influencers

SHE’S got her showbiz career nailed, but will it be boom or bust for Sydney Sweeney as she takes on Kim Kardashian in the lingerie business?

It is the big question in Hollywood following Syd’s very ambitious move to rival Kim’s Skims brand with her own label, Syrn.

Last month, Sydney finally launched her highly anticipated range of undies with $1billion of support from a fund backed by Amazon ­billionaire Jeff Bezos.

And this week, she upped the ante with a cheeky promo video, which sees her raiding a local store with a gang of pals flashing their bras.

It is a ballsy scheme for a relative rookie who, despite cementing herself as a leading lady in the acting world, has yet to prove she has the business acumen to “do a Kim” and turn her sex symbol status into a corporate, billion-dollar brand.

Since co-launching her shapewear company Skims in 2019, Kim, 45, has defied the odds, making it a global lifestyle behemoth worth $5billion.

read more on Sydney Sweeney

MIDNIGHT SNACK

Sydney Sweeney shimmies and shakes in just a bra and underwear for Syrn ad

SMASHER SYD

Sydney Sweeney shows off curves in figure-hugging dress as she receives gong

She’s also launched a new partnership with sportswear giant Nike to create the NikeSkims label.

From where we are sitting, Kim’s a tough act to beat.

‘CALCULATED PLOT’

But evidently, Sydney, 28, isn’t one to be deterred — and why should she be when she’s got the world’s fourth-richest man on her side, injecting big bucks into her new venture?

Syrn, pronounced “siren”, is a ­lingerie line that promises to offer inclusive sizing, up to a 42DDD.

So far, the inventory is limited, with a handful of sexy bras, corsets, thongs and knickers offered on its online store, mostly priced at around $100 (£73) or under.

But sales have already been sky- high, with the “Seductress” collection going out of stock almost immediately.

Like Kim, Sydney has chosen a platform to stand on.

While Skims’ remit focuses on inclusivity — with shapewear sold in nine skin colours and in a large range of sizes — Syrn includes bigger-breasted women, who might not otherwise be catered for by traditional retailers.

It is a clever move, positioning the actress and her own famously ample chest front and centre, with the underlying message that she has something innovative to offer.

According to sources close to Sydney, the Euphoria star’s new business isn’t a half-baked move.It is a ­calculated plot to elevate her to the big leagues and prove she can more than keep up with the Kardashians.

Sydney wants to dethrone Kim — she knows she has the potential to make enormous money and turn Syrn into a multi- billion-dollar company, like Skims

Sweeney insider

“Sydney is extremely competitive and knows she has the potential to reach the very top of the fashion industry,” an insider exclusively tells The Sun.

“That’s exactly why she launched her lingerie brand.

“Syrn is one of her biggest dreams, and she is fully committed to doing whatever it takes to turn it into a major success and compete with top brands like Skims.

“She isn’t afraid of anything.

“She’s aware that Kim Kardashian and her team aren’t happy about her entering the lingerie space, and she was warned by several people not to do it, including friends close to Kim.

“But she never cared about Kim’s opinion, and she never lets others influence her business ideas.”

The insider adds: “Sydney wants to dethrone Kim — she knows she has the potential to make enormous money and turn Syrn into a multi- billion-dollar company, like Skims.

“She sees this as a competition and she loves that challenge.”

Sydney showed her rebellious streak — and got her brand some extra publicity — with a video in which she and her production crew scaled the Hollywood sign in Los Angeles, before hanging Syrn bras across the famous letters.

Some hailed her a cheeky rabble-rouser.

Others dismissed it as a PR stunt.

Either way, it got Sydney noticed and made her brand a ­talking point — especially after the Hollywood Chamber of Commerce, which owns and licenses the sign, slammed the actress, saying she did not have prior authority.

So could Sydney go to jail thanks to her zest and zeal for selling big-sized bras to the world?

No. But for an actress who knows the power of a good performance, she put on one hell of a show.

According to brand and culture expert Nick Ede, the stunt was in keeping with Sydney’s bold approach, which hinges on her unapologetically selling her biggest asset: herself.

