BARGAIN hunters are scrambling to get their hands on a brand new pair of Primark trousers.
Not only do they look great, but according to shoppers, they’re seriously ‘comfy’ too.
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And if that wasn’t enough, as temperatures in the UK plummet, they’re sure to keep you feeling warm and cosy in winter.
A Primark store in East London took to social media to give shoppers a close-up look at the new knitted flares, leaving many open-mouthed.
So if you’re fed up of wearing the same old leggings, or want something a bit more stylish than tracksuit bottoms, you’ll need to check these out.
The new ribbed flares are perfect for a casual, chilled out-look and are super versatile.
Read more Primark stories
Not only will they look great paired with trainers for running errands, but they’re brilliant for lounging about on the sofa too.
They’re part of the Primark Cares collection and are made using a minimum of 50% recycled polyester.
There are two shades of grey to choose from – a light grey and a charcoal option.
And if that wasn’t enough, thanks to the elasticated waist, these trousers are ideal for bloated days.
As well as this, if you’re on a budget and haven’t got much spare cash to splash, fear not, as these trousers are just £10 each – yes, you heard that correctly.
At the time of writing, the TikTok clip, which was posted under the username @primarkeastldn, had clearly impressed many, as it had quickly amassed 278,300 views.
Shoppers rave
Many fashionistas said they ‘need’ the trousers and were desperate to get their hands on a pair.
One person said: “Alright fine I’ll go tomorrow.”
Why Primark is great for looking expensive on a budget
By Clemmie Feildsend, Fabulous Fashion Editor
AS someone who’s no stranger to grabbing a last-minute outfit from Primark for a night out, it’s about time that celebrities started catching on too.
For as long as I’ve been heading out, Primark has been my go-to for those “I have nothing to wear” moments, rushing in at the last minute to find something perfect.
And I’m definitely not alone – on any Friday or Saturday night, you’ll find plenty of shoppers doing the same thing, right before closing time.
But no matter what, Primark always delivers.
Now, Rita Ora is leading the charge, showing that you can snag a designer-worthy look without spending a fortune at high-end stores.
While Rita’s not rushing in last minute for a red carpet outfit, she’s proving you can achieve the same high-impact style for much less.
Looking stunning in her tailored suit alongside her mum Vera, Rita fit right in among the other A-listers dripping in Prada, Dior, and Victoria Beckham – if anything, she looked even better than some of the guests at The Fashion Awards.
With Myleene Klass and Roxy Horner already jumping on the Primark bandwagon, I’m sure more stars will be following suit soon enough.
Another added: “Need these.”
A third commented: “I want.”
Meanwhile, someone tagged a Primark shopper and requested: “BUY ME THOSE.”
And at the same time, one Primark fan beamed: “Wearing them right now, they’re comfy.”
Why is Primark the place to go to for bargains?
JUST how does Primark do it? Continue delivering on-trend items at such incredible prices? According to bosses, it’s down to four points.
- They “sell a lot of items” – Thanks to that, they are able to make savings by buying in bulk for their 191 UK stores
- They “do very little advertising”
- While their clothes offer the “latest trends”, they “don’t use expensive hangers, tags or labels”.
- And lastly, they try to be “as efficient as possible when transporting products from factories to stores”. This includes things like asking “suppliers to pack our t-shirts so they are ready to go straight on shelf”.
For more information about how Primark keeps their costs so low, and are able to deliver such amazing bargains, visit the Primark website.
Common complaint
However, many Primark shoppers had the same complaint about the new flared trousers – with many not impressed by their long length.
One fashionista fumed: “They’re made for tall people.”
A second chimed in: “We need some for us small girlies.”
Whilst another begged: “Primark need to make a petite section, I’m 4”11 and everything is so long. Sort it out please, not all of us are 6ft.”