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English seaside town to ‘transform’ skyline with £8.72million attraction next month

A MASSIVE new ride worth £8.7million will launch at an English seaside town next month.

The 138ft gyro swing attraction is the tallest in the UK, and will transform the town’s iconic skyline.

Artist's impression of a large pendulum ride and a red and blue roller coaster at a theme park.
The 138ft swing ride towers over the spectacular Pleasure Beach Credit: Supplied
The new ride comes along with a raft of other updates to mark the park’s 130th year Credit: Supplied

Adrenaline junkies will finally be allowed onto the mega Aviktas ride at Blackpool Pleasure Beach on May 21.

The towering swing can accommodate up to 40 people in outward-facing seats, with riders soaring over the seaside.

Its long arm swings back and forth on a 120 degree trajectory, hurling thrillseekers round and round as well as back and forth.

This summer marks the 130th anniversary of the seaside town’s iconic Pleasure Beach.

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Alongside the gargantuan swing ride, the theme park has added other updates to mark the anniversary.

This includes a free ticket for under-twos, which means they can have access to suitable rides without paying for the first time.

It has also launched a new annual pass, which offers a full year of entry to the park.

Further updates include: a half price return ticket, a cheaper Flex Pass option and the return of the popular two for £60 afternoon ticket, according to Lancashire Post.

James Cox, director of marketing, sales and PR at Pleasure Beach, said: “If ever there has been a time to support local businesses and the tourism sector, it’s now.”

He added: “Being in business for 130 years does not happen by chance.

It takes hard work, overcoming challenges, and always looking ahead.

That’s our promise to this town and to this sector as we enter our 130th season.”

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