A customer spotted the Christmas Snuggle Hoodie on sale for just a fiver at a B&M branch in north Wales.
The hoodie is a “fully lined warm sherpa fleece” with deep “kangaroo” pockets.
B&M stocks the “super soft and cosy” hoodie in a Christmas-themed matching family set – which is currently half-price.
The hoodie for 3 to 6-year-olds is just £5, and the one for 7 to 13-year-olds is £6.
For adults, the ladies’ hoodie is £9 and the men’s one is £10.
B&M said: “Keep yourself warm and cosy with this Christmas Snuggle Hoodie with a kangaroo pocket.”
Shopper Ann said: ” Need need need.”
Natasha said: “These are well better than matching PJs.”
It comes as Debenhams shoppers are rushing to buy an air fryer which has been reduced by £110 for Christmas – and it’s cheaper than Aldi’s version.
The 8-litre digital touchscreen air fryer is on sale for just £33.99, down from its original price of £149.99.
The dishwasher-safe gadget is ideal for grilling and air frying food, and clean-up is a breeze.
You can also use the screen to control the exact cooking time and temperature.
The Debenhams air fryer is cheaper than Aldi’s £49.99 Ambiano Dual Basket Air Fryer, which returned to stores yesterday.