She is not afraid to stick two ­fingers up to propriety to make her mark — and money.

‘STUNT MAVERICK’

Nick says: “While Kim is all about being wanted and admired, and always making sure everyone loves her, Sydney doesn’t care.

“She knows that people want to buy into the brand, and she is being maverick with her stunts.

“We didn’t know much about the lingerie line until a few weeks ago, but she’s stepped it up in a strategic way to cut through other celebs with huge brands and endorsement deals.

“Look at Meghan Markle — she had so much around her when she launched her brand.

“She had her TV show and her status, but Sydney has cut through all that in a punky way.

“In Euphoria, she’s a little bit messy as her character Cassie, and she’s a little bit messy as an actual celebrity.

“She’s sticking with her persona, which works well as a brand.”

Fans and critics will remember the chaos last year over Sydney‘s American Eagle ads, which boasted that she “has great jeans”.

Critics suggested the line was racist, claiming it ­promoted white supremacy.

But ­Sydney proved that sex plus controversy sells.

The clothing brand duly reported a massive spike in sales, plus a stock surge of 25 per cent.

Initially, Sydney refused to discuss the controversy.

However, in December, she said: “I’m against hate and divisiveness.

“In the past, my stance has been to never respond to negative or positive press, but I have come to realise that my silence regarding this issue has only widened the divide, not closed it.”

That said, she didn’t regret the ads, nor the impact they made.

And she’s not about to moderate her behaviour . . . not when she’s got her own brand to promote.

As Nick explains, the actress knows what her assets are, with curves that match her confidence, and she’s putting both on display.

“Sydney’s selling and creating a fantasy,” he explains.

‘SULTRY SELFIE’

It’s very ‘old Hollywood’ in many ways, but it’s gritty, too, and that’s why there is such huge appeal.

“She will become a mega-brand in the future.”

As for Kim, it is no surprise her nose has apparently been put out of joint over the Sydney uprising.

While she often gets models and celeb brand ambassadors to model her Skims wear, the week of the Syrn launch in January saw Kim post her own sultry selfie to Instagram, posing in her brand’s lacy lingerie.

Fans could not help but notice the timing of her decision to model a sexy Skims set, hot on the heels of Sydney’s own saucy ­campaign, also on social media.

As one follower said: “Kim said, not today, Sydney Sweeney,” while another weighed in: “Is this the Sweeney fight back?”

Ramping it up, Kim this week called in little sister Kylie Jenner to model a bra and knicker set from her “Everyday Cotton” Skims range in a bid to reel in younger fans.

Obviously, when it comes to the Hollywood pool of superficial friendships, Kim and Sydney are on decent terms, having rubbed ­shoulders last year at Jeff Bezos and Lauren Sanchez’s wedding.

Needless to say, having a mutual pal like Jeff will keep them civil — on the surface at least — as they have too much to lose if they fall out and put him in the middle.

But, according to insiders, Kim feels particularly irked by Sydney’s apparent bid to claim some of her global spotlight.

The Kardashian beauty is used to being the most talked-about woman in any room, but — since Sydney became a pop culture phenomenon — she’s been pulling eyes away.

The fact that she is now launching this lingerie line feels a little too close to home for Kim, especially since it has been reported that Sydney has also filed to trademark the Syrn name for cosmetics and beauty care products.

Coincidentally — or maybe not so — Kim has also spoken about expanding into the beauty space with Skims.

Now, she has ­reportedly been complaining to friends that Sydney is nothing more than a “copycat”.

Still, as Nick tells us, the pair actually have more to gain from this rivalry than meets the eye, as “it’s all about the amount of column inches and publicity they can get”.

‘REBELLIOUS STREAK’

Kim is hardly naive when it comes to the art of publicity.

This is the woman who “broke the internet” in 2014 after exposing her very famous bum to the world on the cover of Paper magazine.

She is hardly going to blush at the thought of engaging now in some performative bra wars with Sydney, as she knows full well that the oxygen for any successful brand is attention and visibility.

