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Huge new £24million inland beach attraction to open in popular Spanish city with artificial water lagoon and beach clubs

A NEW attraction with an enormous lagoon and bright white sands is set to open a few hours from the UK.

Called Alovera Beach, it’s set to open in summer 2028 and the catch is that it’s nowhere near the coast.

Alovera Beach will be just outside of Madrid with a blue lagoon and white sands Credit: Crystal Lagoons
The inland beach will be easy for Brits to reach thanks to quick and cheap flights Credit: Crystal Lagoons

Instead, the company called Crystal Lagoons is hoping to open Europe’s largest man-made beach just outside of Spain’s capital, Madrid.

The project itself that’s 104,000 square metres is being built at the cost of €29million (£24.3million).

At its centre will be a 21,000-square-metre artificial lagoon which will be surrounded by 16,000 square metres of white sand which makes for the perfect sunbathing spot.

The lagoon will be suitable for swimming as well as watersports like kayaking, paddleboarding and aqua fitness classes.

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There will also be children’s attractions, relaxation spaces, food outlets and cafes.

On the sand will be an adults-only beach club with separate lounges to relax in as well as restaurants.

During the summer it’s hoping to hold seasonal events too including concerts, guest celebrations and even business events.

Looking at the details on its website, it looks like entry will be through memberships and daily passes.

Plans for Alovera Beach started back in 2017 and it has just taken a huge step forward with developers signing a formal construction-start document on October 21, 2026.

If all goes to plan, work is set to complete in March 2028 with it opening to the public a few months later in the summer months.

There will be room for watersports as well as relaxation and events at the beach club Credit: Crystal Lagoons

When it does open, the inland beach will be easy for Brits to reach as Alovera is a 45-minute drive from Madrid.

One-way flights are as little as £20 and Brits can get there in less than two and a half hours.

The company has made 1,000 projects across 60 countries including the Evermore Orlando Resort.

It has a range of accommodation including guest rooms and suites to Walt Disney World around two enormous beach areas where visitors can try out kayaking and paddleboarding.

The lagoon here is larger than 25 Olympic-size swimming pools and has has two beach areas.



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