My favourite underrated European family holiday dupes for a BETTER time and less money

IF you’re looking to travel on the cheap this summer, we’ve got some of the best lesser-known destinations that offer the same (or better) holidays, with fewer crowds and much less money.

I’m a travel expert, mum of two and influencer with 335,000 followers on Instagram, where I share tips on my page @thetravelmum on how to travel the world without spending a fortune.

It’s totally possible to discover a more authentic experience, friendlier prices, and a slower pace that actually suits families far better in destination dupes.

And you don’t have to forgo the convenience and reassurance of things like budget-friendly flights, easy airport transfers, family-friendly dining options, and good quality healthcare. 

I am on a mission to help families travel more and not spend too much doing it.

So I’ve rounded up some great options from across Europe, some of which are not many miles away from the very well-known resorts…

Instead of Santorini… try Naxos

Santorini is known for its picture postcard views, but it comes with high prices and crowds.

Hop on one of the regular ferries from Santorini (one hour 15 minutes) or Mykonos (35 minutes), and find yourself in Naxos.

Naxos still has all the charm and style of the better-known Cycladic islands – think white-washed hilltop villages, clear blue waters and traditional tavernas, but with lower cost accommodation, food and activities.

The other huge plus for families is that Naxos has stretches of sandy beaches gently sloping into the sea, which you won’t find in Santorini. 

Staying here, I’d recommend checking into the Golden Sun Hotel.

I’ve stayed at this hotel myself, and it’s in a great setting right on the beach.

The rooms have large balconies, which are perfect for sitting out in the evening once the kids are in bed.

Instead of the Algarve…try the Silver Coast

The Algarve region in Southern Portugal, with its popular resorts such as Albufeira and Vilamoura, attracts 5 million tourists annually.

Of course, most of which is concentrated in the peak summer months – sending prices skyrocketing during school holidays.

Instead, take a flight into the capital city of Lisbon or Porto, and within as little as an hour’s drive, base yourself on the Silver Coast – or Costa de Prata in Portuguese.

The region stretches along the country’s Western coastline, offering a varied mix of beautiful beaches, fresh seafood, picturesque fishing villages and medieval towns.

Places like Nazare, Obidos and Peniche offer a more local feel than some of the Algarve’s heavily developed resort areas, and it is a great choice for families wanting a more traditional Portuguese experience, without giving up beach days or reliable sunshine. 

Perhaps check into the Ohai Nazare Outdoor Resort, which has a free waterpark and activities like basketball and volleyball for the kids.

There’s even a food shop service, as well as an on-site supermarket for essentials.

Instead of Split… try Trogir

Croatia has firmly cemented itself as a great destination for families – it’s one of our favourite European countries to visit.

With its rise in popularity, flights are now widely available from many UK airports, but the downside is that tourist hotspots quickly become crowded.

Split, Croatia’s second-largest city, draws crowds wanting to experience its mix of beautiful beaches, historic streets and easy connections to other parts of the country.

But, just a 30-minute drive from Split, you can find Trogir – a UNESCO World Heritage town.

Trogir offers many of the same benefits as Split – beautiful Adriatic scenery, historic streets, waterfront restaurants and easy access to island boat trips, but in a much more manageable setting for families.

While Split can feel crowded, busy and expensive during the summer months, Trogir has a calmer atmosphere that makes travelling with children far less stressful.

Its compact old town is easy to explore on foot, the promenade feels more relaxed, and there’s less traffic and noise.

I’d recommend a stay at Amadria Park Camping Trogir, which has sea views, a huge swimming pool and three on-site restaurants.

This is another one I’ve stayed in, and I’d say don’t discount a lodge holiday, this site has fab facilities and is in a really pretty setting.

It has great transport links too.

Instead of Tenerife… try La Palma

The Canary Islands are a family go-to for year-round sun without the long-haul flight. When other European options can’t guarantee the weather, the Canaries are usually a safe bet.

This means there isn’t really a low season, and while demand is high, so are the prices.

So, admittedly, this one might take a little more effort to get to, but we think it could be worth it.

La Palma – nicknamed ‘La Isla Bonita’, is reachable directly from a few UK airports, and actually, as of 2026, you can now book a package holiday there through Jet2Holidays, or the alternative is a short 30-minute flight or a 2-and-a-half-hour ferry from Tenerife.

While Tenerife has huge resorts known for lively nightlife and giant waterparks, La Palma is quieter, greener and better suited to families looking for a more peaceful escape.