So who will ultimately triumph?

Well, Kim’s obviously got a tremendous head start.

She steered her brand to global domination, proving that — despite her internet-breaking derriere — she does nothing half-arsed.

But, like Kim, Sydney understands the power of harnessing one’s sex symbol status to achieve fame and fortune, combining that with business-minded savvy and sizeable investments to create a brand with real selling power.

Add to that her rebellious streak and she could be on to a winner with Syrn.

Whether she overshadows Kim remains to be seen, but one thing remains clear.

In the big, bad world of bra- selling celebs, this storm in a D cup will run and run.

SYD’S GEAR

SYDNEY SWEENEY

AGE: 28.

WEALTH: £30million.

FAMOUS FOR: Starring in The White Lotus, Euphoria and 2025 film The Housemaid.

CONTROVERSIAL MOMENTS: Her American Eagle clothing ad, with the tagline “Sydney Sweeney has great jeans”, which saw her accused of promoting genetic supremacy.

Plus having her bath water used to make a soap range in 2025.

RELATIONSHIPS: Dated businessman Jonathan Davino from 2018 to 2025.

Began dating controversial music executive Scooter Braun in 2025.

BRANDS: As well as Syrn, ­Sydney has her own production company, Fifty-Fifty Films.

She has also collaborated with Armani Beauty, Kerastase haircare, Laneige skincare, Ford motors and Miu Miu fashion.

KIM’S GEAR

KIM KARDASHIAN

AGE: 45.

WEALTH: £1.4billion.

FAMOUS FOR: Reality shows including Keeping Up With The Kardashians.

CONTROVERSIAL MOMENTS: Leaking of a sex tape starring Kim and Ray J in 2007, “breaking the internet” with her 2014 cover of Paper magazine, and a 72-day marriage to Kris Humphries.

RELATIONSHIPS: Married music producer Damon Thomas at 19 and split after three years; Kris Humphries, married and split after 72 days, 2011; Kanye West, married 2014, split 2021.

She is now dating Lewis Hamilton.

BRANDS: KKW Beauty (2017-2021), SKKN By Kim – skincare brand from 2022, Kardashian Kloset – resale site for TV family’s clothes.

Skims has also launched collaborations with Nike, Dolce & Gabbana and Fendi.

It was a clothes brand beloved by football hooligans for decades before becoming distinctly uncool when Arsenal-supporting PM Keir Starmer picked up one of the £150 polo shirts.

But now fashion company Stone Island is undergoing another major rebrand — and has just pulled in Stephen Graham and Skepta to help make it happen.

I’m told Adolescence actor Stephen and the rapper filmed a top-secret new campaign in London last week in a bid to breathe fresh blood into the brand.

My fashion mole said: “Stephen’s stock is now sky high after Adolescence, and Stone Island want credibility.

“Stephen brings this in spades. It’s a serious deal and they think it’s going to be hugely popular.

“He is the man of the moment thanks to Adolescence, plus he’s a very cool, low-key individual, which is what Stone Island loves.

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“Bringing Skepta in on the deal keeps it edgy. He is an incredible musician and brings real integrity to Stone Island.

“His fan base is massive and there is a huge, untapped audience Stone Island thinks they can reach with him in their clothes.

“The shoot was kept under lock and key but it’s very moody and very cool, with them walking the streets in Stone Island clobber, with the famous compass badge on show.

“It’s likely the advert will be released in the coming weeks, with billboards and a massive push on social media.”

In my teenage years, Stone Island was the uniform of my school’s hardest, and definitely most stupid, kids.

Posh boy

It’s recently had a resurgence, with posh boy DJ Cassius Taylor, whose grandad was the first cousin of Queen Elizabeth, coming on board in 2024 to give the Italian company a refresh.

He said at the time he wanted to bring the influence of the British arts scene to the brand, with Ed Sheeran and later American film director Spike Lee all seen wearing Stone Island clobber.

If anyone can make it cool one more, it’s Stephen and Skepta.

