s best so that he could give Mexico a better chance at winning the World Cup, or, at the very least, move past the Round of 16 stage of the tournament. Never mind that Vela had already opted out of playing at the 2014 World Cup because of a strained relationship with the Mexican federation for non-soccer reasons.

Vela was the chosen one. He was a key member of the Mexico squad that won the 2005 FIFA under-17 World Cup (Vela was the tournament’s top goalscorer), and was at one point signed to English Premier League club Arsenal, which saw the young striker/winger as a potential heir to French superstar Thierry Henry.

For many, Vela choosing to play in the U.S. felt like a betrayal, and it further legitimized the accusation that Vela was perfectly fine squandering his talent. The prevailing narrative was that he treated soccer as nothing more than a job. The enigmatic footballer didn’t help his case by telling the press that he would much rather “watch a basketball game than a soccer one.”

My very strong feelings about what Carlos Vela should do with his career and his life didn’t stop me from going to LAFC’s home opener months later. Did I think he was slumming it? Absolutely. But he was still in his prime! And it just so happened that the small pond Vela chose to be a big fish in was a few miles from my house.

As the season progressed, my curiosity turned into casual interest, which quickly morphed into fandom. I even bought merch, a line I told myself I would never cross. Vela single-handedly made someone who had always looked at MLS with suspicion all of a sudden care about what happened in the league. My biggest soccer loves will forever be Club América and Liga MX, but Vela forced me to make some room in my heart for the black and gold.

None of this would have been possible if Vela had mailed it in. In all the times I watched him play, whether in person or on television, I never got the impression that he was going through the motions. He always fought hard for the ball and constantly tried to be the best player on the pitch. It was as if Vela derived pleasure in being a human highlight reel.

Los Angeles FC's Carlos Vela hoists the trophy alongside teammates after defeating.

Los Angeles FC’s Carlos Vela hoists the trophy alongside teammates after defeating the Philadelphia Union in a penalty-kick shootout to win the MLS Cup soccer match Nov. 5, 2022, in Los Angeles.

(Marcio Jose Sanchez / Associated Press)

When LAFC finally won the MLS Cup in 2022, defeating the Philadelphia Union in penalties, it was an overjoyed Vela who lifted the trophy. He didn’t look like someone who was just clocking in and out. Vela embraced living in Los Angeles, and Los Angeles immediately embraced him back. I imagine that living in a universe full of stars afforded him some reprieve from the media scrutiny he has been subjected to for two decades. I’m sure it made it easier to love the game.

MLS and LAFC are deeply indebted to Vela. His move to L.A. helped an expansion club become one of the best teams in the league, as well as the most valuable soccer franchise in North America. According to Sportico, a news outlet specializing in the intersection of sports and business, LAFC has a $1.2-billion valuation, making it the 16th most valuable soccer franchise in the world.

“From the beginning, Carlos has been more than just a player — he has been the heartbeat, the captain, and the face of LAFC,” John Thorrington, the team’s co-president and general manager, said via a statement. “Carlos arrived in Los Angeles with a shared vision of building something truly special, and he delivered on that promise in every way. From unforgettable goals to historic victories, Carlos helped make LAFC what it is today.”

Sounds like the club ought to build Vela a statue. They can certainly afford it.

Do I still wish that he had played more for Mexico, or tried to max out his potential in Europe? Absolutely.

But I also can’t begrudge another Mexican for finding his bliss in our fair city. That would make me a hypocrite.

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New music we’re vibing to: ‘Gorgeous,’ by Isabella Lovestory

Beginning this week, the Latinx Files will feature a section that highlights new releases that have caught our ear.

In fusing Y2K-era bubblegum with racy reggaetón coqueteo, Honduran singer-producer Isabella Lovestory has successfully captured the femme fatale spirit of the modern Latina baddie. She garnered ample buzz for her neo-perreo fusion in 2020’s “Mariposa,” and continues the momentum in her new single “Gorgeous,” a confidence-boosting track sung in Spanglish. Evoking the slinky pop-adjacent bounce of R&B legends like Aaliyah and Destiny’s Child, “Gorgeous” will appear on Lovestory’s upcoming album “Vanity,” out June 27.

— Suzy Exposito

Comic: Good immigrant, bad immigrant.

Periodically, the newsletter will feature a comic strip from a contributing artist. This week’s offering comes courtesy of Julio Salgado, a queer Mexicano-born artist who grew up in Long Beach, Calif. Through the use of art, Salgado has become a well-known activist within the DREAM Act movement. Salgado uses his art to empower undocumented and queer people by telling their story and putting a human face to the issue.

Comic by Julio Salgado.

Comic By Julio Salgado.

Comic by Julio Salgado

Comic by Julio Salgado

Comic By Julio Salgado

Comic by Julio Salgado

(Julio Salgado/For De Los)

Comic by Julio Salgado

Comic by Julio Salgado

Comic by Julio Salgado

Comic by Julio Salgado

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LAFC star Carlos Vela retires and becomes first club ambassador

Carlos Vela, the first player signed by LAFC and still the club record-holder in goals, assists, games and minutes played, announced his retirement Tuesday. The team said in announcement that Vela will work with LAFC as its first Black and Gold Ambassador. He will also be honored on Carlos Vela Night at BMO Stadium on Sept. 21.

“Helping to build LAFC and winning trophies for the club is a highlight of my career,” Vela, 36, said in a statement issued by the team. “This club means so much to me and my family, and I am proud of everything we have accomplished together with the great fans of Los Angeles. I am excited to begin this next chapter in my journey here in L.A.”

Vela signed a designated-player contract with LAFC in August 2017, eight months before the team’s first game. He led LAFC to the playoffs in his first season, then set the MLS single-season goal-scoring record with 34 in 2019, when the team won the first of two Supporters’ Shields. Vela was named the league’s MVP that season.

A four-time MLS all-star, Vela played on two MLS Cup teams and made his final appearance for LAFC in the MLS playoffs last November, coming off the bench to play four minutes against the Vancouver Whitecaps.

With 78 goals and 59 assists Vela is one of just 13 players in MLS history to record at least 75 goals and 50 assists and he is the only player to reach those milestones in six seasons.

“From the beginning, Carlos has been more than just a player — he has been the heartbeat, the captain, and the face of LAFC,” LAFC co-president and general manager John Thorrington said. “Carlos arrived in Los Angeles with a shared vision of building something truly special, and he delivered on that promise in every way.

“Carlos helped make LAFC what it is today.”

Vela entered the Chivas de Guadalajara academy at 13 before moving to Arsenal of the English Premier League. He also played in England with West Bromwich Albion and in Spain with Salamanca and Osasuna before making more than 200 appearances in all competition for Real Sociedad from 2011-17, scoring 72 times.

He played 72 times for the Mexico national team, including in two World Cups, scoring 19 times.

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