Wed. Dec 18th, 2024
Occasional Digest - a story for you

VICTORIA Beckham is basking in the glow of her fashion brand — though it could easily have gone up in smoke.

The former Spice Girl, 50, says she is “so proud” it turned a profit in 2023 after years spent “fighting fires”.

Victoria Beckham is basking in the glow of her fashion brand — though it could easily have gone up in smoke

3

Victoria Beckham is basking in the glow of her fashion brand — though it could easily have gone up in smokeCredit: Courtesy of Harper’s Bazaar UK/Boo George
Victoria models a suit and dress (top) from her collection for the new Harper’s Bazaar

3

Victoria models a suit and dress (top) from her collection for the new Harper’s BazaarCredit: Courtesy of Harper’s Bazaar UK/Boo George

Posh, who founded her ­Victoria Beckham business in 2008, will receive the ­Entrepreneur gong at the Harper’s Bazaar Women of the Year Awards today.

She said: “There was a point when this brand was all fires, and every day we were putting them out.”

The mum of four models a suit and dress from her collection for the new Harper’s Bazaar, on sale tomorrow.

Earlier this year her main backer, David Belhassen, gave the first positive forecast for the company, saying it was expecting to turn a profit when accounts are published next month, with revenue up almost 50 per cent to £58million.

READ MORE ON VICTORIA BECKHAM

Victoria has seen a surge in sales after pulling in a host of big-name stars, including Kim Kardashian and supermodel Gigi Hadid, to wear her clothes.

The business has also expanded into leather goods and fragrances.

It is a welcome turnaround for Victoria, who has repeatedly filed losses.

In January, accounts showed she had made a loss of £5.8million.

And total losses for the business now stand at just over £66million since its launch.

Auditors even questioned the brand’s future in 2021.

Victoria is on the cover of the new Harper’s Bazaar magazine

3

Victoria is on the cover of the new Harper’s Bazaar magazineCredit: Courtesy of Harper’s Bazaar UK/Boo George
Harper wants seven figures

Source link