Now the company just needs to put a blanket ban on Sir Keir wearing its clothes ever again.

Keep your chin up, Olivia

On her first night out since revealing she is getting divorced, I thought Olivia Attwood might be nursing a broken heart.

But it almost looked like she’d hurt her neck, too, when the reality star turned up to a showbiz London bash in this crop top, which resembled a fuzzy brace.

The ex-Love Islander recently split from footballer Bradley Dack and didn’t seem in the spirit to let her hair down at Glamour and EE’s Bafta Rising Star party in Knightsbridge, leaving after just an hour.

And fresh from news of the Pussycat Dolls reunion, Ashley Roberts was feline flirty in this sheer dress.

Other celebrities at the bash included AJ Odudu and Radio 6 Music’s Beth Ditto, who was one of the last guests standing.

You can cast your vote now on who you want to see win the Rising Star gong at the EE Baftas, which will take place on February 22.

Hopefully there’s more familiar faces letting their hair down then.

Shop ahoy for Cruz

Cruz Beckham shopped until he dropped with his bandmates The Breakers – but he kept it thrifty.

One of my pals saw the youngest son of Posh and Becks at trendy clothing shop Retro Man in Notting Hill, West London, where he spent £250 on clobber for the group.

He was also joined by his girlfriend, songwriter Jackie Apostel.

“Cruz might be absolutely loaded but he kept to a budget when he was shopping for the band,” my mate told me last night.

“They bought a £10 scarf, a top for £20 and a vest which was supposed to be £15 but the shop owner knocked off a fiver. All of them got decked out for £250.

“Cruz’s girlfriend Jackie was there and helped them choose things. They were in a really good mood and Cruz was joking around, saying the band were the next ‘Fab Four’.”

Cruz and The Breakers are on Chris Evans’s Virgin Radio UK Breakfast show this morning to promote their single For Your Love, which is out today.

Other new releases include Blue by Mae Stephens, as well as Charli XCX’s Wuthering Heights soundtrack, featuring a track co-written with Stranger Things’ Joe Keery, also known as singer Djo.

Hailey’s nightie on the town

Hailey Bieber gave husband Justin an early Valentine’s Day treat when she walked the red carpet in this sheer dress.

The beauty mogul wore the daring lacy outfit to the Sydney premiere of Wuthering Heights.

Given how racy I’ve heard the flick is, perhaps it will help spice things up at home.

She attended the event during a whirlwind promotional tour to launch her beauty brand Rhode in Oz.

Videos have shown thousands of fans lining the streets to catch a glimpse of her there, which shows how her star power has rocketed in the past few years.

It really is amazing what a bit of lip gloss can do.

Cyn sucks with Drac autocue

West End audiences are out for blood after accusing Cynthia Erivo of not learning her lines for a new production of Dracula.

The Wicked actress has given her first few performances of the show, but some punters were less than impressed by the fact she is using an autocue for lines.

To be fair, Cynthia is playing all 23 parts in the play, which means she had a hell of a lot to learn.

But some people have said she simply isn’t prepared for the part if she doesn’t know the script.

With tickets costing up to £225, I can see why they might be ticked off.

To make matters worse, the show is filled with complex filmed sections, which meant the autocue was clearly visible on massive screens.

Taking to TikTok, one peeved theatre-goer said: “It was an incredible design. It had all of this amazing tech and a stage management team that were working their butts off – it was incredible to see them at work.

“And amongst all of it you had a central performer who didn’t know her lines. She had autocues at the side of the stage that at times got caught on camera.”

“Absolutely appalling. I think at one point she was keeping an earpiece in. Was she being fed her lines by a voice off stage in the wings?”

Some have defended her, insisting the show is still only in the preview stage.

But with its official opening night on Tuesday, it sounds like Cynthia had better sink her teeth into that script.

Duff tour heads to lucky UK

Hilary Duff is heading out on the biggest tour of her career so far.

She will play arenas around the world after exceptional demand for a handful of intimate shows last month.

