Cho became an internet sensation after coming off the bench in South Korea’s 2022 World Cup opener against Uruguay.
His popularity then soured after he scored twice in the 3-2 defeat to Ghana.
Before the tournament in Qatar, he had only 20,000 Instagram followers.
The striker now has 2.2m.
Cho’s sharp cheekbones and luscious hair helped him become just the fifth man and the second sportsperson to appear on Vogue Korea’s cover.
It’s been a whirlwind period since his World Cup coming out party.
And he told The Athletic: “There have been so many changes in the last year but I have enjoyed them.”
Cho visited the UK in September for a 0-0 draw against Wales.
And he said: “Since I became more famous, many people have recognised me.
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“People were even recognising me when I travelled to London with the national team – that was really surprising.”
Cho – dubbed the “Korean David Beckham” by Spanish media – became so popular he reverted to wearing a disguise back home.
He revealed: “I wear a hat and a mask but people still recognise me. One time, people started chasing me down the street. That was crazy.”
Cho, 25, was linked with a move to Europe with the likes of Leicester City, Watford and Celtic interested.
But he instead signed for Danish side Midtjylland for £2.6million in July from Jeonbuk Hyundai Motors.
Cho has scored eight in 16 league appearances this season and continues to be picked for his country where he has eight goals.