Check into La Palma Princess, which has all-inclusive packages with TUI.

The hotel itself has spacious rooms as well as six swimming pools for kids to splash about in, and there’s a kids’ club for little ones too.

Instead of the Amalfi Coast… try Puglia 

The Amalfi Coast is a bucket list destination for many, synonymous with luxury and romance, not necessarily things that go hand in hand with family travel.

That said, there are plenty of places along the Amalfi Coast that are great for families – but they’ll come at a premium price.

If you’re dreaming of la dolce vita but have children in tow and a more conservative budget, take a look at Puglia – along the southeastern coast. Puglia tends to be better value across the board, from accommodation to restaurants.

The region is easy to reach too, with flights from the UK into Bari or Brindisi, both offering straightforward transfers to coastal towns such as Otranto, Vieste, and Monopoli.

Instead of tight cliffside roads, families get open countryside, historic sites, and some of Italy’s best sandy beaches.

It’s not the same as the Amalfi Coast, but it still delivers on Italian beauty and culture, and you’ll have more space to enjoy it. 

If you’re looking at where to stay, can you really go wrong with Eurocamp?

Centro Turistico San Nicola Eurocamp sits right on the seafront and even has a private beach for guests.

Steps away from the sand is a restaurant, bar and pizzeria – there’s also lots of activities, a big kids’ playground too and evening entertainment.

Instead of the Swiss Alps… try the Julian Alps

For families looking for an Alpine experience – be it for winter sports or an alternative summer break, instead of the high-cost, premier resorts across the Swiss Alps, we’d recommend considering Slovenia’s answer – the Julian Alps.

Still delivering on dramatic mountain scenery, crystal clear lakes and fresh Alpine air, you can take your pick of adventures – hikes, cycle trails, watersports and snow sports – depending on when you visit.

Take a flight from the UK to Ljubljana, Slovenia’s capital; from there, the towns of Bohinj or Bled both make great bases to explore.

Bled is known for Lake Bled, with its striking church and castle sitting on a tiny island. It’s also doable on public transport if you don’t fancy hiring a car. 

Along with mountain views, Apartments Vitranc has family rooms with a separate sleeping and dining area as well as a kitchenette.

One major plus here is that children stay free – and don’t forget to check out the hotel pool.

We’ve got a Slovenia trip on our agenda for this year, and this place looks like it’s well placed to be a great base to explore this beautiful area, and it has a pool for the kids to enjoy too.

Instead of Rome… try Verona

Italy’s capital, Rome, home to some of the world’s most famous sites and ancient ruins, is a tourist hotspot all year round.

The crowded attractions, their sprawling size and long queues, can make it tricky to navigate with younger travellers in tow.

Whereas in Verona you can still experience Roman history, meander across beautiful piazzas, take in the riverside views and enjoy the incredible Italian cuisine, without the intensity of the capital city. 

Another great selling point of Verona is its accessibility, served by its own airport, or easily reachable from Milan or Venice, it opens up more options to snap up cheap flights, and even incorporate a couple of cities into one trip.

If staying in Verona, check Dimora Giardino di Giulietta, a family-run hotel with a pretty patio area and spacious family rooms.

Instead of Paris … try Lille

Fancy some French city culture without the crowds of Paris – then why not give Lille a go?

Not only is it reachable in just one hour and 20 minutes on the Eurostar from London, but its compact layout and fab public transport system make navigating, especially with a pushchair, much more manageable.

Known for its art and food scenes, there are plenty of fun, family-friendly attractions to fill a few days of slower-paced exploring, too.

Such as Cita-Parc, an amusement park with rides, or Lille Zoo, within walking distance from the city centre, which is home to over 400 animals, and entry is a very budget-friendly €6 (£5.19) for adults, €3 (£2.60) for children aged 5-17.

Wear kids out running around the huge Grand-Place square, before enjoying a stroll through the Vieux-Lille (old town) and stopping for a chocolat chaud and pastries.

Another added bonus is that dining and accommodation are much more affordable than in the capital, too. 

This place is basic, yet a practical choice for visiting the city as it’s next to the station – and within walking distance of all the main sights.

Make sure to book a Prestige Room for a family of four.

Jen Carr, the family travel expert and founder of The Travel Mum, shares the best affordable holiday deals for families throughout the week – here.

Jen’s new book ‘Yes You Can Travel With Kids’ is available now on AMAZON.

*Price correct at time of publication.