The former Disney child star launches The Lucky Me Tour in Florida on June 22, then brings it to the UK and Ireland in September with support from La Roux.

Hilary, whose first album in a decade, Luck . . .  Or Something, will be out a week today, will visit Dublin’s 3Arena on September 6, followed by Cardiff’s Utilita Arena, London’s O2 Arena, Manchester’s AO Arena and finally OVO Hydro in Glasgow.

A pre-sale begins on Tuesday, with tickets going on general sale next Friday.

Chain of Hope’s annual celebrity art auction is back, with Gillian Anderson, Olivia Colman, Mel B and Emma Bunton showing off creative skills alongside Fatboy Slim and Graham Norton.

The artwork is on display and available to buy at London’s Saatchi Gallery. The charity helps children from overseas who have heart disease.

Given Taylor Swift is a fan of Graham and cast him in her Opalite video, I wonder if she will snap up his work for the good cause.

Jason on track for Crimbo

It’s only February, but Jason Manford is already planning his next Christmas – complete with new tunes.

The comic reached the Top Ten with his album A Different Stage in 2017 and now wants to put out a festive album, just like Mariah Carey, Kylie Minogue and Michael Buble.

Speaking to Bizarre as part of a campaign to lift the nation’s mood with savoury snacks Cheez-Its, of all things, he said: “Because I do the pantos, I keep thinking about Christmas albums. That would be nice.”

‘Silly’ Greg in 1,000-mile relief ride

Greg James is taking one for the Radio 1 team by braving this year’s Red Nose Day challenge.

Unfortunately for the Breakfast Show host, it’s one of the hardest.

Greg, who has already done two Comic Relief challenges and raised more than £2million during his time at the station, is cycling 1,000 miles on a tandem bike.

He will be setting off from Weymouth in Dorset on March 13, then riding through Wales and England before ending up in Edinburgh on Red Nose Day, seven days later.

As well as his fellow Radio 1 DJs, Greg is going to be joined by special guests along the way.

He completed five triathlons in five days in 2016. Two years later, Greg completed Pedal to the Peaks, in which he cycled and climbed Scafell Pike, Snowdon, and Ben Nevis.

At the time, Greg vowed he’d never take on another challenge.

But there must be something in the water as he’s busy getting his Lycra on and training.

He said: “Here I am again. I thought I’d never be so silly to say yes to Comic Relief again, but why not make it a hat-trick?”

We’re right behind you, Greg.

STEFON Diggs was spotted with a stunning model friend on the Super Bowl field as his girlfriend Cardi B was missing from the action after their suspected split.

Instagram model Pree – who is reportedly a longtime close companion of the New England Patriots’ wide receiver – was busy posting from her perch at the Super Bowl before Stefon‘s big loss to the Seattle Seahawks. 

In a video obtained by blogger Tasha K, Pree can be seen on the Levi  Stadium field hours before the game on Sunday. 

Stefon, the father of six kids with six different women, was seen standing just yards away in the brief video. 

Last night, Pree shared pics from her prime seat watching the game.

She also reposted an official Patriots post about Stefon.

BIG DIGG?

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In another link to Cardi, Pree also reportedly dated her ex-husband, rapper Offset, in the past.

Meanwhile, Cardi was missing from her man’s side – despite briefly appearing in Bad Bunny’s halftime show dancing in the background.

SPLIT RUMORS

Word that Cardi and Stefon may have split quickly rippled through social media, as fans noticed they had unfollowed each other over the weekend.

Cardi fueled the flames with her strange interview behavior as well.

When asked by an ESPN reporter if she had a message for Stefon ahead of the matchup against the Seattle Seahawks, Cardi simply said, “Good luck,” before turning on her heels and walking away.

Until last night, the WAP rapper had been riding hard for the NFL star on her social media, and cheering along with Pats fans both pre- and post-big games. 

As The U.S. Sun exclusively reported, she even dropped over a million dollars on preparations to give Stefon a big celebration this weekend.

“She’s incredibly excited and fully locked in,” a source familiar with the plans said. “This isn’t just about attending the game — it’s about showing up for her man in the biggest way possible and celebrating with everyone they love.”

Cardi and Stefon welcomed their first child together, a baby boy, in November.

STEFON’S LEGAL TROUBLES

Meanwhile, the New England Patriots wide receiver is currently facing a felony charge of strangulation and a misdemeanor charge of assault following an alleged incident last December.

Stefon has denied the accusations through his attorney, David Meier.

While the arraignment was originally slated for January, it was pushed back to allow Stefon to participate in the postseason.

Stefon is now scheduled to appear at the Dedham District Court in Massachusetts this Friday, February 13, 2026, at 9:00 am, where he is expected to enter a formal plea.

During this hearing, the judge will determine the conditions of his release, which may include bail, travel restrictions, or a no-contact order.

The allegations stem from a December 16 police report filed by a woman employed as Stefon’s personal chef.

According to Dedham police, the woman was initially “emotional and hesitant” to identify him due to his high public profile.

Court documents allege that Stefon entered her unlocked bedroom and confronted her over a financial dispute regarding unpaid wages.

The situation reportedly escalated, with Stefon allegedly striking her across the face and attempting to choke her with the crook of his elbow when she tried to push him away.

ROMEO Beckham gets a lift amid his family’s ongoing feud with older brother Brooklyn.

David and Victoria’s model son, 23, tried his hand at sumo wrestling while in Tokyo with DJ girlfriend Kim Turnbull, 24.

The couple visited the Tatsunami sumo wrestling stable for a bout.

At half his opponent’s size, Romeo easily lost — but still got stuck in.

The Tatsunami Instagram account shared the footage and said: “They were very friendly and chatted with the wrestlers.”

Romeo also shared the snaps online and said: “Didn’t stand a chance.”

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Last week the youngest Beckham brother Cruz  took to his TikTok to share a video of him and Romeo along with their girlfriends Jackie Apostel and Kim Turnball as they sat in a car together.

The camera panned to all of them as they mouthed the noise to an audio track.

He captioned the post: “Imagine hating and we’re just here like.”

The seemingly savage swipe comes after their brother Brooklyn broke his silence on the family feud with an explosive statement.

He accused his parents of trying to end his relationship with wife Nicola Peltz as well as “attempting to bribe” him to “sign away the rights to his name”.

He took particular aim at his mum for reportedly cancelling making his wife’s wedding dress in the eleventh hour and claimed she danced “inappropriately” on him on his wedding day.

Brooklyn denied claims by Romeo and Cruz that he had blocked them on Instagram — insisting it was the other way around.

It all began after a viral video alleging fraud in Somali-run child-care centers in Minneapolis: strangers peering through windows, right-wing journalists showing up outside homes, influencers hurling false accusations.

In San Diego, child-care provider Samsam Khalif was shuttling kids to her home-based center when she was spooked by two men with a camera waiting in a car parked outside, prompting her to circle the block several times before unloading the children.

“I’m scared. I don’t know what their intention is,” said Khalif, who decided to install additional security cameras outside her home.

Somali-run child-care centers across the United States have become targets since the video caught the attention of the White House amid the administration’s immigration crackdown. Child-care providers worry about how they can maintain the safe learning environments they have worked to create for young children who may be spending their first days away from their parents.

In the Minneapolis area, child-care providers, many of them immigrants, say they’re being antagonized, exacerbating the stress they face from immigration enforcement activity that has engulfed the city.

One child-care provider said she watched someone emerge from a car that had been circling the building and defecate near the center’s entrance. The same day, a motorist driving by yelled that the center was a “fake day care.” She’s had to create new lockdown procedures, is budgeting for security and now keeps the blinds closed to shield children from unwanted visitors and from witnessing immigration enforcement actions.

“I can’t have peace of mind about whether the center will be safe today,” said the provider, who spoke on condition of anonymity for fear of being targeted. “That’s a hard pill to swallow.”

Video’s claims disproved

The day after Christmas, right-wing influencer Nick Shirley posted a lengthy video with allegations that members of Minneapolis’ large Somali community were running fake child-care centers so they could collect federal child-care subsidies.

The U.S. occasionally has seen fraud cases related to child-care subsidies. But the Minneapolis video’s central claims — that business owners were billing the government for children they were not caring for — were disproved by inspectors. Nonetheless, the Trump administration attempted to freeze child-care funding for Minnesota and five other Democratic-led states until a court ordered the funding to be released.

President Trump has repeatedly targeted Somali immigrants with dehumanizing rhetoric, calling them “garbage” and “low IQ” and suggesting that Rep. Ilhan Omar, a Minnesota Democrat who was born in Somalia, should be deported: “Throw her the hell out!” In Minnesota, 87% of foreign-born Somalis are naturalized U.S. citizens.

Trump has zeroed in on a years-old case in which a sprawling network of fraudsters — many of them Somali Americans — bilked Minnesota of an estimated $300 million that was supposed to help feed children and families. His rhetoric intensified after Shirley’s video was posted.

Activists take it upon themselves to investigate

In Federal Way, Wash., and Columbus, Ohio, both home to large Somali communities, right-wing journalists and influencers began showing up unannounced at addresses for child-care operations they pulled from state websites.

In one video, a man arrives at a bungalow-style building in Columbus. He films through the glass front door, showing a foyer with cheerful posters that read “When we learn, we grow” and “Make today happy.”

“It does not look like a child-care center at all,” the man says.

Ohio dispatched an inspector to the address and found that it was, in fact, a legitimate child-care center. The center’s voicemail was hacked, so parents calling heard a slur-laden message calling Somalis “sand rats” and saying they “worship a false religion of baby-raping terrorists,” according to WOSU-FM.

In Washington state, child-care workers called police on the right-wing journalists who kept appearing outside their homes.

Journalists with the right-leaning Washington outlet Center Square filmed themselves pressing a woman for proof that she ran a child-care center for which she was collecting federal subsidies. She refused to answer questions.

“Are you aware of the Somali day-care fraud? We’re just trying to check out if this is a real day care,” one of the journalists said. “Where are the children?”

Local officials speak out

Seattle Mayor Katie Wilson posted a statement on X saying she would not tolerate anyone trying to “intimidate, harass or film Somali child care providers.” Then, Harmeet Dhillon, who heads the Justice Department’s Civil Rights Division, issued her own warning: “Asking questions/citizen journalism are NOT HATE CRIMES in America — they are protected speech, and if Seattle tries to chill that speech, @CivilRights will step in to protect it and set them straight!”

In Ohio, Republican Gov. Mike DeWine held a news conference to debunk a right-wing influencer’s fraud claims about a Columbus child-care center and assured people the state diligently monitored centers that receive public money. He said a child-care provider refusing to let in a stranger should not be read as a sign of fraud.

“It shouldn’t be a shock when someone sees something on social media, and someone is going, ‘I can’t get into this place, no one will let me in,’” DeWine said in a news conference in January. “Well, hell, no! No one should let them in.”

Even after DeWine refuted the claims, Republicans in the Statehouse introduced legislation to more closely monitor child-care centers, including one measure that would require those that take public money to provide live video feeds of their classrooms to state officials.

Advocates say fraud claims are a distraction

Child-care advocates say the fraud allegations are detracting from more pressing crises.

Child-care subsidy programs in many states have lengthy waiting lists, making it difficult for parents to return to work. The programs that subsidize child care for families that struggle to afford it are also facing funding threats, including from the Trump administration.

Ruth Friedman, who headed the Office of Child Care under President Biden, accused Trump and Republicans of manufacturing a crisis for political gain.

“They are using it to try to discredit the movement toward investing in child care,” said Friedman, who is now a senior fellow at the left-leaning think tank Century Foundation.

Health and Human Services spokesperson Andrew Nixon said in a statement that the department “rejects the claim that concerns about child care program integrity are manufactured.” He urged people to report suspected fraud to the government.

Balingit and Kramon write for the Associated Press.